SpatialPoint
SpatialPoint is a US-based geospatial technology firm that delivers location intelligence solutions—including geocoding, address validation, mapping, and demographic analysis—to enterprises in insurance, telecom, banking, retail, hospitality, and government, via SaaS APIs and resold Precisely Spectrum and MapInfo Pro platforms.
- Company typePrivate
- Founded2000
- HeadquartersDes Plaines, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What SpatialPoint does
SpatialPoint, LLC is a privately held US-based geospatial technology company founded in 2000 and headquartered in Des Plaines, Illinois. The firm delivers location intelligence, geocoding, address validation, mapping, and demographic analysis capabilities to enterprise customers across insurance, telecommunications, banking, retail, hospitality, and government. Its portfolio combines proprietary SaaS OnDemand location services—REST APIs for geocoding, address correction, routing, 911/E911 PSAP, tax jurisdiction, and insurance risk—with resold and implemented third-party platforms, primarily the Precisely Spectrum Technology Platform and MapInfo Pro desktop GIS software, supported by integrations with Microsoft Bing Maps and Azure Maps.
The company operates a hybrid distribution model that pairs direct enterprise sales with a channel-partner role: it is a Microsoft Certified Silver Partner licensing Bing Maps keys and a strategic reseller for Precisely (formerly Pitney Bowes Software). Complementary offerings include the Gadberry Group–originated AnySite desktop tool and Magnify cloud demographic platform, the MapMarker online batch geocoding service covering 240+ countries, and wireless-specific products such as CoverageRight (including 5G) and MarketRight for license-boundary and carrier-spectrum mapping. Delivery models span cloud APIs, cloud-native SaaS, on-premises installations, hybrid, and desktop deployments across 200+ countries, with a global footprint claim of true.
Revenue is generated across five streams: SaaS subscriptions (API/usage and per-seat), desktop software and data product resales with perpetual or subscription licensing, training delivered through a MapInfo Authorized Training Center, and consulting/project services for territory mapping, site selection, and ETL automation. Pricing is opaque—quote-based enterprise contracts—with the only publicly disclosed benchmark being $75 per year per Bing Maps user seat. Named enterprise deployments include TCF Bank, T-Mobile, MetroPCS, Shentel, Marriott, Choice Hotels, Starwood, ExxonMobil, Visa, HoneyBaked Ham, and Guaranty Bank.
SpatialPoint firmographics
Firmographics- Name
- SpatialPoint
- Legal name
- SpatialPoint, LLC
- Website
- https://spatialpoint.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SpatialPoint is a US-based geospatial technology firm that delivers location intelligence solutions—including geocoding, address validation, mapping, and demographic analysis—to enterprises in insurance, telecom, banking, retail, hospitality, and government, via SaaS APIs and resold Precisely Spectrum and MapInfo Pro platforms.
- Ownership category
- akta.pro rank
SpatialPoint industry classification
Industry- Product category
- Location Intelligence Software
- NAICS
- Surveying and Mapping (except Geophysical) Services (54137)
- SIC
- Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Geocoding, Search & Place Data Platforms (BPAMANAC)
- akta.pro secondary industries
- POI, Local Listings & Business Directory Platforms (BPAMANAD), Geospatial Data Management & Enterprise GIS (Geodatabases, Web GIS, Spatial Analytics) (EUAHAKAC)
Keywords
Where SpatialPoint is headquartered
LocationHeadquarters
- HQ city
- Des Plaines
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SpatialPoint business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Software-as-a-Service (SaaS): Cloud-based location services including geocoding, address validation, routing, and PSAP/911 functions delivered as subscription-based APIs and hosted services with pay-per-use or subscription pricing.
- Desktop Software Sales: Resale of MapInfo Pro, AnySite, and other desktop mapping and analysis software with perpetual or subscription licensing.
- Geographic/Demographic Data Products: Sales of spatial data including boundaries (ZIP Codes, Carrier Routes, Census, Cellular Coverage), demographics, streets/roads, consumer data, and POIs.
- Training Services: MapInfo Professional training courses offered in on-line, classroom, and on-site formats ranging from introductory to advanced levels.
- Consulting Services: Geographic analysis consulting services for territory mapping, site selection, demographic analysis, and spatial processing including ETL automation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Bing Maps User Licenses |
| Usage-based | Multi-year contract | Enterprise Geocoding via Spectrum |
| Subscription | Annual | Magnify Editions |
| Other | Multi-year contract | MapInfo Training Courses |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
SpatialPoint product offering
Product offeringCore offering
SpatialPoint is a location intelligence and geospatial technology provider delivering cloud-based SaaS APIs, enterprise platform implementation (Precisely Spectrum), desktop mapping software (MapInfo Pro), and demographic/site-selection analytics (AnySite, Magnify). The company combines geocoding, address validation, routing, PSAP/911, tax jurisdiction, and wireless coverage/market analytics with professional consulting and training to help organizations solve "where" problems.
Product overview
SpatialPoint offers a portfolio of location intelligence solutions built around geocoding, mapping, address validation, and demographic analysis. The core offering consists of SaaS OnDemand Services providing cloud-based APIs for geocoding, address validation, reverse geocoding, routing, and 911/E911 services. Enterprise deployments leverage the Precisely Spectrum platform (formerly Pitney Bowes) which SpatialPoint resells and implements, including modules for Universal Addressing and Enterprise Geocoding. Knowledge Worker Applications include MapInfo Pro (desktop mapping software), AnySite (desktop demographic analysis for site selection), and Magnify (web-based demographic analysis). Supporting products include MapMarker for batch geocoding, CoverageRight and MarketRight for wireless coverage/market analysis, location data products, carrier route data, and Bing Maps licensing. Solutions are delivered via Cloud-APIs, Cloud-SaaS, On Premises, Cloud Native/Big Data, Hybrid, or Desktop deployment models across over 200 countries.
Differentiator
Problem solved
Functional benefit
Brands
- MapInfo Pro: Desktop mapping software for visualization and geographic analysis across multiple industries including sales, data science, telecommunications, retail, real estate, banking, insurance, healthcare, and government.
- AnySite
- Magnify
- CoverageRight
- MarketRight
- SaaS OnDemand Services
Products and services
- SaaS OnDemand Services
Quantifiable outcome
- Reduced RFP response time and increased competitiveness for Choice Hotels
- +1 more outcomes
Companies that use SpatialPoint
Customer profileNamed customers11 records
Segments8 records
Ideal customer profiles7 records
SpatialPoint technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
Feature9 records
SpatialPoint partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and secondary.
- Precisely (formerly Pitney Bowes Software)corePrimary strategic partner for location and data quality solutions. SpatialPoint resells and implements Precisely's products including Spectrum Technology Platform, MapInfo Pro, Trillium Data Quality, Geocoding and Address Solutions. Precisely provides address validation, correction, geocoding, single view, mapping, and spatial database solutions for companies of all sizes.
- Microsoft (Bing Maps/Azure Maps)coreMicrosoft Certified Silver Partner enabling SpatialPoint to sell Bing Maps keys and imagery licenses to enterprise users including Esri, Bentley, ERDAS, and GeoMedia customers. Products leverage Bing Maps for base mapping and spatial analysis capabilities.
- Gadberry GroupsecondaryPartner for focus-built systems for site selection and demographic systems including AnySite and Magnify products. Gadberry is known for demographic and site selection solutions that complement other offerings.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
SpatialPoint competitors and assessment
Company assessmentEmerging players
- Placer.ai: Placer.ai is a location analytics platform focused on foot-traffic and competitive intelligence for retail, CPG, and real estate. It competes in the same site-selection and trade-area analysis use cases that AnySite and Magnify address for SpatialPoint customers.
- Mapbox: Mapbox is a cloud-native mapping and location platform targeting developers and enterprises with modern APIs and SDKs. It directly competes with SpatialPoint's SaaS OnDemand geocoding, mapping tiles, and location services for the same enterprise buyer.
- Foursquare: Foursquare operates a POI and places data platform, plus location analytics products, overlapping with SpatialPoint's Location Data Products (POIs, consumer data) and AnySite/Magnify demographics offerings for retail and real-estate site selection.
- CARTO: CARTO is a cloud-native location intelligence and spatial analytics platform used by enterprises for territory planning, site selection, and demographic analysis - directly comparable to SpatialPoint's Magnify/AnySite KWA suite and Spectrum-based enterprise analytics.
Broad incumbents
- TomTom: TomTom provides maps, geocoding, and traffic APIs (TomTom Maps APIs) used by SpatialPoint as an underlying data source in Spectrum Enterprise Geocoding. It is a peer enterprise location data and API provider competing in the same buyer evaluations.
- Esri: Esri is the dominant enterprise GIS platform (ArcGIS) and competes in the same location-intelligence space. SpatialPoint even sells Bing Maps keys to Esri users, and Esri's broad platform overlaps with MapInfo Pro and Spectrum deployments that SpatialPoint supports.
- Precisely: Precisely (formerly Pitney Bowes Software) is the primary strategic partner and underlying technology vendor whose Spectrum platform, MapInfo Pro, and geocoding/address-validation modules SpatialPoint resells and implements. As the upstream enterprise location intelligence incumbent, Precisely defines the stack SpatialPoint builds on.
- Google Maps Platform: Google Maps Platform provides cloud-based geocoding, address validation, routing, and Places APIs that overlap one-to-one with SpatialPoint's SaaS OnDemand services. It is the standard commoditized alternative enterprise procurement teams evaluate.
- HERE Technologies: HERE is an enterprise mapping and location data platform offering geocoding, routing, and address APIs worldwide. It competes directly with Precisely Spectrum and SpatialPoint's SaaS OnDemand, especially in logistics, automotive, and telco verticals.
Others
- Pitney Bowes: Pitney Bowes is the historical parent of the Precisely software business that SpatialPoint grew up reselling. It remains an adjacent supplier/partner rather than a direct competitor in the location-intelligence services niche SpatialPoint occupies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
SpatialPoint social profiles
Digital presenceSpatialPoint financial estimates
Financial estimateRevenue estimate
Valuation estimate
SpatialPoint leadership team
Management profileNumber of profiles
SpatialPoint funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SpatialPoint M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SpatialPoint
What does SpatialPoint do?
SpatialPoint is a location intelligence and geospatial technology provider delivering cloud-based SaaS APIs, enterprise platform implementation (Precisely Spectrum), desktop mapping software (MapInfo Pro), and demographic/site-selection analytics (AnySite, Magnify). The company combines geocoding, address validation, routing, PSAP/911, tax jurisdiction, and wireless coverage/market analytics with professional consulting and training to help organizations solve "where" problems.
Is SpatialPoint a public or private company?
SpatialPoint is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SpatialPoint founded?
SpatialPoint was founded in 2000. It employs 11 to 50 people.
Where is SpatialPoint based?
SpatialPoint is headquartered in Des Plaines, United States, in the North America region.
How does SpatialPoint make money?
Five revenue lines are on record. Software-as-a-Service (SaaS) is the primary driver. The others are desktop Software Sales, geographic/Demographic Data Products, training Services and consulting Services.
Who are SpatialPoint's main competitors?
Emerging players on record are Placer.ai, Mapbox, Foursquare and CARTO. Broad incumbents are TomTom, Esri, Precisely, Google Maps Platform and HERE Technologies. Pitney Bowes is listed as an others.
Does SpatialPoint have an API?
Yes. SpatialPoint offers multiple REST-based APIs for location services including Geocoding, Address Validation/Correction, Reverse Geocoding, Street Level Routing, Tax Jurisdiction, and 911/E911 PSAP services. These are available as SaaS OnDemand services and provide enterprise scalability. Developer documentation is at spatialpoint.com/saas-ondemand.
What industry is SpatialPoint in?
SpatialPoint's product category is Location Intelligence Software. Its primary akta.pro industry code is BPAMANAC, Geocoding, Search & Place Data Platforms, with a secondary code of BPAMANAD, POI, Local Listings & Business Directory Platforms. Its NAICS code is 54137 and its SIC code is 7374.