Synap Software Labs
Synap Software Labs is a Chicago-based SaaS company that provides a post-sales customer relationship management platform aggregating emails, support tickets, and notes into unified account timelines for customer success and relationship management teams at mid-market and enterprise customers.
- Company typePrivate
- Founded2014
- HeadquartersChicago, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Synap Software Labs does
Synap Software Labs is a Chicago-based SaaS company founded in 2014 that builds Synap, a customer relationship management platform purpose-built for post-sales engagement. The product aggregates emails, support tickets, and notes from existing email providers, help desks, and CRM systems into unified, searchable customer timelines, and adds modules for strategic account planning, opportunity/upsell management, quarterly business reviews, and a Gmail extension. The architecture is a cloud-based, multi-tenant SaaS application delivered via desktop web, mobile web, and a Gmail plugin, with explicit integrations into third-party email, help desk, and CRM/sales automation tools rather than a standalone proprietary data layer.
The company's target buyers are customer success managers, relationship managers, and institutional investor relations teams at mid-market and enterprise accounts, and its stated use cases center on retention, account expansion, QBR execution, and cross-functional coordination between sales, success, and services teams. Synap operates a sales-led, demo-driven enterprise field sales motion with quote-based subscription pricing on an annual billing cadence; pricing is not publicly disclosed. The company has named customers including Mediafly (Technology), Trading Technologies (Financial Services), Pixavo, Zokuvault, and Colorjar, and has raised at least $2.0M in disclosed venture funding, with Baird Capital leading a 2015 round and TechNexus Venture Collaborative participating in both a 2015 and an undisclosed 2016 round.
Synap Software Labs firmographics
Firmographics- Name
- Synap Software Labs
- Legal name
- Synap Software Labs
- Website
- https://getsynap.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Synap Software Labs is a Chicago-based SaaS company that provides a post-sales customer relationship management platform aggregating emails, support tickets, and notes into unified account timelines for customer success and relationship management teams at mid-market and enterprise customers.
- Ownership category
- akta.pro rank
Synap Software Labs industry classification
Industry- Product category
- Customer Success Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Partner Relationship Management (PRM) & Channel CRM (HDAEAFAG)
Keywords
Where Synap Software Labs is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Synap Software Labs business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Subscription-based SaaS model for post-sales customer relationship management software. Pricing appears quote-based with enterprise focus indicated by high-touch onboarding requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription with quote-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Synap Software Labs product offering
Product offeringCore offering
Synap is a cloud-based SaaS customer relationship management platform focused on post-sales engagement. It automatically aggregates customer activities from email providers, help desk software, and CRM/sales automation tools into unified per-account timelines, and provides modules for strategic account planning, shared communications, opportunity/upsell management, and quarterly business reviews. The product is sold to customer success, relationship management, and institutional investor teams through an enterprise demo-led sales motion with annual subscriptions.
Product overview
Synap Software Labs offers a unified customer relationship management platform called Synap, designed specifically for post-sales engagement. The product portfolio centers on the core Synap platform, which integrates three primary modules: Account Planning (for strategic account management and growth), Shared Communications (for unified customer activity tracking), and Opportunity Management (for sales coordination). Additional features include Quarterly Business Reviews for retention analysis and a Synap for Gmail add-on for inbox-based access. The platform aggregates data from email, help desk, and sales automation tools to create a centralized workspace for customer success and relationship management teams.
Differentiator
Problem solved
Functional benefit
Products and services
- Synap Cloud-based SaaS platform for post-sales customer relationship management that unifies customer communications, account planning, and opportunity management into a collaborative workspace for customer success and relationship management teams.
- Synap for Gmail Gmail browser extension that enables users to access Synap relationship management functionality directly from their Gmail inbox, supporting in-context customer engagement activities.
Quantifiable outcome
- 80% of future revenue will come from 20% of existing customers (Gartner research)
Companies that use Synap Software Labs
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Synap Software Labs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Synap Software Labs partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
Synap Software Labs competitors and assessment
Company assessmentDirect peers
- ClientSuccess: ClientSuccess is a customer success management software focused on account health, renewals, and customer journey management. It directly competes with Synap in the post-sales engagement category for SaaS and subscription businesses.
- Vitally: Vitally is a customer success platform built for B2B SaaS, offering account analytics, journey orchestration, and collaboration features. It targets the same post-sales CSM persona as Synap and competes for similar mid-market and enterprise customers.
- Totango: Totango is a customer success software platform providing account health, segmentation, and engagement tools. It targets the same Customer Success Manager persona as Synap and competes for the same post-sales workflow budget.
- Catalyst (by Catalyst Software): Catalyst offers a customer success platform with account planning, playbooks, and health scoring aimed at CSMs. It is a direct peer to Synap in the post-sales SaaS market with overlapping feature sets.
- ChurnZero: ChurnZero is a customer success platform focused on reducing churn and driving expansion through real-time customer health monitoring. It competes directly with Synap for CSM-led post-sales engagements at SaaS and subscription businesses.
- Planhat: Planhat is a customer success platform offering customer 360 views, health scoring, and playbook automation. It is a direct peer to Synap with comparable feature surface and target customer (CSMs at B2B SaaS companies).
- Gainsight: Gainsight is the category-leading customer success platform, offering account health scoring, QBRs, renewals, and opportunity management. It is the most direct competitor to Synap in the post-sales customer engagement space, serving similarly sized B2B recurring-revenue customers.
Broad incumbents
- HubSpot Service Hub: HubSpot's Service Hub adds customer feedback, NPS, knowledge base, and customer-facing tools that overlap with elements of post-sales engagement. It is a broad incumbent that mid-market customers may select over a point solution like Synap.
- Salesforce (Sales/Service Cloud + Customer 360): Salesforce is the dominant CRM incumbent and increasingly bundles customer success, account planning, and post-sales engagement features into Sales Cloud, Service Cloud, and Customer 360. It competes with Synap not as a specialist but as a platform that customers may choose over a standalone CS tool.
Emerging players
- SmartKarrot: SmartKarrot is an emerging customer success and product usage platform targeting SaaS businesses with account scoring, segmentation, and customer journey analytics. It overlaps meaningfully with Synap's post-sales positioning while focusing more heavily on product usage data.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Synap Software Labs social profiles
Digital presenceSynap Software Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Synap Software Labs leadership team
Management profileNumber of profiles
Synap Software Labs funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Synap Software Labs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Synap Software Labs
What does Synap Software Labs do?
Synap is a cloud-based SaaS customer relationship management platform focused on post-sales engagement. It automatically aggregates customer activities from email providers, help desk software, and CRM/sales automation tools into unified per-account timelines, and provides modules for strategic account planning, shared communications, opportunity/upsell management, and quarterly business reviews. The product is sold to customer success, relationship management, and institutional investor teams through an enterprise demo-led sales motion with annual subscriptions.
Is Synap Software Labs a public or private company?
Synap Software Labs is a private company. It is classified as venture growth investor backed and is currently operating.
When was Synap Software Labs founded?
Synap Software Labs was founded in 2014. It employs 1 to 10 people.
Where is Synap Software Labs based?
Synap Software Labs is headquartered in Chicago, United States, in the North America region.
How does Synap Software Labs make money?
One revenue line is on record: saaS Subscription.
Who are Synap Software Labs's main competitors?
Direct peers on record are ClientSuccess, Vitally, Totango, Catalyst (by Catalyst Software), ChurnZero, Planhat and Gainsight. Broad incumbents are HubSpot Service Hub and Salesforce (Sales/Service Cloud + Customer 360). SmartKarrot is listed as an emerging player.
Does Synap Software Labs have an API?
No public API is recorded for Synap Software Labs.
What industry is Synap Software Labs in?
Synap Software Labs's product category is Customer Success Software. Its primary akta.pro industry code is HDAEAFAG, Partner Relationship Management (PRM) & Channel CRM. Its NAICS code is 5182 and its SIC code is 7372.