What AVPro Edge does

AVPro Edge is a product brand operated by AVPro Global Holdings, a privately held corporation headquartered in Sioux Falls, South Dakota. The company designs, engineers, and manufactures professional audio/video distribution equipment at an owned facility in Shenzhen, China, and was founded in 2018. AVPro Edge sits inside a larger multi-brand portfolio — AudioControl, RTI, Bullet Train, Murideo, ThenAudio, and ProControl — that collectively spans control and automation, signal distribution, professional cabling, test/calibration, and audio processing. AVPro Edge itself is led by Jeff Murray as CEO and President, operates with 11-50 employees at the brand level, and has earned Inc. 5000 recognition.

The company's technical stack is organized around three pillars: AV over IP via the MXnet platform (offered in USP, 1G, and 10G tiers with purpose-built managed network switches), HDMI extension via HDBaseT and fiber (the EXO family), and matrix switching through both the modular AXION chassis and fixed-configuration matrices. The portfolio extends into 8K/48Gbps HDMI distribution amplifiers, Dante-enabled amplifiers, the AXIS eARC Audio-over-IP processors, ConferX commercial wall-plate products, USB and KVM extension, TAA-compliant variants for government procurement, and the FRESCO video-wall processors. Supporting software includes the STILE mobile configuration app and Tech Sage AVPro.ai for installation support. The company participates in industry standards (HDBaseT, SDVoE, Dante) and integrates with major control ecosystems (Control4, Crestron, RTI, Savant).

Revenue is generated from three streams: hardware product sales through authorized dealers, global distribution partners, a direct U.S. online storefront, and an enterprise field-sales team; professional services including AVPro Design Services (provided at no cost to qualified projects); and training through AVPro Academy, which is accredited by AVIXA and CEDIA and supplemented by ISF, HAA, and PVA certifications. Pricing is quote-based and not publicly disclosed. The go-to-market is sales-led through the AVPro B2B authorized dealer program, with primary customer segments being AV integrators and commercial/enterprise AV installations, supplemented by hospitality and high-end residential deployments.

Name

AVPro Edge

Legal name

AVPro Global Holdings

Website

https://avproedge.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

AVPro Edge, a brand under AVPro Global Holdings, designs and manufactures professional audio/video distribution equipment — AV over IP, matrix switchers, extenders, and audio-over-IP — serving AV integrators across commercial, hospitality, residential, and government markets globally.

Ownership category

akta.pro rank

Product category

Professional Audio/Video Distribution Equipment

NAICS

Audio and Video Equipment Manufacturing (33431), Other Communications Equipment Manufacturing (334290)

SIC

Household Audio & Video Equipment (3651), Electronic Components & Accessories (3670)

akta.pro primary industry

Home Theater Installation, Calibration & Custom AV Services Retail (CRACAEAK)

Keywords

• Professional AV equipment
• AV over IP distribution
• HDMI extension products
• Matrix switcher systems
• Audio video integration

Headquarters

HQ city

Sioux Falls

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Product Sales: Primary revenue from selling professional audio/video equipment including AV over IP systems, matrix switchers, HDMI extenders, audio amplifiers, cables, and accessories. Products are sold through authorized dealers, distributors, and directly to enterprise customers.
2. Professional Services - AVPro Design Services: Custom AV design services provided by AVPro experts at no cost to customers, helping with system planning and design for installations.
3. Training & Education: AVPro Academy offers AVIXA and CEDIA accredited training, along with ISF, HAA, and PVA educational programs for professional development in the AV industry.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

AVPro Edge designs, engineers, and manufactures professional audio/video distribution and integration equipment, including AV over IP systems (MXnet platform in USP, 1G, and 10G tiers), HDMI extension solutions (HDBaseT and fiber), matrix switchers, Dante-enabled audio products, video wall processors, and professional-grade cables. The products are sold primarily through an authorized dealer network to commercial AV integrators, hospitality venues, enterprise facilities, and high-end residential installers, and are manufactured at the company's facility in Shenzhen, China.

Product overview

AVPro Edge is a product brand under AVPro Global Holdings specializing in professional audio/video connectivity and distribution solutions. The product portfolio centers on three core technology pillars: AV over IP (MXnet platform in USP, 1G, and 10G tiers), HDMI extension (HDBaseT and fiber-based solutions), and matrix switching (AXION modular and fixed-configuration switchers). Supporting product lines include USB extension, video essentials (distribution amplifiers, scalers, video wall processors, multi-viewers), audio solutions (audio matrix, Dante products, eARC AoIP via AXIS series), and Bullet Train professional cables. The company also offers design services, training programs through AVPro Academy, and software tools including STILE App for system management and Tech Sage AI for technical support. The architecture is designed for scalability from single-room installations to enterprise-wide AV distribution, with TAA-compliant options for government deployments.

Differentiator

Problem solved

Functional benefit

Brands

• MXnet: AV over IP networking solution with products including USP, 1G, and 10G variants for audio/video distribution
• AXION
• ConferX
• Bullet Train
• Murideo
• ThenAudio
• ProControl
• AudioControl
• STILE App
• AVPro Academy

Products and services

• MXnet AV over IP Platform Complete AV over IP ecosystem with three bandwidth tiers — USP (Ultra Short Reach), 1G (Gigabit), and 10G (10 Gigabit) — comprising transceivers, encoders, decoders, and managed network switches engineered for professional AV distribution over IP.
• MXnet E-Series Network Switches 24-port and 48-port managed Ethernet switches purpose-built for AV over IP deployments as part of the MXnet platform.
• AXION Modular Matrix Switcher Chassis-based modular matrix switcher system with hot-swappable input and output cards including HDMI, HDBaseT, audio, and MCS options, designed as the centerpiece for high-end distributed video systems.
• ConferX Commercial AV Products Commercial-grade wall plate transmitters, extender kits, and matrix switchers including HDMI, USB-C, VGA, and KVM solutions designed for conference rooms and commercial installations.
• HDMI Extenders Point-to-point HDMI extension solutions supporting 18Gbps and 10Gbps bandwidth over HDBaseT and fiber infrastructure, with reach up to 150 meters for professional installations.
• Matrix Switchers Fixed-configuration HDMI and HDBaseT matrix switchers including standard 4K models and next-generation 8K units with 48Gbps bandwidth for routing multiple sources to multiple displays.
• Distribution Amplifiers 1x2, 1x4, and 1x8 HDMI distribution amplifiers supporting 48Gbps (8K) and 18Gbps (4K60 4:4:4) bandwidth with HDCP 2.3 for splitting AV signals to multiple displays.
• Dante-Enabled 70V Amplifiers Dual-mode 70V DSP amplifiers with Dante networking for commercial audio installations distributed under the AudioControl brand.
• AXIS Series eARC AoIP Processors eARC Audio over IP processors including AXIS2 (2-channel) and AXIS10 (10-channel) for extracting and distributing eARC audio across network installations.
• Bullet Train Cables Professional-grade HDMI cables supporting 48Gbps (8K/10K) and 18Gbps (4K) bandwidth in standard and active optical cable (AOC) variants, plus USB cables for professional installations.
• Murideo Test and Calibration Equipment Professional HDMI test generators and analyzers including 8K SEVEN generator, SIX series analyzers, and STIX portable testers for video calibration and installation verification.
• Video Wall Processors Multi-display video wall controllers and scalers including the FRESCO series for creating large-format video wall installations.
• AVPro Design Services (ADS) Expert consultation service providing custom AV system design solutions at no cost for qualified projects, helping integrators with system planning and design.
• AVPro Academy Training AVIXA and CEDIA accredited training program with additional ISF, HAA, and PVA certifications, focused on high-bandwidth video distribution and professional AV installation.
• BLX-1K Balanced Line Transceiver Balanced line transceiver for professional AV signal extension applications.

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature10 records

Partnerships

Nine partnerships are on record, tiered core.

• RTIcoreStrategic or Co-development PartnerRTI (Remote Technologies Inc) is a global leader in control and automation solutions. Part of the AVPro Global Holdings family of brands, RTI provides control and automation systems that integrate with AVPro Edge products.
• AudioControlcoreStrategic or Co-development PartnerAudioControl is a brand under AVPro Global Holdings specializing in high-performance home theater amplifiers, multi-zone amplifiers, and network audio solutions including Dante-enabled products.
• MurideocoreStrategic or Co-development PartnerMurideo provides professional HDMI test generators and analyzers for video calibration and testing. Part of AVPro Global Holdings family with deep roots in picture quality and accuracy.
• Dante / AudinatecoreTechnology or IntegrationMany AVPro and AudioControl products are Dante-enabled, supporting Audinate's Dante audio networking protocol for seamless integration with other Dante-compatible equipment.
• HDBaseTcoreTechnology or IntegrationAVPro Edge products utilize HDBaseT technology for long-distance HDMI extension up to 150 meters over standard CAT cable. Licensed HDBaseT technology enables reliable professional installations.
• SDVoEcoreTechnology or IntegrationAVPro Edge MXnet 10G products support SDVoE (Software Defined Video over Ethernet) standard for zero-latency, high-bandwidth AV over IP distribution.
• ISF (Imaging Science Foundation)coreStrategic or Co-development PartnerAll AVPro sales and support team members are ISF Level III certified. AVPro hosts ISF display calibration seminars around the world as part of their education offerings.
• AVIXAcoreStrategic or Co-development PartnerAVPro Academy is an AVIXA-accredited training program. AVPro provides continuing education credits through their training courses for AV professionals.
• CEDIAcoreStrategic or Co-development PartnerAVPro Academy is CEDIA-accredited for professional training. AVPro offers educational opportunities aligned with CEDIA certification paths.

Scale indicators2 records

Recent moves6 records

Expansion highlights7 records

Broad incumbents

• Christie Digital Systems: Christie is a broad incumbent in professional visualization, projectors, and AV processing — overlapping with AVPro Edge in large-format video wall and high-end commercial installations, but with a much wider product portfolio including display technology.

Direct peers

• Extron Electronics: Extron is a leading manufacturer of AV signal processing, distribution, and control products including matrix switchers, extenders, and AVoIP (NAV Series) that compete head-to-head with AVPro Edge in commercial and education installations.
• Crestron Electronics: Crestron is the largest professional AV control and distribution company globally, offering matrix switchers, AVoIP (DM NVX), extenders, and control systems that directly compete with AVPro Edge's MXnet and AXION platforms for the same commercial integrator channel.
• Kramer Electronics: Kramer manufactures professional AV products including matrix switchers, extenders, and AVoIP solutions (Kramer KVM, VIA) that compete with AVPro Edge across commercial, education, and high-end residential verticals.
• Lightware Visual Engineering: Lightware is a Hungary-based direct competitor in professional AV signal management, offering matrix switchers, extenders, and AVoIP solutions (Taurus UCX, MX2M) that compete with AVPro Edge's ConferX and MXnet product lines for enterprise and high-end residential installations.
• QSC (Q-SYS): QSC's Q-SYS platform is a software-based audio, video, and control ecosystem for commercial AV, with Q-SYS Vision offering AVoIP distribution that overlaps with AVPro Edge's MXnet 10G for enterprise and hospitality deployments.
• Atlona (Panduit): Atlona, owned by Panduit, manufactures AV distribution, AVoIP (OmniStream), and matrix switching products that compete with AVPro Edge's MXnet platform in commercial and education markets, sharing many of the same integrator customers.
• Biamp Systems: Biamp offers commercial AV solutions including Tesira DSP, amplifiers, and networked audio/video (Parlé, Devio) that overlap with AVPro Edge's AudioControl Dante-enabled amplifiers and audio distribution products for enterprise and conferencing use cases.

Emerging players

• WyreStorm: WyreStorm is an emerging player in AV distribution and AVoIP (NetworkHD) with a comparable focus on HDBaseT and AVoIP extenders/matrices that target the same pro-AV integrator channel as AVPro Edge, though with a smaller brand presence.
• CYP (A-Neuvideo): CYP manufactures AV signal distribution equipment including matrix switchers, extenders, and AVoIP solutions that overlap with AVPro Edge's product lines, primarily competing on price in commercial and residential installations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/avproedge

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AVPro Edge