Torba Super

Name

Torba Super

Legal name

Фізична особа-підприємець Павленко Данило Дмитрович

Website

https://torbasuper.com.ua

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Torba Super is a Kharkiv-based Ukrainian online retailer selling disposable tableware, food packaging, household goods, and selected furniture to HoReCa SMBs and retail consumers via its own website, Prom.ua, Bigl.ua, Viber, and nationwide transport-company delivery.

Ownership category

akta.pro rank

Headquarters

HQ city

Kharkiv

HQ country

Ukraine

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales (Wholesale and Retail): The company generates revenue through direct sales of disposable dishes, food packaging, household goods, furniture, and accessories to both business customers (cafes, restaurants, trading points) and retail consumers. They offer flexible pricing based on order volume, with wholesale prices starting from one factory package (box) of goods.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Torba Super is a Ukrainian online and offline retailer that sells disposable tableware, food packaging, household goods, furniture, stationery, and leather accessories both wholesale and retail. The company operates its own website and storefronts on Ukrainian marketplaces, maintaining an inventory of over 10,000 SKUs with same-day dispatch. It serves HoReCa businesses, trading points, and individual consumers with differentiated wholesale and retail pricing, payment in Ukrainian Hryvnia, and delivery across Ukraine.

Product overview

Torba Super is an online store offering disposable dishes, food packaging, and household goods at wholesale and retail prices in Ukraine. The product portfolio includes single-use plates, cups, and utensils; food containers and packaging; seedling pots; packaging bags; seasonal/holiday items; household supplies; and furniture. The store also sells SULLIVAN branded handcrafted leather goods (wallets, cardholders, bags, keychains) and antique furniture imported from European countries (Italy, France, Spain, Belgium, England). All food-contact packaging is certified to meet sanitary and hygiene standards. The company ships over 10,000 items from warehouse stock and offers direct manufacturer pricing.

Differentiator

Problem solved

Functional benefit

Products and services

• Disposable Dishes and Accessories

Quantifiable outcome

• Same-day dispatch capability for orders confirmed before cutoff

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Allo: National Ukrainian online retailer selling household goods, kitchenware, and general consumer merchandise via its own e-commerce site and marketplace listings. Directly comparable as a Ukrainian omnichannel household goods retailer targeting similar retail and SMB customers.
• Comfy: Ukrainian household appliances and home goods retail chain with strong online presence. Comparable in operating model — Ukrainian e-commerce + physical showrooms selling general household merchandise to consumers and SMB buyers.
• Foxtrot: National Ukrainian retail chain selling household goods, small appliances, and general merchandise across physical stores and online. Overlaps with Torba Super's household goods and consumer merchandise categories in the same Ukrainian market.

Others

• OLX Ukraine: Leading Ukrainian classifieds and consumer-to-consumer marketplace. While not directly competing in disposable tableware/packaging, it operates as an alternative discovery channel for second-hand and household goods in the same Ukrainian market.
• Prom.ua: Ukrainian marketplace platform on which Torba Super lists its catalog. Functions as enabling infrastructure for the company's e-commerce channel rather than a direct competitor; comparable only insofar as it shapes the company's discoverability and fee structure.
• Bigl.ua: Ukrainian price-comparison and marketplace platform listing Torba Super's products. Adjacent channel partner rather than a competitor; inclusion reflects shared ecosystem participation.

Broad incumbents

• Rozetka: Largest Ukrainian e-commerce platform selling a broad assortment of household goods, packaging, furniture, and apparel. Comparable as a direct-to-consumer online retailer in Ukraine, but operates at vastly greater scale and across many more categories than Torba Super's focused packaging/tableware niche.
• Epicentr: Major Ukrainian home goods and household merchandise hypermarket chain with strong online channel. Overlaps directly with Torba Super's furniture, household goods, and general merchandise categories, but at much larger scale and with a physical hypermarket footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Torba Super