What Elevate Digital does

Elevate Digital is a privately held digital transformation consulting firm founded in 2015 and headquartered in Cornelius, North Carolina, with additional offices in Charlotte, Atlanta, New York, and Tampa. The company serves Fortune 1000 and enterprise clients across retail, hospitality, healthcare, automotive, energy, and financial services, delivering engagements around digital experience modernization, composable CMS and headless commerce implementations, digital product builds, loyalty platforms, and data and AI services. Named clients include Primo Brands, Lowe's, UnitedHealthcare, ExxonMobil, Krispy Kreme, Tommy Hilfiger, PVH/Calvin Klein, Driven Brands, Compass, and SABRE.

The firm operates under Elevate Ascend™, a proprietary five-phase operating model (Anchor, Guide, Climb, Equip, Scale) intended to connect strategy, architecture, delivery, enablement, and optimization across engagements. Underlying technology is a platform-agnostic composable stack that the firm implements across Storyblok (Platinum Partner), Contentful, Adobe Commerce, Salesforce, Microsoft (Dynamics 365, Power Platform, Azure), and Shopify Plus. A dedicated Strategic Resourcing practice provides embedded talent pods in contract, contract-to-hire, and permanent placements across architecture, integration engineering, digital experience, DevOps, and data roles.

Elevate Digital generates revenue primarily through project-based professional services consulting engagements and embedded talent placements sold through direct, consultative enterprise sales. All engagements are quote-based with no publicly disclosed pricing. Distribution is anchored in direct enterprise relationships plus co-sell and referral pipeline from technology partners. The company reported 144% average annual revenue growth since founding, 48% revenue growth and 110% profit growth in 2021, and has appeared on the Inc. 5000 list for five consecutive years through 2025. Leadership consists of co-founders Adam Morgan (CEO) and Rich Bywater (President), with additional senior leadership including an SVP of Consulting, a VP of Engineering, a VP of Digital Growth at client Primo Brands, and a Creative Director. No external institutional investors or parent company are disclosed.

Name

Elevate Digital

Legal name

Elevate Digital

Website

https://elevate-digital.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Elevate Digital is a North Carolina-based digital transformation consultancy founded in 2015 that serves Fortune 1000 enterprises across retail, hospitality, healthcare, automotive, and energy with composable CMS, headless commerce, digital product, loyalty, and embedded talent resourcing services delivered under its proprietary Elevate Ascend™ methodology.

Ownership category

akta.pro rank

Product category

Digital Transformation Consulting

NAICS

Computer Systems Design Services (541512), Custom Computer Programming Services (541511)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Digital & Technology Transformation Consulting (BPAHACAH)

akta.pro secondary industries

Digital Strategy & Transformation (BPAHAEAA), Data Monetization & Data Products Services (BPAEAHAL), Emerging Tech (IoT, Blockchain, AR/VR, Edge) Consulting (BPAHAEAL)

Keywords

• Digital transformation consulting
• Enterprise eCommerce solutions
• Headless commerce implementation
• Strategic technology resourcing
• Composable CMS services

Headquarters

HQ city

Cornelius

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Digital Consulting & Transformation Services: Professional services revenue from digital strategy, experience design, digital commerce, data and AI, digital product, and B2B/B2C loyalty engagements for enterprise and mid-market clients. Delivered through project-based consulting and embedded team engagements.
2. Strategic Resourcing / Talent Solutions: Staffing and talent resourcing services placing specialized professionals in contract, contract-to-hire, and permanent roles aligned to client digital roadmaps. Covers roles in enterprise architecture, integration engineering, digital experience, DevOps, data and AI, and organizational enablement.
3. Managed Services / AI-Accelerated Delivery: AI-embedded delivery services including AI-unlocked innovation, intelligent experience orchestration, AI-based product development, and data-driven decision support. Revenue generated through ongoing managed service engagements with embedded teams.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Elevate Digital is a digital transformation consulting and strategic resourcing firm that helps Fortune 1000 and enterprise clients modernize digital experiences, commerce platforms, and data/AI capabilities. The firm delivers composable CMS implementations (Storyblok, Contentful, Adobe Commerce, Shopify Plus), enterprise application builds, loyalty programs, and embedded talent solutions under its proprietary Elevate Ascend™ operating model.

Product overview

Elevate Digital is a digital transformation consulting firm offering a comprehensive portfolio of professional services organized around three core capabilities: Digital Experiences (CMS strategy, enterprise architecture, composable platforms, headless commerce), Digital Products (technology strategy, design systems, enterprise application development), and Digital Insights (analytics engineering, AI integration, data strategy). The firm operates under its proprietary Elevate Ascend™ operating model and provides staffing/talent solutions as an embedded practice. Key service offerings include Digital Strategy, Experience & Design, Digital Commerce, Data/AI & Insights, Digital Product, and B2B/B2C Loyalty services. The company partners with technology platforms including Adobe, Storyblok, Contentful, Salesforce, and Microsoft but does not sell packaged software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Experiences Transformations at enterprise scale, including CMS strategy, enterprise architecture, and implementation of composable platforms and headless commerce for Fortune 1000 organizations.
• Digital Products Technology strategy, design systems, and full-cycle product build for complex portals, loyalty platforms, and enterprise applications for large organizations.
• Digital Insights Analytics engineering, AI integration, and data strategy that turns signal into action and measurable business growth for enterprise clients.
• Strategic Resourcing / Talent Solutions Purpose-built talent solutions filling critical gaps with embedded talent aligned to client goals, culture, and pace, including contract, permanent, staffing, and embedded pods across architecture, engineering, product, and data roles.
• Elevate Loyalty Custom loyalty program design, development, integrations, and ongoing strategic services for B2B and B2C organizations.
• Digital Strategy Tailored advisory solutions from strategic planning to organizational readiness that modernize processes, unify customer touchpoints, and elevate experiences for enterprise clients.
• Experience & Design Human-first design, branding, content, and seamless interactions delivering brand loyalty and emotional resonance across channels for enterprise organizations.
• Digital Commerce eCommerce solutions integrating with existing systems to ensure frictionless user experience while building human-first customer experiences for enterprise brands.
• Data, AI & Insights Advanced analytics, machine learning, and data-driven methods to optimize decision-making and uncover new opportunities for growth for enterprise clients.

Quantifiable outcome

• 35% faster content updates — marketing publishes with no developer tickets
• +5 more outcomes

Named customers25 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered flagship and core.

• StoryblokflagshipTechnology or IntegrationStoryblok Platinum Partner status. Elevate Digital implements Storyblok's headless CMS as part of its composable digital experience architecture. The partnership is showcased through the Primo Water (Water.com) transformation, which unified 15 brand sites on Storyblok's headless CMS + Adobe Commerce, achieving 35% faster content updates and ~100% adoption within 60 days. Elevate Digital co-presents at Storyblok's JoyConf events alongside client Primo Brands.
• ContentfulcoreTechnology or IntegrationContentful partner with a dedicated partner page and integrated capabilities. Elevate Digital implements Contentful's headless CMS for digital experience transformations, demonstrated through the Auto Glass Now project which used Contentful CMS with modular branded content blocks. The partnership covers digital experience modernization and headless CMS implementation.
• AdobecoreTechnology or IntegrationAdobe partner implementing Adobe Commerce (Magento) for composable commerce architecture. The Primo Water transformation paired Adobe Commerce as the commerce engine with Storyblok's headless CMS for content management. Adobe is listed as a key technology partner for commerce solutions.
• SalesforcecoreTechnology or IntegrationSalesforce partner with capabilities in CRM, Customer Data Platform, and marketing cloud integrations. Elevate Digital has published thought leadership on Salesforce's CDP launches and enterprise architecture considerations.
• MicrosoftcoreTechnology or IntegrationMicrosoft partner with capabilities across Dynamics 365, Power Platform, and Azure. Elevate Digital actively participates in DynamicsCon events and the Power Platform Community Conference as a sponsor and speaker, demonstrating deep Microsoft ecosystem expertise.
• Shopify PluscoreTechnology or IntegrationShopify Plus partner implementing enterprise eCommerce solutions. Elevate Digital has delivered Shopify Plus implementations for KEMPA Home (luxury home goods) and Intelligent Nutrients (beauty and wellness), demonstrating expertise in high-end DTC brand eCommerce.

Scale indicators9 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Slalom: Mid-size US-based digital transformation consultancy with comparable hybrid consulting/talent model. Closest direct competitor to Elevate given similar size, customer focus on Fortune 1000, and overlapping Storyblok/Adobe/Microsoft ecosystem partnerships.
• Thoughtworks: Global digital transformation consultancy focused on modern engineering, composable platforms, and data/AI — directly competitive for composable CMS, headless commerce, and enterprise AI-accelerated delivery engagements.
• Perficient: Tech-focused digital consultancy with overlapping composable commerce, CMS, and data/AI offerings for enterprise clients. Comparable in practice mix (Adobe, Sitecore, Salesforce implementations) and Fortune 1000 buyer base.
• Avionos: Mid-size digital transformation consultancy focused on B2B and B2C commerce, customer experience, and digital strategy — closely comparable in size, Adobe/Microsoft ecosystem orientation, and enterprise client mix.
• Adage Technologies: US-based digital commerce and experience agency delivering composable/commerce implementations for enterprise clients — overlapping with Elevate's Adobe Commerce, Storyblok, and Shopify Plus eCommerce practice.
• Verndale: US-based digital experience agency with similar composable CMS, eCommerce, and digital strategy practices — overlapping with Elevate's core capabilities and client profile but operating as a slightly more experience-design-centric firm.
• West Monroe Partners: US-based mid-size management and technology consultancy serving enterprise clients on digital transformation, technology adoption, and operational improvement — directly comparable in size and engagement style.

Broad incumbents

• Publicis Sapient: Large global digital transformation consultancy (Publicis-owned) operating across strategy, experience, platform engineering, and AI — competes for the same large enterprise digital programs Elevate targets.
• Merkle: Larger (Dentsu-owned) data-driven digital transformation and customer experience firm. Overlaps with Elevate on enterprise digital strategy, eCommerce, loyalty, and CRM/data work, but operates at significantly larger scale and global footprint.
• Epsilon: Publicis-owned data, marketing technology, and digital transformation firm. Competes in the same enterprise digital/loyalty/data space as Elevate but at substantially larger scale and with proprietary adtech/martech assets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/elevate_digital
• Xx.com/ItsTeamElevate
• Facebookfacebook.com/teamelevatedigital

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elevate Digital