Career Point
Career Point Edutech is an India-listed, Kota-based education company founded in 1993 that provides JEE, NEET, and Foundation coaching through classroom, live online, DLP, and franchise models for Indian students and partner schools.
- Company typePublic
- Founded1993
- HeadquartersKota, India
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Career Point does
Career Point Edutech Limited is an India-based, publicly listed (NSE: CAREERP) education company founded in 1993 in Kota, Rajasthan, by Pramod Maheshwari. The company delivers coaching and learning products for India's most competitive engineering and medical entrance examinations — JEE Main/Advanced and NEET — as well as foundation programs for Classes 8-10. Its service portfolio spans four delivery modes: classroom programs at owned campuses in Kota (including the Career Point Gurukul residential campus), live online courses streamed by Kota faculty, a Distance Learning Programme (DLP) delivering printed study materials, test series, and recorded video lectures via the E-CareerPoint App, and a White Label content licensing offering for partner institutions. Beyond direct-to-consumer coaching, Career Point operates a 60+ franchise network across India, school-channel partnerships covering 200+ K-12 institutions through SIP (School Integrated Program), Techno Academy, and LearnPro programs, and B2B contracts with government undertakings for welfare-cohort coaching.
The underlying technology is a multi-modal learning platform rather than a proprietary AI/ML system: the E-CareerPoint App provides anytime access to recorded lectures and digital study materials, while the Online Test Series and All India Test Series (AITS) deliver national benchmarking assessments. The company's wholly-owned subsidiaries (Global Kids World preschool, Global Public School K-12, Career Point University, eCareerPoint, Career Point Gurukul) create a KG-to-PhD lifecycle offering, though the core P&L remains driven by JEE/NEET coaching. Revenue is generated through course fees (B2C, one-time and subscription), franchise license fees, school-channel subscriptions (₹70,000-₹1,30,000 annual LearnPro tier pricing), and white-label content licensing. The customer base is highly diversified across price points from ₹499 board-exam recorded lectures to ₹1.25 Crore franchise investments and multi-year government contracts.
In FY26 (year ended March 2026), Career Point reported revenue of ₹51.23 crore (3.16% YoY growth) and consolidated net profit of ₹22.95 crore (23.25% YoY growth), with Q4 FY26 operating margin expanding to 55.35% from 33.99% — indicating margin-driven value capture rather than top-line acceleration. Lifetime outcomes cited by the company include 22,300+ IITians, 26,200+ Doctors, and 164,700+ Engineers produced, alongside 4.80 lakh cumulative student reach.
Career Point firmographics
Firmographics- Name
- Career Point
- Legal name
- Career Point Edutech Limited
- Website
- https://careerpoint.ac.in
- Company type
- Public
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Career Point Edutech is an India-listed, Kota-based education company founded in 1993 that provides JEE, NEET, and Foundation coaching through classroom, live online, DLP, and franchise models for Indian students and partner schools.
- Ownership category
- akta.pro rank
Career Point industry classification
Industry- Product category
- Test Preparation Coaching
- NAICS
- All Other Schools and Instruction (61169), Professional and Management Development Training (61143)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Graduate & Professional School Admissions Exams (GRE/GMAT/LSAT/MCAT) Prep (EDANABAB)
- akta.pro secondary industries
- Career Exploration, Interest/Skills Assessment & Pathway Planning (EDAFAMAK), Professional & Career Skills Tutoring Platforms (Coding, Data, Business) (EDANAGAI), Corporate Learning & Training Content Development (EDAGAKAC)
Keywords
Where Career Point is headquartered
LocationHeadquarters
- HQ city
- Kota
- HQ country
- India
- HQ region
- Asia
Offices4 records
Markets served
Career Point business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Classroom Coaching: In-person coaching programs for JEE Main/Advanced, NEET, and Foundation courses delivered at physical centers in Kota and franchise locations. Revenue generated through course fees paid by students.
- Distance Learning Program (DLP): Sale of study materials, test series, and recorded video lectures to students nationwide. Products include Ranker's Packages, Postal Test Series, and Online Test Series for JEE, NEET, and Foundation exams. One-time purchase model with product-based pricing.
- Franchise and Partnership Fees: Revenue from franchise partners (minimum investment Rs 1.25 Crore) and school integration programs. Franchisees pay for brand licensing, curriculum access, training, and ongoing support.
- White Label Study Materials: Customized branded study materials sold to other educational institutions and coaching centers. Institutions receive study materials with their own branding for JEE, NEET, and Foundation courses.
- School Partnership Programs: LearnPro, Techno Academy, and SIP programs generate revenue through per-student licensing fees or annual subscription packages paid by partner schools.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Foundation LearnPro - Classes 8th-10th with 100 student limit |
| Subscription | Annual | Complete LearnPro - Classes 8th-12th with 200 student limit |
| Subscription | Annual | Senior LearnPro - Classes 11th-12th JEE/NEET preparation with 80 student limit |
| One time/ perpetual license | Pay-as-you-go | Board Exam Recorded Video Lectures |
| One time/ perpetual license | Pay-as-you-go | JEE/NEET Study Material Packages |
| One time/ perpetual license | Pay-as-you-go | Online Test Series |
| Other | Multi-year contract | Franchise Investment Requirement |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
Career Point product offering
Product offeringCore offering
Career Point is an education company providing coaching for India's competitive engineering (JEE Main/Advanced) and medical (NEET) entrance examinations. It offers multiple delivery modes including live online courses, in-person classroom coaching at Kota centers, residential programs, and a Distance Learning Programme (DLP) delivering study materials, test series, and recorded video lectures to students nationwide. The company also operates school partnership programs (CP Techno Academy, LearnPro, School Integrated Program), a franchise network, and white-label study material licensing to educational institutions.
Product overview
Career Point is an education company offering a multi-modal coaching ecosystem for competitive exam preparation. The core offerings include Live Courses (real-time online coaching), Classroom Courses (in-person at campuses), and Residential Programs, all focused on NEET, JEE Main/Advanced, and Foundation preparation for Classes 8th-12th. Supporting these are the Distance Learning Programme (DLP) providing study materials, test series, and recorded video lectures; the CP Techno Academy and School Integrated Program (SIP) for school partnerships; LearnPro for recorded content delivery to partner schools; and White Label Study Material for custom-branded institutional partnerships. The company also operates a franchise model for expanding its coaching network across India.
Differentiator
Problem solved
Functional benefit
Brands
- CP Universe: Brand name used for Career Point's educational services and products
- CP Techno Academy
- CP Learn Pro
- eCareerPoint
- Career Point Gurukul
- Global Kids World
Products and services
- Live Course for NEET
Quantifiable outcome
- Q4 FY26 net profit grew 44.82% to Rs 5.59 crore with operating profit margin improving to 55.35%
- +3 more outcomes
Companies that use Career Point
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
Career Point technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Career Point partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- VANARTI (Vasantrao Naik Research and Training Institute)coreCareer Point Edutech secured a Rs 1.51 crore contract from VANARTI, a Maharashtra government undertaking under the Other Backward Bahujan Welfare Department. The partnership involves providing online and offline coaching for JEE, NEET, and CET aspirants covering 300 students for two years, with potential extension for up to two additional years. Payments are linked to course-completion milestones.
- Partner Schools (LearnPro/SIP)coreCareer Point partners with 200+ schools across India through LearnPro, SIP, and Techno Academy programs. Partner schools include institutions like Jeevan Jyoti Public School (Bihar), St. Joseph School (Gujarat), The Heritage International School (Punjab), and 200+ others. Schools integrate Career Point's JEE/NEET coaching into their curriculum and pay licensing fees based on student enrollment.
- Franchise PartnerscoreCareer Point operates 60+ franchise centers across India. Franchise partners invest minimum Rs 1.25 Crore and receive brand licensing, expert faculty guidance, study materials, marketing support, and operational assistance. The franchise model enables Career Point to expand geographically while franchisees benefit from established brand trust and proven business model.
Scale indicators12 records
Recent moves6 records
Expansion highlights5 records
Career Point competitors and assessment
Company assessmentEmerging players
- PhysicsWallah (PW): PhysicsWallah is a fast-growing digital-native JEE/NEET platform offering low-cost online coaching, test series and recorded lectures. It is emerging as a price-disruptive alternative to Career Point's DLP and live online programs, especially for Tier 2/3 students.
- Unacademy: Unacademy is a leading online test-prep platform with subscription-based JEE/NEET, foundation and competitive exam courses delivered via live classes. It competes with Career Point's eCareerPoint platform for the same aspirant base through a more flexible, lower-friction digital model.
- Vedantu: Vedantu provides live online tutoring for JEE/NEET, foundation and board exams using a marketplace-style faculty model. It overlaps with Career Point's Live Course and DLP offerings as a digital-first alternative targeting the same student demographics.
- Extramarks: Extramarks provides K-12, JEE/NEET and foundation learning through its app, school-integrated programs and digital content, overlapping with Career Point's LearnPro and DLP offerings. It targets the same digitally inclined student segment in Indian schools and coaching markets.
Direct peers
- FIITJEE: FIITJEE is a long-standing Delhi/Kota-based JEE coaching brand offering classroom, integrated school programs, AITS and DLP products that overlap almost 1:1 with Career Point's portfolio. It targets the same JEE aspirant segments at comparable price points.
- Aakash Educational Services: Aakash is the dominant NEET-focused coaching chain in India with a nationwide physical and digital footprint. It directly competes with Career Point's NEET programs across classroom, online and school integration models.
- Allen Career Institute: Allen is the largest Kota-based JEE/NEET coaching institute and Career Point's closest direct peer, offering classroom, online and DLP programs for the same target students using the same Kota faculty model. Both compete head-to-head for top rank aspirants across India.
- Resonance Eduventures: Resonance is a Kota-headquartered JEE/NEET coaching institute with classroom, distance learning and test series offerings, very similar in structure and target customer to Career Point. Both compete in the same Kota-to-national funnel.
Broad incumbents
- BYJU'S: BYJU'S is a large EdTech incumbent that owns Aakash and offers JEE/NEET prep, foundation courses and K-12 content via app-based learning. As a much larger and more capitalized player, it competes broadly with Career Point's eCareerPoint and school integration channels while also shaping industry pricing.
Regional players
- Motion Education: Motion Education is a Kota-based JEE/NEET coaching brand with classroom, distance learning and online offerings that closely mirror Career Point's portfolio. It is a relevant peer for benchmarking competitive dynamics within the Kota coaching cluster.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Career Point social profiles
Digital presenceCareer Point financial estimates
Financial estimateRevenue estimate
Valuation estimate
Career Point leadership team
Management profileNumber of profiles
Profiles1 record
Career Point subsidiaries and ownership
Company hierarchySubsidiaries5 records
Career Point funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Career Point M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Career Point
What does Career Point do?
Career Point is an education company providing coaching for India's competitive engineering (JEE Main/Advanced) and medical (NEET) entrance examinations. It offers multiple delivery modes including live online courses, in-person classroom coaching at Kota centers, residential programs, and a Distance Learning Programme (DLP) delivering study materials, test series, and recorded video lectures to students nationwide. The company also operates school partnership programs (CP Techno Academy, LearnPro, School Integrated Program), a franchise network, and white-label study material licensing to educational institutions.
Is Career Point a public or private company?
Career Point is a public company. It is classified as public and is currently operating.
When was Career Point founded?
Career Point was founded in 1993. It employs 1,001 to 5,000 people.
Where is Career Point based?
Career Point is headquartered in Kota, India, in the Asia region.
How does Career Point make money?
Five revenue lines are on record. Classroom Coaching is the primary driver. The others are distance Learning Program (DLP), franchise and Partnership Fees, white Label Study Materials and school Partnership Programs.
Who are Career Point's main competitors?
Emerging players on record are PhysicsWallah (PW), Unacademy, Vedantu and Extramarks. Direct peers are FIITJEE, Aakash Educational Services, Allen Career Institute and Resonance Eduventures. BYJU'S is listed as a broad incumbent. Motion Education is listed as a regional player.
Does Career Point have an API?
No public API is recorded for Career Point.
What industry is Career Point in?
Career Point's product category is Test Preparation Coaching. Its primary akta.pro industry code is EDANABAB, Graduate & Professional School Admissions Exams (GRE/GMAT/LSAT/MCAT) Prep, with a secondary code of EDAFAMAK, Career Exploration, Interest/Skills Assessment & Pathway Planning. Its NAICS code is 61169 and its SIC code is 8200.