koller team
koller.team gmbh is a family-owned, full-service Swiss marketing and advertising agency in Appenzell, founded in 1989, with a team of 20 specialists serving SMBs, organizations, and private individuals across Eastern Switzerland through strategy, design, social media, web, video, and photography services on a project and retainer basis.
- Company typePrivate
- Founded1989
- HeadquartersAppenzell, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingServices
What koller team does
koller.team gmbh is a privately held, family-owned full-service marketing and advertising agency headquartered in Appenzell, Switzerland, with a branch office in Herisau. Founded in 1989 by Emil Koller and under current ownership of Michael Koller since January 1, 2018, the firm operates with a team of approximately 20 cross-functional specialists and serves primarily small and medium enterprises (KMU), organizations/associations, and private individuals in the Appenzellerland region of Eastern Switzerland and beyond. Its service portfolio spans strategy development, graphic design, social media management, web design and programming, online advertising, video production, photography, text/content creation, and consulting, delivered through project engagements and recurring annual Social Media Care Packages (Schonpflege, Allzweckpflege, Intensivpflege) at fixed prices.
The agency's underlying technology stack is conventional for a creative services firm: a WordPress-based website, Mailchimp for newsletter distribution (koller.times), Google Analytics for traffic measurement, and embedded social plugins for Facebook, Instagram, LinkedIn, and YouTube. Its only AI deployment is a Chatbase/OpenAI-powered chatbot on the website for automated visitor conversations, with no proprietary models, data assets, or technology platform of its own. Educational offerings (workshops and intensive courses under the "koller.team lab") and the koller.times newsletter extend the brand into thought leadership and lead generation. Industry memberships include ASW (Agentur Schweiz) and PR Suisse.
The business model is a hybrid of professional services (project-based agency work across all marketing disciplines) and subscription/recurring revenue (three tiered annual social media retainers at fixed pricing, sold primarily to mid-market and private clients). Go-to-market is direct sales-led with no intermediary or reseller channels, and the agency relies on its regional presence, website, social media presence, and newsletter as its primary marketing channels. There is no disclosed revenue, no external investors, and no parent company.
koller team firmographics
Firmographics- Name
- koller team
- Legal name
- koller.team gmbh
- Website
- https://koller.team
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- koller.team gmbh is a family-owned, full-service Swiss marketing and advertising agency in Appenzell, founded in 1989, with a team of 20 specialists serving SMBs, organizations, and private individuals across Eastern Switzerland through strategy, design, social media, web, video, and photography services on a project and retainer basis.
- Ownership category
- akta.pro rank
koller team industry classification
Industry- Product category
- Advertising and Marketing Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industry
- Commercial Production Companies (Live-Action) (MPAAAMAA)
Keywords
Where koller team is headquartered
LocationHeadquarters
- HQ city
- Appenzell
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
koller team business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Agency Services: Project-based agency services for strategy, graphic design, social media, web design, online advertising, video production, and photography. Also offers ongoing retainer arrangements for social media management with three predefined care packages (Pflegepakete).
- Social Media Retainers: Three social media management packages (Schonpflege, Allzweckpflege, Intensivpflege) offered as annual retainer engagements with fixed pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Schonpflege - Basic social media care package |
| Subscription | Annual | Allzweckpflege - Standard social media care package |
| Subscription | Annual | Intensivpflege - Premium social media care package |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
koller team product offering
Product offeringCore offering
koller.team gmbh is a full-service advertising, internet, and strategy agency delivering integrated marketing communications to small and medium enterprises, organizations, and private clients in Eastern Switzerland. Its core offering bundles strategy development, graphic design, social media management, web design and programming, online advertising, video production, photography, text/content creation, and consulting, delivered by an in-house team of 20 specialists. Recurring revenue comes through three predefined annual social media care packages (Pflegepakete: Schonpflege, Allzweckpflege, Intensivpflege).
Product overview
koller.team gmbh is a full-service advertising and marketing agency based in Appenzell, Switzerland, established in 1989. The company operates a team of approximately 20 specialists offering an integrated portfolio of services including strategy development, graphic design, social media management, web design and programming, online advertising, video production, and photography. The agency provides three tiered Social Media Care Packages (Schonpflege, Allzweckpflege, Intensivpflege) as structured service tiers with fixed pricing. Additionally, the company offers educational programs through its Lab section (workshops and intensive courses) and publishes a company newsletter called koller.times. The core offering is a unified agency service model rather than a software platform, delivering professional services across both online and offline communication channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategy Development (Strategieentwicklung) Strategic planning and consulting services for brand and marketing strategy development, delivered to KMU, organizations, and private clients. Covers positioning, communications strategy, and concept development across online and offline channels.
- Social Media Management Comprehensive social media services including content strategy, post creation, community management, social advertising, and reporting across Facebook, Instagram, LinkedIn, and YouTube. Offered as project-based work and as recurring annual care packages (Schonpflege, Allzweckpflege, Intensivpflege) at fixed annual prices.
- Web Design Website design services for KMU, organizations, and private clients, including visual design, UX, and information architecture, paired with web programming for custom digital solutions.
- Web Programming
Quantifiable outcome
- Social media campaign achieved over 300 guests in first six weeks for Berghof restaurant
Companies that use koller team
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
koller team technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability2 records
koller team partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- ASW (Agentur Schweiz)minorMembership in the ASW (Agentur Schweiz) association, a network of Swiss advertising agencies. Displayed as member on website footer.
- PR SuisseminorMembership in PR Suisse, the Swiss Public Relations association. Displayed as member on website footer.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
koller team competitors and assessment
Company assessmentDirect peers
- Webrepublic: Zurich-based digital marketing agency specializing in online advertising, SEO, social media, and analytics. Comparable as a Swiss digital/social agency that overlaps with koller.team's online advertising and social media management services.
- ViznerBorel: Swiss full-service creative agency with offices in Zurich and Lugano, covering brand strategy, advertising, digital, and content. Comparable as a similarly positioned independent Swiss creative shop competing for the same mid-market and SMB clients.
- Republica: Independent Swiss creative agency based in Zurich focused on branding, campaigns, and content. Comparable as a mid-sized Swiss creative peer competing for similar mid-market clients.
- Wirz Communications: Large independent Swiss full-service advertising agency based in Zurich, offering strategy, creative, digital, and media services to Swiss and international brands. Closely comparable as another Swiss full-service creative agency operating in the same national market.
Broad incumbents
- Jung von Matt: Major independent European creative agency network headquartered in Hamburg with offices across the DACH region. Comparable as a much larger full-service creative agency that competes in the same brand strategy, digital, and content space across German-speaking markets.
- Serviceplan Group: Largest independent agency group in Europe, headquartered in Munich, offering integrated communications, digital, and media. Comparable as a broad full-service incumbent in the DACH creative and digital market.
- Scholz & Friends: Hamburg-headquartered independent creative agency group with offices across Germany, Austria, and Switzerland. Comparable as a full-service DACH creative agency that overlaps in strategy, advertising, digital, and content services.
Regional players
- Studio Bomba: Smaller Swiss creative and branding studio based in Bern, with overlapping capabilities in design, brand, and content. Comparable as a smaller Swiss creative shop operating at a similar scale and regional positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
koller team social profiles
Digital presencekoller team financial estimates
Financial estimateRevenue estimate
Valuation estimate
koller team leadership team
Management profileNumber of profiles
Profiles13 records
koller team funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
koller team M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about koller team
What does koller team do?
koller.team gmbh is a full-service advertising, internet, and strategy agency delivering integrated marketing communications to small and medium enterprises, organizations, and private clients in Eastern Switzerland. Its core offering bundles strategy development, graphic design, social media management, web design and programming, online advertising, video production, photography, text/content creation, and consulting, delivered by an in-house team of 20 specialists. Recurring revenue comes through three predefined annual social media care packages (Pflegepakete: Schonpflege, Allzweckpflege, Intensivpflege).
Is koller team a public or private company?
koller team is a private company. It is classified as family owned and is currently operating.
When was koller team founded?
koller team was founded in 1989. It employs 1 to 10 people.
Where is koller team based?
koller team is headquartered in Appenzell, Switzerland, in the Europe region.
How does koller team make money?
Two revenue lines are on record. Agency Services are the primary driver. The others are social Media Retainers.
Who are koller team's main competitors?
Direct peers on record are Webrepublic, ViznerBorel, Republica and Wirz Communications. Broad incumbents are Jung von Matt, Serviceplan Group and Scholz & Friends. Studio Bomba is listed as a regional player.
Does koller team have an API?
No public API is recorded for koller team.
What industry is koller team in?
koller team's product category is Advertising and Marketing Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of MPAAAMAA, Commercial Production Companies (Live-Action). Its NAICS code is 541810 and its SIC code is 7311.