Ecotile
Ecotile Flooring Ltd is a UK family-owned manufacturer of interlocking PVC floor tiles, founded in 1996, supplying industrial, commercial, logistics, electronics, aerospace, and defence customers across the UK and 40+ export markets via direct sales, resellers, and trade partners.
- Company typePrivate
- Founded1996
- HeadquartersLuton, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Ecotile does
Ecotile Flooring Ltd is a UK-based, family-owned manufacturer of interlocking PVC floor tiles, founded in 1996 and headquartered in Luton, Bedfordshire. The company designs, injection-moulds, supplies, and installs modular flooring systems for industrial, commercial, electronics, logistics, aerospace, defence, and retail environments. Its proprietary technology centres on a dovetail joint system and grid-pattern backing that delivers dimensional stability, near-100% waterproof seams, and load-bearing capability (rated at 520 kg/cm² compressive strength), with a 20+ year product lifespan backed by a 10-year warranty. The product range spans standard industrial tiles (E500/7), ultra-heavy-duty tiles (X500/10), ESD/conductive variants, anti-fatigue modules, recycled-content tiles, the Infinity commercial line with hidden joints, Swisstrax Ribtrax vented tiles, and complementary accessories including ramps, GRP stair nosings, and PermaStripe line-marking tape.
Ecotile sells through a multi-channel go-to-market model: direct enterprise sales (with site surveys and professional installation), an authorised UK reseller and trade partner network, an online shop, and international export to 40+ countries supported by white-label distributor relationships. Pricing is quote-based and varies by tile thickness, specification, and volume, with trade discounts for resellers and contractor accounts; the company also operates a financing referral via Kennet Equipment Leasing. Revenue is generated primarily through one-time product sales, supplemented by professional installation services and trade/reseller margins, with no recurring subscription layer.
The customer base is anchored by named blue-chip references including Rolls-Royce, Siemens, Boeing, Airbus, Nissan, Bosch, Adidas, Amazon, Royal Mail, Kwik Fit, the UK Ministry of Defence, and Secure Innovation, but is structurally diversified across thousands of businesses over a 30-year operating history. The company holds a dense stack of independent certifications (ISO9001, ISO14001, CE Mark, BS EN 61340-5-1 ESD, Bfl-S1 fire, R10 slip, Achilles Approved, EcoVadis Silver 2023, Avetta Prequalified, CHAS, REACH, BREEAM), and received The Queen's Award for Enterprise: International Trade in 2017. Sustainability is a deliberate GTM pillar, with all tiles 100% recyclable under a buy-back and zero-to-landfill scheme.
Ecotile firmographics
Firmographics- Name
- Ecotile
- Legal name
- Ecotile Flooring Ltd
- Website
- https://ecotileflooring.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ecotile Flooring Ltd is a UK family-owned manufacturer of interlocking PVC floor tiles, founded in 1996, supplying industrial, commercial, logistics, electronics, aerospace, and defence customers across the UK and 40+ export markets via direct sales, resellers, and trade partners.
- Ownership category
- akta.pro rank
Ecotile industry classification
Industry- Product category
- Industrial Flooring
- NAICS
- Flooring Contractors (238330), Flooring Contractors (23833)
- SIC
- Plastics Products, Nec (3089), Plastic Material, Synth Resin/Rubber, Cellulos (No Glass) (2820)
- akta.pro primary industry
- Resilient Flooring (Vinyl/LVT/LVP, Linoleum, Rubber) (IMADAJAA)
- akta.pro secondary industries
- Resilient Floor Coverings Manufacturing (Vinyl/LVT/Linoleum/Rubber/Cork) (IMAOAJAH), Flooring Installation Materials & Accessories (Adhesives, Grouts, Trims, Transitions) (IMADAJAL)
Keywords
Where Ecotile is headquartered
LocationHeadquarters
- HQ city
- Luton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Ecotile business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D
Revenue model
- Tile Sales: Primary revenue from manufacturing and selling interlocking PVC floor tiles in various thicknesses (5mm, 7mm, 10mm) and specifications (standard, ESD, anti-fatigue, recycled, heavy-duty)
- Professional Installation Services: Full professional installation service offered to business customers by experienced installation teams available in several countries
- Trade Account & Reseller Sales: Supply to authorised resellers, trade partners and merchants with associated pricing opportunities and trade discounts
- Equipment Financing Referral: Referral partnership with Kennet Equipment Leasing for businesses seeking financing options, creating referral income opportunity
- Export Sales: Direct and through resale partners shipping to over 40 countries worldwide with complete export documentation support
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Tile pricing varies by thickness and specification |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels11 records
Ecotile product offering
Product offeringCore offering
Ecotile manufactures, supplies, and installs interlocking PVC floor tiles for industrial and commercial applications. The product range spans 5mm, 7mm, and 10mm tiles including standard industrial (E500/7), ultra heavy-duty (X500/10), ESD/anti-static, anti-fatigue, recycled, and Infinity commercial tiles, alongside accessories such as ramps, GRP stair nosings, and line marking tape. Products are loose-laid with no adhesive required and supported by full installation services.
Product overview
Ecotile is a UK-based manufacturer of interlocking PVC floor tiles designed for industrial and commercial applications. The product portfolio centres on modular flooring solutions available in various thicknesses (5mm, 7mm, and 10mm) and configurations. Core products include the E500/7 standard industrial tile, X500/10 ultra heavy-duty tile, and ESD/anti-static flooring variants. The range extends to specialised offerings including anti-fatigue tiles, recycled tiles, Infinity commercial tiles, and Swisstrax Ribtrax Pro vented tiles. Accessories include ramps, SureGrip stair nosings/treads, PermaStripe line marking tape, and custom logo tiles. The tiles feature a dovetail interlocking joint design, are loose-laid (requiring no adhesive in most applications), and are 100% recyclable with a projected lifespan of 20+ years.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Installed 725 m² of flooring in 5 days with zero downtime for Caprari warehouse
- +5 more outcomes
Companies that use Ecotile
Customer profileNamed customers13 records
Segments8 records
Ideal customer profiles4 records
Ecotile technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Ecotile partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- EcoVadiscoreEcoVadis provides an outsourced sustainability management platform used by businesses globally. Ecotile was awarded a silver medal in 2023, placing them in the top 25% of suppliers globally across the platform. This partnership provides sustainability confidence for Ecotile customers selecting a flooring supplier.
- AvettacoreAvetta is a leading provider of supply chain risk management solutions helping businesses mitigate risks associated with selecting suppliers. Ecotile is prequalified and approved on the Avetta platform, meeting specific independent standards in safety, quality, compliance and sustainability.
- Kennet Equipment LeasingminorKennet Equipment Leasing provides equipment finance for businesses purchasing Ecotile flooring. With over 25 years of experience, they offer financing options enabling businesses to acquire Ecotile flooring solutions. Ecotile refers customers seeking finance options to Kennet.
- Institute of Export & Chamber of CommercecoreEcotile's export team holds Institute of Export & Chamber of Commerce accreditation, providing smooth completion of export paperwork including Certificate of Origin, EORI numbers, and commercial invoicing with HS codes for international shipments.
- Make UK DefencecoreEcotile and Secure Innovation are both proud members of Make UK Defence, which represents the UK's leading manufacturing and engineering organisations. Both companies supported the Make UK Defence event hosted at Secure Innovation's Saltash facility.
- Authorised Resellers & DistributorscoreEcotile partners with authorised resale merchants across Britain offering quality floor tiles to commercial and retail marketplaces. Distribution partners operate in commercial sectors (trade counters, flooring suppliers, ESD wholesalers, FM companies, buying groups) and consumer sectors (DIY, wholesalers, retailers).
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Ecotile competitors and assessment
Company assessmentDirect peers
- SnapLock Industries: US manufacturer of modular interlocking floor tiles for industrial, garage and event applications with a global distribution footprint. Highly comparable product format and end-customer overlap with Ecotile.
- Swisstrax: US-based manufacturer of modular polypropylene interlocking floor tiles for garages, gyms and commercial spaces. Ecotile already distributes the Swisstrax Ribtrax Pro line in the UK, evidencing direct product overlap and serving the same modular-flooring buyer.
- R-Tile UK: UK manufacturer of interlocking PVC floor tiles sold into industrial, commercial and education environments. Closest direct head-to-head competitor for Ecotile in the British industrial modular-flooring market.
- Better Life Technology: Manufacturer of rolled and modular PVC/vinyl flooring products (G-Floor, Tuff Seal) for garage, industrial and commercial settings. Comparable product technology and customer base to Ecotile.
- Tuff Tiles: UK supplier of interlocking rubber and PVC floor tiles for gyms, workshops and industrial facilities. Competes with Ecotile on modular flooring for workshops and commercial premises, particularly in the UK trade channel.
Broad incumbents
- Interface: Global leader in modular carpet tiles with a 'Climate Take Back' sustainability agenda. Comparable in modular flooring format, enterprise customer base and ESG positioning, though anchored in soft-surface carpet tile rather than PVC.
- Tarkett: Global flooring manufacturer offering vinyl, linoleum, rubber, carpet and modular solutions for commercial and industrial markets. Overlaps with Ecotile in resilient and modular industrial flooring but at a far larger scale and broader portfolio.
- Polyflor: UK-based manufacturer of commercial vinyl and resilient floor coverings with a broad portfolio (homogeneous, heterogeneous, safety, ESD) serving healthcare, education and industrial markets. Comparable resilient-flooring technology but broader product portfolio than Ecotile's modular-tile focus.
- Gerflor: French global manufacturer of resilient vinyl flooring (rolls, tiles, ESD, sports) with significant industrial and commercial presence. Competes with Ecotile in resilient flooring but as part of a much wider portfolio across multiple delivery formats.
Emerging players
- Flexspec: Australian-based manufacturer of modular PVC interlocking floor tiles for industrial, commercial and sports facilities. Directly comparable product category to Ecotile with regional focus on Australia/Asia-Pacific markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights6 records
Customer concentration
Ecotile social profiles
Digital presenceEcotile compliance and trust
Trust signalCompliance15 records
Ecotile financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ecotile leadership team
Management profileNumber of profiles
Profiles2 records
Ecotile funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ecotile M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ecotile
What does Ecotile do?
Ecotile manufactures, supplies, and installs interlocking PVC floor tiles for industrial and commercial applications. The product range spans 5mm, 7mm, and 10mm tiles including standard industrial (E500/7), ultra heavy-duty (X500/10), ESD/anti-static, anti-fatigue, recycled, and Infinity commercial tiles, alongside accessories such as ramps, GRP stair nosings, and line marking tape. Products are loose-laid with no adhesive required and supported by full installation services.
Is Ecotile a public or private company?
Ecotile is a private company. It is classified as family owned and is currently operating.
When was Ecotile founded?
Ecotile was founded in 1996. It employs 11 to 50 people.
Where is Ecotile based?
Ecotile is headquartered in Luton, United Kingdom, in the Europe region.
How does Ecotile make money?
Five revenue lines are on record. Tile Sales are the primary driver. The others are professional Installation Services, trade Account & Reseller Sales, equipment Financing Referral and export Sales.
Who are Ecotile's main competitors?
Direct peers on record are SnapLock Industries, Swisstrax, R-Tile UK, Better Life Technology and Tuff Tiles. Broad incumbents are Interface, Tarkett, Polyflor and Gerflor. Flexspec is listed as an emerging player.
Does Ecotile have an API?
No public API is recorded for Ecotile.
What industry is Ecotile in?
Ecotile's product category is Industrial Flooring. Its primary akta.pro industry code is IMADAJAA, Resilient Flooring (Vinyl/LVT/LVP, Linoleum, Rubber), with a secondary code of IMAOAJAH, Resilient Floor Coverings Manufacturing (Vinyl/LVT/Linoleum/Rubber/Cork). Its NAICS code is 238330 and its SIC code is 3089.