CarTrade Exchange

What CarTrade Exchange does

CarTrade Exchange operates an online vehicle auction platform connecting financial institutions, OEMs, insurance companies, and dealers for the disposition of repossessed, exchange, premium, and salvage vehicles across India. The platform serves 3000+ registered dealers and processes auctions PAN India across all states and union territories, including remote markets such as the Andaman and Nicobar Islands. Asset classes covered include two-wheelers (2W), three-wheelers (3W), four-wheelers (4W), commercial vehicles (CV), construction equipment (CE), and fleet equipment (FE). Headquartered in Mumbai with a secondary office in Navi Mumbai, the platform is operated by CarTradeExchange Solutions Private Limited (CTE), a wholly-owned subsidiary of the publicly listed parent CarTrade Tech Ltd, alongside affiliated entities Automotive Exchange Private Limited (AEPL), Shriram Automall India Private Limited (SAMIL), and Adroit Inspection Service Private Limited (AISPL).

The platform's product stack combines a core Online Auction Platform with ERP-style add-on modules: a Dealer Management System for procurement, inventory, and CRM; a Lead Management System with follow-up reminders; a Mobile Vehicle Evaluation tool with a used-car buying index and photo upload capability; and Cross Sell/Upgrade Reports for customer retention. Distribution combines online auctions with a parallel physical auction channel, enabling hybrid omnichannel vehicle disposition.

Revenue is generated through a membership-based subscription model plus transaction and marketplace commissions on completed auctions, with fees quoted in Indian Rupees and structured as non-refundable per the platform's terms. The go-to-market is enterprise field sales targeting banks, NBFCs, OEMs, and insurance companies as supply-side consignors, while dealer registration drives demand-side liquidity. Named enterprise clients include HDFC Bank, ICICI Bank, Manappuram Finance, Kotak Bank, Yes Bank, Bajaj Finance, Bandhan Bank, HDB Finance, Indostar Capital Finance, Royal Enfield, Mercedes-Benz Financial Services, and multiple other NBFCs and finance companies running state-wise and PAN India auctions.

Name

CarTrade Exchange

Legal name

CarTrade Tech Ltd

Website

https://cartradeexchange.com

Company type

Public

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

CarTrade Exchange is an online vehicle auction platform operating in India, connecting banks, NBFCs, OEMs, and insurance companies with 3000+ registered dealers to dispose of repossessed, exchange, premium, and salvage vehicles via online and physical auctions across all Indian states.

Ownership category

akta.pro rank

Product category

Online Vehicle Auction Marketplace

NAICS

Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Motor Vehicle and Parts Dealers (441)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Wholesale Vehicle Auctions (Physical & Online) (TLABAKAA)

akta.pro secondary industry

Salvage, Total Loss & Insurance Auction Services (TLABAKAH)

Keywords

• Online vehicle auctions
• Used car marketplace
• Repossessed vehicle auctions
• Automotive auction platform
• Dealer management software

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Membership and Transaction Fees: Membership on the website is available on the payment of prescribed fee structure. The platform charges fees for auction participation and membership services, with all fees non-refundable and quoted in Indian Rupees.
2. Marketplace Commission: Platform facilitates transactions between buyers and sellers of vehicles through auctions, earning commission on completed transactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

CarTrade Exchange operates an online and physical vehicle auction marketplace that enables banks, NBFCs, OEMs, and insurance companies to dispose of repossessed, exchange, premium, and salvage vehicles to a network of 3000+ automotive dealers and fleet buyers across India. The platform is paired with a Dealer Management System, lead management tools, and mobile vehicle evaluation capabilities to support the full used-vehicle lifecycle for dealers.

Product overview

CarTrade Exchange is a single unified platform combining an online vehicle auction marketplace with an enterprise resource planning (ERP) tool for the used vehicle industry. The core product is the Online Auction Platform, which supports both online and physical auctions for repossessed, exchange, premium, and salvage vehicles. This platform is augmented by a Dealer Management System for procurement, inventory, and CRM functions; a Lead Management System for tracking customer enquiries; a Mobile Evaluation tool for on-the-go vehicle appraisals; and Cross Sell/Upgrade Reports for customer retention. The platform serves over 3000 dealers across India, connecting consumers, business sellers, dealers, and fleet owners.

Differentiator

Problem solved

Functional benefit

Products and services

• CarTrade Exchange Online Auction Platform The unified online and physical auction marketplace enabling banks, NBFCs, OEMs, and insurance companies to dispose of repossessed, exchange, premium, and salvage vehicles to dealers, fleet owners, and business sellers across India. Supports live and upcoming auctions segmented into Banks/OEM, Auto, and Insurance categories, with pan-India coverage across all Indian states.

Named customers13 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

25 partnerships are on record, tiered core and minor.

• Kotak PrimecoreChannel Partner/ Reseller/ DistributorKotak Prime uses CarTrade Exchange's online auction platform to dispose of repossessed 2W vehicles across multiple Indian states including Bihar, Jharkhand, Maharashtra, Orissa, and West Bengal.
• Indostar Capital Finance LimitedcoreChannel Partner/ Reseller/ DistributorIndostar Capital Finance uses the platform for 4W, CV (Commercial Vehicle), and FE (Fleet Equipment) auctions across 14+ Indian states including Andhra Pradesh, Bihar, Delhi NCR, Gujarat, Karnataka, Maharashtra, Rajasthan, Tamil Nadu, Uttar Pradesh, and West Bengal.
• Manappuram FinancecoreChannel Partner/ Reseller/ DistributorMajor NBFC partner conducting large-scale 2W, 3W, 4W, and CV vehicle auctions across all major Indian states. One of the largest users of the auction platform with auctions spanning multiple vehicle categories.
• HDFC BankcoreChannel Partner/ Reseller/ DistributorHDFC Bank conducts PAN India CV (Commercial Vehicle) auctions and 4W auctions through the platform, serving customers across Assam, Delhi NCR, Gujarat, Karnataka, Kerala, Madhya Pradesh, Maharashtra, Mumbai, Tamil Nadu, Telangana, Uttarakhand, and West Bengal.
• ICICI BankcoreChannel Partner/ Reseller/ DistributorICICI Bank conducts CV, 4W, FE (Fleet Equipment), and TW (Two Wheeler) auctions across East, West, North, and South India zones through the platform.
• Yes BankcoreChannel Partner/ Reseller/ DistributorYes Bank uses the platform for 4W, CV, and FE vehicle auctions across multiple Indian states including Delhi, Punjab, Maharashtra, Uttar Pradesh, Madhya Pradesh, Kerala, West Bengal, Uttarakhand, Andhra Pradesh, and Orissa.
• Bajaj FinancecoreChannel Partner/ Reseller/ DistributorBajaj Finance conducts FE (Fleet Equipment) vehicle auctions through the platform across Haryana, Rajasthan, Uttar Pradesh, and Madhya Pradesh.
• Kotak BankcoreChannel Partner/ Reseller/ DistributorKotak Bank conducts 4W, CV, and FE vehicle auctions across Gujarat, Haryana, Rajasthan, West Bengal, and multiple other states through the platform.
• Poonawalla FincorpcoreChannel Partner/ Reseller/ DistributorPoonawalla Fincorp conducts 4W vehicle auctions across 14+ Indian states including Andhra Pradesh, Bihar, Chhattisgarh, Jharkhand, Karnataka, Kerala, NCR Delhi, Orissa, Rajasthan, Tamil Nadu, Uttar Pradesh, Uttarakhand, and West Bengal.
• Sundaram FinancecoreChannel Partner/ Reseller/ DistributorSundaram Finance conducts 4W and CV vehicle auctions across Punjab, Himachal Pradesh, Tamil Nadu, Uttarakhand, and Uttar Pradesh.
• Royal EnfieldminorChannel Partner/ Reseller/ DistributorRoyal Enfield conducts PAN India 2W (Two Wheeler) online auctions through the platform.
• TVS CreditcoreChannel Partner/ Reseller/ DistributorTVS Credit conducts 4W and FE vehicle auctions through the platform in Telangana and Madhya Pradesh.
• Aris CapitalminorChannel Partner/ Reseller/ DistributorAris Capital conducts 4W and CV vehicle auctions in Gujarat through the platform.
• HDB FinancecoreChannel Partner/ Reseller/ DistributorHDB Finance conducts extensive 4W, CV, CE, and FE vehicle auctions across 25+ Indian states including Rajasthan, Karnataka, Maharashtra, Kerala, Tamil Nadu, Gujarat, Bihar, West Bengal, Uttar Pradesh, Madhya Pradesh, Uttarakhand, and others.
• MERCEDES BENZ FINANCIAL SERVICES INDIA PRIVATE LIMITEDminorChannel Partner/ Reseller/ DistributorMercedes Benz Financial Services conducts CV (Commercial Vehicle) auctions in Orissa and Tamil Nadu through the platform.
• Ambit FinanceminorChannel Partner/ Reseller/ DistributorAmbit Finance conducts CV and 4W vehicle auctions in Gujarat and Maharashtra through the platform.
• Bandhan BankcoreChannel Partner/ Reseller/ DistributorBandhan Bank conducts PAN India 4W, CV, CE, and 3W vehicle auctions through the platform.
• Suryoday Small Finance BankminorChannel Partner/ Reseller/ DistributorSuryoday Small Finance Bank conducts 4W and CV vehicle auctions in Chhattisgarh, Karnataka, Madhya Pradesh, Maharashtra, and Telangana.
• Creditwise Capital Pvt LtdminorChannel Partner/ Reseller/ DistributorCreditwise Capital conducts 2W vehicle auctions across Bihar, Gujarat, Haryana, Jharkhand, Karnataka, Maharashtra, Orissa, and Telangana.
• Berar Finance LimitedminorChannel Partner/ Reseller/ DistributorBerar Finance Limited conducts 2W vehicle auctions across Chhattisgarh, Gujarat, Jharkhand, Karnataka, Madhya Pradesh, Maharashtra, Mumbai, Orissa, and Telangana.
• TATKAL Loan IndiaminorChannel Partner/ Reseller/ DistributorTATKAL Loan India conducts 2W and CV vehicle auctions across 15+ Indian states including Andhra Pradesh, Assam, Bihar, Gujarat, Karnataka, Madhya Pradesh, Maharashtra, Mumbai, NCR Delhi, Orissa, Rajasthan, Tamil Nadu, Telangana, Tripura, Uttar Pradesh, and West Bengal.
• CarTradeExchange Solutions Private Limited (CTE)coreStrategic or Co-development PartnerAffiliated company within the CarTrade Tech ecosystem. Part of the corporate group including CTE, AEPL (Automotive Exchange Private Limited), SAMIL (Shriram Automall India Private Limited), and AISPL (Adroit Inspection Service Private Limited).
• Automotive Exchange Private Limited (AEPL)coreStrategic or Co-development PartnerAffiliated company within the CarTrade Tech ecosystem. Part of the corporate group including CTE, AEPL, SAMIL (Shriram Automall India Private Limited), and AISPL (Adroit Inspection Service Private Limited).
• Shriram Automall India Private Limited (SAMIL)coreStrategic or Co-development PartnerAffiliated company within the CarTrade Tech ecosystem providing physical and online automotive auctions. Part of the corporate group including CTE, AEPL, and AISPL (Adroit Inspection Service Private Limited).
• Adroit Inspection Service Private Limited (AISPL)coreStrategic or Co-development PartnerAffiliated company within the CarTrade Tech ecosystem providing vehicle inspection services. Part of the corporate group including CTE, AEPL, and SAMIL.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• CarDekho: Major Indian auto portal with used car listings, dealer software (Dealer Plus), and finance/insurance verticals. Comparable on the dealer-management product layer and competes for OEM and bank partnerships around vehicle disposition.
• Spinny: Used car platform operating a full-stack model with owned inventory and dealer network. Competes for institutional and OEM vehicle supply, and increasingly builds adjacent inspection/financing services that overlap with CarTrade Exchange's dealer tools.
• Cars24: India's largest used car marketplace operating an online-to-offline auction model where dealers bid on inspected vehicles sourced from consumers and OEMs. Direct competitor for dealer-side supply and increasingly encroaching on institutional repossession flow via Cars24 Financial Services.
• Shriram Automall India (SAMIL): Direct peer operating physical and online vehicle auctions across India. Most directly comparable because it sits inside the same CarTrade Tech group, overlapping on vehicle categories (2W, 4W, CV), customer segments (banks, NBFCs, insurance), and auction formats — making it both a sibling platform and the closest competitor.

Broad incumbents

• Manheim (Cox Automotive): World's largest wholesale vehicle auction company operating physical and digital auctions globally. Broad incumbent comparator for dealer auction network economics, digital-physical hybrid format, and fleet/leasing remarketing services.
• Copart: Global leader in online salvage and total-loss vehicle auctions with deep insurance company relationships. Broad incumbent benchmark for institutional salvage auction operations; relevant for benchmarking scale, take-rate, and digital auction infrastructure investments.
• BCA Marketplace: Europe's leading vehicle remarketing company operating physical and online auctions for fleet, leasing, and dealer customers. Comparable in operating model (online + physical), customer mix (fleets, finance cos., dealers), and hybrid auction infrastructure.
• IAA (Insurance Auto Auctions / RB Global): Leading North American salvage auction company (now part of RB Global). Comparable because insurance salvage vehicle disposal is a primary CarTrade Exchange service line, and IAA represents the global benchmark for this niche.

Regional players

• Maruti Suzuki True Value: OEM-backed certified used car program for Maruti vehicles across India. Regional-style player competing for dealer-side used vehicle supply and buyer network, though focused on a single OEM brand rather than the multi-OEM open marketplace CarTrade Exchange operates.

Emerging players

• OLX Autos (CarTrade Tech): Owned by CarTrade Tech (parent of CarTrade Exchange) since 2022. Adjacent used-car classifieds and C2B auction capability (OLX Cash My Car), making it a partial competitor for consumer-side supply and a corporate sibling within the same group.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cartradexchange
• LinkedInlinkedin.com/company/cartradeexchange

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CarTrade Exchange