PRORED
PRORED Comunicaciones S.L. is a privately held Spanish telecom operator founded in 1997, serving residential and business customers across Spain with its own fiber network, data center, mobile, and cloud services.
- Company typePrivate
- Founded1997
- HeadquartersPaterna, Spain
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What PRORED does
PRORED Comunicaciones S.L. is a privately held Spanish telecommunications operator founded in 1997 and headquartered in Paterna (Valencia), operating as a national carrier across nine Spanish cities including Valencia, Madrid, Alicante, Málaga, Sevilla, Castellón, Cantabria, Toledo, and Zaragoza. The company serves two primary customer segments — residential customers (Particulares) under sub-brands proFIBRA, proWIFI, and combined fiber-plus-mobile bundles, and business customers (Empresas) requiring dedicated fiber, radio links, FTTH, virtual IP PBX, data center services, and cloud solutions. Its technical foundation rests on a proprietary fiber optic and wireless network (built since 2010), a company-owned neutral data center at the Parque Tecnológico de Valencia (opened in 2015) with interconnection to more than 12 international operators and membership in RIPE NCC, ESpanix, DE-CIX, and AMS-IX, plus a CNMC license for national voice and data circuits.
The company monetizes through a subscription-based model with monthly billing and no commitment periods (sin permanencia). Residential streams include proFIBRA fiber, proWIFI radio link (for areas without fiber), mobile services over the Movistar network (covering 98%+ of Spanish territory), and fixed telephony. Enterprise streams span dedicated fiber and radio links, FTTH, corporate internet, point-to-point links, fiber backup, 4G routers, and a Centralita Virtual IP PBX with CRM integrations (Salesforce, Hubspot, Microsoft Dynamics, Zoho, SugarCRM, Microsoft Teams). Data center and security offerings include co-location, IaaS, BaaS, SECaaS, digital workspace, and antispam. Distribution is multi-channel: self-serve website, inside sales at 963 173 099, callback request forms (Te Llamamos), and field sales for enterprise deals. Go-to-market emphasizes ownership of network infrastructure as a cost-advantage lever (avoiding third-party royalties), with no hidden line fees and competitive pricing as primary commercial positioning.
The business is bootstrapped (no disclosed funding rounds), operates with 11-50 employees, and generates revenue across a long-tail mix of B2C and B2B recurring contracts. Marketing is primarily digital (website, SEO, blog, LinkedIn, email newsletter), with the Kit Digital program providing an additional government-funded channel into SME digitalization. The competitive position is built on vertical integration — owning the fiber, the data center, and the licensing — rather than on technology differentiation, and the company has not disclosed AI/ML capabilities, patents, or significant R&D output.
PRORED firmographics
Firmographics- Name
- PRORED
- Legal name
- PRORED Comunicaciones S.L.
- Website
- https://prored.es
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PRORED Comunicaciones S.L. is a privately held Spanish telecom operator founded in 1997, serving residential and business customers across Spain with its own fiber network, data center, mobile, and cloud services.
- Ownership category
- akta.pro rank
PRORED industry classification
Industry- Product category
- Telecommunications Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Telephone Communications (No Radiotelephone) (4813), Services-Telephone Interconnect Systems (7385)
- akta.pro primary industry
- AV/Collaboration & Unified Communications Support (VoIP, Video, UCaaS) (BPAAACAJ)
- akta.pro secondary industry
- Enterprise Branch/SD‑WAN Edge CPE (uCPE) (HDAFAIAG)
Keywords
Where PRORED is headquartered
LocationHeadquarters
- HQ city
- Paterna
- HQ country
- Spain
- HQ region
- Europe
Offices10 records
Markets served
PRORED business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Internet Services (Particulares): Monthly subscription services for residential customers including proFIBRA (fiber), proWIFI (radio link), and mobile services. No commitment periods, flexible billing.
- Corporate Internet Solutions: Dedicated fiber, FTTH, radio link dedicated connections, and corporate internet services for businesses
- Data Center Services: Co-location, IaaS, BaaS, hosting, and housing services for enterprise customers
- Security and Cloud Services: SECaaS (Security as a Service), digital workspace solutions, and antispam services
- Virtual IP Telephony: Virtual IP PBX services for businesses with advanced features including CRM integration
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Flexible plans with 3 connection options and multiple speed tiers |
| Subscription | Monthly | Enterprise dedicated solutions |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
PRORED product offering
Product offeringCore offering
PRORED is a Spanish national telecommunications operator that delivers internet, mobile, and telephony services to residential customers (proFIBRA fiber, proWIFI radio-link, Móvil, Teléfono) and enterprise customers (FTTH, dedicated fiber and radio links, virtual IP PBX with CRM integrations). The company also runs a neutral data center in Valencia's Technology Park offering co-location, IaaS, BaaS, SECaaS, and digital workspace solutions, operating over its own fiber optic and wireless network infrastructure.
Product overview
PRORED is a national telecommunications operator offering a comprehensive portfolio of connectivity and IT services. The product portfolio spans residential services (proFIBRA fiber optic, proWIFI radio-link, mobile, and fixed telephony) and enterprise solutions (FTTH, dedicated fiber and radio links, virtual IP PBX with CRM integrations, and cloud/security services including co-location, IaaS, BaaS, SECaaS, and digital workspace). The company operates its own neutral data center in Valencia's Technology Park and maintains its own network infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- proFIBRA: Fiber optic internet service for residential customers
- proWIFI
- proFIBRA + Móvil
Products and services
- proFIBRA Fiber optic internet service for residential customers offering high-speed connectivity with no download limits and no hidden line fees.
- proWIFI Wireless radio-link internet service for residential customers in areas without fiber coverage, offering speeds up to 10 Mbps download and 0.8 Mbps upload.
- Móvil (Residencial)
Companies that use PRORED
Customer profileSegments2 records
Ideal customer profiles2 records
PRORED technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature4 records
PRORED partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- RIPE NCCcorePRORED is a member of RIPE NCC, the regional Internet registry for Europe, Middle East, and parts of Central Asia. RIPE NCC coordinates Internet number resources (IP addresses) and supports Internet infrastructure development.
- ESpanixcoreMember of ESpanix, one of the most important neutral Internet exchange points globally, ensuring high-quality international connectivity.
- DE-CIXcoreMember of DE-CIX, one of the world's leading Internet exchange operators, providing global peering services.
- AMS-IX (Amsterdam Internet Exchange)coreMember of AMS-IX, a major European Internet exchange point for global connectivity.
- MovistarcorePRORED uses the Movistar network for mobile services, providing coverage to more than 98% of Spanish territory.
- CNMC (Comisión Nacional de los Mercados y la Competencia)corePRORED holds general authorization from CNMC for the sale of national voice and data circuits, enabling the company to operate as a licensed telecommunications operator in Spain.
- Kit DigitalminorPRORED participates in the Spanish Kit Digital program for SME digitalization, offering funded digital solutions to small and medium businesses.
Scale indicators4 records
Recent moves9 records
Expansion highlights5 records
PRORED competitors and assessment
Company assessmentBroad incumbents
- Digi Spain: Spanish arm of Digi Communications, an aggressive low-cost digital telco with national fiber and mobile bundles, an established price-led competitor in the same addressable market.
- Acens Technologies: Spanish cloud and hosting provider (now part of the MasOrange group) offering similar cloud, hosting, and digital services to enterprise customers in Spain.
Direct peers
- Avatel Telecom: Spanish regional telecom operator focused on rural and secondary-market fiber and mobile, overlapping directly with PRORED's proFIBRA and proWIFI segments and similar enterprise and wholesale offerings.
- Vozplus Telecom: Spanish VoIP and virtual PBX provider for SMBs, directly comparable to PRORED's Centralita Virtual IP business unit and CRM-integrated telephony stack.
- Finetwork: Spanish challenger telco and MVNO offering fiber, mobile, and convergent services to residential and SMB customers, competing for the same Spanish value-conscious segment.
- Eurona Telecom: Spanish connectivity provider delivering internet, satellite, and enterprise services, including rural wireless solutions that directly overlap with PRORED's proWIFI offering.
- Aire Networks: Spanish regional operator offering fiber, mobile, data center, and cloud services, with a comparable mix of residential and enterprise customers and similar Mediterranean footprint.
- Stackscale (Grupo Aire): Spanish cloud and data center provider offering IaaS, hosting, and colocation, comparable to PRORED's data center and cloud services portfolio.
Emerging players
- NFON: European cloud telephony provider with UCaaS and PBX services comparable to PRORED's Centralita Virtual IP, with a similar SMB and multi-tenant cloud PBX model.
Regional players
- Adamello Data Centers: Independent data center operator in Spain providing colocation and interconnection, a direct regional competitor for PRORED's Valencia-based neutral data center business.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
PRORED social profiles
Digital presencePRORED compliance and trust
Trust signalCompliance5 records
PRORED financial estimates
Financial estimateRevenue estimate
Valuation estimate
PRORED leadership team
Management profileNumber of profiles
Profiles2 records
PRORED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PRORED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PRORED
What does PRORED do?
PRORED is a Spanish national telecommunications operator that delivers internet, mobile, and telephony services to residential customers (proFIBRA fiber, proWIFI radio-link, Móvil, Teléfono) and enterprise customers (FTTH, dedicated fiber and radio links, virtual IP PBX with CRM integrations). The company also runs a neutral data center in Valencia's Technology Park offering co-location, IaaS, BaaS, SECaaS, and digital workspace solutions, operating over its own fiber optic and wireless network infrastructure.
Is PRORED a public or private company?
PRORED is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PRORED founded?
PRORED was founded in 1997. It employs 11 to 50 people.
Where is PRORED based?
PRORED is headquartered in Paterna, Spain, in the Europe region.
How does PRORED make money?
Five revenue lines are on record. Internet Services (Particulares) is the primary driver. The others are corporate Internet Solutions, data Center Services, security and Cloud Services and virtual IP Telephony.
Who are PRORED's main competitors?
Broad incumbents on record are Digi Spain and Acens Technologies. Direct peers are Avatel Telecom, Vozplus Telecom, Finetwork, Eurona Telecom, Aire Networks and Stackscale (Grupo Aire). NFON is listed as an emerging player. Adamello Data Centers is listed as a regional player.
Does PRORED have an API?
No public API is recorded for PRORED.
What industry is PRORED in?
PRORED's product category is Telecommunications Services. Its primary akta.pro industry code is BPAAACAJ, AV/Collaboration & Unified Communications Support (VoIP, Video, UCaaS), with a secondary code of HDAFAIAG, Enterprise Branch/SD‑WAN Edge CPE (uCPE). Its NAICS code is 5182 and its SIC code is 4813.