Copiloto
Copiloto Colombia S.A.S. operates a TAG-based electronic payment system for tolls, parking, transport terminals, and roadside commerce in Colombia, integrated with the government-managed Colpass national interoperability framework serving both individual vehicle owners and commercial fleets.
- Company typePrivate
- Founded-
- HeadquartersBogotá, Colombia
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Copiloto does
Copiloto Colombia S.A.S. (operating as Copiloto) is a Bogotá-based private electronic payments company that operates Colombia's TAG-based vehicle payment system within the Colpass national interoperability framework managed by the Ministry of Transportation. The company's flagship product is an RFID TAG device adhered to a vehicle's windshield that is automatically read at Colpass-enabled toll lanes, allied parking facilities, and roadside commerce points (gas stations, restaurants, hotels, car washes, CDAs), enabling hands-free payment without cash. The platform includes a mobile application (iOS/Android), the Billetera Copiloto prepaid digital wallet with recharge via PSE, credit/debit cards, Nequi, and Daviplata, and the BackOffice portal for merchants and partner operations.
The business monetizes through four streams: (1) one-time TAG hardware sales at $25,000 COP per device; (2) the unlimited-service monthly subscription at $11,500 + IVA covering parking and commerce transactions; (3) per-transaction fees for pay-as-you-go users in parking and commerce; and (4) float income from prepaid wallet balances topped up in $20,000–$1,000,000 COP increments. Distribution is dual-channel: self-serve digital (web, mobile app, authorized physical points) targeting individual vehicle owners, and a dedicated enterprise sales motion (WhatsApp, contact form, custom-quoted multi-year contracts) targeting Colombian transport and logistics fleets.
Coverage spans 162 Colpass-enabled tolls (87% of national infrastructure), 17 parking facilities, 195+ commerce locations, and 4 transport terminals (Honda, Tunja, Duitama, Sogamoso). Strategic technology and payments partners include CredibanCo (the company is hosted in CredibanCo's Bogotá building) and Kapsch (global toll technology). For enterprise customers, Copiloto Net adds ERP integration, cost-center segmentation, consolidated billing, electronic invoicing, dynamic driver passwords, and an emergency fleet credit line (cupo de emergencia). The legal entity is a Colombian private company (S.A.S.) with reported employment in the 1,001–5,000 band.
Copiloto firmographics
Firmographics- Name
- Copiloto
- Legal name
- Copiloto Colombia S.A.S.
- Website
- https://copilotocolombia.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Copiloto Colombia S.A.S. operates a TAG-based electronic payment system for tolls, parking, transport terminals, and roadside commerce in Colombia, integrated with the government-managed Colpass national interoperability framework serving both individual vehicle owners and commercial fleets.
- Ownership category
- akta.pro rank
Copiloto industry classification
Industry- Product category
- Electronic Toll and Transit Payment Services
- akta.pro primary industry
- Alternative Payment Method (APM) Acquiring (e.g., BNPL, wallets, local methods) (FSAMABAL)
- akta.pro secondary industries
- Mobile POS (mPOS) Devices & Handheld Terminals (HDACAKAB), Payments, Expense & FinTech Strategy (Card Programs/Settlement) (THACAMAI)
Keywords
Where Copiloto is headquartered
LocationHeadquarters
- HQ city
- Bogotá
- HQ country
- Colombia
- HQ region
- Latin America
Offices1 record
Markets served
Copiloto business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- TAG Device Sales: One-time hardware sale of the RFID TAG device to customers. TAG is sold for a single payment of $25,000 COP. This is a one-time perpetual license model where the device enables access to the payment ecosystem.
- Fee Servicio Ilimitado (Unlimited Service Subscription): Monthly subscription of $11,500 + IVA ($13,765 COP) per account, providing unlimited use of parkade payments and commerce wallet transactions with no per-transaction fees. Additional vehicles beyond 5 attract $1,500 + IVA/month each. Provides predictable recurring revenue and customer lock-in.
- Per-Transaction Fees (Pay-as-you-go): Pay-per-use model for tolls (no additional fee, only toll value), parkades ($1,100 + IVA in Bogotá / $600 + IVA elsewhere), and wallet commerce ($2,000 + IVA per transaction). Captures occasional users without subscription commitment.
- Balance Recharge (Wallet Top-up): Customers load funds into their Copiloto digital wallet via PSE, debit/credit card, Nequi, or Daviplata in amounts from $20,000 to $1,000,000 COP. The float generated between recharge and payment usage provides working capital. Recharge carries no additional cost.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | TAG Device - One-time purchase |
| Subscription | Monthly | Fee Servicio Ilimitado - Monthly subscription |
| Transaction based/ take rate | Pay-as-you-go | Pay-per-use (Cobro por Servicio) |
| Unit Pricing | Pay-as-you-go | Wallet Recharge |
| Hybrid | Multi-year contract | Enterprise Fleet Solutions - Custom |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels8 records
Copiloto product offering
Product offeringCore offering
Copiloto sells and operates an RFID-based TAG device that automates payment at Colombia's Colpass-enabled toll gates, partner parking facilities, allied roadside commerce, and intermunicipal transport terminals. The company combines the hardware TAG with a prepaid digital wallet (Billetera Copiloto), a mobile app, and an enterprise fleet management module (Copiloto Net) for ERP-integrated expense control. Revenue is generated through a one-time TAG sale, optional monthly unlimited subscriptions, per-transaction fees, and custom enterprise fleet contracts.
Product overview
Copiloto is a unified electronic payment ecosystem for vehicle-related services in Colombia, anchored by the TAG Copiloto hardware device. The core offering combines the physical TAG (adhered to the vehicle windshield for automatic toll and parking detection) with the App Copiloto (mobile account management), the Billetera Copiloto digital wallet (balance storage and auto-deduction), and the BackOffice Copiloto merchant portal. For enterprise customers, Copiloto Net adds ERP integration to synchronize payment data with corporate accounting and fleet management systems. Users purchase the TAG once for $25,000 COP, then reload balance without fees to pay across the Colpass toll network, partner parking lots, and roadside merchants.
Differentiator
Problem solved
Functional benefit
Products and services
- TAG Copiloto
- Copiloto Empresas (Fleet Management) Enterprise service for transport and logistics companies that centralizes toll, parking, and roadside commerce payments across commercial vehicle fleets, with cost-center segmentation, consolidated billing, electronic invoicing, and 24/7 fleet support.
- Copiloto Net Enterprise add-on platform module that enables ERP integration for fleet operators, allowing direct synchronization of toll payments, transit records, and expense data with corporate accounting and route management systems.
- App Copiloto Mobile application for iOS and Android that enables users to manage their account, register vehicles, view transaction history, reload balance via PSE/cards/Nequi/Daviplata, and generate dynamic passwords for merchant payments.
- BackOffice Copiloto Web-based portal for merchants and allied businesses to manage Copiloto transactions, view settlement reports, and administer payment operations.
Quantifiable outcome
- Up to 80% reduction in toll wait times at Colpass-exclusive lanes
- +3 more outcomes
Companies that use Copiloto
Customer profileSegments2 records
Ideal customer profiles2 records
Copiloto technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Copiloto partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Transport Terminals (Terminales de Transporte)minorIntermunicipal transport terminals in Colombia (currently: Honda, Tunja, Duitama, Sogamoso) where Copiloto enables electronic payment of usage fees (tasas de uso). First platform in Colombia to enable electronic payment at transport terminals. Expansion to more terminals planned.
- Colpass (Ministerio de Transporte de Colombia)coreColpass is the government-mandated national interoperability platform for electronic toll collection (IP/REV) operated by Colombia's Ministry of Transportation. Copiloto is an authorized payment service provider within the Colpass ecosystem, enabling its TAG to work at all Colpass-enabled toll lanes nationwide. The partnership provides regulatory authorization and infrastructure access to over 175 toll gates across Colombia.
- CredibanCocoreCredibanCo is a leading payment processor in Colombia. Copiloto's headquarters are located in CredibanCo's building (Edificio CredibanCo, Bogotá), and CredibanCo provides payment processing infrastructure for card transactions and recharge operations. CredibanCo is listed as a backer/technical partner on Copiloto's login pages and enterprise registration portals.
- KapschcoreKapsch is a global toll technology provider that supplies and operates toll collection infrastructure in Colombia. Listed as a technical backer alongside CredibanCo on Copiloto's portal pages, indicating a foundational technology partnership in the toll collection infrastructure layer.
- Allied Gas Stations (Estaciones de servicio aliadas)minorGas station chains operating as allied commerce points where Copiloto wallet balance can be used for fuel purchases. Part of the broader roadside commerce ecosystem covering 195+ commerce locations. The 'Tu Jugada Ganadora' promotion offers $30,000 COP cashback on purchases of $100,000+ at these stations.
- Allied Parking Facilities (Parqueaderos aliados)minor17+ parking lots at malls, airports, and public facilities across Colombia where the TAG enables automatic entry/exit without queuing at payment points. The TAG or license plate is scanned at entry and exit, with payment debited automatically from the user's Copiloto wallet.
- Corresponsales Bancarios (Punto Red, Punto de Pago)minorBank correspondents (Punto Red, Punto de Pago) serve as physical cash reload points where users can add funds to their Copiloto wallet in cash without additional cost.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Copiloto competitors and assessment
Company assessmentBroad incumbents
- Abertis: One of the world's largest toll road operators with concessions across Europe, the Americas, and Asia. Operates the underlying toll-road infrastructure that TAG-based payment services like Copiloto's monetize on top of.
- TransCore: Major North American provider of RFID-based toll collection systems, intelligent transportation solutions, and traffic management. Broad incumbent in toll technology with overlapping product category to Copiloto's TAG-based payment infrastructure.
- Neology: Global provider of RFID-based automatic vehicle identification, electronic toll collection, and mobility solutions. Competes in the same electronic-toll hardware and software category as Copiloto at a larger, multi-region scale.
- Kapsch TrafficCom: Global provider of toll collection, traffic management, and connected vehicle technology with operations across Europe, Americas, and Asia-Pacific. Listed as a core technology partner to Copiloto but operates as a much larger, broader toll-infrastructure incumbent globally.
Regional players
- Sascar: Brazilian fleet management, telematics, and toll payment platform serving cargo and logistics companies. Comparable enterprise fleet-segment focus to Copiloto Net, but operates exclusively in Brazil.
Direct peers
- ConectCar: Brazilian electronic toll and roadside services payment platform offering TAG-based automatic payment at tolls, parking, gas stations, and partner merchants. Closely mirrors Copiloto's wallet-plus-TAG ecosystem in a neighboring market.
- Sem Parar: Brazil's leading electronic toll and parking payment service using RFID tags, with nationwide coverage across toll plazas, gas stations, parking lots, and drive-throughs. Closest international analog to Copiloto in scale and product structure within LATAM.
- Veloe: Brazilian automatic payment platform for tolls, parking, gas stations, and convenience stores, affiliated with major Brazilian banks. Comparable TAG-and-wallet model targeting similar roadside-commerce use cases as Copiloto.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Copiloto social profiles
Digital presenceCopiloto financial estimates
Financial estimateRevenue estimate
Valuation estimate
Copiloto leadership team
Management profileNumber of profiles
Copiloto funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Copiloto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Copiloto
What does Copiloto do?
Copiloto sells and operates an RFID-based TAG device that automates payment at Colombia's Colpass-enabled toll gates, partner parking facilities, allied roadside commerce, and intermunicipal transport terminals. The company combines the hardware TAG with a prepaid digital wallet (Billetera Copiloto), a mobile app, and an enterprise fleet management module (Copiloto Net) for ERP-integrated expense control. Revenue is generated through a one-time TAG sale, optional monthly unlimited subscriptions, per-transaction fees, and custom enterprise fleet contracts.
Is Copiloto a public or private company?
Copiloto is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Copiloto founded?
Copiloto was founded in -1. It employs 1,001 to 5,000 people.
Where is Copiloto based?
Copiloto is headquartered in Bogotá, Colombia, in the Latin America region.
How does Copiloto make money?
Four revenue lines are on record. TAG Device Sales are the primary driver. The others are fee Servicio Ilimitado (Unlimited Service Subscription), per-Transaction Fees (Pay-as-you-go) and balance Recharge (Wallet Top-up).
Who are Copiloto's main competitors?
Broad incumbents on record are Abertis, TransCore, Neology and Kapsch TrafficCom. Sascar is listed as a regional player. Direct peers are ConectCar, Sem Parar and Veloe.
Does Copiloto have an API?
No public API is recorded for Copiloto.
What industry is Copiloto in?
Copiloto's product category is Electronic Toll and Transit Payment Services. Its primary akta.pro industry code is FSAMABAL, Alternative Payment Method (APM) Acquiring (e.g., BNPL, wallets, local methods), with a secondary code of HDACAKAB, Mobile POS (mPOS) Devices & Handheld Terminals.