What Ilico does

ilico AS is a Norway-based HR consulting firm, founded in 2018 and headquartered in Oslo (Drammensveien 82) with a secondary office in Drammen (Dronninggata 15), that provides outsourced HR services to small and medium-sized businesses lacking dedicated internal HR resources. The company serves customers across the Østlandet (Eastern Norway) region via a sales-led go-to-market that combines direct outreach through its website, phone, and email with referral-driven demand from partnerships, most notably SMB Norge and Veksthuset Personal AS. The senior team — led by Managing Director Kine Ljone Skogaas and including Ina Cabanillas Hansen (Strategic HR advisor), Tor Erlandsen (former lieutenant colonel in the Norwegian Armed Forces, leadership development specialist), and HR consultants Emilia Dahlqvist, Vilde, and Anne Charlotte — is stated to collectively hold more than 100 years of HR experience across public and private sectors.

ilico's product surface is the consulting engagement itself: a broad service portfolio spanning general HR advisory (employment law, recruitment, HSE/MMS compliance, leadership development), HR consultant leasing on a temporary or project basis, recruitment with personality assessment (powered by partner Clevry), employee surveys, digital whistleblowing, HSE systems and employee handbooks (powered by Kuba IK), courses and competency development, culture-building, sick-leave follow-up, and termination and layoff advisory. The subscription 'samarbeidsavtale' (collaboration agreement) bundles ongoing advisory access with faster response times, favorable hourly rates, HR newsletters, and free whistleblowing setup, generating recurring revenue alongside the core professional-services streams. Technology is therefore a thin layer: own IP is essentially the engagement model and partner-orchestrated HR stack; no proprietary software product, AI features, or platform architecture are present in the inputs.

Revenue is generated through three streams documented in the inputs: (i) hourly or project-based HR advisory fees, (ii) HR consultant leasing billed by the hour or per project, and (iii) recurring subscription retainer income from collaboration agreements. Pricing is not publicly disclosed. Sister company Omnilink AS handles recruitment placements at discounted rates for ilico clients, while integrated partners deliver accounting (Effekt Regnskap), legal (Lovende/Advokat Annicken Iversen), financial advisory (Foresight Consulting), and payroll (Norsk Lønn), positioning ilico as the single point of contact for SMB HR plus adjacent back-office functions. The company is privately held with no disclosed funding rounds, ownership structure, or financial statements.

Name

Ilico

Legal name

Ilico AS

Website

https://ilico.no

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

ilico AS is a Norway-based HR consulting firm, founded in 2018, that delivers outsourced HR advisory, consultant leasing, recruitment, leadership development, and HSE compliance services to small and medium-sized businesses in Eastern Norway.

Ownership category

akta.pro rank

Product category

HR Consulting Services

NAICS

Human Resources Consulting Services (541612), Employment Placement Agencies and Executive Search Services (56131)

SIC

Services-Management Consulting Services (8742), Services-Employment Agencies (7361)

akta.pro primary industry

HR Compliance & Policy Administration Outsourcing (incl. regulatory reporting) (BPACAKAK)

akta.pro secondary industries

Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops) (BPACAKAG), HR Operations Administration (HRIS Admin, Records, Employee Data Mgmt) (BPACAKAC)

Keywords

• HR consulting services
• Personnel administration
• Recruitment services
• Leadership development
• Workplace compliance

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. HR Consulting and Advisory Services: ilico provides HR advisory services including recruitment, leadership development, health and safety (HMS), employee handbooks, whistleblowing services, and HR routines. Revenue is generated through hourly consulting fees, project-based engagements, and collaboration agreements with fixed monthly retainer elements.
2. HR Consultant Leasing / Placement: ilico leases HR consultants to clients on a temporary or longer-term basis, billing by the hour or through project agreements. This includes covering for sick leave, parental leave, projects, or organizational changes.
3. Collaboration Agreement (Samarbeidsavtale): Subscription-style retainer agreements giving clients ongoing access to HR support, faster response times, favorable hourly rates, HR newsletters, and free whistleblowing setup. Provides recurring revenue base.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

ilico delivers outsourced HR consulting, recruitment with personality analysis, leadership development, employee surveys, whistleblowing setup, HSE documentation, employee handbook drafting, payroll coordination, sick-leave follow-up, and termination/layoff support to Norwegian small and medium-sized businesses. Its "Samarbeidsavtale" (collaboration agreement) provides an ongoing retainer-style HR partnership, complemented by project-based engagements billed on hourly or package rates.

Product overview

Ilico is an HR consulting services company (not a software product company) offering a comprehensive portfolio of HR services to Norwegian businesses. The company was founded in 2018 with a mission to provide HR services to companies without their own HR resources. Services are delivered through experienced HR consultants and include: HR-rådgivning (general HR consulting), Konsulentutleie (consultant leasing/rental), Lederutvikling (leadership development), Rekruttering og personlighetsanalyse (recruitment with Clevry testing integration), Medarbeiderundersøkelse (employee surveys), Varsling (digital whistleblowing), HMS-system og HMS-håndbok (HSE system with Kuba IK), Personalhåndbok (digital employee handbook with Kuba), Samarbeidsavtale (partnership agreement with full onboarding), Lønn og personal (payroll partnership with Norsk Lønn), Kurs og kompetanseutvikling (courses and workshops), Kulturbygging og verdiskapning (culture building), Onboarding, Oppfølging sykefravær (sick leave follow-up), HR-rutiner (HR routines), Personaladministrasjon (personnel administration), Oppsigelse (termination advisory), and Permittering (layoff advisory). The company also offers a partnership network including legal services (Lovende), recruitment (Omnilink), accounting (Effekt Regnskap), and financial advisory (Foresight Consulting).

Differentiator

Problem solved

Functional benefit

Products and services

• HR Consulting [HR-rådgivning] General HR advisory service covering personnel administration, employment-law questions, HR routines, sick-leave follow-up, and day-to-day HR support for Norwegian SMBs that lack an in-house HR department.
• Consultant Leasing [Konsulentutleie] Hourly leasing of an ilico HR consultant to clients, priced at NOK 1,150 per hour and available in 5-, 10-, and 20-hour packages, for SMBs needing embedded HR capacity without hiring full-time.
• Leadership and Leadership Development [Ledelse og lederutvikling] Leadership development service including coaching, training, and advisory for SMB owners, managers, and emerging leaders, designed to build management capability in growing businesses.
• Recruitment and Personality Analysis [Rekruttering og personlighetsanalyse] Recruitment service for SMBs that includes job profiling, candidate sourcing, interviewing, and personality assessment via the Clevry platform to improve candidate-role fit.
• Employee Survey [Medarbeiderundersøkelse] Anonymous employee engagement survey, including survey design, deployment, analysis, and follow-up workshops to improve workplace culture and retention in SMBs.
• Whistleblowing Solution [Varsling] Setup of a digital whistleblowing channel and policy framework that helps Norwegian SMBs meet statutory whistleblowing obligations through a third-party platform.
• HSE System and HSE Handbook [HMS-system og HMS-håndbok] HSE (Health, Safety, and Environment) documentation service using the Kuba IK system, providing Norwegian SMBs with required working-environment documentation, risk assessments, and routines.
• Employee Handbook [Personalhåndbok] Custom drafting and implementation of an Employee Handbook (Personalhåndbok) that codifies company policies, expectations, and Norwegian employment-law-compliant procedures for SMB employees.
• Payroll and Personnel Administration [Lønn og personal] Payroll and personnel administration service delivered in partnership with Norsk Lønn, providing SMBs with outsourced payroll runs, reporting, and personnel record-keeping.
• Collaboration Agreement [Samarbeidsavtale] Ongoing HR partnership (Samarbeidsavtale) providing a contracted number of consulting hours per year at a preferential rate, suitable for SMBs that need continuous HR support rather than one-off projects.
• Termination Support [Oppsigelse] Employment-termination advisory and process support for SMB employers, covering notice preparation, documentation, dialogue (drøftelsesmøte) meetings, and follow-up to ensure legally compliant offboarding.
• Layoff Support [Permittering] Layoff (permittering) advisory and process support, including notification procedures, NAV coordination, and documentation to help SMBs execute legally compliant temporary layoffs.

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Veksthuset Personal AScoreGTM or Marketing Partner · 21 April 2025ilico AS and Veksthuset Personal AS entered into a partnership where Veksthuset integrates ilico's HR services into their portfolio. Veksthuset specializes in recruitment and staffing services with offices in Oslo, Elverum, Trondheim, Hamar, and Otta. The partnership allows ilico to access Veksthuset's customer base and network across Eastern Norway.
• SMB NorgecoreGTM or Marketing Partner · 24 March 2025ilico is a partner in SMB Norge's new HR initiative targeting small and medium-sized businesses. The partnership aims to provide SMB Norge members with better support in the employer role, covering employee follow-up, team building, leadership development, and handling difficult personnel matters.
• Omnilink ASminorChannel Partner/ Reseller/ Distributorilico's sister company Omnilink AS serves as a recruitment partner for clients needing innovative methods and quality-assured recruitment, staffing, and consultant placement processes. ilico clients receive discounted rates.
• Effekt Regnskap ASminorGTM or Marketing PartnerEffekt Regnskap AS is an authorized accounting firm with offices in Drammen and Oslo. They offer accounting and advisory services. The partnership provides clients with integrated accounting services alongside ilico's HR offerings.
• Foresight Consulting ASminorGTM or Marketing PartnerForesight Consulting offers financial services including CFO-for-hire, financial planning, and M&A advisory. Based in Oslo, they serve SMEs. The partnership provides integrated financial and HR services.
• Norsk Lønn AScoreStrategic or Co-development Partnerilico and Norsk Lønn AS formed a partnership offering combined HR and payroll services. Norsk Lønn handles payroll, reporting, and system operations while ilico provides HR advisory and personnel follow-up — presented as one integrated team for clients.
• Lovende (Advokat Annicken Iversen)minorImplementation/ SI/ Consulting Partnerilico collaborates with attorney Annicken Iversen at Lovende, who has extensive experience in employment law, negotiations with NHO/BNL, and criminal prosecution. She advises on all employment law matters and has 15 years of law enforcement experience.
• Veksthuset Rekruttering (under Veksthuset Gruppen)minorChannel Partner/ Reseller/ DistributorVeksthuset Rekruttering offers recruitment, staffing, and HR advisory with over 20 years of experience. They have offices in Oslo and Elverum. Listed as a separate partner entity on the partnerships page.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Trainor: Norwegian provider of EHS (HMS) training, software, and consulting. Overlaps with ilico's HMS-system, whistleblowing, and personnel handbook services for Norwegian SMBs.
• Payr: Norwegian HR and payroll SaaS platform targeting small and medium-sized businesses. Competes directly with ilico's combined HR-plus-payroll offering (delivered via Norsk Lønn), but via a software rather than consulting model.
• Advice HR: Established Norwegian HR consulting and recruitment firm offering advisory, leadership development, and outplacement to Norwegian businesses. Closely comparable to ilico's HR advisory and recruitment service lines, though operating at larger scale and broader geographic reach.

Regional players

• Hogia: Swedish HR and payroll software and services provider with Norwegian operations. Comparable to ilico via its SMB-targeted HR-plus-payroll bundle, though primarily Swedish and product-led.
• Konsentra: Norwegian HR and HSE consulting firm providing advisory, recruitment, and training to Norwegian SMBs and public sector. Comparable in service mix to ilico, with broader geographic and sector coverage.

Broad incumbents

• Visma: Large Nordic provider of business software including HR, payroll, and accounting. Visma's SMB HR/payroll suite competes indirectly with ilico's bundled offering delivered via Norsk Lønn.
• Sympa: Nordic HRIS/HCM platform with a strong SMB focus. Competes with ilico by enabling SMBs to self-serve core HR, payroll-adjacent workflows, and compliance, potentially disintermediating part of ilico's advisory value proposition.
• Bouvet ASA: Norwegian-listed consulting firm with a digital HR practice (HRIS, change management, analytics). Competes for some of ilico's mid-market HR advisory mandates, though serving a different end of the SMB market.
• HR Norge: Norwegian HR professional association and provider of HR resources, training, and advisory to its member companies. Adjacent competitor and ecosystem partner comparable to ilico's membership-driven, content-led positioning.

Emerging players

• Peoplepeople.no: Smaller Norwegian HR consultancy offering recruitment, leadership, and HR advisory to SMBs. Closely comparable in size and target segment to ilico, though with a more recruitment-weighted mix.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ilico
• Facebookfacebook.com/ilicoas

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ilico