Cyber Aware
- Company typePrivate
- Founded2017
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Cyber Aware firmographics
Firmographics- Name
- Cyber Aware
- Legal name
- Cyber Aware
- Website
- https://Cyberaware.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Cyber Aware industry classification
Industry- Product category
- Security Awareness Training Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Cybersecurity Training & Awareness Programs (BPAEANAF)
- akta.pro secondary industries
- Security Awareness, Training & Compliance Attestation (HDADAIAJ), Cybersecurity Learning Platforms (EDAFANAF)
Keywords
Where Cyber Aware is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Cyber Aware business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- White-Label Platform Licensing: MSPs and resellers license the Cyber Aware platform on a subscription basis to deliver security awareness training, phishing simulations, and risk assessments under their own brand. The platform is described as enabling high-margin services.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Cyber Aware product offering
Product offeringCore offering
Cyber Aware provides a multi-tenant, white-label cybersecurity awareness platform built for Managed Service Providers (MSPs) and resellers. Partners license the platform to deliver security awareness training, phishing simulations, and cyber security gap assessments to their end-client businesses under their own branding, with automated enrollment, provisioning, and sales enablement tools.
Product overview
Cyber Aware offers a white-label cybersecurity platform for MSPs and resellers that enables them to deploy security awareness training, phishing simulations, and risk assessments to their clients under their own brand. The core platform includes Security Awareness Training, Phishing Simulations, and Cyber Security Gap Assessments, complemented by Sales Automation tools and a Multi-Tenant Platform architecture that allows MSPs to manage multiple clients with auto-enrollment and auto-provisioning capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Security Awareness Training
Quantifiable outcome
- Over 90% of successful data breaches start with human error
- +2 more outcomes
Companies that use Cyber Aware
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Cyber Aware technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Cyber Aware partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- AU CybercoreAU Cyber is an MSSP (Managed Security Service Provider) that uses Cyber Aware's white-label platform to deliver security awareness training under their own brand. CEO Chris Wright provided a testimonial praising the platform as a 'game-changer' for their MSSP business. They are shown as a featured partner logo on the Cyber Aware website.
- Ctrl GroupcoreCtrl Group is featured as a partner logo on the Cyber Aware website, indicating they are an MSP/reseller using the white-label platform.
- Ever NimblecoreEver Nimble is featured as a partner logo on the Cyber Aware website, indicating they are an MSP/reseller using the white-label platform.
- NexoncoreNexon is featured as a partner logo on the Cyber Aware website, indicating they are an MSP/reseller using the white-label platform.
- VinetcoreVinet is featured as a partner logo on the Cyber Aware website, indicating they are an MSP/reseller using the white-label platform.
- SaberVoxcoreSaberVox is featured as a partner logo on the Cyber Aware website, indicating they are an MSP/reseller using the white-label platform.
- Think SolutionscoreThink Solutions is featured as a partner logo on the Cyber Aware website, indicating they are an MSP/reseller using the white-label platform.
Scale indicators3 records
Recent moves4 records
Expansion highlights3 records
Cyber Aware competitors and assessment
Company assessmentEmerging players
- Hoxhunt: Hoxhunt is a behavior-based security awareness platform combining AI-driven phishing simulations with personalized training. It overlaps with Cyber Aware's phishing simulation and training modules but emphasizes enterprise direct sales rather than white-label MSP distribution.
Direct peers
- Curricula: Curricula is a security awareness training platform known for story-driven, learner-friendly content and a partner-friendly model. It targets the same SMB-and-mid-market awareness buyer that Cyber Aware reaches through its MSP channel.
- Cofense: Cofense (formerly PhishMe) provides phishing simulation, awareness training, and intelligence, with a strong channel partner program. It directly competes with Cyber Aware on phishing simulation and awareness content delivered through partner ecosystems.
- Lucy Security: Lucy Security provides a white-label, multi-tenant security awareness and phishing simulation platform explicitly designed for MSPs and MSSPs. It is one of the closest direct comparables to Cyber Aware's positioning and partner-led GTM.
Others
- AusCERT: Australia's primary cybersecurity CERT and a recognized training/awareness resource for the region. It is an ecosystem reference point and potential partner rather than a direct competitor, but relevant given Cyber Aware's Australian footprint.
Broad incumbents
- Sophos Phish Threat: Sophos bundles phishing simulations and awareness training inside its broader endpoint and network security portfolio, with strong MSP/MSSP distribution. It is a relevant competitor because MSPs already selling Sophos may prefer an integrated suite over a standalone white-label platform.
- KnowBe4: KnowBe4 is the largest dedicated security awareness training and phishing simulation vendor globally, serving enterprise and MSP/MSSP channels with a comparable product set. It is the most prominent broad incumbent competing against Cyber Aware's white-label offering.
- Proofpoint Security Awareness: Proofpoint offers a leading enterprise security awareness and phishing simulation suite as part of its broader cybersecurity portfolio. It competes with Cyber Aware at the upper end of the market where buyers may consolidate awareness with email security.
- NinjaOne (NinjaSafeguard awareness): NinjaOne is an MSP-focused RMM/IT management platform that has expanded into security services for its partner base. Its distribution overlap with Cyber Aware's MSP channel makes it a competitor for partner wallet share, even if its awareness offering is less mature.
Regional players
- Phished: Phished is a European-headquartered security awareness and phishing simulation platform with a partner-led model. It is comparable in product surface to Cyber Aware, and serves as a regional peer given Cyber Aware's Australia-centric footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Cyber Aware social profiles
Digital presenceCyber Aware financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cyber Aware leadership team
Management profileNumber of profiles
Profiles1 record
Cyber Aware funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cyber Aware M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cyber Aware
What does Cyber Aware do?
Cyber Aware provides a multi-tenant, white-label cybersecurity awareness platform built for Managed Service Providers (MSPs) and resellers. Partners license the platform to deliver security awareness training, phishing simulations, and cyber security gap assessments to their end-client businesses under their own branding, with automated enrollment, provisioning, and sales enablement tools.
Is Cyber Aware a public or private company?
Cyber Aware is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cyber Aware founded?
Cyber Aware was founded in 2017. It employs 11 to 50 people.
Where is Cyber Aware based?
Cyber Aware is headquartered in Melbourne, Australia, in the Oceania region.
How does Cyber Aware make money?
One revenue line is on record: white-Label Platform Licensing.
Who are Cyber Aware's main competitors?
Hoxhunt is listed as an emerging player. Direct peers are Curricula, Cofense and Lucy Security. AusCERT is listed as an others. Broad incumbents are Sophos Phish Threat, KnowBe4, Proofpoint Security Awareness and NinjaOne (NinjaSafeguard awareness). Phished is listed as a regional player.
Does Cyber Aware have an API?
No public API is recorded for Cyber Aware.
What industry is Cyber Aware in?
Cyber Aware's product category is Security Awareness Training Software. Its primary akta.pro industry code is BPAEANAF, Cybersecurity Training & Awareness Programs, with a secondary code of HDADAIAJ, Security Awareness, Training & Compliance Attestation. Its NAICS code is 5132 and its SIC code is 7370.