Frunet
- Company typePrivate
- Founded1996
- HeadquartersAlgarrobo, Spain
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Frunet firmographics
Firmographics- Name
- Frunet
- Legal name
- FRUNET S.L.
- Website
- https://frunet.net
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Frunet is headquartered
LocationHeadquarters
- HQ city
- Algarrobo
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Frunet business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Fresh Fruit and Vegetable Sales: Frunet generates revenue through the production and sale of exotic fruits (pineapple, mango, papaya, coconut, avocado), organic vegetables (tomato, cucumber, pepper, zucchini, eggplant, sweet potato), and cut fruit products. They sell directly to customers across Europe through their distribution network.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels1 record
Frunet product offering
Product offeringCore offering
Frunet produces and distributes fresh exotic fruits (pineapple, mango, papaya, coconut, avocado) and organic vegetables (tomato, cucumber, pepper, zucchini, eggplant, sweet potato, organic mango, organic avocado) grown in its own fields in Malaga, Spain, supplemented by imports from international producers in Costa Rica, Brazil, Ivory Coast, Peru, Mexico, Chile, and Colombia to ensure year-round supply across Europe. The company also operates a dedicated cut-fruit factory that produces ready-to-eat pre-cut fruit in customizable pack formats, applying microbiological analysis and full traceability controls for food safety.
Product overview
Frunet is a Spanish fruit and vegetable producer and distributor with over 20 years of experience, headquartered in Algarrobo (Málaga). The company operates three main product lines: (1) Exotic Fruits including pineapple, mango, papaya, coconuts, and avocado sourced globally year-round; (2) 100% Organic/Bio produce including vine tomatoes, cherry tomatoes, peppers, cucumbers, zucchinis, eggplants, mangoes, avocados, and sweet potatoes cultivated in their Malaga farms; and (3) Cut Fruit (ready-to-eat) produced in their dedicated factory inaugurated in 2010. The products are distributed throughout Europe with emphasis on quality, flavour, and food safety.
Differentiator
Problem solved
Functional benefit
Brands
- Supreme Bio: Organic product brand for vine tomatoes and other organic produce.
Products and services
- Pineapple Year-round pineapple sourced from Frunet's own Tierra Fértil farm in Costa Rica, cultivated under optimal climate and soil conditions for minimum acidity and maximum flavour. Sold to European wholesale and food-service customers.
- Mango Top-quality mangoes grown in the La Axarquía region of Spain, with additional imports from Peru, Mexico, and Brazil to ensure year-round wholesale supply.
- Coconuts Year-round coconuts imported from producers in Ivory Coast, specifically from the Jacqueville coconut groves, supplied to European wholesale customers.
- Papaya
Companies that use Frunet
Customer profileSegments2 records
Ideal customer profiles2 records
Frunet technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Frunet partnerships and signals
Strategic signalScale indicators4 records
Recent moves9 records
Expansion highlights5 records
Frunet competitors and assessment
Company assessmentBroad incumbents
- Westfalia Fruit: Global avocado and multi-fruit producer-distributor with vertically integrated operations across multiple continents. Comparable to Frunet on avocado focus and European supply, but operates at much larger scale with broader fruit portfolio.
- Bonduelle: French-headquartered global leader in processed and fresh vegetables (canned, frozen, fresh ready-to-eat). Comparable to Frunet on the fresh/cut vegetable and convenience produce side, but operates as a large multinational with extensive processing capabilities.
- Fyffes: Irish-headquartered tropical fruit producer-distributor (bananas, pineapples, melons) supplying European markets. Overlaps with Frunet on tropical fruit categories and European B2B distribution, but at significantly larger scale.
- Dole plc: Global fresh produce producer-distributor with extensive tropical fruit operations (pineapple, banana, avocado) supplying European retailers. Comparable to Frunet on tropical fruit portfolio and European distribution, but at vastly larger scale with global brand presence.
- Greenyard: Belgian fresh, frozen, and prepared fruit and vegetable supplier serving European retailers and foodservice. Comparable to Frunet on fresh produce and prepared/cut fruit categories, but operates as a large public European incumbent with much broader product range.
Direct peers
- Nature's Pride: Dutch distributor specializing in exotic fruits and specialty produce (avocado, mango, papaya, pineapple) sourced globally and supplied across Europe. Highly comparable to Frunet in product mix (exotics + specialty) and European B2B distribution model.
- Special Fruit: Belgian exotic and specialty fruit distributor sourcing tropical fruits year-round from multiple origins for European retail and foodservice. Directly comparable to Frunet on exotic fruit portfolio, multi-origin sourcing, and European B2B customer base.
- Katopé: French exotic fruit specialist sourcing and ripening tropical fruits for European retail and wholesale. Comparable to Frunet in exotic fruit focus, multi-origin supply model, and European B2B distribution.
- Tropical Millenium: Spanish producer-distributor of tropical and exotic fruits (mango, avocado, pineapple, papaya) supplying European retailers. Direct peer given overlapping product range and Spanish/European distribution overlap with Frunet.
Regional players
- Eurofresh Distribution: Spanish fresh produce distributor specializing in organic and conventional fruits and vegetables for European markets. Direct regional peer to Frunet given shared Spanish origin, organic and conventional produce mix, and European wholesale customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Frunet social profiles
Digital presenceFrunet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Frunet leadership team
Management profileNumber of profiles
Frunet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Frunet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Frunet
What does Frunet do?
Frunet produces and distributes fresh exotic fruits (pineapple, mango, papaya, coconut, avocado) and organic vegetables (tomato, cucumber, pepper, zucchini, eggplant, sweet potato, organic mango, organic avocado) grown in its own fields in Malaga, Spain, supplemented by imports from international producers in Costa Rica, Brazil, Ivory Coast, Peru, Mexico, Chile, and Colombia to ensure year-round supply across Europe. The company also operates a dedicated cut-fruit factory that produces ready-to-eat pre-cut fruit in customizable pack formats, applying microbiological analysis and full traceability controls for food safety.
Is Frunet a public or private company?
Frunet is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Frunet founded?
Frunet was founded in 1996. It employs 11 to 50 people.
Where is Frunet based?
Frunet is headquartered in Algarrobo, Spain, in the Europe region.
How does Frunet make money?
One revenue line is on record: fresh Fruit and Vegetable Sales.
Who are Frunet's main competitors?
Broad incumbents on record are Westfalia Fruit, Bonduelle, Fyffes, Dole plc and Greenyard. Direct peers are Nature's Pride, Special Fruit, Katopé and Tropical Millenium. Eurofresh Distribution is listed as a regional player.
Does Frunet have an API?
No public API is recorded for Frunet.