What Goma Gaming does

Goma Gaming (legally Goma Development) is a B2B software vendor headquartered in Évora, Portugal, that builds GomaUX, a native, mobile-first sportsbook frontend platform licensed to iGaming operators. The platform is differentiated by a set of UX mechanisms — swipe-based navigation, a persistent floating betslip, AI-driven bet suggestions, social bet-sharing, and an operator-facing CMS that allows UI changes without developer involvement — and is delivered alongside native iOS and Android applications. The technology stack spans Objective-C/Swift, Java/Kotlin, Laravel/Swoole, Vue, Node.js, Socket.IO, MySQL, and Redis, and is designed to integrate with operators' existing betting engines, PAMs, KYC, payments, CRM, and support systems (SportsRadar, Adyen, Optimove, Sumsub, Zendesk).

The company sells through enterprise field sales targeting Tier-1 sportsbook operators, with demos requested via a contact form on the website and presence at industry events such as ICE. Pricing is not publicly disclosed; revenue is generated through B2B platform licensing. Named customers include Betsson France (launched in the regulated French market in 2023), DAZN Bet, and Ballys. In 2024, Goma Gaming was acquired by EveryMatrix Group to strengthen the parent's front-end development capabilities across sportsbook and casino verticals, and operates as a subsidiary within the group.

Name

Goma Gaming

Legal name

Goma Development

Website

https://gomagaming.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Goma Gaming builds GomaUX, a native mobile-first sportsbook frontend platform licensed to enterprise iGaming operators. The platform delivers swipe navigation, AI-driven bet suggestions, social bet-sharing, and an operator CMS, and serves brands including Betsson France, DAZN Bet, and Ballys.

Ownership category

akta.pro rank

Product category

iGaming Sportsbook Frontend Software

NAICS

Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Sportsbook Platform & PAM Providers (B2B) (MPAEACAC)

akta.pro secondary industry

iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)

Keywords

• Sportsbook frontend platform
• IGaming software solutions
• Mobile betting interface
• Sports betting technology
• B2B gaming platform

Headquarters

HQ city

Évora

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. GomaUX Platform Licensing: Goma Gaming provides its GomaUX sportsbook frontend platform to iGaming operators under a B2B licensing arrangement. The platform is integrated with leading betting engines and PAMs, suggesting a SaaS or licensing model where operators pay for access to the customisable frontend technology.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Goma Gaming develops and licenses GomaUX, a native mobile-first sportsbook frontend platform sold to enterprise iGaming operators. The platform delivers a differentiated user experience through swipe navigation, a floating betslip, AI-driven bet suggestions, social bet-sharing, and an operator-facing CMS that enables real-time UI changes without developer involvement. It is delivered as native iOS and Android applications with a Vue-based web frontend and integrates with leading betting engines, PAM systems, payments, KYC, and customer engagement platforms.

Product overview

Goma Gaming offers GomaUX as its core unified product — a native, mobile-first sportsbook frontend platform for iGaming operators. GomaUX consists of the main frontend application with AI-powered features (swipe navigation, floating betslip, Bet-Swipe, Bet-Sharing), paired with native iOS and Android mobile apps that deliver a seamless optimized experience. The platform includes an operator-facing CMS for real-time content management and integrates with leading betting engines and PAM systems. Goma Gaming operates as part of the EveryMatrix Group of companies.

Differentiator

Problem solved

Functional benefit

Products and services

• GomaUX Sportsbook Frontend Platform (with Native iOS and Android Apps) Native, mobile-first sportsbook frontend platform for online sportsbook operators and iGaming companies, combining swipe navigation, floating betslip, AI-driven bet suggestions, Bet-Swipe, social bet-sharing, and an operator-facing CMS for real-time content changes. Delivered across native iOS and Android apps plus a Vue-based web frontend, and integrated with leading betting engines, PAMs, payments, KYC, and customer engagement platforms to enable differentiated, social-media-style betting experiences.

Quantifiable outcome

• GGR increases by over 30% as a result of the floating betslip feature
• +1 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature9 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• EveryMatrixcoreStrategic or Co-development PartnerEveryMatrix acquired Goma Gaming to boost the Group's front-end development capabilities. Goma Development is part of the EveryMatrix Group of companies. The acquisition enhanced EveryMatrix's front-end capabilities with experience from sports betting and casino projects delivering bespoke solutions for tier-1 brands.
• BetssonflagshipTechnology or IntegrationBetsson uses GomaUX for its French sportsbook operations. Goma integrated seamlessly with Betsson's data and backend partners, delivering a unique, intuitive and highly responsive front end that has driven user retention and revenues.
• DAZN BetcoreTechnology or IntegrationDAZN Bet is a partner using GomaUX platform for its sportsbook frontend.
• BallyscoreTechnology or IntegrationBallys is a partner using GomaUX platform for its sportsbook frontend.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kambi Group plc: Kambi is a leading B2B sportsbook platform and trading services provider serving tier-1 operators. Like Goma, it supplies front-end and platform capabilities to sportsbook brands globally, with deep focus on turnkey sportsbook technology.
• Altenar: Altenar is a sportsbook software supplier providing front-end, back-end, and risk management solutions to licensed operators. It competes with Goma in supplying sportsbook UX and platform technology to operators in regulated markets.
• FSB Technology: FSB Technology delivers B2B sportsbook and iGaming platform services, including front-end solutions and full stack capabilities. It is a comparable sportsbook platform provider targeting operators across multiple jurisdictions.
• BetConstruct: BetConstruct provides turnkey sportsbook and iGaming platform solutions, including front-end products, PAM systems, and risk management. It directly competes with Goma in offering B2B sportsbook technology stacks to operators.
• Pragmatic Solutions: Pragmatic Solutions provides an iGaming platform (PAM) used by operators across sportsbook and casino verticals. It competes with Goma in the platform/frontend layer that operators purchase to run their sportsbook offerings.
• Gaming Innovation Group (GiG): GiG provides iGaming platform, sportsbook, and frontend technology to operators. It competes directly with Goma in offering B2B sportsbook and casino platform solutions to regulated operator brands.

Broad incumbents

• OpenBet (Light & Wonder): OpenBet, owned by Light & Wonder, is a long-standing sportsbook content and platform provider serving large operator brands. It is a broad incumbent offering overlapping sportsbook technology capabilities across the B2B value chain.
• Sportradar Group: Sportradar is a global sports data and technology company providing odds feeds, trading, and increasingly platform/frontend capabilities. As a Goma integration partner (odds/data) and broader incumbent, it is comparable in the B2B sportsbook ecosystem.
• Genius Sports: Genius Sports provides sports data, technology, and media services with growing sportsbook platform offerings. It overlaps with Goma in supplying data-driven technology to sportsbook operators.

Regional players

• Sportnco (Sporting Solutions): Sportnco is a sportsbook platform provider with strong presence in French-speaking and European regulated markets. It directly competes with Goma in supplying sportsbook technology to operators in similar regulated geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/15231326

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goma Gaming