MB Tractor and Equipment

What MB Tractor and Equipment does

MB Tractor and Equipment is a privately held, multi-brand equipment dealership founded in 2000 and headquartered in Tilton, New Hampshire. The company operates nine retail locations across New England — four in New Hampshire (Plaistow, Tilton, Conway, Somersworth), two in Maine (Gorham, Fairfield), two in Massachusetts (West Springfield, North Reading), and one in Connecticut (South Windsor) — providing sales, service, parts, and rental of tractors, construction equipment, utility vehicles, attachments, and turf maintenance equipment. MB Tractor is a Kubota Elite Dealer (the highest factory certification tier) and self-describes as the largest Kubota dealer in New England; in 2024 it also became New Hampshire's exclusive Solis Tractor dealer, expanding its brand portfolio to include 30+ manufacturers such as Walker, BOSS, Caterpillar, JLG, Stihl, Honda, Husqvarna, Bobcat, Ariens, Bandit, and Land Pride.

The company's revenue model rests on four streams: one-time equipment sales (new and used, ranging from roughly $1,500 for compact attachments to $149,900 for heavy excavators); recurring equipment rentals (tractors, skid steers, excavators, utility vehicles) with retired units resold as used inventory; parts sales through both physical counters and dedicated online stores (Kubota Parts Store and Walker Parts Depot); and professional service and repair performed by factory-trained technicians. Customer financing is facilitated through a third-party partnership with CurrencyFinance (GoCurrency), which offers promotional rates such as 1.99% APR on Kubota BX Series tractors and select commercial mowers. The customer base is horizontally segmented across five groups: farmers and agricultural operations (primary), construction and excavation contractors (primary), landscaping and lawn care professionals (primary), property owners and homeowners (secondary), and industrial and municipal operations (secondary).

MB Tractor's underlying technology is a standard dealer inventory management platform — the Sandhills-style website ecosystem that powers online inventory search, current specials, brand showrooms, and location-based browsing with 24/7 access. There is no proprietary software, no API surface, no mobile app, and no disclosed AI/ML capabilities. The business is fundamentally physical: competitive advantage derives from geographic coverage, OEM brand partnerships (especially Kubota Elite status), factory-certified service capacity, and the cross-sell of parts, service, and rentals around an installed base of equipment. The company is independently owned with no disclosed parent company, no venture capital or private equity backing, and no public listing, and is governed as a multi-store regional dealer franchise rather than a technology-enabled business.

Name

MB Tractor and Equipment

Legal name

MB Tractor & Equipment

Website

https://mbtractor.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

MB Tractor and Equipment is a privately held New England equipment dealer operating nine retail locations across NH, ME, MA, and CT. A Kubota Elite Dealer, the company sells, rents, services, and supplies parts for tractors, construction, and turf equipment from 30+ manufacturers.

Ownership category

akta.pro rank

Product category

Agricultural and Construction Equipment Dealership

NAICS

Farm and Garden Machinery and Equipment Merchant Wholesalers (42382), Construction, Transportation, Mining, and Forestry Machinery and Equipment Rental and Leasing (53241), Construction Machinery Manufacturing (333120)

SIC

Farm Machinery & Equipment (3523), Construction, Mining & Materials Handling Machinery & Equip (3530), Services-Miscellaneous Equipment Rental & Leasing (7350), Industrial Trucks, Tractors, Trailors & Stackers (3537)

akta.pro industry

PRIMARYAFAAAAAA

Tractors (Utility, Row-Crop, Articulated, Specialty)

Agriculture & Food Production/Agricultural Equipment & Technology/Farm Machinery & Tractors

SECONDARYIMAHAIAG

Specialty Off-Road Utility Vehicles (UTVs, ATVs, Side-by-Sides)

Industrials, Manufacturing & Construction/Industrial Machinery & Heavy Equipment/Heavy Transportation & Off-Highway Vehicles

SECONDARYTLABABAL

Specialized Heavy Haul / Lowboy Tractor Leasing & Rental

Transportation & Logistics/Fleet Leasing, Rental & Management/Commercial Truck Leasing & Rental (Light/Medium/Heavy Duty)

Keywords

• Tractor equipment dealer
• Kubota construction equipment
• Agricultural machinery sales
• Equipment rental services
• Commercial landscaping equipment

Headquarters

HQ city

Tilton

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Sales: Sale of new and used tractors, construction equipment, utility vehicles, and attachments from multiple manufacturers including Kubota, Solis, and other brands. Revenue generated from one-time equipment transactions.
2. Equipment Rentals: Rental of equipment including tractors, skid steers, excavators, and utility vehicles. Equipment from rental fleet is sold when retired.
3. Parts Sales: Sale of OEM parts for Kubota, Walker, and other equipment brands through dedicated online parts stores.
4. Service and Repair: Full-service maintenance and repair for all equipment brands sold, utilizing factory-trained technicians.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

MB Tractor and Equipment is a multi-brand equipment dealer operating nine retail locations across New England. Its primary business is selling new Kubota tractors (compact and sub-compact, including the BX Series) along with Solis compact tractors (24–75 HP), used construction, forestry, agricultural and turf equipment, utility vehicles, and attachments. Revenue is supported by a full-service parts department with dedicated online stores for Kubota and Walker brands, a multi-location equipment rental fleet, certified repair and maintenance, and third-party equipment financing.

Product overview

MB Tractor and Equipment operates as a multi-brand equipment dealer with Kubota as its primary brand, complemented by exclusive Solis tractor distribution in New Hampshire. The company offers a comprehensive portfolio including new and used tractors (from compact sub-40 HP models to 99 HP agricultural tractors), construction and forestry equipment, agricultural and turf equipment, utility vehicles, and equipment attachments. The product architecture consists of core product lines (Kubota and Solis tractors) supported by supplementary categories (used equipment across multiple segments), complemented by service offerings (parts stores, rentals, maintenance, and financing). The 9-location dealer network across New Hampshire, Maine, Massachusetts, and Connecticut provides localized sales, parts, and service support for both consumer and commercial customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Kubota Tractors Sales of Kubota compact and sub-compact tractors (including the BX Series) and other Kubota equipment lines; sold across all nine MB Tractor locations and serves as the dealer's primary brand offering.
• Solis Tractors Sales of Solis compact tractors (24 HP to 75 HP cab models), offered exclusively in New Hampshire through MB Tractor and positioned as an alternative compact-tractor brand.
• Used Construction & Forestry Equipment Pre-owned heavy equipment for construction and forestry applications, including crawler and mini excavators, track and wheel skid steers, wheel loaders, compactors, aerial lifts, generators, and forestry equipment from multiple manufacturers.
• Used Agricultural & Turf Equipment Pre-owned farm and turf equipment including tractors (under 40 HP to 99 HP), tillage equipment, hay and forage equipment, rotary mowers, lawn mowers, and turf maintenance equipment.
• Utility Vehicles Pre-owned Kubota utility vehicles including RTV520 and RTV-X1140 series with 4WD, diesel engines, and hydraulic dump beds, for commercial and residential applications.
• Equipment Attachments Equipment attachments including buckets (standard, tilt, ditch cleaning), sweepers, hydraulic breakers, mulchers, snow plows, aerators, and other implements compatible with equipment brands sold at MB Tractor.
• Kubota Online Parts Store Online parts ordering portal for genuine Kubota replacement parts, allowing customers to browse and order OEM parts directly through a dedicated e-commerce platform.
• Walker Parts Depot Dedicated online parts store for Walker brand equipment, providing customers access to authentic Walker replacement parts through a separate branded e-commerce platform.
• Equipment Rentals Short-term and long-term rental programs for construction, agricultural, and turf equipment, allowing customers to rent equipment for specific project needs with the option to purchase retired rental units.
• Equipment Service & Maintenance Full-service maintenance and repair for all equipment brands sold, performed by factory-trained technicians with genuine parts support across all nine MB Tractor locations.
• Financing Services Equipment financing arranged through CurrencyFinance (GoCurrency), providing competitive rates and flexible payment options for new and used equipment purchases, including vendor-specific promotional financing programs.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• KubotacoreChannel Partner/ Reseller/ DistributorAuthorized Kubota dealer with Elite status - the highest certification level. Exclusive dealer for Solis tractors in New Hampshire. Sells full range of Kubota tractors, commercial mowers, and utility vehicles.
• Walker ManufacturingcoreChannel Partner/ Reseller/ DistributorAuthorized Walker dealer offering Walker parts through dedicated online Walker Parts Depot store.
• Solis TractorsminorChannel Partner/ Reseller/ DistributorNew Hampshire's only Solis Tractor dealer. Solis offers compact tractors from 24 HP to powerful 75 HP cab tractors.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Atlantic Tractor: Multi-state Kubota dealer with locations across the Mid-Atlantic (PA, MD, DE, NJ) selling tractors, construction, and turf equipment with parts and service. Closely comparable dealership footprint and customer segments.
• Messick's Farm Equipment: Pennsylvania-based Kubota dealer with a large online parts store and multi-category equipment offerings, including e-commerce leadership that parallels MB Tractor's online parts strategy.
• Hoober Inc. Mid-Atlantic Kubota and Case IH dealer with multiple retail locations, parts, service, and precision ag offerings. Comparable scale and full-line dealer model to MB Tractor.
• United Ag & Turf: Large multi-state Kubota dealer formed via roll-up of regional dealerships; comparable business model and brand portfolio, with broader geographic reach than MB Tractor.
• East Coast Equipment: Kubota dealer with locations across the Eastern US selling compact tractors, construction, and turf equipment. Similar product mix and dealer-level customer base.
• Cazenovia Equipment Company: Multi-location Kubota dealer operating across upstate New York with similar new/used equipment, parts, service, and rental offerings. Highly comparable business model and brand mix to MB Tractor.

Broad incumbents

• Stotz Equipment: Large multi-state John Deere dealer across the western US offering agriculture, lawn, and construction equipment. Comparable full-service dealership model with broader geographic scale.
• RDO Equipment Co. One of the largest John Deere dealer networks in North America, with full-line agriculture, construction, and turf equipment offerings. A broader incumbent benchmark for regional Kubota dealers like MB Tractor.
• Cervus Equipment (Brandt Tractor): Major John Deere agricultural and construction equipment dealer network across Canada and the US. Larger-scale incumbent benchmark for a regional dealership like MB Tractor.

Regional players

• Ziegler Ag Equipment: Caterpillar and Agco dealer with multi-state footprint in the Upper Midwest, offering agriculture and construction equipment with parts, service, and rental. Comparable dealership mix but serving a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MB-Tractor-Equipment-Plaistow-NH-158697497494366

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MB Tractor and Equipment