Davis Orthodontics

What Davis Orthodontics does

Davis Orthodontics is a privately held, multi-location orthodontic practice operating 14 clinics across Ontario's Greater Toronto and Hamilton Area (GTHA). Founded by Dr. Allan Davis — who established the first orthodontic practice in York Region — the business is now jointly operated with his son Dr. Kevin Davis. The clinical team comprises 14 orthodontic specialists credentialed from institutions including Harvard and the University of Toronto, with average tenure exceeding 10 years. The practice serves children, teens, and adults, with adult patients representing 30%+ of the patient base; the practice reports having treated over 9,000 lifetime patients with a 97% patient referral rate.

The service offering spans Invisalign clear aligner therapy, traditional metal and ceramic braces, lingual braces, early interceptive treatment, and adult treatment, supported by a digital clinical workflow that includes Itero intraoral scanners, 3D imaging, temperature-sensitive wire systems, and Invisalign's SmileView outcome simulation. Davis holds Invisalign Blue Diamond+ Provider status — the only practice in Canada and one of the top 1% of providers in North America at this tier, achieved on the strength of more than 10,000 cumulative Invisalign cases. Supporting programs include the Davis Kids' Club pediatric loyalty program and a referral network of more than 500 general dentists that institutionalizes B2B patient flow.

The business operates on a direct-to-consumer model with average case fees of $5,000–$8,000 and patient financing from $150 per month. Recent strategic additions include the Smile Protection Plan — a subscription-based retainer program launched in February 2026 that introduces a recurring revenue component — and a multi-year M&A track record (e.g., the March 2025 Akad Orthodontics acquisition and the Red Hill Orthodontics subsidiary). Pricing is anchored on per-case treatment plans plus optional subscription retention, with no enterprise contract revenue or third-party payer concentration.

Name

Davis Orthodontics

Legal name

Davis Orthodontics

Website

https://davisortho.ca

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

101–250 employees

Short description

Davis Orthodontics operates 14 orthodontic clinics across Ontario's Greater Toronto and Hamilton Area, providing Invisalign and traditional braces treatment to children, teens, and adults; it holds Canada's only Invisalign Blue Diamond+ Provider designation.

Ownership category

akta.pro rank

Product category

Orthodontic Services

NAICS

Offices of Dentists (621210), Offices of Dentists (62121)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Health Services (8000)

akta.pro primary industry

Comprehensive Orthodontic Clinics (HLABABAA)

akta.pro secondary industries

Clear Aligner Orthodontics (HLABABAD), Orthodontic Group Practices (HLABAKAC), Adult Orthodontics (HLABABAC)

Keywords

• Orthodontic services
• Invisalign treatment
• Braces treatment
• Dental alignment
• Orthodontic consultation

Headquarters

HQ city

Richmond Hill

HQ country

Canada

HQ region

North America

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Orthodontic Treatment Services: Professional orthodontic services including braces (metal and ceramic) and Invisalign clear aligners. Revenue generated through treatment fees paid via flexible payment plans, down payments, and insurance claim support. Treatment costs range from $5,000-$8,000 average case.
2. Smile Protection Plan (Retainer Subscription): Annual Vivera retainer replacement subscription program for patients who have completed treatment. Provides new custom retainers every 12 months with home shipping.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Davis Orthodontics is a multi-location orthodontic specialty practice that provides teeth alignment treatments including Invisalign clear aligners, Invisalign Teen, metal braces, ceramic braces, and lingual braces, along with early (Phase 1) and adult orthodontic care. The practice operates 14 locations across the Greater Toronto and Hamilton Area and supports its clinical services with complementary offerings such as complimentary comprehensive consultations, virtual exams, a Davis Kids' Club monitoring program, and an annual Smile Protection Plan retainer subscription. It is the only Invisalign Blue Diamond+ Provider in Canada and has treated more Invisalign patients than any other practice in Ontario.

Product overview

Davis Orthodontics is an orthodontic specialty practice operating 14 locations across the Greater Toronto and Hamilton Area (GTHA), offering a unified treatment platform anchored by two primary products: traditional fixed appliances (metal and ceramic braces, lingual braces) and clear aligner therapy (Invisalign and Invisalign Teen). The practice is an Invisalign Blue Diamond+ Provider, placing it in the top 1% of Invisalign providers in North America and making it the most experienced Invisalign practice in Ontario. Supporting the core clinical products are several add-on services and tools: a Same-Day Treatment option, an online Cost Calculator with flexible payment plans, a complimentary comprehensive consultation (valued at $500) that includes iTero digital scanning and smile simulation, a Davis Kids' Club loyalty program for early-stage patients, a SmileView preview tool, virtual exam scheduling, and the Smile Protection Plan (an annual Vivera retainer subscription). The practice also operates a community initiative called Davis Cares, which handles local sponsorships and charitable programs. A virtual consultation option enables remote patient engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Invisalign A series of custom-made clear plastic aligners that gradually shift teeth into proper alignment, replaced every 1-2 weeks and worn 20-22 hours daily. Offered to patients seeking a discreet orthodontic alternative to traditional braces.
• Invisalign Teen A version of Invisalign clear aligners designed for teenage patients, with features to ensure consistent wear and a replacement program for misplaced aligners.
• Metal Braces Traditional stainless steel braces that are smaller, more comfortable, and more visually appealing than earlier versions, made from medical-grade stainless steel with customizable colored elastic bands.
• Ceramic Braces Clear, translucent ceramic braces that blend with natural teeth for a discreet appearance, providing the same effectiveness as metal braces while being less noticeable.
• Lingual Braces Braces placed behind the teeth on the lingual surface for a completely invisible treatment option, available at select Davis Orthodontics locations.
• Early Treatment (Phase 1) Interceptive orthodontic treatment for children ages 7-10 using appliances such as expanders, growth modifiers, and partial braces to guide jaw growth and tooth development before all permanent teeth are in place.
• Adult Treatment Orthodontic services specifically marketed to adults, offering discreet options such as ceramic braces and Invisalign, with over 30% of the practice's patients being adults.
• Smile Protection Plan An annual Vivera retainer replacement subscription program providing one new custom Vivera retainer every 12 months, with the first set provided in-clinic and subsequent sets shipped directly to the patient's home. Includes discounts on fixed retainer repairs and additional Vivera retainers purchased outside the subscription.
• Free Comprehensive Consultation A complimentary initial orthodontic exam (valued at $500) that includes an iTero scan, intraoral images, X-rays, simulated outcome preview, diagnostic exam, and a customized treatment plan.
• Virtual Consultation A virtual exam option offered via a scheduling link, allowing patients to consult with the orthodontic team remotely from home.

Quantifiable outcome

• 97% of finished patients would refer their friends
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Align Technology (Invisalign)coreTechnology or IntegrationDavis Orthodontics is an Invisalign Blue Diamond+ Provider, the top tier status awarded by Align Technology. This is the only Blue Diamond+ provider status in Canada, placing them in the top 1% of providers globally. The practice has treated more patients with Invisalign than any other practice in Ontario.
• Richmond Hill Soccer AssociationminorGTM or Marketing PartnerCommunity sports sponsorship partnership. Davis Orthodontics sponsors local soccer programs as part of their Davis Cares community initiative.
• Richmond Hill Softball LeagueminorGTM or Marketing PartnerCommunity sports sponsorship. Davis Orthodontics provides support to local softball league as part of community outreach.
• Heart of York Soccer TournamentminorGTM or Marketing PartnerTitle sponsor of the Heart of York Soccer Tournament. Davis Orthodontics has been involved for multiple years.
• Terry Fox RunminorGTM or Marketing PartnerCommunity charitable partnership. Davis Orthodontics participates in the Terry Fox Run as part of their corporate citizenship.
• Hospital for Sick Children (SickKids)minorStrategic or Co-development PartnerCommunity health partnership. Dr. Allan Davis toured the Hospital for Sick Kids to learn about SickKids Foundation and Tali's Fund. Dr. Gul-E-Erum previously worked at Sick Kids treating complex patients. Dr. Fay Pereira conducted research at the Hospital for Sick Children.
• Million Dollar SmilesminorGTM or Marketing PartnerCharitable initiative. Davis Orthodontics team volunteered to build playgrounds for children through the Million Dollar Smiles program.
• 500+ Dentist ReferrerscoreChannel Partner/ Reseller/ DistributorOver 500 dentists refer their patients to Davis Orthodontics. The practice markets itself as the 'professionals' choice' having treated dentists and their families. Online referral forms facilitate the process.
• Smile For A Lifetime FoundationminorGTM or Marketing PartnerCharitable orthodontic scholarship program. Davis Orthodontics awards orthodontic treatment to deserving recipients through this program.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Western Dental: Western Dental is a long-established U.S. dental group with hundreds of locations offering general dentistry and orthodontics, including clear aligners. Comparable as a multi-location dental group with orthodontic services.
• Great Expressions Dental Centers: Great Expressions Dental Centers is a U.S. dental group operating hundreds of practices across multiple states, including orthodontic services. Comparable as a multi-location dental provider with a similar patient acquisition model.
• Pacific Dental Services: Pacific Dental Services is a leading U.S. dental support organization supporting hundreds of practices including specialty services such as orthodontics. Comparable as a large multi-site dental group operator with infrastructure and referral management capabilities.
• 123Dentist: 123Dentist is one of Canada's largest dental groups, operating a network of practices across British Columbia, Alberta, and Ontario. Like Davis, it is a multi-location Canadian dental provider, though broader in scope beyond orthodontics.
• dentalcorp Holdings: dentalcorp is a Canadian dental support organization (TSX-listed) that acquires and supports dental practices nationwide. While broader in scope (general dentistry plus specialties), it is the most directly comparable Canadian DSO platform given shared geography, multi-site acquisition strategy, and dentist referral dynamics.
• Heartland Dental: Heartland Dental is the largest U.S. dental support organization, supporting over 2,700 dentists across more than 1,800 offices. While primarily general dentistry, its scale, multi-site footprint, and dentist support model are comparable to Davis's multi-location platform.
• Aspen Dental: Aspen Dental is one of the largest U.S. dental support organizations with over 1,000 locations offering general dentistry, specialty care, and orthodontics. Comparable as a multi-location dental group practice operator with a national marketing engine.
• MB2 Dental: MB2 Dental is a U.S. dental partnership organization supporting hundreds of affiliated practices. Comparable as a multi-location dental group operator with a doctor-centric partnership model.

Direct peers

• Smile Doctors: Smile Doctors is the largest orthodontic-focused dental support organization in North America with hundreds of locations, offering braces and Invisalign across the U.S. It is the most directly comparable business to Davis Orthodontics in terms of multi-location orthodontic group model, clear aligner volume, and dentist referral positioning.

Emerging players

• SGA Dental Partners: SGA Dental Partners is a U.S. dental partnership group that supports specialty and general practices in select U.S. markets. Comparable as an emerging multi-location dental platform pursuing acquisition-led growth, though smaller in scale than Davis.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/davisorthodontics
• Xx.com/Davis_Ortho
• Facebookfacebook.com/davisortho.ca
• LinkedInlinkedin.com/company/davis-orthodontics

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Davis Orthodontics