Business Blueprint

What Business Blueprint does

Business Blueprint is an Australian private for-profit company headquartered in Newport, founded in 2005 by Michael Reynolds. The company provides business education and training services aimed at improving clients' marketing, sales, and profits. Its offering spans three delivery formats: live in-person conferences, online conferences and programs, and one-on-one personal mentoring. This structure indicates a tiered value ladder from lower-friction digital content up to high-touch advisory engagements.

The underlying business model is knowledge-based services revenue — ticket and program fees for events, subscriptions or one-time purchases for online content, and premium fees for personal mentoring engagements. The target customer profile, inferred from the value proposition, is small-to-medium business owners and entrepreneurs seeking practical improvement in marketing execution, sales conversion, and profitability. The website is businessblueprint.com, and the company operates with a workforce of 11-50 employees, consistent with a founder-led education and events business.

The platform/technology layer is not described in the available data: no core technology stack, proprietary platform, or digital infrastructure is disclosed, and the company's website returned only a verification/loading page at the time of data collection. No funding rounds, M&A activity, partnerships, certifications, or awards are on record. There is also no evidence of AI/ML tooling, data assets, or proprietary models — the business appears to be a traditional instructor-led education and events operator rather than a technology-enabled platform.

Name

Business Blueprint

Website

https://businessblueprint.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Business Blueprint, founded in 2005 and based in Newport, Australia, delivers live and online conferences, training programs, and personal mentoring to help business owners improve marketing, sales, and profits.

Ownership category

akta.pro rank

Product category

Business Training & Education

NAICS

Professional and Management Development Training (611430)

SIC

Services-Advertising (7310), Services-Management Consulting Services (8742)

akta.pro primary industry

Marketing, Branding & Sales Skills (EDAMAHAG)

Keywords

• Business training programs
• Marketing conferences
• Sales mentoring
• Professional development
• Business education services

Headquarters

HQ city

Newport

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Core offering

Business Blueprint offers live and online conferences, personal mentoring, and training programs designed to improve the marketing, sales, and profits of its clients. The company delivers educational events and one-on-one guidance targeted at business owners and professionals seeking to grow revenue.

Differentiator

Problem solved

Functional benefit

Products and services

• Live and Online Conferences
• Personal Mentoring
• Training Programs

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights2 records

Direct peers

• Grant Cardone: Sales and business-growth training delivered through live events, online programs, and coaching; competes for the same entrepreneur audience seeking sales and profit uplift.
• Tony Robbins Business Mastery: Tony Robbins' live and online business training events for entrepreneurs targeting marketing, sales, and growth — directly comparable in offering, audience, and delivery format to Business Blueprint.
• Amy Porterfield: Online courses, webinars, and coaching for small-business owners centered on list-building, digital marketing, and sales — overlaps with Business Blueprint's online marketing curriculum.
• Russell Brunson (ClickFunnels): Funnel-building software plus training events and coaching for entrepreneurs wanting to improve online marketing and sales conversions — adjacent offering but same customer and method.
• Dean Graziosi: Live events, masterminds, and online training programs for real estate and small-business entrepreneurs — comparable audience and live-plus-online delivery model.
• Marie Forleo (B-School): Online training programs and live events teaching entrepreneurs marketing, sales, and business-building — directly comparable in deliverable format and customer profile.
• Brendan Burchard (Brendon Burchard): High-performance business coaching, online courses, and live events for entrepreneurs and leaders — directly comparable in mixed live/online model and self-improvement-business positioning.
• ActionCOACH: Global business coaching and training franchise focused on helping owners improve sales, marketing, and profit — strong direct overlap with Business Blueprint's curriculum and target SMB audience.

Emerging players

• Mindvalley: Online learning platform with creator-led courses for personal growth, business, and entrepreneurship; partial overlap with Business Blueprint's training-product catalog.

Broad incumbents

• Entrepreneurs' Organisation: Global peer-network and learning organization for business owners including forums, events, and executive education — broader incumbent in the entrepreneur learning and development space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/BizBlueprint_HQ
• Facebookfacebook.com/businessblueprint

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Business Blueprint