City Saver

Name

City Saver

Legal name

Beach Marketing, LLC

Website

https://citysaver.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Local Discount Memberships

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Ticketing & Event POS Financing (FSAKAFAG)

akta.pro secondary industries

Gaming Subscriptions, Gift Cards & Top-Ups Retail (CRACAFAG), Sponsorship Activation & Experiential Marketing (THAHAGAC)

Keywords

• Local discount memberships
• Mobile coupon app
• School fundraising programs
• Nonprofit donation program
• BOGO deals platform

Headquarters

HQ city

Brentwood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure, Supply Chain

Revenue model

1. Annual Membership Subscription: Primary revenue stream from family memberships sold at $30/year. Memberships are valid for 12 months from purchase and provide access to all 1,200+ offers across 5 cities. Users also receive a monthly option at $5/month.
2. Nonprofit Donation Program: 20% of each membership purchase is donated directly to the user's chosen nonprofit partner. This creates a charitable giving mechanism while generating revenue for community organizations.
3. Fundraiser Profit Sharing: Schools and nonprofits earn up to 50% profit when they sell City Saver memberships as part of fundraising campaigns. The company provides materials on consignment with no upfront costs.
4. Discount Card Sales: Physical discount cards sold for specific markets like Decatur, AL with 20 coupons on the card plus access to mobile app with 35 additional coupons. Cards valid until September 15, 2027.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

City Saver sells a $30/year (or $5/month) family membership that unlocks access to 1,200+ BOGO, 50%-off, and free-item offers at 525+ local merchants across 5 cities, delivered primarily through a mobile coupon app with GPS deal discovery and savings tracking. The membership also drives a school and nonprofit fundraiser program (up to 50% profit share) and donates 20% of each purchase to a member-selected nonprofit.

Product overview

City Saver is a mobile coupon and local fundraising platform that operates a unified product ecosystem consisting of the City Saver Mobile App (iOS/Android), a Fundraiser Program for schools and nonprofits, a Nonprofit Partner Program with 20% donation matching, and Merchant Advertising services. The core offering is a $30/year subscription ($5/month option) that provides access to 1,200+ merchant deals across 5 cities (Nashville, Memphis, Clarksville TN, Cincinnati OH, Decatur AL). The platform connects local families with savings at 525+ partner restaurants, attractions, and retailers while simultaneously raising funds for community organizations—having collectively raised over $20 million since 2002. Additional products include physical Decatur Savings Cards with bundled mobile app access.

Differentiator

Problem solved

Functional benefit

Products and services

• City Saver Mobile App iOS and Android coupon and savings application that gives members access to 1,200+ deals from 525+ local merchants across 5 cities, with GPS-based deal discovery, a savings tracker, multi-city market switching, and BOGO/discount coupon redemption.
• City Saver Fundraiser Program Fundraising program for schools, PTAs, sports teams, churches, and nonprofits that lets partner organizations sell City Saver memberships and keep up to 50% of proceeds, with materials provided on consignment at no upfront cost.
• City Saver Nonprofit Partner Program Charitable giving program in which 20% of every membership purchase is donated to the nonprofit selected by the member, including partners such as Second Harvest Food Bank, Nashville Humane Association, PENCIL Nashville, Book 'Em Nashville, Loaves & Fishes, YAIPAK, Humane Society of Clarksville-Montgomery County, and Mid-South Food Bank.
• City Saver Decatur Savings Card Physical discount card for the Decatur, AL market that includes 20 coupons on the card plus access to the free mobile app with 35 additional coupons, offering more than $400 in savings from local merchants, valid until September 15, 2027.
• City Saver Merchant Advertising Program Free advertising program for local businesses that distributes offers through City Saver's mobile app, including geo-locate features, website and social media linking, coupon tracking codes, and exposure to families who are supporting local schools and charities.

Quantifiable outcome

• Families can save $3,028+ annually based on savings calculator estimates (based on 4-person family with dining 6x/month at $45 and 3 activities/month at $35)
• +2 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

14 partnerships are on record, tiered primary, core and minor.

• Second Harvest Food BankprimaryGTM or Marketing Partner · 1 January 2026Nashville-based nonprofit partner that fights hunger across Middle Tennessee. Receives 20% donation from City Saver purchases when selected by customers. Provides millions of meals to families in need.
• Nashville Humane AssociationprimaryGTM or Marketing Partner · 1 January 2026Nashville nonprofit partner dedicated to saving and rehoming pets since 1942. Selected by customers as their preferred nonprofit beneficiary, receiving 20% of membership purchases.
• PENCIL NashvilleprimaryGTM or Marketing Partner · 1 January 2026Nashville nonprofit connecting schools with business partners to expand opportunities for students. Receives 20% donation from designated membership purchases.
• Book 'Em NashvilleprimaryGTM or Marketing Partner · 1 January 2026Nashville literacy nonprofit putting books in the hands of children through community partnerships. Beneficiary of City Saver's 20% donation program.
• Loaves & FishesprimaryGTM or Marketing Partner · 1 January 2026Clarksville-based nonprofit providing emergency food assistance to families in Montgomery County. Receives 20% of City Saver purchases when customers designate them.
• YAIPAKprimaryGTM or Marketing Partner · 1 January 2026Clarksville nonprofit supporting youth and immigrant communities. Partner in City Saver's nonprofit donation program with 20% of purchases going to support their mission.
• Humane Society of Clarksville-Montgomery CountyprimaryGTM or Marketing Partner · 1 January 2026Animal rescue organization serving the Clarksville region. Rescues and rehomes animals with support from City Saver's community giving program.
• Mid-South Food BankprimaryGTM or Marketing Partner · 1 January 2026Memphis-based nonprofit ending hunger in the Mid-South by providing food to families across the greater Memphis area. Receives 20% donation from designated City Saver purchases.
• Schools and PTAs (Network)coreGTM or Marketing Partner · 1 January 2002City Saver has partnered with schools and parent-teacher associations across 5 cities since 2002 to serve as a fundraising vehicle. These organizations sell City Saver memberships to raise funds for educational needs. The company reports over $20 million raised for school programs including computers, playground equipment, uniforms, and field trips. Partners receive up to 50% profit with no upfront costs.
• SOAR Adventure TowerminorGTM or Marketing PartnerNashville adventure attraction partner for 7+ years. Provides BOGO adventure pass deals through City Saver. Kevin Vanderkolk, Owner, reports the partnership generates new customers while supporting local school fundraising.
• Nashville ZoominorGTM or Marketing PartnerLong-term entertainment partner (10+ years) offering BOGO zoo admission. Jim Bartoo, Director of Marketing, notes the program supports local schools while reaching families looking to save money.
• Penn Station East Coast Subs (Middle TN)minorGTM or Marketing PartnerRestaurant franchise partner across Middle Tennessee locations. Jason Day, Managing Owner, reports City Saver marketing has helped grow business while reinvesting in local schools.
• Main Event MemphisminorGTM or Marketing PartnerEntertainment center in Memphis. Deborah Crawford, Sales Manager, appreciates the partnership that enables sponsorship of student fundraisers while attracting families who use their City Saver coupons.
• Corky's BBQ MemphisminorGTM or Marketing PartnerMemphis restaurant partner for several years. Jimmy Stovall, Owner/CEO, reports the program helps gain new customers, reward existing ones, and assist local schools simultaneously.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Groupon: Groupon is the dominant national local deals marketplace serving consumers and merchants at scale. It overlaps substantially with City Saver's local deals/subscription business but operates with national reach and far larger merchant network.
• RetailMeNot: RetailMeNot is a broad online coupon, cashback, and deals aggregator. It overlaps with City Saver's consumer savings proposition but at much larger digital scale across online and in-store retail.

Direct peers

• Restaurant.com: Restaurant.com sells discounted restaurant certificates redeemable at local dining establishments. It competes for the same family dining deal use case and small-merchant acquisition budget as City Saver's restaurant offers.
• Slickdeals: Slickdeals is a community-driven deals and coupon aggregator that monetizes deal-seeking consumers. It serves a comparable consumer persona to City Saver's deal-driven families, though primarily online rather than local in-person merchants.
• Goldstar: Goldstar is a deals platform specializing in discounted tickets and access to entertainment, attractions, and live events - overlapping directly with City Saver's BOGO sports tickets and family attraction discount offerings.
• Valpak: Valpak is a long-running local coupon and direct mail platform connecting families with discounts from neighborhood merchants, structurally analogous to City Saver's BOGO and discount aggregation play.
• Entertainment (entertainment.com): Entertainment publishes the Entertainment coupon book and mobile platform selling discounted memberships to local merchants, restaurants, and attractions - the closest direct analog to City Saver's subscription-based local discount model.

Others

• Booster (formerly Boosterthon): Booster is a school and PTA fundraising platform that shares City Saver's nonprofit/school fundraising customer base. While it competes for the same fundraising dollars, it does not offer a consumer discount/savings subscription - making it a thematically related rather than directly competitive peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/citysaverusa
• Facebookfacebook.com/CitySaver
• Instagraminstagram.com/city_saver_usa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City Saver