CCI

What CCI does

MediaMax, operating as CCI (a subsidiary of DVS Intelestream), is a Burbank, California-based media technology company founded in 1986 that provides electronic press kit distribution and media monitoring services to the entertainment industry. The company operates from dual offices in Burbank (headquarters) and Glendale (production) with 101-250 employees, targeting major motion picture studios, entertainment brands, and adjacent verticals including gaming, streaming, broadcast, sports, music, toys, and lifestyle. Its two integrated products are EPK.TV, a digital asset management and distribution platform that delivers press materials to a built network of 50,000+ press and media outlets globally using forensic watermarking controls and self-serve client portals; and Daily Buzz, a real-time media monitoring and analytics platform that tracks brand mentions across broadcast, online, social, and print channels, providing sentiment analysis and curated analytics with automated clipping of irrelevant material. The business model is subscription/recurring revenue with custom enterprise pricing, anchoring on large studio contracts for electronic press kit distribution and continuous media monitoring.

Name

CCI

Legal name

MediaMax

Website

https://ccidigital.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

101–250 employees

Short description

MediaMax (CCI), a subsidiary of DVS Intelestream, operates the EPK.TV digital asset distribution platform and Daily Buzz media monitoring platform, serving all major motion picture studios and entertainment properties across film, gaming, streaming, sports, and music verticals via subscription-based enterprise contracts.

Ownership category

akta.pro rank

Product category

Entertainment Marketing Technology

NAICS

Motion Picture and Video Distribution (512120), Motion Picture and Video Distribution (51212)

SIC

Services-Allied To Motion Picture Distribution (7829), Services-Motion Picture & Video Tape Distribution (7822)

akta.pro primary industry

Digital Asset Management (DAM) for Media/Creative (MPAHAGAB)

akta.pro secondary industries

Data Platform & Audience Insights (CDP, Data Warehouse, Attribution) (MPAHAJAN), Ingest, Indexing & Proxy/Mezzanine Generation (MPAHAGAH)

Keywords

• Media distribution services
• Press kit platform
• Media monitoring analytics
• Entertainment marketing solutions
• Digital asset management

Headquarters

HQ city

Burbank

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. MediaMax Platform Subscription: Comprehensive solutions tailored for each customer, likely structured as recurring subscriptions for access to the EPK.TV and Daily Buzz platforms with varying service levels based on customer needs.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

CCI, operating as MediaMax (a DVS Intelestream brand), sells technology-driven media distribution and analytics software to the entertainment industry. Its principal products are EPK.TV, a digital press kit platform for distributing marketing assets to a network of 50,000+ press outlets, and Daily Buzz, a media monitoring and analytics service that tracks and analyzes publicity coverage for motion picture studios and entertainment marketers.

Product overview

MediaMax (by DVS Intelestream) operates as a comprehensive media technology platform providing two integrated solutions for entertainment industry PR and publicity workflows: EPK.TV serves as the digital asset management and distribution component, enabling content hosting, secure delivery, and distribution to a network of over 50,000 press and media outlets worldwide with campaign performance tracking; Daily Buzz provides the complementary media monitoring and analytics function, delivering real-time brand mention tracking, sentiment analysis, and curated impact reports. Both products are designed for entertainment properties and are trusted by industry leaders and major motion picture studios.

Differentiator

Problem solved

Functional benefit

Brands

• EPK.TV: Digital launchpad for hosting, organizing, and delivering creative material in any format, across all outlets. Provides asset management, security protocols, distribution to 50,000+ press/media outlets, and campaign performance tracking.
• Daily Buzz

Products and services

• EPK.TV EPK.TV is a digital press kit / asset distribution platform that lets motion picture studios and entertainment marketers distribute official marketing assets, press kits, and related materials to a network of more than 50,000 press outlets. It is targeted at studio publicity and marketing teams that need to securely push assets to a broad, fragmented media universe.
• Daily Buzz Daily Buzz is a media monitoring and analytics service that tracks online and press coverage of entertainment campaigns and provides analysis to studio publicity and marketing teams. It is designed to give motion picture studios visibility into how their titles and assets are being covered across the press universe.

Quantifiable outcome

• Access to 50,000+ press and media outlets worldwide

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• GreenSlate: Provides production accounting and back-office software for film/TV productions. Adjacent entertainment-services peer serving the same Burbank studio ecosystem but addressing production finance rather than publicity.
• Backstage / Cast It Reaching Talent: Entertainment industry platform providing casting and talent tools for film/TV productions. Adjacent ecosystem player serving the same studio buyer base in Burbank but in the casting workflow rather than publicity distribution.

Direct peers

• PR Newswire (a Cision company): Dominant press release and multimedia distribution network reaching thousands of media outlets and journalists. Directly overlaps with EPK.TV's content distribution function and is the most established incumbent in entertainment PR distribution.
• TVEyes: Broadcast and podcast monitoring platform providing real-time clipping and search of earned media. Closely comparable to Daily Buzz's broadcast-focused monitoring capability.
• Critical Mention: Specializes in real-time broadcast and online media monitoring with curated clips, closely paralleling Daily Buzz's curated-break positioning. Targets PR and communications teams including entertainment clients.

Broad incumbents

• Meltwater: Enterprise media monitoring and social intelligence platform. Competes with Daily Buzz across brand mention tracking and sentiment analysis; broader in scope but uses a similar SaaS distribution-to-monitoring workflow that mirrors MediaMax.
• Cision: Global leader in media intelligence, press release distribution (PR Newswire), and earned media analytics. Directly competes with Daily Buzz in monitoring and overlaps with EPK.TV in press distribution, but serves all industries rather than specializing in entertainment.

Emerging players

• Muck Rack: Modern PR platform combining journalist database, media monitoring, and press release distribution. Emerging competitor to Daily Buzz's monitoring and EPK.TV's distribution workflows with a more product-led and SaaS-native approach.
• Rocket Fuel PR / Film publicity specialists: Boutique entertainment publicity firms providing EPK and digital distribution services to studios and indie productions. Smaller-scale alternatives to CCI's EPK.TV offering, focused on the same studio and indie film customer base.
• Cutting Edge Group: Entertainment-focused publicity and media services firm operating across film, TV, and gaming. Overlaps with CCI's studio-services orientation but is regional (Australia/Asia-Pacific) rather than US-anchored.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/mediamaxglobal
• Facebookfacebook.com/CCIDigitalPost
• LinkedInlinkedin.com/company/cci-digital

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CCI