Medipim
Medipim is a Belgian cooperative that operates a daily-updated database of 150,000+ pharmaceutical, parapharmaceutical, and cosmetic products, sold via tiered subscriptions and API to pharmacies, online retailers, manufacturers, and wholesalers across six countries.
- Company typePrivate
- Founded2012
- HeadquartersSint-niklaas, Belgium
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Medipim does
Medipim is a privately held Belgian cooperative (cvba) founded in 2012 and headquartered in Sint-Niklaas, Belgium, with a regional office in Los Angeles. The company operates an online database of more than 150,000 medicinal, parapharmaceutical, and cosmetic products that is updated daily, including national and international reference codes (EAN, GTIN, UPC, PZN, ACL13, CIP13, CNK), multi-angle packshots, lifestyle imagery, brochures, and structured descriptions, with a dedicated in-house photography studio producing standardized media assets. Its technology stack is built on React (frontend) and Symfony/PHP (backend), with a publicly documented REST API at docs.medipim.be that enables integration into webshops, apps, vending machines, and touchscreen systems. Medipim also acts as a Product Information Management (PIM) system for manufacturers, letting brands manage and distribute standardized product content through a network of more than 20 software, signage, and e-commerce integration partners.
Medipim serves four primary customer verticals: independent and chain pharmacies, e-commerce platforms and online pharmacies, pharmaceutical and cosmetics manufacturers (including GSK, Roche, Johnson & Johnson, MSD, Abbott, L'Oréal, Galderma, Boehringer Ingelheim, Merck, and Omega Pharma), and pharmaceutical wholesalers and distributors. Geographically the company operates localized websites and commercial coverage across Belgium, France, Germany, Spain, Australia, and the United States, claiming 10,000+ pharmacies worldwide, 2,500+ pharmacists in Belgium, and 900+ integrated Belgian webshops. Go-to-market combines direct online subscription sales, partner-driven integration referrals, and demo-led enterprise sales.
The revenue model is entirely subscription-based, with annual contracts, automatic renewal, 3-month cancellation notice, and quote-based pricing (no public price list). Offerings are split into consumer-side tiers (Basic, Soft, Sign, Wapp, and Custom Commerce in Extra/Ultra/Supra/Mega variants) for pharmacists, e-commerce operators, and wholesalers, and manufacturer-side PIM tiers (PIM 50, 100, 500, and MAX) for product portfolio management. Distribution runs through a three-tier partner channel (Soft for software, Sign for screens/terminals, Wapp for e-commerce/apps) plus direct enterprise sales. Medipim is GDPR-compliant, founder- and member-owned as a Belgian cooperative, and has no disclosed external funding.
Medipim firmographics
Firmographics- Name
- Medipim
- Legal name
- Medipim cvba
- Website
- https://medipim.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Medipim is a Belgian cooperative that operates a daily-updated database of 150,000+ pharmaceutical, parapharmaceutical, and cosmetic products, sold via tiered subscriptions and API to pharmacies, online retailers, manufacturers, and wholesalers across six countries.
- Ownership category
- akta.pro rank
Medipim industry classification
Industry- Product category
- Pharmaceutical Product Information Database
- akta.pro primary industry
- Medication Inventory, Procurement & Supply Chain (Pharmacy) (HLACAKAI)
- akta.pro secondary industries
- Medication Pricing, Copay Assistance & Patient Financial Support Tools (HLACAKAN), Medication Analytics, Outcomes & Cost Optimization (HLACAKAL)
Keywords
Where Medipim is headquartered
LocationHeadquarters
- HQ city
- Sint-niklaas
- HQ country
- Belgium
- HQ region
- Europe
Offices2 records
Markets served
Medipim business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Database Subscriptions: Annual subscription-based access to the Medipim database. Subscriptions are purchased for 12-month periods with automatic renewal unless cancelled. Multiple tiers are available including Basic, Partner (Soft, Sign, Wapp), and Custom (Extra, Ultra, Supra, Mega) subscriptions. The Basic subscription provides online database consultation, while Partner subscriptions add database integration into partner software, screens/terminals, or e-commerce solutions/apps.
- PIM Subscriptions for Manufacturers: Product Information Management subscriptions for pharmaceutical manufacturers to manage their product portfolio and share data with pharmacies and webshops. Tiers include PIM 50 (up to 50 products), PIM 100 (up to 100 products), PIM 500 (up to 500 products), and PIM MAX (unlimited products).
- Custom Integration Solutions: Custom subscriptions for integration into third-party customized solutions, with tiers based on data volume requirements (Extra, Ultra, Supra, Mega).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Basic Subscription - Online database access for pharmacists |
| Subscription | Annual | Soft Partner Subscription - Database integration into partner software |
| Subscription | Annual | Sign Partner Subscription - Database integration into screens and terminals |
| Subscription | Annual | Wapp Partner Subscription - Database integration into e-commerce solutions or apps |
| Subscription | Annual | Commerce Custom Subscription - Integration into customized solutions |
| Subscription | Annual | PIM 50 - Up to 50 products |
| Subscription | Annual | PIM 100 - Up to 100 products |
| Subscription | Annual | PIM 500 - Up to 500 products |
| Subscription | Annual | PIM MAX - Unlimited products |
| Subscription | Annual | MEGA Subscription - Unlimited API access with dynamic product selection |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
Medipim product offering
Product offeringCore offering
Medipim operates a daily-updated online database of pharmaceutical, parapharmaceutical, and cosmetic products that is distributed via subscription tiers and APIs to pharmacies, manufacturers, e-commerce platforms, wholesalers, and software vendors. Its core offering includes standardized product reference codes, multi-angle product imagery, descriptions, patient-friendly categorization, and logistic information that can be accessed via web portal or integrated into third-party software, webshops, apps, touchscreens, and vending machines.
Product overview
Medipim is a B2B product information management platform for the pharmaceutical and healthcare industry, offering a unified database of medicinal, parapharmaceutical, and cosmetic products. The core Medipim Database serves as the central platform with daily updates containing reference codes, media files, descriptions, and logistic information. The offering comprises two main subscription families: client subscriptions (Basic, Soft, Sign, Wapp, and Custom Commerce tiers from Extra to Mega) for pharmacists, e-commerce operators, and wholesalers to access and integrate product data; and PIM subscriptions (PIM 50, PIM 100, PIM 500, PIM MAX) for manufacturers to manage and distribute their own product information. A comprehensive API enables all integrations across software, screens/terminals, and e-commerce platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- Medipim Database The Medipim Database is a daily-updated online database of medicinal, parapharmaceutical, and cosmetic products containing reference codes (EAN, GTIN, UPC, PZN, ACL13, CIP13, CNK), multi-angle imagery (packshots, product shots, lifestyle images, brochures, videos), general and clinical descriptions, patient-friendly categorization, and logistic information. It serves pharmacists, manufacturers, distributors, and e-commerce platforms via online portal access and API integrations.
- Basic Subscription Entry-level annual subscription providing online access to all available product and image information on pharmaceutical products, including extended categorization, product descriptions (indication, usage, composition, properties), public and refund prices, logistic information, and images (packshots, product shots, frontal shots, brochures, links). It is targeted at pharmacists.
- Soft Subscription Partner subscription combining the Basic Subscription with database integration into the partner pharmacy management software used by the client (e.g., Nextpharm, Pharmony, Corilus). It enables pharmacy staff to access Medipim product data directly inside their existing pharmacy software.
- Sign Subscription Partner subscription combining the Basic Subscription with database integration into screens, terminals, and digital signage used by pharmacies (e.g., Meditech, BD Rowa, Offitouch), enabling in-store product displays and vending machine content to be synchronized with Medipim data.
- Wapp Subscription Partner subscription combining the Basic Subscription with database integration into the client's e-commerce solution or mobile app (e.g., Lochting, Febelnet, Helena, MyPharma), enabling pharmacy webshops and apps to display synchronized Medipim product data. The subscription is tied to a specific client URL.
- Commerce Subscription (Custom) Custom annual subscription combining the Basic Subscription with database integration into specific third-party customized solutions. Available in Extra, Ultra, Supra, and Mega tiers depending on data volume needs. It targets integrators and large e-commerce platforms requiring high-volume data access.
- Mega Subscription Custom top-tier subscription where the client's website or app is linked to Medipim via API with unlimited product selection. Together with their web agency, the client selects an unlimited set of products for which information is shared, and images and product information are automatically updated via API. Optional 360° shots are available at additional cost.
- PIM 50 Annual Product Information Management subscription for pharmaceutical manufacturers allowing management of and access to up to 50 products in their range. Includes support on enriching products by Medipim's content team and the ability to publish news articles.
- PIM 100 Annual Product Information Management subscription for pharmaceutical manufacturers allowing management of up to 100 products, with the ability to publish own news articles across integrated pharmacy software, screens, and webshops.
- PIM 500 Annual Product Information Management subscription for pharmaceutical manufacturers allowing management of up to 500 products, with the ability to publish own news articles across integrated pharmacy software, screens, and webshops.
- PIM MAX Unlimited annual Product Information Management subscription for pharmaceutical manufacturers, allowing management of an unlimited number of products. Includes the ability to publish own news articles, symptoms, side-effects, notices, and frontal shots across all integrated pharmacy software, webshops, screens, and buyer platforms.
- Medipim API REST API enabling seamless integration of up-to-date pharmaceutical images and product information into any open or closed solution such as a webshop, website, or app. Developers can retrieve vital information on medications and cosmetics including packshots, product shots, and lifestyle images, and synchronize product data across online platforms, touchscreens, vending machines, and apps. Documentation is available at docs.medipim.be. The platform is built on React (frontend) and Symfony/PHP (backend).
Quantifiable outcome
- Serves over 10,000 independent pharmacies worldwide since 2012
- +2 more outcomes
Companies that use Medipim
Customer profileNamed customers18 records
Segments5 records
Ideal customer profiles5 records
Medipim technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
Feature4 records
Medipim partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core.
- NextpharmcoreSoftware partner integrating Medipim database into pharmacy management software solutions.
- PharmonycorePharmacy software provider integrating Medipim product data into their solutions.
- CoriluscorePharmacy software company integrating Medipim database access.
- OfficinallcorePharmacy software and e-commerce partner offering Medipim integration.
- FarmadcorePharmacy software and online solutions provider integrating Medipim data for Belgian pharmacies.
- PharmagestcoreEuropean pharmacy software provider integrating Medipim database.
- iPharmacorePharmacy software partner integrating Medipim product information.
- HealthonecoreHealthcare software provider integrating Medipim data.
- MeditechcoreSignage partner integrating Medipim data into pharmacy screen and terminal solutions.
- BD RowacorePharmacy automation and signage partner using Medipim data.
- OffitouchcoreTouchscreen solution provider integrating Medipim product information.
- LochtingcoreWapp partner providing pharmacy e-commerce solutions with Medipim integration.
- FebelnetcoreE-commerce partner integrating Medipim data for pharmacy webshops.
- HelenacorePatient engagement platform partner integrating Medipim product data.
- PharmacommcorePharmacy communication platform integrating Medipim product information.
- MyPharmacoreDigital pharmacy solutions partner with Medipim integration.
Scale indicators5 records
Expansion highlights6 records
Medipim competitors and assessment
Company assessmentDirect peers
- DrugBank: Pharmaceutical knowledge database providing detailed drug, product, and ingredient data via APIs for software developers. Direct peer in pharmaceutical product data as a service for app and platform builders.
- First Databank (FDB): U.S.-based provider of drug knowledge databases and medication clinical decision support, integrated into hundreds of pharmacy and EHR systems. Direct competitor in pharmaceutical product data licensing.
- Corilus: Belgian healthcare software vendor for pharmacies, physicians, and laboratories. Direct peer in Belgian pharmacy software market and Medipim partner, addressing overlapping pharmacy customers.
- Pharmagest (Welcoop Group): European pharmacy software vendor and Medipim partner, providing integrated solutions for pharmacists across multiple countries. Peer in pharmacy software/data integration with overlapping customer base.
- Cegedim: French healthcare technology company providing pharmacy software, patient data platforms, and pharmaceutical industry data services. Direct peer in pharmacy-facing software and data distribution across Europe.
- EMIS Health (Optum UK): UK provider of pharmacy and primary care software, including medication data services integrated into dispensary systems. Direct peer in pharmacy software with comparable product data integration.
Broad incumbents
- Becton Dickinson (BD Rowa): Global medical technology company whose BD Rowa division (Medipim signage partner) provides pharmacy automation and digital signage solutions. Larger incumbent in pharmacy hardware/software that touches similar data flows.
- IQVIA: Global leader in healthcare data, analytics, and life sciences services, with extensive pharmaceutical product master data. Larger incumbent with broader portfolio but overlapping category in pharma data distribution.
- Wolters Kluwer Health: Large global information services company providing Medi-Span clinical drug data and pharmacy workflow solutions. Larger incumbent offering comparable medication content at scale across multiple regions.
Others
- GS1: Global standards body that owns the GTIN/EAN barcode infrastructure Medipim aggregates. Not a direct competitor but an upstream data source whose decisions affect Medipim's data layer.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Medipim social profiles
Digital presenceMedipim compliance and trust
Trust signalCompliance1 record
Medipim financial estimates
Financial estimateRevenue estimate
Valuation estimate
Medipim leadership team
Management profileNumber of profiles
Profiles7 records
Medipim funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Medipim M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Medipim
What does Medipim do?
Medipim operates a daily-updated online database of pharmaceutical, parapharmaceutical, and cosmetic products that is distributed via subscription tiers and APIs to pharmacies, manufacturers, e-commerce platforms, wholesalers, and software vendors. Its core offering includes standardized product reference codes, multi-angle product imagery, descriptions, patient-friendly categorization, and logistic information that can be accessed via web portal or integrated into third-party software, webshops, apps, touchscreens, and vending machines.
Is Medipim a public or private company?
Medipim is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Medipim founded?
Medipim was founded in 2012. It employs 1 to 10 people.
Where is Medipim based?
Medipim is headquartered in Sint-niklaas, Belgium, in the Europe region.
How does Medipim make money?
Three revenue lines are on record. Database Subscriptions are the primary driver. The others are PIM Subscriptions for Manufacturers and custom Integration Solutions.
Who are Medipim's main competitors?
Direct peers on record are DrugBank, First Databank (FDB), Corilus, Pharmagest (Welcoop Group), Cegedim and EMIS Health (Optum UK). Broad incumbents are Becton Dickinson (BD Rowa), IQVIA and Wolters Kluwer Health. GS1 is listed as an others.
Does Medipim have an API?
Yes. Medipim provides a comprehensive API enabling seamless integration of up-to-date pharmaceutical images and product information into any solution. The database can be integrated into any open or closed platform, such as a webshop, website, or app. With React and Symfony at the core, the platform delivers a secure, efficient, and user-friendly database system. Developers can access the API to retrieve vital information on medications and cosmetics, including packshots, product shots, and lifestyle images, and to synchronize product data across online platforms, touchscreens, vending machines, and apps. Developer documentation is at docs.medipim.be.
What industry is Medipim in?
Medipim's product category is Pharmaceutical Product Information Database. Its primary akta.pro industry code is HLACAKAI, Medication Inventory, Procurement & Supply Chain (Pharmacy), with a secondary code of HLACAKAN, Medication Pricing, Copay Assistance & Patient Financial Support Tools.