Bali Star Island

What Bali Star Island does

Bali Star Island is a Bali-headquartered tour operator and online travel agency serving international tourists visiting Indonesia. Founded in 1998 and operated under the legal entity PT. Bewish International Tour (an ASITA member since 2011, with Disparda tourism business license 551.21/1419/I/Disparda), the company offers more than 100 packaged products spanning cultural tours, multi-day overland journeys, adventure activities, accommodation, transfers, MICE events, and destination weddings across Bali, Java, Flores, Komodo, Lombok, West Papua, and Kalimantan.

The platform is built on a website (balistarisland.com) that functions as a content catalog and booking funnel, integrating the DOKU Payment Gateway for online card, bank transfer, virtual account, and e-wallet payments. Customer engagement is delivered through live chat across WhatsApp, LINE, Viber, and Skype. The product surface includes core lines (Bali Island Tours, Flores Tours, Komodo Dragon Adventures, Java/Borobudur Tours, Honeymoon Packages, Holiday Packages, Diving Tours, Cruise Tours, Transfer Services, Hotel Bookings) plus add-on modules (VW Safari, Golf, Weddings, MICE, Water Sports, Elephant Experiences), packaged at unit prices ranging from Rp540,000 (single activities) to Rp36,160,000 (11-day Flores-Komodo tour).

The business model is direct-to-consumer, monetized through transaction fees and commissions on tour packages, hotel and villa bookings, activities, transfers, and event services. The go-to-market relies on digital marketing through the website, social media presence across Facebook, Instagram, Twitter, YouTube, and LinkedIn, and SEO-oriented blog content. The company addresses six primary customer segments — leisure tourists, honeymoon couples, families, corporate/MICE groups, destination wedding clients, and cruise ship passengers — through affiliated entities Bali Group Organizer (MICE) and Bewish International Tour (general travel services) under common ownership. No external funding, institutional investors, or public market presence is disclosed.

Name

Bali Star Island

Legal name

PT. Bewish International Tour

Website

https://balistarisland.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Bali Star Island is a Bali-based tour operator and online travel agency, founded in 1998 under PT. Bewish International Tour, that packages cultural tours, multi-day island itineraries, adventure activities, hotels, transfers, MICE events, and destination weddings for international tourists across the Indonesian archipelago.

Ownership category

akta.pro rank

Product category

Tour Operator Services

NAICS

Tour Operators (561520), Scenic and Sightseeing Transportation, Water (48721)

SIC

Services-Amusement & Recreation Services (7900), Water Transportation (4400)

akta.pro primary industry

Island, Beach & Resort Travel Agencies (THAKAFAL)

akta.pro secondary industries

Shore Excursion & Port Services Operators (THAKAEAE), Shore Excursion Operators (Tours & Activities) (THAEAFAC), Cruise Shore Excursion Operators & Port Services (Agency-led) (THAKAKAJ), Sightseeing & Scenic Boat Tours (Harbor, Sunset, Dolphin/Whale Watching) (THAJAJAA)

Keywords

• Tour operator services
• Travel agency services
• Destination management
• Adventure tourism packages
• Hotel booking services

Headquarters

HQ city

Jimbaran

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Tour Packages Sales: Sale of packaged tours including day trips, multi-day tours, and adventure packages across Bali, Java, Flores, Komodo, Lombok and West Papua regions.
2. Hotel Bookings: Commission from hotel and villa bookings across various Bali locations and accommodation tiers.
3. Activities and Adventures: Booking and selling of adventure activities including rafting, diving, ATV rides, elephant experiences, cruises, and water sports.
4. Transfer Services: Airport transfers, private car charters, and boat transfers between islands.
5. Event and MICE Services: Corporate events, conferences, incentive group programs, team building activities, and wedding planning services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Bali Star Island is a Bali-based inbound tour operator that sells packaged tours, hotel reservations, adventure activities, transfers, diving trips, cruise excursions, weddings, and MICE services across Bali, Java, Flores, Komodo, Lombok, Gili Islands, and West Papua. The company operates as a one-stop travel platform under PT. Bewish International Tour, with online booking via its website and payment processing through DOKU Payment Gateway. Customers are primarily international tourists, couples, families, cruise passengers, and corporate groups seeking curated multi-destination Indonesian travel experiences.

Product overview

Bali Star Island is a Bali-based travel company operated by PT. Bewish International Tour, offering a comprehensive travel platform that combines tour packages, accommodation bookings, adventure activities, and destination services across Indonesia. The core product portfolio consists of guided island tours (Bali, Flores, Java, Lombok), multi-day adventure packages (Komodo Dragon Tours, Honeymoon Packages, Holiday Packages), and activity-based experiences (Diving Tours, Adventure Activities, Cruise Tours). Supporting services include Hotel Bookings, Transfer Services, VW Safari Tours, Bali Golf Packages, Wedding Services, and MICE Events — all accessible through an online booking platform with payment processing via DOKU Payment Gateway. The company positions itself as a one-stop travel solution for individual travelers, couples, families, and groups seeking curated experiences across Bali and beyond to neighboring Indonesian islands.

Differentiator

Problem solved

Functional benefit

Products and services

• Bali Island Tours Guided tour packages covering Bali's cultural sites, temples, rice terraces, dance performances, and natural attractions including Ubud, Uluwatu, Tanah Lot, and Jatiluwih Rice Terrace, targeted at international tourists.
• Flores Tours Multi-day overland tours through Flores island featuring Kelimutu three-color lakes, Bajawa, Ruteng, Wae Rebo village, and connections to Komodo National Park, for adventure and culturally inclined travelers.
• Komodo Dragon Adventure Tours Adventure tours to Komodo National Park including Komodo and Rinca islands, Pink Beach, and Padar Island, with options for overnight boat stays or hotel accommodations and Komodo dragon wildlife encounters.
• Java Island Tours (Borobudur and Yogyakarta) Overland tours covering Java's UNESCO heritage sites including Borobudur Temple, Prambanan Temple, Mount Merapi, Dieng Plateau, Yogyakarta city, and combined Java-Bali itineraries.
• Honeymoon Packages Romantic vacation packages ranging from 3 to 14 nights featuring luxury villas, beachfront resorts, candlelit dinners, spa treatments, and private tours designed for couples and honeymooners.
• Holiday Packages Pre-packaged vacation itineraries ranging from 3 to 13 nights covering Bali, Lombok, Gili Islands, and multi-destination combinations with various accommodation tiers.
• Adventure Activities Outdoor adventure experiences including Ayung River water rafting, ATV/quad riding, mountain cycling, elephant safaris, trekking, diving, snorkeling, and combination adventure packages.
• Diving Tours Scuba diving and snorkeling tours to Menjangan Island (West Bali), Tulamben Liberty Wreck, Padang Bai Blue Lagoon, Nusa Penida, and Gili Islands with various certification courses and dive packages.
• VW Safari Tours Unique touring experience using vintage VW Safari vehicles to explore Bali's attractions including Jatiluwih Rice Terrace, Bedugul, Penglipuran Village, Kintamani, and the Karangasem region.
• Cruise Tours (Bali Hai Cruises) Sailing and cruise experiences including sunset dinner cruises, castaway island cruises, reef cruises, beach club cruises, and three-islands day cruises around Bali, Lembongan, and Nusa Penida.
• Transfer Services Ground transportation including airport transfers (Ngurah Rai International Airport), inter-hotel transfers, boat transfers to neighboring islands (Nusa Penida, Lembongan, Gili), and charter services with various vehicle categories.
• Hotel Bookings Accommodation reservations across Bali including hotels, resorts, villas, and homestays in areas such as Kuta, Seminyak, Ubud, Nusa Dua, Sanur, Jimbaran, Canggu, Lovina, and Candidasa.
• Bali Golf Packages Golf course bookings and packages at Bali National Golf, New Kuta Golf (Uluwatu), Handara Golf (Bedugul), Nirwana Bali Golf Club, Bukit Pandawa Golf, and Bali Beach Golf Course (Sanur).
• Wedding Services Full wedding planning including legal weddings, blessing ceremonies, religious ceremonies (Buddhist, Catholic, Christian, Islamic), vow renewals, wedding venues, and destination wedding arrangements.
• MICE and Events Corporate event services including meetings, conferences, incentive group programs, exhibitions, product launches, team building activities, and student educational trips.
• Bali and Lombok Island Packages Multi-island vacation packages combining Bali with Lombok and the Gili Islands (Gili Trawangan, Gili Meno, Gili Air) including beach holidays, water sports, and island hopping.
• Water Sports Activities Marine recreational activities including parasailing, jet ski, banana boat, flying fish, glass bottom boat, fishing tours, and sea walker experiences at Tanjung Benoa and other beach locations.
• Elephant Experiences Elephant-related activities including elephant safaris at Mason Elephant Park (Taro/Ubud), elephant camp experiences, combined elephant and rafting packages, and zoo elephant expeditions.

Named customers1 record

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered primary, core and minor.

• PT. Bewish International TourprimaryOthers · 1 January 2011Parent legal entity and brand operator of Bali Star Island. The company is operated under PT. Bewish International Tour which serves as the official registered business entity with ASITA membership (0453/ XVII / DPP / 2011).
• Bewish International TourcoreOthersTour and travel operator company, same ownership group as Bali Star Island, specializing in Bali-based services.
• Bali Group OrganizercoreOthersMICE and events specialist under the same company association, handling conferences, incentive groups, and corporate events.
• Canggu Hotels (The Tunjung Boutique Resort)minorOthersHotel partner and property booking page linked through company association, offering preferred accommodation options in Canggu area.
• DOKU Payment GatewaycoreTechnology or IntegrationOfficial online payment partner processing credit/debit cards, bank transfers, virtual accounts, e-wallets, and other payment channels for secure online transactions.
• ASITA (Association of Indonesian Travel Agents)coreOthersIndustry association membership (Member number: 0453/ XVII / DPP / 2011) providing industry accreditation and standards compliance.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Viator: Tripadvisor-owned OTA offering tours, attractions, and experiences globally, including extensive Bali inventory. Comparable in product mix (day tours, multi-day tours, water activities, shore excursions) and customer base (international tourists), but with broader geographic reach and integrated Tripadvisor demand.
• Klook: Global OTA with a strong Bali and Southeast Asia presence for activities, tours, and transfers. Competes directly with Bali Star Island's tour and activity offerings, including diving, cruises, and shore excursions, but operates at significantly larger scale with proprietary technology and direct supplier integrations.
• Destination Asia: Asia-focused DMC serving FIT, group, and MICE clients across multiple Southeast Asian destinations including Bali. Comparable operating model (B2B tour packaging, multi-destination itineraries, supplier relationships) and overlapping customer profile (international leisure and corporate clients).
• Asian Trails: Destination management company (DMC) operating across Southeast Asia including Indonesia. Comparable as a B2B tour operator with multi-country destination coverage, similar supplier-based model, and overlapping customer segments (FIT, groups, MICE) in Bali and beyond.
• GetYourGuide: Global OTA specializing in tours, attractions, and activities worldwide, with deep Bali supply. Directly comparable in product category (tours, diving, cruises, day experiences) and target customer (international leisure travelers), though operating at much greater scale and with stronger digital marketing.
• Panorama Destination: Indonesian tour operator under the Panorama group, offering domestic and inbound tour packages, MICE, and ticketing services. Comparable in market (Indonesia-focused), product mix (tours, MICE, leisure), and target segments (domestic and inbound tourists, corporate groups).

Regional players

• Traveloka: Indonesia-headquartered OTA dominant in domestic Southeast Asian travel booking, including hotels and attractions in Bali. Competes on the same demand pool (Bali-bound travelers) for hotel and activity bookings, though with broader product scope (flights, hotels, packages) and platform-scale advantages.
• Tiket.com: Indonesian OTA offering hotels, flights, and experiences across Indonesia including Bali. Comparable demand-side audience (Indonesian and inbound travelers booking Bali trips) and overlaps on hotel and activity offerings, but operates as a broader OTA rather than tour operator specialist.

Broad incumbents

• TourRadar: Global multi-day tour marketplace aggregating operators across destinations including Bali and Indonesia. Comparable in multi-day tour packaging (Flores, Komodo, Java overland tours) and reach to international leisure travelers, but as a marketplace rather than direct operator.
• Trip.com: Global travel platform offering hotels, flights, attractions, and tours across Asia-Pacific. Overlaps with Bali Star Island in activities and tour bookings for inbound travelers, particularly from Asia, though as part of a much broader travel portfolio rather than a destination specialist.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/balistarisland
• Facebookfacebook.com/balistarisland
• LinkedInlinkedin.com/company/bali-star-island
• Instagraminstagram.com/balistarislandtour

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bali Star Island