Action Wine + Spirits
Action Wine + Spirits is a Phoenix-based wholesale beverage distributor serving Arizona restaurants and chain accounts since 2004, with a curated portfolio of wine, spirits, cider, and N/A beverages from 500+ global producers.
- Company typePrivate
- Founded2004
- HeadquartersPhoenix, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Action Wine + Spirits does
Action Wine + Spirits is a privately held wholesale beverage distributor founded in 2004 and headquartered in Phoenix, Arizona. The company operates within the U.S. three-tier alcohol distribution regulatory system, holding the licenses required to purchase from producers and supply to retailers and on-premise accounts. Its portfolio spans wine, spirits, cider, non-alcoholic beverages, and a single craft beer SKU, sourced from over 500 producers across more than 150 supplier relationships globally, covering major wine regions of Europe, South America, Australia, New Zealand, and the United States, as well as spirits-producing regions including Mexico, Scotland, Italy, and Kentucky.
The company's customer base is segmented into two primary groups: independent restaurants and food-and-beverage establishments (the primary segment), and chain and national accounts including Safeway, Bashas, and Total Wine. Action positions itself as a sommelier-level consultative partner that helps restaurants build curated, progressive wine and spirits programs without requiring in-house sommeliers, addressing the well-documented restaurant failure rate. Order intake occurs via email, voicemail, and a Fintech B2B ordering platform (Fintech ID: 8803). Delivery is organized across four Arizona regional routes: Phoenix Metro (Tuesday through Friday), Tucson (Wednesday), Prescott/Flagstaff (Thursday), and Sedona/Rim Country (Friday).
The company employs approximately 25 people, including Wine & Spirits Specialists deployed per territory, a dedicated Spirits Specialist, a National Accounts & Procurement lead, a Warehouse Logistics and Operations Director, delivery drivers, and administrative staff. Two Operating Partners (Ryan Shepherd, Mickey Sarkett) lead the business. No public financial disclosures, funding rounds, or institutional ownership are reported. The company maintains a digital presence via its website, Instagram, and an email newsletter ("THE BRINE") distributed through Grapex. Pricing is quote-based and not publicly disclosed, consistent with standard wholesale B2B distributor economics.
Action Wine + Spirits firmographics
Firmographics- Name
- Action Wine + Spirits
- Legal name
- Action Wine & Spirits
- Website
- https://actionwine.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Action Wine + Spirits is a Phoenix-based wholesale beverage distributor serving Arizona restaurants and chain accounts since 2004, with a curated portfolio of wine, spirits, cider, and N/A beverages from 500+ global producers.
- Ownership category
- akta.pro rank
Action Wine + Spirits industry classification
Industry- Product category
- Beverage Wholesale Distribution
- NAICS
- Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)
Keywords
Where Action Wine + Spirits is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Action Wine + Spirits business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Wholesale Distribution: Revenue generated through wholesale distribution of wine, spirits, cider, N/A beverages, and one beer to restaurants, retail stores, and chain/national accounts across Arizona.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels3 records
Action Wine + Spirits product offering
Product offeringCore offering
Action Wine + Spirits is an Arizona-based wholesale beverage distributor that supplies a curated portfolio of wines, spirits, ciders, non-alcoholic beverages, and one beer from 500+ global producers to restaurants, hotels, and retail accounts across Arizona. The company operates route-based delivery across Phoenix Metro, Tucson, Prescott/Flagstaff, and Sedona/Rim Country, and builds tailored beverage programs with dedicated Wine & Spirits Specialists managing chain and national accounts such as Safeway, Bashas, and Total Wine.
Product overview
Action Wine + Spirits operates as a wholesale beverage distributor in Arizona, offering a curated portfolio of wine, spirits, cider, non-alcoholic beverages, and one beer from 500+ global producers. The company serves restaurants, hotels, and retail accounts across Arizona with delivery to Phoenix Metro (Tues-Fri), Tucson (Wednesday), Prescott/Flagstaff (Thursday), and Sedona/Rim Country (Friday). The portfolio is organized by beverage type (Wine, Spirits, Cider, N/A, One Beer) and can be filtered by country, region, and spirit type. Downloadable portfolio catalogs are available for Wine, Spirits, NA/Cider/Misc, and One Beer categories.
Differentiator
Problem solved
Functional benefit
Products and services
- Wine Portfolio
- Spirits Portfolio
- Cider
- Non-Alcoholic (N/A) Beverages
- One Beer
Quantifiable outcome
- 80% of restaurants close within five years; lasting success requires perfecting every aspect including wine programs
Companies that use Action Wine + Spirits
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Action Wine + Spirits technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Action Wine + Spirits partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
Action Wine + Spirits competitors and assessment
Company assessmentBroad incumbents
- Republic National Distributing Company (RNDC): Second-largest US wine and spirits distributor with significant Arizona operations following the Young's Market acquisition. Directly competes with Action for the same chain, national account, and on-premise customers, offering much greater scale and supplier breadth.
- Southern Glazer's Wine and Spirits: Largest wine and spirits distributor in the United States, operating across all major markets including Arizona. Comparable as the dominant incumbent competing for the same Safeway, Total Wine, and restaurant accounts, though at vastly greater scale and with a broader (less curated) portfolio.
Direct peers
- Skurnik Wines: Family-owned New York-based importer and distributor specializing in premium, family-owned, and domaine-driven wines. Closely comparable to Action in philosophy: curated portfolio of authentic producers, specialist-driven sales model, and emphasis on relationships over volume.
- Banfi Vintners: US wine producer, importer, and distributor with a portfolio spanning multiple premium Italian and international brands. Comparable in combining producer-side ownership with US distribution, representing family-owned brands, and operating a relationship-led sales model to on-premise and retail accounts.
- Winebow Group: Multi-regional wine and spirits importer-distributor with a portfolio of curated, producer-focused brands across several US markets. Comparable business model combining regional distribution depth with importer-level supplier relationships, though operating at greater scale and across more geographies than Action.
- Domaine Select Wine Estates: Boutique US importer and distributor of estate-grown wines and artisanal spirits from family-owned producers. Highly comparable in portfolio philosophy and supplier relationships, with a curated approach to representing authentic, often small-production brands to on-premise and retail accounts.
- Kobrand Corporation: US wine and spirits importer-distributor with a portfolio focused on premium, family-owned international brands. Comparable in the mix of supplier partnerships and distributor model, though with broader national reach and a more established corporate structure.
- Palm Bay International: Family-owned importer and US distributor of premium wines and spirits with strong on-premise focus. Comparable in representing family-owned producers, building restaurant and retail programs, and operating a specialist-driven sales model across US markets.
- Vias Imports: Family-owned Italian wine specialist importer and US distributor. Comparable in its single-country curation focus, authentic-producer emphasis, and relationship-driven approach to building out restaurant and retail distribution across US markets.
- Polaner Selections: Family-owned US wine importer and distributor curating a portfolio of artisanal, family-owned producers. Closely comparable in curation philosophy and the specialist-driven approach to restaurant and retail distribution, with a similar boutique-but-nationally-active footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
Action Wine + Spirits social profiles
Digital presenceAction Wine + Spirits financial estimates
Financial estimateRevenue estimate
Valuation estimate
Action Wine + Spirits leadership team
Management profileNumber of profiles
Profiles1 record
Action Wine + Spirits funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Action Wine + Spirits M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Action Wine + Spirits
What does Action Wine + Spirits do?
Action Wine + Spirits is an Arizona-based wholesale beverage distributor that supplies a curated portfolio of wines, spirits, ciders, non-alcoholic beverages, and one beer from 500+ global producers to restaurants, hotels, and retail accounts across Arizona. The company operates route-based delivery across Phoenix Metro, Tucson, Prescott/Flagstaff, and Sedona/Rim Country, and builds tailored beverage programs with dedicated Wine & Spirits Specialists managing chain and national accounts such as Safeway, Bashas, and Total Wine.
Is Action Wine + Spirits a public or private company?
Action Wine + Spirits is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Action Wine + Spirits founded?
Action Wine + Spirits was founded in 2004. It employs 11 to 50 people.
Where is Action Wine + Spirits based?
Action Wine + Spirits is headquartered in Phoenix, United States, in the North America region.
How does Action Wine + Spirits make money?
One revenue line is on record: wholesale Distribution.
Who are Action Wine + Spirits's main competitors?
Broad incumbents on record are Republic National Distributing Company (RNDC) and Southern Glazer's Wine and Spirits. Direct peers are Skurnik Wines, Banfi Vintners, Winebow Group, Domaine Select Wine Estates, Kobrand Corporation, Palm Bay International, Vias Imports and Polaner Selections.
Does Action Wine + Spirits have an API?
No public API is recorded for Action Wine + Spirits.
What industry is Action Wine + Spirits in?
Action Wine + Spirits's product category is Beverage Wholesale Distribution. Its primary akta.pro industry code is CRAOAIAA, Beer, Wine & Spirits Wholesale Distribution. Its NAICS code is 42482 and its SIC code is 5180.