Trobex Systems

What Trobex Systems does

Trobex Systems was an Indonesia-based hospitality technology company founded in 2005 and headquartered in Kuta. According to the available firmographic description, the company specialized in hospitality management systems for hotels, with a differentiated feature set that integrated hotel keycards with e-coupon functionality, allowing guest keycards to double as promotional instruments for retail shopping at partner merchants. The stated employee band is 11–50, and the company is privately held.

No further operational details are available in the source data: there is no disclosed pricing for the PMS or keycard-coupon product, no customer logos or named accounts, no segment mix, no partnerships, no certifications, no office locations beyond the Kuta headquarters, no management team roster, no funding history, no revenue figures, and no marketing or distribution channels. The sole substantive piece of corroborating evidence about the company's web presence is that the trobex.com domain is currently listed for sale through the Spaceship.com registrar at $4,888 (with a $407.33/month lease-to-own option over 12 months). This listing is a material negative signal: it indicates the company is not actively maintaining its primary digital front door and suggests the underlying business may be dormant, winding down, or have otherwise relinquished its branded web identity, leaving operational status effectively unverifiable from the public source material.

Name

Trobex Systems

Website

https://trobex.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Trobex Systems is an Indonesia-based, privately held hospitality technology firm founded in 2005 in Kuta, offering hotel management systems with keycard-based e-coupon functionality for retail integration. Operational status is uncertain, as its primary domain is currently listed for sale.

Ownership category

akta.pro rank

Product category

Hospitality Management Software

NAICS

Software Publishers (513210)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Guest Experience & Engagement (CRM, Messaging, Loyalty) (THALACAF)

akta.pro secondary industry

Point-of-Sale (POS) & On-Property Commerce (THALACAI)

Keywords

• Hospitality management software
• Hotel keycard systems
• Electronic coupon solutions
• Hotel technology platforms
• Guest loyalty technology

Headquarters

HQ city

Kuta

HQ country

Indonesia

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Supply Chain, Operations, Marketing or Sales

Core offering

Trobex Systems develops hospitality management software for hotels, with its offering built around smart keycards that double as electronic coupons usable at partner retailers. The combination lets properties run guest operations while turning the room key into a marketing and shopping tool.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights1 record

Emerging players

• Hotelkit: Hotelkit provides a hotel operations and guest-experience platform used by independent and chain hotels. Comparable to Trobex in the guest-engagement and on-property workflow layer of hospitality tech.
• ThinkReservations: ThinkReservations offers a property management and online booking platform for boutique hotels, B&Bs, and inns. Comparable to Trobex as a smaller, focused hospitality software vendor.
• RoomKey PMS: RoomKey provides a cloud-based PMS featuring built-in guest management and reporting. Comparable to Trobex as a focused PMS player in the independent-hotel segment.

Direct peers

• Hotelogix: Hotelogix provides cloud-based hotel management software (PMS, booking engine, POS) targeted at small and mid-sized hotels. Comparable as a PMS vendor serving similar property segments.
• Cloudbeds: Cloudbeds provides a unified hospitality management platform (PMS, booking engine, channel manager) for independent hotels and groups. Directly comparable to Trobex as a hotel management system vendor serving similar property types.
• Mews: Mews is a cloud-native PMS built for hotels and hostels, with integrated guest experience, payments, and automation. Comparable to Trobex's hospitality management system offering for hotels.
• Little Hotelier: Little Hotelier offers a PMS and booking platform purpose-built for small hotels, B&Bs, and hostels. Comparable to Trobex in targeting smaller, independent hospitality properties.

Broad incumbents

• Shiji Group: Shiji provides enterprise PMS, POS, and guest-experience platforms for hotels worldwide. Comparable to Trobex across the hospitality tech stack, particularly the guest-engagement and on-property commerce layers.
• Oracle Hospitality (OPERA): Oracle Hospitality's OPERA PMS is one of the most widely deployed hotel management systems globally for chains and large properties. Comparable as a leading PMS, though it serves a much larger enterprise segment than Trobex.
• ASSA ABLOY (VingCard / Mobile Access): ASSA ABLOY/VingCard is the dominant provider of hotel door lock and keycard systems, including mobile key. Comparable to Trobex in the keycard-as-room-access layer that Trobex extends into e-coupons.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights3 records

Customer concentration

• Xx.com/trobexsys

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trobex Systems