Think Solutions

What Think Solutions does

Think Solutions Pty Ltd is an Australian-owned managed IT services provider headquartered in Carrum Downs, Victoria, founded in 1998 by CEO Noel Brodie. The company serves SMB and enterprise customers across Australia via a 100% Australian-based service desk (1300 654 106) and a team of approximately 17 staff covering sales, projects, service desk, finance, and marketing functions. Its core offerings are structured around three pillars: full ICT Managed Services on monthly retainers with guaranteed SLAs; Think as a Service (IaaS + DRaaS) delivered as OP-EX consumption on a Nutanix Cloud Infrastructure backbone with 1-hour RPO; and pre-paid Think Service Blocks for ad-hoc technical hours. Complementary solution areas span network infrastructure (LAN/WAN/SD-WAN, nbn Enterprise Ethernet reselling), cybersecurity (Barracuda perimeter and email, SentinelOne endpoint, Cyber Aware training, Arctic Wolf SOC, MFA, security audits), backup and disaster recovery (Veeam, 3-2-1-1-0 methodology), infrastructure (public/private/hybrid/multi-cloud, HCI, 3-tier, SaaS), remote-work enablement, consulting (roadmaps, budgeting, auditing, policies), and IT procurement margin revenue.

The technology stack is built almost entirely on third-party vendor partnerships rather than proprietary IP — Nutanix (Core HCI), Veeam (Core backup), Barracuda (Core security), SentinelOne (Core endpoint), Microsoft (Core productivity), Dell and HPE (Key hardware), Telstra and nbn (connectivity), with 20+ further Supporting-tier relationships (Wasabi, Splashtop, Cisco, Meraki, Citrix, etc.). The proprietary layer is limited to the Think as a Service productization and a no-ingress/egress-charge policy for IaaS/DRaaS that reduces data lock-in for customers relative to typical hyperscaler pricing.

Revenue mechanics combine (a) recurring monthly managed-services subscriptions, (b) usage-based Think IaaS/DRaaS consumption, (c) Think Service Blocks prepaid bookings, (d) fixed-cost project engagements for migrations and infrastructure rollouts, (e) hardware/software procurement margin, and (f) connectivity reselling (nbn Enterprise Ethernet). Go-to-market is sales-led with consultative free 30-minute consultations as the entry point, supplemented by vendor co-marketing (Lunch & Learns) and inbound website lead capture. There is no disclosed M&A activity, no external funding, and the company is founder-owned with Noel Brodie as CEO.

Name

Think Solutions

Legal name

Think Solutions Pty Ltd

Website

https://thinksolutions.com.au

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Think Solutions is an Australian-managed IT services provider founded in 1998, delivering ICT managed services, IaaS/DRaaS, cybersecurity, and network solutions to SMBs and enterprise customers across Australia via a 100% Australian-based service desk.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Management Consulting Services (54161), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742)

akta.pro primary industry

ITSM Managed Services (Run/Operate/Optimize) (BPAEAJAN)

akta.pro secondary industries

Helpdesk & End-User Support Services (BPAEABAB), Backup & DR Software Implementation & Managed Platforms (BPAEALAI)

Keywords

• Managed IT services
• IT infrastructure solutions
• Cybersecurity services
• Cloud infrastructure hosting
• IT consulting services

Headquarters

HQ city

Highett

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Managed IT Services Retainer: Monthly retainer covering proactive support, unlimited IT support requests, monthly maintenance, reporting and status meetings with guaranteed service levels. Core revenue stream for over 25 years.
2. Think Infrastructure as a Service (IaaS): Monthly OP-EX consumption model for infrastructure resources including storage, compute, backup, networking, DR, and security. Pay only for what you use.
3. Think Disaster Recovery as a Service (DRaaS): Hosted disaster recovery capabilities on-demand with 1-hour RPO replication, charged based on consumption and SLA requirements.
4. Think Service Blocks (TSB): Pre-paid service blocks at discounted hourly rates for reactive support, projects, or IT assistance. Blocks don't expire and provide flexibility for SMB customers.
5. IT Procurement: End-to-end procurement services for infrastructure, hardware, software, and accessories through extensive vendor network. Revenue from margin on hardware/software sales.
6. Fixed-Cost Projects: Fixed-cost project engagements for Office 365 migrations, infrastructure deployments, and network solutions. Includes user communication, training, migration, and project management.
7. Firewall as a Service: Managed firewall services including major and minor adds, moves and changes covered under AMC.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

Think Solutions is an Australian-owned managed IT services provider headquartered in Carrum Downs, Victoria. The company delivers proactive ICT managed services, cloud-hosted infrastructure (Think IaaS), disaster recovery as a service (Think DRaaS), network solutions, cybersecurity, Microsoft 365 migrations, IT procurement, and consulting to Australian SMBs and enterprises. Its 100% Australian-based service desk, vendor partnerships (Nutanix, Veeam, Barracuda, Microsoft, SentinelOne), and monthly subscription model underpin the offering.

Product overview

Think Solutions is an Australian-owned IT services provider offering a comprehensive portfolio of managed services and technology solutions. The core offering centers on Managed Services (full ICT managed services with proactive support and guaranteed service levels) and Think as a Service (IaaS and DRaaS consumed as monthly OP-EX). These core services are supported by specialized solution areas including Network Solutions (LAN, WAN, SD-WAN, WiFi), Infrastructure Solutions (public/private/hybrid cloud, HCI, 3-tier architecture), Cyber Security Solutions (perimeter, email, endpoint security, security awareness training), and Backup & Disaster Recovery. The product suite includes supplementary modules like Think Service Blocks (pre-paid technical hours), Think 365 (Microsoft 365 management), and dedicated services for Microsoft 365 migration, IT consulting, IT procurement, and remote work enablement. Think Solutions operates on a strategic partner model, integrating with technology vendors including Barracuda, SentinelOne, Veeam, and Nutanix to deliver comprehensive solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Think as a Service: A service offering providing customers with options to consume IT infrastructure as a monthly cost (OP-EX) instead of large upfront costs (CAP-EX), including Think Infrastructure as a Service (Think IaaS) and Think Disaster Recovery as a Service (Think DRaaS).
• Think Service Blocks (TSB)
• Think 365

Products and services

• Managed Services
• Think Infrastructure as a Service (Think IaaS)
• Think Disaster Recovery as a Service (Think DRaaS)
• Think Service Blocks (TSB)
• Microsoft 365 Migration Services
• Consulting Services
• IT Procurement
• Think 365
• Network Solutions
• Infrastructure Solutions
• Cyber Security Solutions
• Backup & Disaster Recovery
• Remote Work Solutions
• business nbn Enterprise Ethernet

Quantifiable outcome

• Reduced phishing emails not blocked by spam filter through Barracuda email security implementation
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature5 records

Partnerships

26 partnerships are on record, tiered supporting, key and core.

• WasabisupportingTechnology or Integration · 1 November 2024Cloud storage partner for hot cloud storage solutions. Part of backup and disaster recovery ecosystem.
• nbn (National Broadband Network)keyTechnology or Integration · 9 October 2023business nbn Enterprise Ethernet partnership offering robust business broadband with high speeds. nbn provides symmetrical speeds up to 10Gbps, 24/7 support, and future-proof fibre network for network solutions.
• Hakim ConsultingsupportingStrategic or Co-development Partner · 5 September 2023Managed services partner for business advisory and consulting services. Collaborative relationship discussing importance of MSP partnerships and IT value.
• BarracudacoreTechnology or Integration · 28 July 2023Key strategic security partner for email security, perimeter security (NextGen Firewall and Web Application Firewall), and cybersecurity solutions. Think Solutions offers Barracuda products including CloudGen Firewall, WAF, and email security solutions. Free vulnerability scans and 30-day evaluations available through partnership.
• NutanixcoreTechnology or Integration · 20 August 2020Key strategic HCI partner for hyper-converged infrastructure solutions. Think Solutions has been deploying HCI solutions for over 10 years and is a Nutanix specialist. Supports Think DRaaS solution for disaster recovery on Nutanix Cloud Infrastructure.
• VeeamcoreTechnology or Integration · 20 August 2020Key strategic partner for backup and disaster recovery solutions. Veeam powers Think Solutions' backup offerings and DRaaS capabilities. Partnership includes Veeam on Nutanix Mine solution.
• SentinelOnecoreTechnology or Integration · 20 August 2020Endpoint security partner providing threat response and threat hunting solutions. SentinelOne offers endpoint protection with customisation options for client budgets and cybersecurity approaches.
• MicrosoftcoreTechnology or Integration · 20 August 2020Microsoft partnership for Office 365 migration services, Microsoft 365 solutions, and Azure integration. Think Solutions is certified in Microsoft technologies and offers Microsoft-based collaboration and productivity solutions.
• DellkeyTechnology or Integration · 20 August 2020Key hardware partner for servers, storage, and infrastructure solutions. Won Dell EMC Solution Provider Partner award in 2018. Partnership covers Dell PowerEdge servers and enterprise storage solutions.
• HPE (Hewlett Packard Enterprise)keyTechnology or Integration · 20 August 2020Hardware partner for server and infrastructure solutions. Part of Think as a Service ecosystem supporting IaaS and DRaaS offerings.
• LenovokeyTechnology or Integration · 20 August 2020Hardware partner for client devices and laptops. Lenovo collaborated with Think Solutions on equipment donations to Edithvale-Aspendale Football Netball Club.
• CitrixsupportingTechnology or Integration · 20 August 2020Remote work solutions partner for virtual desktop and application delivery infrastructure. Part of remote work enablement technology stack.
• TelstrakeyChannel Partner/ Reseller/ Distributor · 20 August 2020Network solutions partnership providing ability to consult and implement network solutions directly onto Telstra billing account. Includes MPLS, WAN, and internet solutions with access to Telstra's telecommunications infrastructure.
• Next-DCsupportingTechnology or Integration · 20 August 2020Australian data centre partner for infrastructure solutions. Part of hybrid/multi-cloud infrastructure strategy.
• EquinixsupportingTechnology or Integration · 20 August 2020Global data centre partner for co-location and interconnection services. Part of infrastructure solutions ecosystem.
• Arctic WolfsupportingTechnology or Integration · 20 August 2020Cybersecurity partner for security operations and monitoring. Part of comprehensive cybersecurity solutions stack.
• DvulnsupportingTechnology or Integration · 20 August 2020Cybersecurity partner for vulnerability assessment and security testing services.
• Cyber AwaresupportingTechnology or Integration · 20 August 2020Security awareness training partner providing educational platforms for employee cybersecurity training.
• SplashtopsupportingTechnology or Integration · 20 August 2020Remote support software partner for IT support services. Think Solutions uses Splashtop SOS for remote assistance to customers.
• CiscosupportingTechnology or Integration · 20 August 2020Networking partner for LAN, WAN, and WiFi solutions. Part of network solutions vendor ecosystem.
• ArubasupportingTechnology or Integration · 20 August 2020Wireless networking partner for WiFi solutions. Part of network solutions vendor ecosystem.
• MerakisupportingTechnology or Integration · 20 August 2020Cloud-managed networking partner for SD-WAN and network management solutions.
• UbiquitisupportingTechnology or Integration · 20 August 2020Networking vendor for wireless and enterprise networking solutions.
• RingCentralsupportingTechnology or Integration · 20 August 2020Unified communications partner for cloud phone systems and communication solutions.
• MitelsupportingTechnology or Integration · 20 August 2020Business communications partner for hosted telephony and communication solutions.
• VocussupportingChannel Partner/ Reseller/ Distributor · 20 August 2020Telecommunications partner for business connectivity and network solutions.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Data#3 Limited: ASX-listed Australian IT services and solutions provider offering managed services, cloud, security, and infrastructure across enterprise and mid-market. Comparable as a same-market, same-customer Australian MSP/MSP-plus-reseller, but at materially greater scale and breadth.
• Atturra Limited: ASX-listed Australian managed services and IT solutions company serving enterprise and government. Direct competitor in Australian managed services, infrastructure, and application management, with a broader portfolio and larger headcount.
• Telstra (TS Business and Technology): Australia's largest telco offering managed network, security, and cloud services to enterprise. Existing partner of Think Solutions and competitor for managed services and SD-WAN/connectivity contracts in the same accounts.
• DXC Technology Australia: Global IT services and managed services provider with a significant Australian footprint. Competes for enterprise managed services and infrastructure deals but with a much broader portfolio and global delivery model.
• Insignia Financial (ex-Viridian)/Avanade Australia: Global Microsoft-focused consulting and managed services joint venture (Accenture/Microsoft). Competes in the same Australian enterprise Microsoft 365, Azure, and managed services market but at significantly larger scale.

Direct peers

• Interactive (Interactive Pty Ltd): Privately held Australian IT services company providing managed services, cloud, and security. Directly comparable in target market (Australian SMB/mid-market) and service portfolio, including Microsoft 365-centric offerings.
• Bistech: Australian IT managed services and consulting firm with a similar SMB/mid-market focus and Microsoft-centric stack. Comparable in scale, geography, and service mix including managed services and cloud migration.
• Excite IT: Australian managed IT services and cybersecurity provider serving SMB and mid-market. Direct peer in managed services, cybersecurity, and Microsoft 365 migration, with similar customer profile.
• Brennan IT: Australian managed services provider delivering IT support, cloud, security, and consulting to mid-market and enterprise customers. Closely comparable business model, customer segment, and service mix to Think Solutions.

Emerging players

• Intalock: Australian managed security and IT services provider focused on cybersecurity-led managed services. Adjacent peer — overlapping in managed services and security but with a stronger pure-play SOC/cybersecurity positioning.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Think-Solutions-120912901260235
• LinkedInau.linkedin.com/company/think-solutions
• Instagraminstagram.com/thinksolutions_it

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Think Solutions