Oh my Cut!

Hair and Beauty Salon Servicesohmycut.com

Company typePrivate
Founded2008
HeadquartersAlicante, Spain
Headcount251–500
GTM typeB2C
OfferingServices

Oh my Cut! firmographics

Firmographics

Name: Oh my Cut!
Legal name: ALLIANCE PROV SPAIN, S.L.
Website: https://ohmycut.com
Company type: Private
Founded year: 2008
Operating status: Operating
Headcount range: 251–500 employees
Ownership category
akta.pro rank

Oh my Cut! industry classification

Industry

Product category: Hair and Beauty Salon Services
NAICS: Beauty Salons (812112), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)
SIC: Perfumes, Cosmetics & Other Toilet Preparations (2844)
akta.pro industry: PRIMARYHSALAAAA
Women's Hair Salons
Home & Personal Services/Personal Care & Beauty Services/Hair Salons & Styling Services
SECONDARYHSALAAAE
Hair Coloring & Highlights Services
Home & Personal Services/Personal Care & Beauty Services/Hair Salons & Styling Services
SECONDARYHSALAAAD
Haircutting & Styling Services
Home & Personal Services/Personal Care & Beauty Services/Hair Salons & Styling Services
SECONDARYCRABALAB
Professional Hair Care (Shampoo, Conditioner, Treatments)
Consumer Products & Retail/Beauty & Personal Care/Professional Salon & Spa Products

Keywords

Hair salon services
Professional hair coloring
Beauty salon franchise
Hair and beauty treatments
Nail and skincare services

Where Oh my Cut! is headquartered

Location

Headquarters

HQ city: Alicante
HQ country: Spain
HQ region: Europe

Offices18 records

Markets served

Oh my Cut! business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

Hair Services: Core revenue from professional hair services including cuts, coloring, highlights, treatments, and styling. Services priced per session with various package options available.
Nail Services: Manicure and pedicure services offered at select salon locations
Beauty and Skincare Services: Facial treatments and beauty services at select locations with laser hair removal available at some salons
Hairlovers Loyalty Program: Subscription-style membership program offering exclusive discounts, birthday benefits, anniversary offers, early access to promotions, and invitations to brand events
Gift Cards: Customizable gift cards available for purchase in salons and online
Retail Product Sales: Professional hair care products sold in salons including L'Oréal Professionnel and Heller Hair Creations brand products for home care

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Pack Mechas Personalizadas - Full highlight package with treatment
Unit Pricing	Pay-as-you-go	Pack Mechas Iluminadas - Lighter highlight package
Unit Pricing	Pay-as-you-go	Pack Corte & Glow - Cut and treatment package
Unit Pricing	Pay-as-you-go	Pack Color & Glow - Color and treatment package
Unit Pricing	Pay-as-you-go	Pack Color Sin Amoniaco & Glow - Ammonia-free color package

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Oh my Cut! product offering

Product offering

Core offering

Oh my Cut! operates a franchise network of hair and beauty salons across Spain delivering professional hair coloring (using L'Oréal Professionnel products), precision haircuts and styling, manicure and pedicure services, and skincare/beauty treatments. Services are complemented by an own-brand retail product line (Heller Hair Creations), gift cards, a Hairlovers loyalty program, and digital booking via website and mobile app.

Product overview

Oh my Cut! is a hair and beauty salon franchise chain offering a unified suite of core services centered on hair coloring, cutting, and styling, complemented by nail and skincare services. The core product portfolio comprises Color Profesional (professional hair coloring with L'Oréal Professionnel), Cut & Style (precision haircuts), Nails (manicure and pedicure), and Beauty (skincare treatments). These core services are supported by a range of treatment add-ons including Heller Chroma Pro (professional coloration), Heller Shine (gloss treatment), Hydra-Detox (scalp treatment), and Color Rituals (fiber care). The company operates the Club Hairlovers loyalty program to retain customers with exclusive discounts and promotions, while the Oh my Cut! Mobile App (iOS/Android) serves as the primary digital channel for appointment booking and salon discovery. The franchise program enables third-party operators to open Oh my Cut! salons using the company's standardized business model, processes, and brand. All services are delivered through company-owned and franchised salon locations across Spain.

Differentiator

Problem solved

Functional benefit

Brands

Hairlovers Club: Loyalty club program offering exclusive offers, discounts, birthday rewards, anniversary benefits, and early access to promotions for members.

Products and services

Color Profesional Professional hair coloring services using L'Oréal Professionnel products with advanced techniques (balayage, babylights) tailored to each client's hair type and desired result.
Cut & Style

Quantifiable outcome

Professional color results with L'Oréal Professionnel - more precise, longer-lasting color with improved hair care
+2 more outcomes

Companies that use Oh my Cut!

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Oh my Cut! technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Oh my Cut! partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

L'Oréal ProfessionnelcoreTechnology or IntegrationStrategic product and technique partnership for professional hair coloring and treatments. L'Oréal Professionnel provides color products, Metal Detox treatment, and Esencial treatment products. Oh my Cut! stylists receive training on L'Oréal techniques, and the brand has elevated its color services with advanced coloring methods including balayage, babylights, and professional color treatments.

Scale indicators7 records

Recent moves7 records

Oh my Cut! competitors and assessment

Company assessment

Broad incumbents

Great Clips: World's largest hair salon franchise (4,000+ salons, primarily North America). Comparable franchise unit economics, digital check-in / online waitlist technology, and national brand franchise marketing play; useful proxy for the scale ceiling of a franchise-led hair salon model.
Regis Corporation: US-listed owner/operator of thousands of franchised and company-owned salons (SmartStyle, Cost Cutters, Supercuts). Comparable franchise-driven salon model; much larger but a useful reference point for the scalability of franchised salon platforms.
Sassoon Salon: Iconic global premium hair salon brand with strong education arm. Comparable on premium positioning and technical styling/education focus, but operates company-owned flagship salons rather than at-scale franchising.
Toni&Guy: Globally established premium hair salon and education brand with franchises worldwide. Comparable on the color/cut/styling core offering and training-driven brand promise, but operates at significantly larger global scale.

Regional players

Marco Aldany: Largest Spanish mass-market hair salon chain, comparable as a price-positioned Spanish salon franchise. Differentiation is on accessibility/value rather than premium color expertise, making it a regional competitive benchmark rather than head-to-head on premium services.

Direct peers

Franck Provost: Sister brand within the Provalliance group operating premium hair salons across Europe with a franchise model very similar to Oh my Cut!. Directly comparable in service mix (color, cut, styling), franchise unit economics, and target customer demographics.
Carlos Conde Peluqueros: Spanish hair salon brand under the Provalliance umbrella with a comparable salon-network footprint in Spain. Highly comparable on service categories, customer segment, and franchise/salon operating model.
The Barber Company: Sibling brand under Provalliance focused on men's barbering/grooming, overlapping with the male segment served by Oh my Cut!. Comparable franchise-backed salon operations in Spain and shared product/training infrastructure.
Jean Louis David: Fellow Provalliance-owned international hair salon franchise competing for the same urban men/women segment. Closely comparable in service portfolio, franchise structure, and L'Oréal-tier product positioning in continental Europe including Spain.
Llongueras: Spanish heritage hair salon brand also part of Provalliance. Directly comparable on geography, target audience (urban women), and franchised service delivery model; competes in the same Spanish cities as Oh my Cut!.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Oh my Cut! financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Oh my Cut! leadership team

Management profile

Number of profiles

Oh my Cut! funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Oh my Cut! M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oh my Cut!

What does Oh my Cut! do?

Is Oh my Cut! a public or private company?

Oh my Cut! is a private company. It is classified as corporate owned and is currently operating.

When was Oh my Cut! founded?

Oh my Cut! was founded in 2008. It employs 251 to 500 people.

Where is Oh my Cut! based?

Oh my Cut! is headquartered in Alicante, Spain, in the Europe region.

How does Oh my Cut! make money?

Six revenue lines are on record. Hair Services are the primary driver. The others are nail Services, beauty and Skincare Services, hairlovers Loyalty Program, gift Cards and retail Product Sales.

Who are Oh my Cut!'s main competitors?

Broad incumbents on record are Great Clips, Regis Corporation, Sassoon Salon and Toni&Guy. Marco Aldany is listed as a regional player. Direct peers are Franck Provost, Carlos Conde Peluqueros, The Barber Company, Jean Louis David and Llongueras.

Does Oh my Cut! have an API?

No public API is recorded for Oh my Cut!.

What industry is Oh my Cut! in?

Oh my Cut!'s product category is Hair and Beauty Salon Services. Its primary akta.pro industry code is HSALAAAA, Women's Hair Salons, with a secondary code of HSALAAAE, Hair Coloring & Highlights Services. Its NAICS code is 812112 and its SIC code is 2844.