HopHopFood
HopHopFood is a French non-profit association operating a geolocation-based mobile and web platform that connects food-insecure individuals, individual donors, and professional merchants to redistribute surplus food across 15+ French cities, generating 7 million meal equivalents since 2018.
- Company typePrivate
- Founded2016
- HeadquartersSaint-antoine, France
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What HopHopFood does
HopHopFood is a French non-profit association (Association loi 1901) founded in 2016 and headquartered in Paris, operating a solidarity-based anti-food-waste platform that simultaneously addresses food waste and food insecurity. The organization runs a geolocation-enabled mobile application (iOS and Android) and complementary web platform that connects three user groups: food-insecure individuals (primarily students and families in difficulty), individual donors with surplus food, and professional merchants with unsold inventory. Sub-brands include Commerces Solidaires (merchant donations with 48% valorization and tax benefits), Garde-Mangers Solidaires (physical network of solidarity pantries in community spaces), and Cantines Solidaires (collective catering donations from institutional kitchens). The platform has facilitated 7 million meal equivalents since 2018 across 15+ French cities.
The underlying technology stack consists of a geolocation-based matching system connecting donors and recipients by proximity, a merchant back office (HopHopFood Pro), and data infrastructure hosted on Clever Cloud. The mobile app was developed and is maintained by digital solutions partner i-devotion. Payment processing runs through Stripe for card donations and HelloAsso for tax-receipt-eligible donations. The association operates with 1-10 staff, supported by an extensive volunteer network and partnerships with social services (Les Crous, Emmaüs, FAGE), public institutions, and corporate skill-based volunteering programs (BNP Paribas, Sopra Steria, EY, Mazars, Aubay, Worldline, AXA).
The business model is donation-driven, consistent with its non-profit status and DGFIP-recognized general interest designation (since April 2018, confirmed October 2021). Revenue streams include tax-deductible monetary donations from individuals (75% deduction up to €1,000) and companies (60% deduction up to €20K or 0.5% of revenue), modest user contributions on Commerces Solidaires supermarket pickups, fees from corporate Team Building Solidaire workshops (2h to full-day programs for 6-120 person teams), and in-kind donations (IT equipment, food, transportation, premises). The platform itself is free for end users. Distribution is multi-channel: mobile apps, web platform, physical pantries, and direct merchant/corporate outreach, with high-profile patrons Guillaume Gomez (former Élysée chef) and Eric Fauguet (NTV) lending cultural and media credibility.
HopHopFood firmographics
Firmographics- Name
- HopHopFood
- Legal name
- HOPHOPFOOD
- Website
- https://hophopfood.org
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- HopHopFood is a French non-profit association operating a geolocation-based mobile and web platform that connects food-insecure individuals, individual donors, and professional merchants to redistribute surplus food across 15+ French cities, generating 7 million meal equivalents since 2018.
- Ownership category
- akta.pro rank
HopHopFood industry classification
Industry- Product category
- Food Waste Reduction Services
- NAICS
- Grocery and Convenience Retailers (4451), Food and Beverage Retailers (445)
- SIC
- Wholesale-Groceries, General Line (5141)
- akta.pro primary industry
- Omnichannel Commerce & Click-and-Collect Platforms (BPAMAGAL)
Keywords
Where HopHopFood is headquartered
LocationHeadquarters
- HQ city
- Saint-antoine
- HQ country
- France
- HQ region
- Europe
Offices14 records
Markets served
HopHopFood business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- User Contributions for Supermarket Donations: When users collect products from supermarket partners through the Commerces Solidaires feature, they pay a modest 'participation aux frais' (contribution toward costs). This contribution incentivizes users to pick up products and supports the association's operations.
- Tax-Deductible Monetary Donations: HopHopFood receives tax-deductible donations from individuals and companies. As a recognized general interest association, donors receive fiscal receipts enabling tax deductions (75% for individuals up to €1000, 60% for companies up to €20K or 0.5% of CA).
- Team Building Services: Corporate team building activities (solidarity workshops) are offered at various durations (2h, half-day, full-day) for teams of 6-120 people. Companies pay for these services as deductible business expenses.
- In-Kind Donations: The association receives in-kind donations including IT equipment, furniture, transportation, food, hygiene products, and free use of premises from individuals and companies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Platform Access |
| Transaction based/ take rate | Pay-as-you-go | Commerces Solidaires Supermarket Contributions |
| Other | Multi-year contract | Team Building Corporate Packages |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
HopHopFood product offering
Product offeringCore offering
HopHopFood operates a geolocation-based mobile application (iOS and Android) and web platform that connects individuals with surplus food, merchants with unsold inventory, and collective catering institutions with food-insecure individuals across France. The association also offers corporate team building workshops (2h to full-day formats) and a physical network of solidarity pantries (garde-mangers solidaires) for non-perishable goods.
Product overview
HopHopFood operates as a unified solidarity platform focused on reducing food waste and food precarity. The core offering consists of a mobile application (iOS and Android) that uses geolocation to connect food donors (individuals and businesses) with people in need. The platform comprises multiple integrated features: Commerces Solidaires allows professional merchants to donate unsold food with 48% valorization and tax benefits; Garde-Mangers Solidaires provides a physical network of solidarity pantries for offline donations; and a web application version mirrors the mobile functionality. Additionally, the company offers Team Building Solidaire workshops for corporate clients as a supplementary service. The platform serves three main user segments: individuals seeking food assistance (beneficiaries), individuals wanting to donate food (volunteers/givers), and businesses (commerces solidaires) wanting to reduce food waste while supporting the community.
Differentiator
Problem solved
Functional benefit
Brands
- Commerces Solidaires: A sub-platform enabling supermarkets, shops, and artisans to donate unsold food products to people in precarity via the HopHopFood app.
- Garde-Mangers Solidaires
- Cantines Solidaires
Products and services
- HopHopFood Mobile Application A geolocation-based mobile application (iOS and Android) that connects food donors with food-insecure individuals and facilitates food waste reduction through solidarity donations between individuals and from businesses.
- Commerces Solidaires (Solidarity Commerce)
Quantifiable outcome
- 7 million meal equivalents offered to people in food precarity since 2018
- +3 more outcomes
Companies that use HopHopFood
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
HopHopFood technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
HopHopFood partnerships and signals
Strategic signalPartnerships
50 partnerships are on record, tiered flagship, core and minor.
- Guillaume GomezflagshipRenowned French chef and former Elysée kitchens chief. President of Groupe Gastronomie Conseils and former Ambassador of Gastronomy. Serves as godfather (parrain) of HopHopFood, lending his prestige and culinary expertise to the anti-food-waste solidarity mission.
- Eric Fauguet - NTVcoreMedia godfather (parrain média) of HopHopFood along with NTV channel, providing media visibility and promotional support.
- INGENICOcoreWorld leader in electronic payment terminals (TPE). Collaborating with HopHopFood on an innovative 'suspended products and services' feature for 2023, allowing customers to add a charitable donation during payment transactions.
- CarrefourcoreMajor supermarket chain partner through their foundation (Fondation Carrefour). Provides food donations through Commerces Solidaires and supports the association financially.
- IntermarchécoreThree Intermarché stores in Île-de-France participate as solidary commerce partners, donating unsold inventory through the HopHopFood platform.
- SodexominorFood service provider contributing to collective catering (cantines solidaires) donations.
- DanoneminorCorporate partner providing donations and team building services. Works with HopHopFood on employee solidarity activities.
- AccorminorHotel group partner through Pullman brand, providing food donations from hotel operations.
- SNCFminorFrench national railway company partner through corporate social responsibility initiatives.
- BiocoopminorOrganic supermarket chain partner donating unsold products.
- MonoprixminorRetail chain partner providing food donations.
- VendrediminorCorporate volunteering platform through which employees can participate in HopHopFood missions via skill-based volunteering.
- WenabiminorCorporate engagement platform enabling employees to participate in HopHopFood solidarity missions.
- KOEOminorCorporate engagement platform for skill-based volunteering with HopHopFood.
- HelloAssocoreOnline donation platform partner. HelloAsso processes monetary donations and automatically sends tax receipts to donors.
- StripecorePayment processing partner for handling credit/debit card donations on the platform.
- Clever CloudcoreCloud hosting provider for HopHopFood's back office and data storage infrastructure.
- i-devotioncoreDigital solutions developer that built and maintains HopHopFood's platform. Has access to the back office under confidentiality obligations.
- France BénévolatminorNational volunteer organization helping HopHopFood recruit volunteers across France (particularly Toulouse, Caen, etc.).
- Je M'Engage Pour ParisminorParis-based volunteer platform helping recruit volunteers for HopHopFood in Île-de-France.
- Service CiviqueminorFrench civic service program hosting volunteers in civic service (volontaires en service civique) at HopHopFood.
- EmmaüsminorSocial inclusion organization partner, with volunteers able to collect food for beneficiaries through HopHopFood.
- Les CrousminorStudent welfare services partner providing support to student beneficiaries.
- SMERRAminorStudent housing and welfare association partner.
- Résidences SocialesminorSocial housing partner hosting garde-mangers solidaires.
- ADEMEminorFrench Environment and Energy Management Agency. Cited as source for food waste statistics (10+ million tons/year).
- Grenoble Alpes MétropoleminorMetropolitan area partner supporting HopHopFood operations in the Grenoble region.
- Mairie de GrenobleminorCity of Grenoble partner supporting local HopHopFood activities.
- Métropole de LyonminorLyon metropolitan area partner supporting HopHopFood's presence in the region.
- Mairie de ToulouseminorCity of Toulouse partner supporting local solidarity initiatives.
- Mairie de Toulouse MétropoleminorToulouse metropolitan area partner supporting HopHopFood operations.
- Grand Lyon MétropoleminorGreater Lyon metropolitan partner for HopHopFood activities.
- UPCOOPminorCooperative partner in the HopHopFood network.
- Mieux Manger Pour TousminorFood access initiative partner supporting HopHopFood's mission.
- 1 Cabas 1 EtudiantminorStudent food assistance association partner.
- FAGEminorMajor student union partner supporting student food assistance.
- SOS PréventionminorPrevention organization partner.
- Simone DonneminorWomen's professional network partner.
- Bio BonminorOrganic food partner.
- Five-a-SaisonminorFood partner.
- SolinumminorSocial inclusion partner.
- Gout PartagéminorFood solidarity partner.
- MGENminorMutual insurance company partner.
- FeulhademinorFood industry partner.
- EdenredminorEmployee benefits company partner.
- HarmonyminorCorporate partner for team building.
- Chainon ManquantminorFood aid organization partner.
- StudhelpminorStudent assistance organization partner.
- Study AssurminorStudent insurance partner.
- PopoteminorSolidarity meals organization partner.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
HopHopFood competitors and assessment
Company assessmentBroad incumbents
- La Banque Alimentaire: French Food Bank federation collecting food donations from supermarkets, manufacturers, and EU programs and redistributing to partner associations. Comparable as a wholesale food recovery and redistribution network serving food assistance associations, though it operates as a federation of regional entities rather than a digital platform.
- Les Restos du Coeur: Iconic French food assistance association founded in 1985, providing free meals and food aid to people in poverty across France. Comparable as a French solidarity food-distribution organization serving the same beneficiary population, though it operates at much larger scale through a traditional association model rather than digital platform.
- Secours Populaire Français: Major French solidarity association providing food aid, housing support, and other assistance to vulnerable populations. Comparable as a large incumbent serving food-insecure beneficiaries in France, with overlapping mission but broader social services mandate and traditional (non-platform) operating model.
Direct peers
- Olio: UK-based mobile app enabling neighbors and local businesses to share surplus food for free. Directly comparable to HopHopFood's P2P geolocation-based food sharing model, though Olio operates primarily in the UK and international markets rather than France.
- Too Good To Go: Danish-founded mobile marketplace connecting consumers with surplus food from restaurants and retailers at discounted prices. Operates in France and 17+ countries. Directly comparable as an anti-food-waste mobile platform targeting merchants and consumers, though HopHopFood's solidarity model differentiates it from Too Good To Go's consumer-discount model.
- FoodCloud: Irish social enterprise connecting retail food surplus with charities through technology platforms (FoodCloud Hub, FoodCloud Go). Comparable as a tech-enabled food donation intermediary serving supermarkets and food-insecure populations, though focused on Ireland/UK and operating with different technology architecture.
- Phénix: French anti-food-waste startup operating a digital platform that connects retailers' surplus food with associations and consumers. Operates Comerso, a B2B platform for unsold inventory management. Closest French competitor on the merchant donation/professional side of HopHopFood's Commerces Solidaires offering.
Emerging players
- Linkee: French association founded in 2019 collecting unsold food from caterers and businesses for redistribution to students and people in precarity. Closely comparable in mission, beneficiary focus (students), and merchant donation model to HopHopFood, though Linkee's operational model focuses more on collective catering collections and Paris-based distribution.
- No Hunger Generation: French solidarity food-distribution organization focused on redistributing unsold supermarket food to students and vulnerable populations in Île-de-France. Comparable in target beneficiary segment and food recovery model, though with narrower geographic focus and traditional association operations rather than a multi-product digital platform.
Regional players
- Karma: Swedish-founded mobile app enabling restaurants and stores to sell surplus food at discounted prices to nearby consumers. Comparable as an anti-food-waste mobile platform with geolocation-based matching, though Karma operates primarily in the UK, France, and Nordics with a commercial discount model rather than HopHopFood's solidarity positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
HopHopFood social profiles
Digital presenceHopHopFood compliance and trust
Trust signalCompliance2 records
HopHopFood financial estimates
Financial estimateRevenue estimate
Valuation estimate
HopHopFood leadership team
Management profileNumber of profiles
Profiles3 records
HopHopFood funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HopHopFood M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HopHopFood
What does HopHopFood do?
HopHopFood operates a geolocation-based mobile application (iOS and Android) and web platform that connects individuals with surplus food, merchants with unsold inventory, and collective catering institutions with food-insecure individuals across France. The association also offers corporate team building workshops (2h to full-day formats) and a physical network of solidarity pantries (garde-mangers solidaires) for non-perishable goods.
Is HopHopFood a public or private company?
HopHopFood is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was HopHopFood founded?
HopHopFood was founded in 2016. It employs 1 to 10 people.
Where is HopHopFood based?
HopHopFood is headquartered in Saint-antoine, France, in the Europe region.
How does HopHopFood make money?
Four revenue lines are on record. User Contributions for Supermarket Donations are the primary driver. The others are tax-Deductible Monetary Donations, team Building Services and in-Kind Donations.
Who are HopHopFood's main competitors?
Broad incumbents on record are La Banque Alimentaire, Les Restos du Coeur and Secours Populaire Français. Direct peers are Olio, Too Good To Go, FoodCloud and Phénix. Emerging players are Linkee and No Hunger Generation. Karma is listed as a regional player.
Does HopHopFood have an API?
No public API is recorded for HopHopFood.
What industry is HopHopFood in?
HopHopFood's product category is Food Waste Reduction Services. Its primary akta.pro industry code is BPAMAGAL, Omnichannel Commerce & Click-and-Collect Platforms. Its NAICS code is 4451 and its SIC code is 5141.