LATINA Style

What LATINA Style does

LATINA Style, Inc. is a privately held U.S. media and events company founded in 1996 and headquartered in Colleyville, Texas. The company produces a magazine published five times per year in both print and digital formats, complemented by a website (latinastyle.com), email newsletter, and social media presence distributed through Linktree. Its core mission is to celebrate and advance Latina professionals through storytelling, executive profiles, and benchmark research.

The company's revenue model is built on two pillars: low-priced direct-to-consumer magazine subscriptions ($12.50 for one year, $20.00 for two years) and enterprise sponsorship of its signature programs. The most strategically important product is the LATINA Style 50 (LS50) Report and annual Awards & Corporate Leaders Conference, which has run for 28+ years and is recognized by Fortune 500 employers as the benchmark study for corporate Latina advancement. Two additional flagship programs — the National Latina Symposium (NLS, launched 2004) and the LATINA Style Business Series (LSBS) national tour — round out the event portfolio and serve as the primary vehicles for corporate sponsorship revenue. The company is privately held with no disclosed institutional investors, a small operating team, and limited technology infrastructure beyond standard digital publishing tooling.

LATINA Style serves three primary customer segments: Latina professionals and executives seeking recognition and advancement content; Fortune 500 corporate employers and HR/DEI functions seeking to attract and retain Latina talent through employer branding, ERG support, and awards recognition; and Latina entrepreneurs seeking networking and visibility. Sponsorship partners span banking (Bank of America, Wells Fargo, US Bank, HSBC, Capital One, Chase, ENT Credit Union), technology (Microsoft, LinkedIn), consumer goods (AT&T, Colgate-Palmolive), aerospace (Lockheed Martin), insurance (Nationwide), financial services (Thrivent, PGIM), hospitality (Marriott), and airlines (Southwest Airlines).

Name

LATINA Style

Legal name

LATINA Style, Inc.

Website

https://latinastyle.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

LATINA Style, Inc. is a privately held U.S. media and events company publishing a five-times-yearly magazine and hosting the annual LATINA Style 50 Awards, National Latina Symposium, and Business Series tour for Latina professionals, entrepreneurs, and Fortune 500 corporate sponsors.

Ownership category

akta.pro rank

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Magazine Subscriptions: LATINA Style publishes a magazine five times per year. Subscriptions are available in one-year ($12.50) and two-year ($20.00) terms, delivered both physically and digitally to subscribers.
2. Corporate Sponsorships and Event Partnerships: The company generates revenue through corporate sponsorships at its annual conferences including the LATINA Style 50 Awards, National Latina Symposium, and LATINA Style Business Series events. Sponsors include Nationwide, Wells Fargo, US Bank, and other Fortune 500 companies.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

LATINA Style is a U.S. media and events company that publishes a magazine five times per year and produces signature programs including the LATINA Style 50 Awards & Corporate Leaders Conference, the National Latina Symposium (NLS), and the LATINA Style Business Series (LSBS) national tour. Revenue is generated through individual magazine subscriptions and corporate sponsorships from Fortune 500 partners such as Nationwide, Wells Fargo, US Bank, and Bank of America. The company's offerings are sold both as direct-to-consumer subscriptions and as enterprise sponsorship packages for employer-branding and diversity-recognition programs.

Product overview

LATINA Style is a media and events company offering a magazine publication delivered five times yearly, complemented by signature programs including the LATINA Style 50 annual awards, National Latina Symposium, and LATINA Style Business Series national conferences. The company operates an online subscription store offering one-year and two-year magazine subscriptions. Together, these products serve to celebrate, empower, and connect the Latina community through storytelling, professional recognition, and entrepreneurial support.

Differentiator

Problem solved

Functional benefit

Brands

• LATINA Style 50 (LS50): Annual awards program recognizing top companies for Latina advancement in the workplace, accompanied by a benchmark study and corporate leaders conference.
• LATINA Style Business Series
• National Latina Symposium (NLS)

Products and services

• LATINA Style Magazine A magazine publication delivered five times per year (print and digital), featuring powerful stories, expert insights, and exclusive interviews celebrating and empowering the Latina community. Available through one-year ($12.50) and two-year ($20.00) subscriptions.
• LATINA Style 50 (LS50) Awards & Corporate Leaders Conference Annual awards program and benchmark study recognizing the 50 best companies for Latinas to work in the United States, paired with the Corporate Leaders Conference. Used by Fortune 500 corporate partners for employer branding and DEI recognition.
• National Latina Symposium (NLS) Annual dynamic event featuring in-depth discussions through round-table sessions, panel discussions, comprehensive surveys, and insightful commentaries for Latina professionals and corporate partners.
• LATINA Style Business Series (LSBS) National tour of entrepreneurship conferences celebrating Latina business owners through panel discussions, workshops, and networking opportunities, with corporate sponsorships from Fortune 500 companies.

Named customers17 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, major and minor.

• NationwidecoreGTM or Marketing Partner · 22 August 2025Nationwide served as the presenting sponsor of the LATINA Style Business Series 2025 Colorado Springs event at the University of Colorado Colorado Springs. The event drew over 200 Latina entrepreneurs and professionals.
• Wells FargomajorGTM or Marketing Partner · 22 August 2025Wells Fargo was a sponsor of the LATINA Style Business Series Colorado Springs event, supporting Latina entrepreneurship programming.
• US BankmajorGTM or Marketing Partner · 22 August 2025US Bank sponsored the LATINA Style Business Series Colorado Springs event with speaker Rocio Scott presenting on capital strategies.
• University of Colorado Colorado Springs (UCCS)coreStrategic or Co-development Partner · 22 August 2025UCCS co-hosted the 2025 LATINA Style Business Series event at the ENT Center for the Arts, collaborating on programming for Latina entrepreneurs.
• Colorado Springs Hispanic Chamber of CommercecoreStrategic or Co-development Partner · 22 August 2025The Chamber co-sponsored the LATINA Style Business Series 2025 event with President & CEO Joe V. Aldaz, Jr. participating as a speaker.
• ENT Credit UnionmajorGTM or Marketing Partner · 22 August 2025ENT Credit Union was an event sponsor with Leanne Duran (Chief Risk Officer) moderating a panel and Stephanie Abeyta speaking on funding strategies.
• Toyota USA FoundationcoreStrategic or Co-development Partner · 22 August 2025Toyota USA Foundation's Driving Possibilities program partners with Texas A&M San Antonio's Institute for School and Community Partnerships to advance STEM education for underserved communities.
• Hispanic Corporate Council of Atlanta (HCCA)coreStrategic or Co-development Partner · 22 August 2025HCCA, representing 60+ member corporations including UPS, US Bank, BlackRock, EY, and Coca-Cola, focuses on professional development and ERG leadership in Atlanta.
• Vectra Bank ColoradominorGTM or Marketing Partner · 22 August 2025Event sponsor of the LATINA Style Business Series Colorado Springs event.
• Elavon (US Bank subsidiary)minorGTM or Marketing Partner · 22 August 2025Elavon partnered with US Bank through the Hispanic Corporate Council of Atlanta supporting access and opportunity initiatives.
• Southwest AirlinesmajorGTM or Marketing PartnerFeatured corporate partner with executive Laura Nieto (Managing Director) featured in LATINA Style stories and leadership programs.
• Hispanic Association on Corporate Responsibility (HACR)coreStrategic or Co-development PartnerHACR President & CEO Cid Wilson delivered keynote at the 27th Annual LATINA Style 50 Awards Conference, emphasizing Latino empowerment.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• DiversityInc: Operates a benchmark ranking of top companies for diversity, equity, and inclusion alongside media, events, and corporate consulting. Comparable as a DEI-focused media and benchmarking business monetizing Fortune 500 sponsorships and corporate recognition programs.
• Hispanic Executive: A magazine and digital media platform profiling Hispanic and Latina professionals in corporate leadership. Directly comparable as a niche identity-focused business media publication serving overlapping audience segments with similar executive profiling and corporate partnership models.
• Hispanic Association on Corporate Responsibility (HACR): A corporate advocacy organization representing Fortune 500 Hispanic inclusion efforts, with corporate membership programs, research, and an annual symposium. Comparable as a Latina/Hispanic corporate-advancement platform with enterprise sponsorship.
• Profiles in Diversity Journal: A quarterly print and digital publication plus awards programs recognizing diversity leadership across corporations. Comparable as an identity-focused B2B media brand with magazine, rankings, and corporate award sponsorships.
• ALPFA (Association of Latino Professionals For America): A nonprofit professional association serving Latino professionals with events, corporate partnerships, and development programs. Comparable as a community-driven platform targeting the same demographic with Fortune 500 sponsor-driven programming.
• Poder Magazine: A bilingual lifestyle and business publication targeting U.S. Hispanic professionals. Comparable as a niche Hispanic/Latino print and digital magazine with corporate sponsorship and lifestyle content for similar demographic.

Emerging players

• GreenLatinos: A Latino environmental and advocacy organization with corporate partner programs. Partially comparable as a Latino-focused nonprofit platform that monetizes corporate partnerships for community programming.
• Blender Leadership: A leadership and diversity-focused media and events brand serving women of color professionals. Partially comparable as a women-of-color career media and corporate events business in an adjacent niche.

Broad incumbents

• Working Mother Media: A media brand including Working Mother magazine and the '100 Best Companies' ranking serving working women with corporate recognition and employer branding programs. Comparable as a women's career-focused publication with benchmarking rankings and corporate partnerships.
• Essence Communications: A multi-platform media brand serving Black women with magazine, digital, and event properties including the ESSENCE Festival. Comparable as an identity-focused consumer magazine plus events business with corporate sponsorship monetization.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/latinastyleinc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LATINA Style