Toyota Fleet Management

What Toyota Fleet Management does

Toyota Fleet Management (TFM) is a division of Toyota Finance Australia Limited (ABN 48 002 435 181) and provides fleet management, vehicle financing, and salary packaging services to Australian businesses and employees. Operating from Sydney for over 25 years under the Toyota corporate umbrella, TFM operates across three primary customer segments: small-to-medium businesses, large enterprises, and individual employees (via novated leasing), with a secondary vertical in government departments and local councils. The company is sales-led through dedicated relationship managers, supplemented by self-service portals (Fleet Online, Novated Online, Dealer Online) and a driver-facing MyCar mobile app on iOS and Android.

The core platform is built around fleet management services (vehicle sourcing, funding, maintenance coordination) and novated leases bundled with salary packaging administration. ForceField Telematics — a registered trademark and TFM's proprietary add-on — is offered in three tiers (Core, Command, Complete) providing GPS tracking, electronic logbooks with ATO Class Ruling for FBT, Fuel Tax Credit data recording, customizable dashboards, and at the premium tier, Posted Speed monitoring, Satellite Connectivity, and In-Vehicle Panic Buttons. ForceField Share extends the platform into pool vehicle scheduling and booking. Beyond telematics, TFM funds passenger, light commercial, and heavy commercial vehicles (including custom builds from trucks to road trains) and runs an outsourced salary packaging service for more than 350 Australian employers.

TFM earns revenue primarily through recurring fleet management fees and interest/finance margin on leased vehicles, supplemented by professional services fees for salary packaging administration and recurring telematics subscriptions. Pricing is bespoke by quotation, with no public pricing page; billing is generally monthly. Distribution is direct, with relationship management at the top of the funnel and dealer-channel leverage for vehicle servicing. The KINTO partnership adds short-term mobility-as-a-service capability, and a recently introduced Electric Car Novated Lease offering positions the business for Australia's fleet electrification transition.

Name

Toyota Fleet Management

Legal name

Toyota Finance Australia Limited ABN 48 002 435 181

Website

https://toyotafleetmanagement.com.au

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

101–250 employees

Short description

Toyota Fleet Management is the Australian fleet-management division of Toyota Finance Australia Limited, providing vehicle financing, novated leasing, salary packaging administration, telematics, and short-term hire to businesses, employees, and government clients across Australia.

Ownership category

akta.pro rank

Product category

Fleet Management Services

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Fleet Policy, Governance & Duty-of-Care Management (TLABAIAK)

akta.pro secondary industries

Corporate & Employee Fleet Programs (THADAKAC), Maintenance Management Programs (Preventive Maintenance, Vendor Networks) (TLABAIAG), Driver Programs & Workforce Management (Onboarding, Scheduling, Retention) (TLABAIAD), Fleet & Commercial Vehicle Finance (FSAKADAE)

Keywords

• Fleet management services
• Novated lease financing
• Vehicle telematics solutions
• Salary packaging administration
• Commercial fleet leasing

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Novated Leasing: Finance arrangement combined with salary packaging allowing employees to lease vehicles with potential tax benefits. Generates revenue through interest on financed vehicles and associated service fees.
2. Fleet Management Services: Comprehensive fleet management including vehicle sourcing, funding, maintenance coordination, and telematics. Revenue from management fees and service coordination.
3. Salary Packaging Administration: Outsourced salary packaging administration for employers. Revenue from service fees charged to employers for payroll administration simplification.
4. ForceField Telematics Products: Three-tier telematics product (Core, Command, Complete) providing vehicle tracking, driver monitoring, and compliance reporting. Tiered pricing based on feature complexity.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Toyota Fleet Management (TFM) is the fleet management division of Toyota Finance Australia Limited, providing Australian businesses with vehicle funding, fleet administration, maintenance coordination, and telematics under the ForceField platform. Its core financial product is the Novated Lease combined with salary packaging, enabling employees to finance vehicles through their employer with potential tax advantages. The portfolio also includes ForceField Share for shared/pool vehicle scheduling, KINTO short-term vehicle hire, and outsourced salary packaging administration used by over 350 Australian companies.

Product overview

Toyota Fleet Management (TFM) offers a comprehensive fleet management and vehicle financing platform built around its core offerings of Fleet Management and Novated Lease services. The portfolio comprises: (1) core fleet management with vehicle funding and administration; (2) Novated Lease as a salary packaging finance product; (3) ForceField Telematics in three tiers (Core, Command, Complete) providing vehicle and driver monitoring with ATO-approved electronic logbooks; (4) ForceField Share for pool vehicle scheduling integrated with Telematics; (5) KINTO partnership for short-term vehicle hire; and (6) customer portals (Novated Online, Fleet Online, Dealer Online) and mobile apps. The product architecture follows a modular approach where telematics products integrate with the core fleet/novated lease services to provide additional compliance (FBT, Fuel Tax Credits), safety monitoring, and operational efficiency features.

Differentiator

Problem solved

Functional benefit

Brands

• ForceField Telematics: Mobile technology solution that monitors vehicle and driver behaviour, providing insights to help identify 'at risk' drivers. Available in Core, Command, and Complete tiers.
• ForceField Share
• KINTO

Products and services

• Fleet Management Core fleet management service for Australian businesses providing vehicle funding, fleet administration, and management solutions, supported by dedicated relationship managers and over 25 years of operational experience.
• Fleet Services Comprehensive range of fleet products and services for small and large businesses including fleet vehicles, equipment sourcing, and tailored fleet solutions.
• Novated Lease Finance arrangement combined with salary packaging allowing employees to lease new or used vehicles with potential tax advantages on purchase price and running costs, paid through pre-tax salary deductions.
• Salary Packaging Administration Outsourced salary packaging administration service for employers, allowing employees to package novated lease costs through pre-tax salary deductions. Over 350 companies across Australia use this service to simplify payroll and administration.
• ForceField Telematics Proprietary mobile technology solution monitoring vehicle and driver behaviour in real time, offered in three tiers (Core, Command, Complete) with ATO Class Ruling for FBT, electronic logbooks, Fuel Tax Credit data, Posted Speed monitoring, satellite connectivity, and in-vehicle panic buttons.
• ForceField Share Centralised web-based scheduling, booking, and reporting system for shared or pool vehicle fleets, accessible 24/7 via iOS, Android, and desktop with auto booking expiry and vehicle utilization optimization.
• KINTO Short-Term Vehicle Hire Short-term vehicle hire service through partnership with KINTO, offering day or year-long hires from a range of Toyota vehicles including commercial and passenger hybrids for businesses needing flexible mobility beyond traditional leasing.
• Small Fleet Solutions Fleet solutions specifically designed for small and medium businesses setting up company vehicles, covering leasing options, costs, safety, and operational considerations.
• Fleet Vehicles & Equipment Sourcing Vehicle sourcing and funding service for passenger, light, or heavy commercial vehicles, including custom-built vehicles from trucks to road trains to meet specific business requirements.

Quantifiable outcome

• Reduction in vehicle consumables (brakes, tyres, suspensions) through improved driver behaviour
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core and minor.

• KINTOcoreStrategic or Co-development PartnerTFM has partnered with KINTO to provide short-term vehicle hire needs for customers. Hire options range from day rentals to year-long commitments, covering Toyota vehicles including commercial and passenger hybrids. This partnership extends fleet solutions beyond traditional leasing to include flexible mobility options.
• yourtownminorOthersyourtown is a charity organization using TFM's ForceField Telematics to manage 100+ pool vehicles across five Australian states, demonstrating fleet management capabilities for sensitive operations.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Smartrak: Smartrak is an Australasian telematics and fleet management software provider. It is comparable to TFM's ForceField offering as a regional telematics competitor targeting Australian and New Zealand fleet operators with GPS tracking and driver behaviour analytics.
• Geotab: Geotab is a global telematics and fleet intelligence platform. While not a fleet manager itself, it competes with TFM's ForceField Telematics as a technology layer that enterprises may procure independently of their fleet management provider.

Direct peers

• SG Fleet Group: SG Fleet is an Australia-headquartered fleet management, leasing, and salary packaging company. It is a direct competitor to TFM in novated leasing, end-to-end fleet management, and novated/salary-packaging administration for Australian employers.
• FleetPartners: FleetPartners is an Australian listed fleet management and leasing company offering novated leases, salary packaging, and end-to-end fleet services. It competes head-to-head with TFM in both the corporate fleet and employee novated lease markets.
• Smartgroup Corporation: Smartgroup is an Australian listed salary packaging and novated lease administrator. It directly competes with TFM's salary packaging and novated lease business serving the same 350+ employer cohort and employee customer base.
• LeasePlan Australia: LeasePlan is one of the world's largest fleet management and vehicle leasing companies, with a significant Australian operation. It directly competes with TFM in corporate fleet leasing, fleet management services, and EV fleet transition advisory.
• ORIX Australia: ORIX Australia is a major fleet management and vehicle leasing operator in Australia. It directly competes with TFM in fleet management, novated leasing, and corporate fleet funding, including the SME segment TFM targets with its Small Fleet product.
• Custom Fleet (part of Avis Budget Group): Custom Fleet is an Australian fleet management and leasing provider, now part of Avis Budget Group. It is a direct competitor to TFM in fleet management services, vehicle funding, and telematics offerings for corporate customers.
• AXI (formerly Eclipx Group): Eclipx (now AXI) is an Australian fleet management and vehicle leasing company. It competes with TFM in fleet leasing, fleet management, and end-to-end vehicle lifecycle services for Australian corporates.

Regional players

• KINTO (Toyota global mobility brand): KINTO is Toyota's global mobility-as-a-service brand and a strategic partner of TFM. While TFM is a customer/distributor of KINTO in Australia, KINTO operates competing short-term hire and subscription services in other Toyota markets globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/toyota-fleet-management-australia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toyota Fleet Management