Jared James Enterprises

What Jared James Enterprises does

Jared James Enterprises, founded in 2008 and headquartered in Milford, Connecticut, is a privately-held real estate education and business services company built around founder Jared James's personal brand. The company provides keynote speaking, live training, and a recurring subscription training platform (Jared James Academy at $99/month or $1,097/year) targeting individual real estate agents, team leaders, and broker-owners across North America and internationally. Complementary offerings include the From Rookie to Producer 12-week program ($697) for new agents and the AI Visibility Accelerator, a Generative Engine Optimization service designed to optimize real estate professionals for recommendation by AI platforms such as ChatGPT, Perplexity, and Grok.

The company's technology stack centers on the Academy's online training platform with an integrated GPT-powered student app, custom AI authority pages, schema implementation tools, and a niche content engine. Distribution is driven by a multi-channel content engine — social media, a Top 200 business podcast (Today with Jared James), blog/SEO, email, and live events — which has produced 50M+ organic video views over the trailing 12 months and tens of thousands of trained professionals cumulatively. The business also controls a portfolio of three adjacent wholly-owned real estate services: Cleared and Closed (transaction coordination), FyrstUp (broker communication/whiteboard digitization), and Broker Assist (task management).

Revenue is generated through a mix of recurring subscriptions (Academy), one-time program fees (Rookie to Producer), professional services (keynote speaking and enterprise training), subscription/multi-year contracts (AI Visibility Accelerator), and portfolio company operations. GTM motions are split between direct enterprise sales (brokerage-wide enrollments, keynote bookings) and self-serve/PLG channels (Academy and AI Visibility Accelerator direct purchase). The company is wholly founder-owned with no disclosed institutional funding.

Name

Jared James Enterprises

Legal name

Jared James Enterprises

Website

https://jaredjamestoday.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Jared James Enterprises is a privately-held real estate training and coaching company founded by Jared James, offering a subscription Academy, keynote speaking, group training programs, and an AI visibility optimization service to agents, brokers, and real estate organizations.

Ownership category

akta.pro rank

Product category

Real Estate Training and Coaching

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Certification & Credentialed Creator Programs (MPACALAI)

Keywords

• Real estate training
• Keynote speaking
• Business coaching
• Sales training
• Professional development

Headquarters

HQ city

Milford

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Jared James Academy Subscription: Monthly or annual subscription providing ongoing live training from Jared James twice monthly, access to Academy app and platform with step-by-step courses, scripts, templates, and community support. Designed for both individual agents and entire brokerages/teams.
2. From Rookie to Producer Program: 12-week intensive group training program led by Coach Trish Nicely covering foundational to advanced real estate skills with live sessions on Thursdays. One-time purchase of $697.
3. AI Visibility Accelerator: Service to optimize real estate professionals for AI recommendation platforms. Pricing varies by market - individual markets and multi-location brokerage quotes available. Includes identity calibration, custom authority pages, schema implementation, niche content, and ongoing optimization.
4. Keynote Speaking Engagements: Jared is hired to keynote real estate events, conferences, conventions, leadership meetings, and company-wide training sessions. Booking is handled through direct inquiry on the website.
5. Portfolio Company Revenue: Jared's portfolio includes 5 companies: Cleared and Closed (transaction coordination), FyrstUp (communication tool for brokers), and Broker Assist (task management for real estate), plus equity shares in other ventures.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels7 records

Core offering

Jared James Enterprises is a private training and coaching firm that delivers real estate education through live keynote speaking, a subscription-based Academy, intensive cohort programs, and an AI Visibility optimization service. The company also operates a portfolio of ancillary real estate technology and service businesses (Cleared and Closed, FyrstUp, Broker Assist) and distributes content via the Today with Jared James podcast.

Product overview

Jared James Enterprises operates as a diversified real estate education and business services company. The core product is Jared James Academy, a monthly subscription training platform ($99/month or $1,097/year) offering live bi-weekly sessions, courses, scripts, and community support. Complementary training products include From Rookie to Producer ($697), a 12-week program for new agents. The AI Visibility Accelerator is a GEO optimization service helping agents get recommended by AI platforms. The portfolio also includes three ancillary companies—Cleared and Closed (transaction coordination), FyrstUp (broker communication tools), and Broker Assist (task management)—along with the Today with Jared James podcast and keynote speaking services.

Differentiator

Problem solved

Functional benefit

Brands

• Jared James Academy: The #1 Real Estate Training Program for Agents, Brokers & Mortgage Professionals offering live training, step-by-step courses, scripts, templates, and community support.
• Cleared and Closed
• FyrstUp
• Broker Assist
• Today with Jared James
• AI Visibility Accelerator
• From Rookie to Producer

Products and services

• Jared James Academy

Quantifiable outcome

• 80% of agents fail in their first year; training program designed to prevent this failure
• +4 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered portfolio company.

• Cleared and Closedportfolio companyOthersTransaction coordination company for real estate professionals all over the globe. Part of Jared James's portfolio of 5 companies. Website: clearedandclosed.com
• FyrstUpportfolio companyOthersCommunication tool for brokers and their agents that digitizes the traditional whiteboard process to give agents and buyers access to listings before they hit the MLS in a compliant manner while making brokers more profitable. Part of Jared James's portfolio. Website: fyrstup.com
• Broker Assistportfolio companyOthersTask management service for real estate professionals described as 'the taskrabbit for real estate.' Part of Jared James's portfolio. Website: brokerassist.com

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• BiggerPockets: Largest online community and education platform for real estate investors and agents, offering podcasts, forums, books, and paid memberships. Comparable in content-driven education model and real estate vertical, though it skews more toward investors than producing agents.
• Tony Robbins Business Mastery: Large-scale business coaching, events, and training programs including real estate-focused content. Broader incumbent whose events business, masterminds, and personal-brand GTM are structurally similar, though it spans many industries beyond real estate.
• Keller Williams MAPS Coaching: In-house coaching and training division of Keller Williams Realty serving KW agents with productivity coaching, business planning, and masterminds. Broader incumbent that overlaps with Jared James Academy's content but is captive to the KW franchise.
• eXp Realty: Cloud-based real estate brokerage with an in-house training and agent development program and revenue-share model that attracts agents seeking coaching and community. Broader incumbent that competes for agent mindshare and training budgets.

Direct peers

• Icenhower Coaching & Consulting: Real estate coaching and consulting firm offering masterminds, training programs, and operational playbooks for agents, teams, and brokerages. Directly comparable in coaching style, live training cadence, and team-building content.
• Workman Success Systems: Real estate coaching company founded by David Knox, offering live coaching, masterminds, and training systems for agents and brokers. Comparable in live coaching delivery, mastermind community structure, and real estate vertical focus.
• Dean Graziosi: Real estate entrepreneur, trainer, and mastermind host running paid coaching programs and live events for real estate professionals and investors. Comparable in personal-brand-led training programs, high-ticket events, and real estate investor/agent audience.
• Mike Ferry Organization: Long-established real estate coaching organization delivering sales training, scripts, and accountability programs to individual agents and teams. Comparable in coaching format, agent focus, and script/template-driven training library.
• Tom Ferry: One of the largest real estate coaching, training, and keynote speaking businesses in North America. Closely comparable to Jared James Enterprises in target customer (agents, teams, brokers), subscription coaching model, keynote business, and personal-brand-driven GTM.
• Buffini & Company: Real estate training and coaching company offering live events, coaching programs, and the '100 Days to Greatness' system. Comparable in serving real estate agents and brokerages with recurring training content and large-scale live events.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=cMt12TidQG4
• Facebookfacebook.com/jaredjamestoday

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jared James Enterprises