LivClean

What LivClean does

LivClean Corp. is a Canadian carbon offset retailer and ESG software vendor founded in 2007 and headquartered in Mississauga, Ontario, operating as a fully remote organization of 1–10 employees. The company sells verified voluntary carbon offsets to both business and consumer buyers, with each credit third-party verified under VCS, ACR, or ISO 14064 standards, and reports cumulative claims of 829 million kilograms of carbon captured across its portfolio.

The product portfolio spans three lines: (1) direct offset procurement, including Indigenous-led nature-based projects such as the 14-million-acre Great Bear Forest and partnerships with Bluesource on the Blue Ridge Escarpment and with the Quinte Community Forest; (2) EcoStay and EcoShop, which embed offset purchases inside hospitality stays and eCommerce checkout flows as distribution-led micro-products; and (3) Sustainext, an ESG SaaS platform that uses RPA bots and AI/ML to automate emissions data collection and reporting for corporate sustainability teams.

Revenue mechanics combine low-margin offset resale with what is intended to be higher-margin recurring SaaS via Sustainext, plus partner-channel economics from EcoStay and EcoShop. Go-to-market is bootstrapped, multi-vertical (chemicals, mining, manufacturing, hospitality), and distributed through named-logo customers and channel partnerships such as the Best Western Endorsed Supplier arrangement, with no disclosed external funding to date.

Name

LivClean

Legal name

LivClean Corp.

Website

https://livclean.ca

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

LivClean is a Canadian carbon offset retailer and ESG SaaS vendor selling verified offsets and the Sustainext reporting platform to corporate and consumer buyers across mining, manufacturing, and hospitality. Its EcoStay and EcoShop programs embed offsets inside partner hospitality and eCommerce flows.

Ownership category

akta.pro rank

Product category

Carbon Offset & ESG Solutions

NAICS

Environmental Consulting Services (54162), Support Activities for Forestry (115310)

SIC

Services-Computer Programming Services (7371), Forestry (800)

akta.pro primary industry

ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)

akta.pro secondary industries

Benchmarking, Ratings & Stakeholder Reporting Portals (Scorecards, Dashboards) (EUABAEAJ), Audit-Ready Controls, Assurance & Compliance Workflow Tools (CSRD/SEC/ISSB) (EUABAEAG), Agroforestry & Perennial Cropping Systems (EUABABAD), Carbon Offtake Structuring & Contracting (ERPA, Long-term Offtakes, Price Floors) (EUABADAE)

Keywords

• Carbon offset retail
• ESG reporting software
• Nature-based offsets
• Sustainability consulting
• Carbon accounting platform

Headquarters

HQ city

Mississauga

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Carbon Offset Sales: Sale of verified nature-based carbon offset credits from forestry projects. Offsets are sold per metric tonne (1,000 kg CO2-e) at $50 per offset for businesses, with various per-use pricing for consumers. Revenue is generated through one-time purchases and monthly subscription plans.
2. ESG Consulting Services: Consulting-led approach providing ESG management, sustainability reporting, GHG inventory, materiality assessments, supply chain risk assessments, and net-zero roadmaps. Services include expert advisory to help organizations become audit-ready in 90 days or less.
3. Sustainext Software Subscription: SaaS subscription-based access to the Sustainext ESG reporting platform with GHG Protocol and ISO 14064-1 compliant emissions tracking, automated data collection, and framework-ready reporting. Affordable monthly rates with no costly set-up fees.
4. EcoStay Program Fees: Hotels charge guests an EcoFee ($1 to $10 per room night), of which 75% is remitted to LivClean for carbon offset purchases. Hotels retain 25% as EcoFunding for their own efficiency upgrades.
5. EcoShop Micro-contributions: eCommerce merchants add micro-contribution add-ons to customer transactions at checkout. Monthly billing plans starting at $25/month for up to 1,000 packages/month, with contributions pooled to fund carbon offset projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

LivClean sells verified Canadian nature-based carbon offsets from forestry projects (Great Bear Forest, Quinte Community Forest, Blue Ridge) to businesses and individuals, provides ESG consulting and sustainability reporting services, operates the Sustainext SaaS platform for automated GHG emissions tracking across Scope 1, 2, and 3, and runs eco-engagement programs (EcoStay for hotels and EcoShop for eCommerce) that embed carbon offset micro-contributions into hospitality stays and online checkout flows.

Product overview

LivClean is a Canadian carbon offset retailer and ESG solutions provider founded in 2007. The portfolio consists of a core carbon offset marketplace (LivClean) supplemented by Sustainext, a SaaS ESG reporting platform, and two eco-engagement programs: EcoStay (hotels) and EcoShop (eCommerce). The Sustainext platform combines GHG emissions tracking, Scope 1/2/3 accounting, supplier emissions reporting, and AI-powered ESG reporting capabilities. The EcoStay and EcoShop programs enable hotels and retailers to add carbon offset options to transactions. Individual consumer products include carbon offsets for air travel, driving, shopping, vacations, and tree adoption, while business products include bulk carbon credits, conference offsets, and carbon neutral delivery/retailer programs. All offsets are verified against VCS, ACR, and ISO standards through nature-based forestry projects in Canada and the US.

Differentiator

Problem solved

Functional benefit

Brands

• EcoStay: Sustainable hospitality program for hotels and vacation rentals that enables carbon-neutral stays through nature-based conservation projects.
• EcoShop
• Net-Zero Living

Products and services

• Sustainext ESG Software SaaS sustainability reporting platform providing GHG Protocol and ISO 14064-1 compliant emissions tracking for Scope 1, 2, and 3, supplier emissions reporting, AI-driven gap analysis, and what-if scenarios across 80,000+ emission sources and frameworks including GRI, SASB, CDP, TCFD, and IFRS; designed for organizations seeking audit-ready ESG reports.
• EcoStay Hotel Program Carbon-neutral hotel program enabling properties to add an EcoFee ($1–$10 per room night) to guest bills, with 25% retained by the hotel as EcoFunding and 75% used to purchase verified carbon offsets; includes virtual forest tree-naming for guest engagement and is distributed via partners such as Best Western (Endorsed Supplier), Green Key Global, and Alberta Hotel & Lodging Association.
• EcoStay Carbon Neutral Vacation Rental Carbon-neutral vacation rental program offsetting 30 kg carbon per room night; includes optional $1.50 EcoFee per room night and a Green Fund option ($2.00+ EcoFee with $0.50+ retained per night for the property's own eco-initiatives).
• EcoShop Carbon Neutral eCommerce Program Carbon-neutral retailer program for eCommerce businesses that lets customers add a micro-contribution at checkout to fund verified forest carbon offset projects; includes tracking dashboard and virtual forest engagement tool.
• EcoShop Carbon Neutral Retailer Carbon neutral retailer subscription for eCommerce businesses enabling micro-contributions at checkout; supports up to 1,000 transactions/month with e-certificate and marketing support, from $25/month with custom quotes above 1,000 transactions.
• EcoShop Carbon Neutral Delivery Carbon-neutral eCommerce delivery program offsetting 4 kg CO2 per package; supports up to 1,000 packages/month from $8/month base with custom quotes for large-volume shippers.
• Carbon Offsets for Business Verified carbon offset credits from Canadian forestry projects, with each offset balancing 1 metric tonne (1,000 kg) of CO2-e; includes e-certificate, serialization, and registration on VERRA and ACR public registries at $50 per offset for one-time purchase or monthly subscription.
• Offset Air Travel Carbon offset plan for individual air travel; short-haul (1–2 hours) offsets 250 kg, mid-haul (2–5 hours) 500 kg, long-haul (5+ hours) 1,000 kg of carbon, priced from $12.50 with one-time or monthly subscription options.
• Carbon Neutral Driving Monthly individual carbon offset plan for vehicle emissions offsetting 500 kg carbon per month (equivalent of ~1,500 km driving), priced at $25/month and including tree naming with virtual forest access.
• Offset Online Shopping Individual carbon offset plan for online shopping offsetting 250 kg of carbon per month (≈10 average package deliveries), priced at $12.50 with monthly subscription or one-time purchase options.
• Carbon Neutral Vacation Carbon offset plan for individual vacation travel priced from $37.50 per vacation, available as a one-time purchase.
• Carbon Zero Conference / Event Carbon offset program for conferences and events balancing emissions from air travel, ground transportation, hotel rooms, meals, and conference spaces; local delegate offsets 200 kg, out-of-state/province 1,000 kg, international 2,000 kg of CO2 from $20, including Carbon Neutral Event logo and promotional materials.
• Tree Adoption Tree planting and forest protection program for 100 years; 10 trees capture 1,000 kg carbon, 25 trees capture 2,500 kg, and 50 trees capture 5,000 kg; priced from $50 including e-voucher and tree naming in virtual forest.

Quantifiable outcome

• 829,797,000 kg of greenhouse gases captured across all projects
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Best Western Hotels (Endorsed Supplier)coreChannel Partner/ Reseller/ DistributorBest Western Hotels is an Endorsed Supplier of LivClean's EcoStay program. Hotels under Best Western brand can enroll in the EcoStay program, adding an EcoFee to guest stays to achieve carbon neutral certification. This partnership provides Best Western properties with a differentiated sustainability offering.
• Green Key GlobalcoreChannel Partner/ Reseller/ DistributorGreen Key Global is a sustainability certification program for hotels. EcoStay partners with Green Key Global to provide carbon neutral certification for member properties seeking eco-certification.
• Alberta Hotel & Lodging AssociationminorChannel Partner/ Reseller/ DistributorAlberta Hotel & Lodging Association partners with EcoStay to offer carbon neutral certification to member hotels in Alberta, Canada.
• Emerald BrandsminorChannel Partner/ Reseller/ DistributorEmerald Brands partners with EcoStay for sustainability program distribution to hospitality clients.
• Greenview PortalminorChannel Partner/ Reseller/ DistributorGreenview Portal partners with EcoStay to provide sustainability reporting and tracking tools for hospitality industry clients.
• Coastal First Nations (Great Bear Forest)coreStrategic or Co-development PartnerThe Great Bear Forest Carbon Project is a landmark initiative in Canada representing the first carbon project in North America on First Nation territory with unextinguished land rights and title. Carbon credit revenue is distributed among the Coastal First Nations group bringing together 9 First Nation communities who inhabit the project area. This partnership delivers Indigenous-led nature-based carbon offsets through LivClean's portfolio.
• Quinte ConservationcoreStrategic or Co-development PartnerQuinte Conservation is a community-based environmental protection agency owning and managing approximately 25,000 acres of mixed hardwood forests on the northeast shores of Lake Ontario. The agency develops improved forest management strategies for the Quinte Community Carbon Project, with carbon revenue reinvested into the forest and conservation efforts.
• Bluesource (Blue Ridge Escarpment Project)minorStrategic or Co-development PartnerThe Bluesource Blue Ridge Escarpment Improved Forest Management Project (ACR 590) is a nature-based carbon offset project in South Carolina. Bluesource manages the project while LivClean retails offsets to customers. The project protects mature forests in the Blue Ridge Mountains and Piedmont area.
• BC Carbon RegistrycoreOthersLivClean's Great Bear Forest Carbon Project is tracked on the BC Carbon Registry (British Columbia Carbon Registry). The registry provides public verification and tracking of carbon offset credits, ensuring transparency for offset purchasers.
• American Carbon Registry (ACR)coreOthersQuinte Community Forest and Blue Ridge projects are tracked on the American Carbon Registry. ACR provides third-party validation and public registry tracking for carbon offset credits. ACR is a division of Verra.
• VerracoreOthersVerra's registry (formerly VCS - Verified Carbon Standard) tracks and serializes LivClean's carbon offset credits. Offsets are individually serialized and registered on Verra's public carbon registries for transparency and permanence verification.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cloverly: Cloverly provides an API platform for purchasing verified carbon offsets integrated into eCommerce checkout and shipping flows. Directly comparable to LivClean's EcoShop program and carbon-neutral delivery product, serving online retailers and brands.
• Pachama: Pachama is a technology-driven carbon credit marketplace focused on nature-based forestry and nature-based offsets for businesses, with verification through leading registries. Directly comparable to LivClean's carbon offset retail business, and competes for the same corporate buyer segment using a tech-enabled marketplace model.
• South Pole Group: South Pole is a major global carbon offset developer and retailer working with nature-based and tech-based projects. Closely comparable to LivClean's verified nature-based offset retail business and ESG consulting services across multiple customer types.
• Cool Effect: Cool Effect is a non-profit carbon offset marketplace curating high-quality, third-party verified carbon projects for businesses and individuals. Comparable to LivClean's curated, top-ranked approach to retail verified nature-based carbon credits.
• Terrapass: Terrapass is a North American carbon offset retailer offering individual consumer offsets (driving, flights, lifestyle) and business subscriptions. Directly comparable to LivClean's individual Net-Zero Living consumer subscriptions and business offset subscriptions.
• Patch: Patch is an API-first carbon offset platform enabling businesses to embed high-quality offsets into their products. Comparable to LivClean's EcoShop and carbon offset for business offerings via embedded, programmatic offset purchasing.

Broad incumbents

• Persefoni: Persefoni is a climate management and accounting platform providing GHG inventory, footprint analysis, and disclosure support against major frameworks. Comparable to Sustainext as a multi-framework ESG reporting platform, though at the enterprise end of the market.
• Workiva: Workiva is a leading ESG and sustainability reporting platform used by large enterprises for SEC, CSRD, and other disclosures. Comparable to Sustainext's framework reporting functionality, though targeting the upper end of the market.
• Watershed: Watershed is an enterprise-grade carbon accounting and reduction platform offering Scope 1-3 measurement, audit-ready reporting, and offset procurement. Broader, better-capitalized incumbent spanning the same ESG software and offset procurement space as Sustainext.

Emerging players

• Greenly: Greenly is a carbon accounting platform focused on SMBs and mid-market companies, providing automated emissions tracking across Scope 1-3 and offsetting. Comparable to Sustainext's SMB focus, multi-framework reporting, and offset integration.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LivCleanCarbonOffsets
• LinkedInlinkedin.com/company/livclean-corp
• Xx.com/livclean09

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LivClean