What Evolve Concepts does

Evolve Concepts (Evolve Concepts Inc.) is a private B2B2B experiential marketing production company founded in 2010 and headquartered in Sturtevant, Wisconsin, between Chicago and Milwaukee. The company serves experiential marketing agencies that, in turn, represent major consumer brands across food & beverage, spirits, sports, entertainment, technology, insurance, luxury, and retail sectors. Its end-to-end offering spans six integrated service lines: custom fabrication, design & engineering, event production and specialized staffing, transportation and logistics, entertainment production (via partnership with Nashville-based 262 Five), and warehousing/storage and fulfillment.

The company operates significant physical infrastructure at its Wisconsin headquarters — over 80,000 sq ft of indoor and outdoor space including 40,000+ sq ft of climate-controlled storage, shipping and receiving bays, and dedicated trailer storage. The fabrication shop is equipped with a Massivit 5000 large-format 3D printer, Multicam APEX3R CNC router, Omax MAXIEM 1530 water jet, and a 40' heated paint booth with PMS color-matching capability. An in-house design team uses professional 3D modeling and CAD tools (Rhino, Grasshopper, Cinema 4D, Sketchup, Enscape, V-Carve). The company manages its own DOT-compliant fleet, CDL drivers, tour managers, and ELD/GPS systems, and maintains a rental inventory of trucks, trailers, containers, pods, A/V equipment, trussing, bars, and backwalls. Projects have been executed in 50+ US markets and 12+ countries across North America, South America, Europe, the Middle East, and Asia.

Revenue is generated through project-based professional services fees scoped and quoted per campaign, supplemented by managed rental income from the reusable asset inventory. Go-to-market is relationship-driven, with demand flowing from 35+ agencies including Momentum, MKTG, Engine Shop, Gradient Experience, rEvolution, Motive, and GMR. Notable multi-year end-client engagements include Beam Suntory (8-year program, 75+ custom serving bars, 400+ events), Anheuser-Busch (6+ years of festival platforms), CrossFit Games (since 2017), American Family Insurance (since 2017), Coca-Cola, Under Armour, Netflix, Intel, and Hilton. The company has been recognized on the Event Marketer Fab 50 list in 2023 and 2024, and operates a sustainability program built around upcycling, reclaimed materials, recycling/donation, and a buyback/recirculation program.

Name

Evolve Concepts

Legal name

Evolve Concepts Inc.

Website

https://evolveconceptsinc.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Evolve Concepts is a private B2B2B experiential marketing production company founded in 2010, providing end-to-end fabrication, design, logistics, and event production services to agencies representing major consumer brands across 50+ US markets and 12+ countries.

Ownership category

akta.pro rank

Product category

Experiential Marketing Production Services

NAICS

Industrial Design Services (54142), Graphic Design Services (541430)

akta.pro primary industry

Exhibition, Retail & Experiential Design (BPAHAKAL)

Keywords

• Experiential marketing production
• Custom fabrication services
• Event production services
• Brand activation logistics
• Mobile exhibit fabrication

Headquarters

HQ city

Union Grove

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Experiential Marketing Services: Full-service experiential marketing production company providing end-to-end solutions for brands. Revenue generated through project-based fees for design, fabrication, logistics, event production, and specialized staffing services. Work is acquired through agency partnerships on behalf of major consumer brands.
2. Rental Inventory: Maintains and operates inventory of reusable assets including trucks, trailers, containers, pods, A/V equipment, power/electronics, trussing, bars, and backwalls available for rental to partners

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Evolve Concepts is a purpose-built experiential marketing production company providing end-to-end services for agencies representing major consumer brands. Its core offering spans six integrated service lines: Fabrication (custom carpentry, metal, 3D printing, CNC, water jet, paint), Design & Engineering (in-house 3D modeling, CAD, and rendering), Event Production & Specialized Staff, Transportation & Logistics (DOT-compliant fleet, drivers, tour managers), Entertainment Production (via 262 Five partnership), and Warehousing/Storage (80,000+ sq ft of space). The company also maintains a rental inventory of vehicles, trailers, containers, A/V, trussing, bars, and backwalls for re-deployment.

Product overview

Evolve Concepts is a purpose-built experiential marketing and event production company offering an integrated suite of fabrication and production services. The core offerings include Fabrication Services (custom builds with carpentry, metal, 3D printing, CNC, and paint capabilities), Design & Engineering (in-house creative team with 3D modeling and CAD capabilities), Event Production & Specialized Staff, Transportation & Logistics (DOT management, driver services, and fleet operations), Entertainment Production (partnership with 262 Five), and Warehousing & Storage (80,000+ sq ft of space). Project categories span Mobile Exhibits, Serving Bars, Pods & Containers, Pop-Ups, and Displays & Exhibits. The company maintains a rental inventory of vehicles, trailers, pods, and event assets. Services are delivered through an integrated workflow from concept and design through fabrication, logistics, and on-site production.

Differentiator

Problem solved

Functional benefit

Products and services

• Fabrication Services Custom fabrication solutions for experiential marketing activations, ranging from intricately detailed displays to multi-stage demo trailers and shipping container-based superstructures. Capabilities include skilled finish carpentry, metal fabrication, PMS-matched painting, large-format 3D printing, CNC routing, water jet cutting, graphic production, and specialty sculptural fabrication. Delivered for experiential marketing agencies and the major consumer brands they represent.
• Design & Engineering In-house creative and production design team driving concepting, environmental and experience design, 3D modeling, CAD design, and build-ready engineered drawings for brand activations. Software stack includes Rhino, Grasshopper, Cinema 4D, Sketchup, Enscape, V-Carve, InDesign, Illustrator, and Photoshop. For experiential marketing agencies and brand clients of all sizes.
• Event Production & Specialized Staffing Event production services pairing equipment, drivers, and producers, including location sourcing, site planning, installation, and nationwide production specialists capable of producing events at major music festivals and sporting events. For experiential marketing agencies and brand clients.
• Transportation & Logistics Services DOT management and driver services with skilled drivers and tour managers. Services include DOT compliance, equipment sourcing, CDL driver staffing, driver training, international logistics, ELD management, GPS tracking, fuel and toll programming, and vehicle maintenance and storage. For agencies and brands running mobile activation tours.
• Entertainment Production Branded entertainment production provided through partnership with Nashville-based 262 Five, totaling 85+ combined years of experience. Services include stage production, talent and tour management, and video and streaming production for events of any size. For agencies and brands seeking entertainment programming.
• Warehousing, Storage & Fulfillment Over 80,000 sq ft of indoor and outdoor space, including over 40,000 sq ft of indoor climate-controlled storage at the Wisconsin headquarters. Features shipping and receiving bays, dedicated trailer storage, indoor staging, fulfillment services, and a network of facilities nationwide. Available for experiential marketing agencies and brand clients.
• Vehicle, Trailer & Event Asset Rental Inventory Purposeful inventory of high-performing vehicles, trailers, pods, and event assets available for rental, including food trucks, step vans, box trucks, display vehicles, and power/tow vehicles. Includes A/V equipment, trussing, bars, and backwalls. Supports rapid deployment and sustainability for agency and brand activations.

Quantifiable outcome

• Over 75 custom serving bars fabricated and 400+ events produced in 50+ markets over 8 years (Suntory partnership)
• +4 more outcomes

Named customers22 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• 262 Five (Nashville-based Entertainment Company)coreStrategic or Co-development PartnerPartnership combining Evolve's experiential production capabilities with 262 Five's entertainment production expertise, totaling over 85 combined years of experience producing major branded entertainment programs.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• MKG: MKG is an experiential marketing agency that blends strategy with custom fabrication and event production — overlaps Evolve's end-to-end model while also acting as a competing agency in the same RFP pool Evolve is sold into.
• Freeman: Freeman is a large events and exhibits company with fabrication, scenic, custom builds, and logistics — competes with Evolve for exhibit fabrication and live-event production work, particularly on trade show and corporate event programs.
• Global Experience Specialists (GES): GES is a large-scale event and exhibition services company with fabrication, custom exhibits, and on-site logistics — overlaps with Evolve's fabrication and event production services at greater scale and broader geographic coverage.
• Jack Morton Worldwide: Jack Morton is a global brand experience agency with in-house fabrication, scenic, and event production — overlapping with Evolve's end-to-end experiential production offering while serving a broader set of brand experiences at greater scale.
• George P. Johnson Experience Marketing: GPJ is one of the largest global experiential marketing agencies with significant in-house fabrication and event production capabilities — operates broadly across the same custom-build experiential category as Evolve but at meaningfully greater scale and global footprint.

Direct peers

• Sparks: Sparks is a global experiential marketing agency with deep in-house fabrication and production capabilities — directly comparable to Evolve Concepts in offering agency-aligned custom build, fabrication, and event production for major brands.
• Moss (formerly M Creative): Moss is a custom exhibit, event, and branded environment fabricator — directly comparable to Evolve in producing large-format custom builds and experiential environments for brands and agencies.
• Bluewater: Bluewater is an experiential marketing technology and production company building custom brand activations, mobile tours, and event environments — directly comparable to Evolve's mobile exhibits and custom fabrication work.
• Mirror Show Management: Mirror Show Management is a custom exhibit and event fabrication company producing large-format branded environments — directly comparable to Evolve's custom fabrication and exhibit-build capabilities.

Emerging players

• SD Events (formerly Sparksight): SD Events / Sparksight is an experiential agency and production company that designs and fabricates brand activations — comparable to Evolve as a custom-build experiential producer, but with a stronger agency layer in front of fabrication.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@evolvecompanies5560
• Facebookfacebook.com/evolveconceptsinc
• LinkedInlinkedin.com/company/evolve-concepts
• Instagraminstagram.com/evolve_concepts/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evolve Concepts