Mountain House

What Mountain House does

Mountain House, founded in 1969, is the consumer-facing brand of Oregon Freeze Dry (parent founded 1963, headquartered in Albany, Oregon) and is the category-leading producer of freeze-dried adventure and emergency preparedness meals in the United States. Its core technology is a proprietary freeze-drying process in which meals are cooked in small batches and then dehydrated to lock in flavor and nutrition while delivering an industry-leading 30-year taste guarantee. The product portfolio spans individual pouches ($11.49-$14.99), #10 cans ($54.49-$109.99), meal assortment buckets ($129.99-$176.99), Build Your Own Kit configurable bundles, and multi-day emergency food supply kits ranging from a 3-day kit ($99.99) to a 1-year supply ($10,366.99), plus a dedicated Pro-Pak line for U.S. Armed Forces military rations.

The business operates a multi-channel go-to-market: direct-to-consumer e-commerce on mountainhouse.com (Shopify storefront with free shipping over $49, a Mountain House Rewards membership with 10% back, and a referral program), retail and dealer/wholesale channels, and a direct military/government sales channel for specialized defense SKUs. Customer segments are split between outdoor adventure consumers (camping, backpacking, hunting, fishing, overlanding) and emergency preparedness buyers, with secondary segments in dietary-restricted consumers (gluten-free certified by GFCO, dairy-free, vegetarian). Marketing is community-led through Instagram, Facebook, TikTok, an ambassador/influencer program, event sponsorships (notably the 2024 GoPro Mountain Games), and strategic partnerships including the American Red Cross and TerraCycle for sustainability. The company has no external funding rounds, no public listing, and reports 1-10 employees at the brand level (parent Oregon Freeze Dry operates the manufacturing and corporate functions).

Name

Mountain House

Legal name

Mountain House

Website

https://mountainhouse.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

1–10 employees

Short description

Mountain House, founded 1969 and owned by Oregon Freeze Dry, is the leading U.S. brand of freeze-dried meals sold to outdoor adventurers and emergency preparedness consumers through DTC e-commerce, retail, and military/government channels, with an industry-leading 30-year taste guarantee.

Ownership category

akta.pro rank

Product category

Freeze-Dried Food

NAICS

Frozen Specialty Food Manufacturing (311412), Dried and Dehydrated Food Manufacturing (311423)

SIC

Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

Shelf-Stable Ready-to-Eat Meals & Meal Kits (Packaged) (CRADAAAJ)

akta.pro secondary industries

Chilled/ready-to-heat prepared meals manufacturing (AFAKAHAB), Frozen Prepared Foods & Meals Manufacturing (AFAKACAH)

Keywords

• Freeze-dried meals
• Emergency food supply
• Camping food
• Backpacking meals
• Shelf-stable rations

Headquarters

HQ city

Redwood City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct E-commerce Sales: Mountain House sells directly to consumers through mountainhouse.com, offering individual pouches, #10 cans, buckets, and multi-day emergency kits. This is the primary revenue channel.
2. Retail/Distribution Sales: Products sold through retail partners via 'Become A Retailer' and 'Where To Buy' channels, and a dealer portal for wholesale accounts.
3. Military/Government Sales: Specialized product lines including Pro-Pak and MCW (Meal, Cold Weather) rations sold to U.S. Armed Forces.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Mountain House manufactures and sells freeze-dried meals designed for outdoor adventures (camping, backpacking, hiking, hunting, overlanding) and emergency preparedness. Products include individual meal pouches, #10 cans with multiple servings, meal assortment buckets, and multi-day emergency food supply kits ranging from 3-day to 1-year supplies, plus a dedicated Pro-Pak line sold to the U.S. Armed Forces. Each meal is prepared by adding hot water and is backed by an industry-leading 30-year taste guarantee.

Product overview

Mountain House is a freeze-dried food company offering a comprehensive portfolio of adventure and emergency preparedness meals. The core offering consists of meal pouches (individual servings), #10 cans (family/group size), and meal assortment buckets for various use cases. The product line includes specialized categories for dietary preferences (gluten-free certified by GFCO, dairy-free, vegetarian), meal types (breakfast, entrees, desserts), and freeze-dried proteins/meats. Emergency preparedness is supported through Multi-Day Emergency Food Supply Kits ranging from 3-day to 1-year supplies, as well as a customizable Build Your Own Kit program. A dedicated Pro-Pak military line serves armed forces personnel with calorie-focused rations. The company leverages freeze-drying technology to deliver meals with a claimed 30-year shelf life, requiring only hot water addition for preparation. Notable products include the flagship Breakfast Skillet (best-seller since 2008), Classic Meal Assortment Bucket, and 30-Day Emergency Food Supply Kit.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 30-year taste guarantee - the industry's longest proven shelf life
• +2 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• American Red CrosscoreGTM or Marketing Partner · 1 August 2025Mountain House partnered with American Red Cross, donating $20,000 in March 2025 from sales. The partnership combined disaster relief support with promotional sales (Up to 50% Off March Sale).
• GoPro Mountain GamescoreGTM or Marketing Partner · 1 January 2024Mountain House is a proud sponsor of the 2024 GoPro Mountain Games in Vail, Colorado - a major outdoor recreation festival featuring competitions in adventure sports.
• Local Hospitals / First RespondersminorStrategic or Co-development Partner · 1 January 2020Mountain House supported local hospitals with meals to keep healthcare workers fueled during the COVID-19 pandemic. This community support initiative provided comfort food to essential workers.
• Kids Against HungercoreStrategic or Co-development PartnerMountain House partners with Kids Against Hunger as part of the movement to end childhood hunger. The company supports this nonprofit initiative to help provide meals to children in need.
• Oregon State UniversityminorStrategic or Co-development PartnerMountain House partners with Oregon State University for community support initiatives in their local Oregon backyard.
• TrailKeepers of OregonminorStrategic or Co-development PartnerMountain House supports TrailKeepers of Oregon, an organization dedicated to preserving outdoor trails, aligning with the company's mission to preserve the great outdoors.
• Rails to Trails ConservancyminorStrategic or Co-development PartnerMountain House partners with Rails to Trails Conservancy, supporting the conversion of unused rail corridors into public recreational trails.
• TerraCyclecoreTechnology or IntegrationMountain House partners with TerraCycle to offer free pouch recycling. Customers can download prepaid shipping labels, collect used pouches, and ship them to TerraCycle for recycling - making the brand's packaging more sustainable.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Thrive Market: Online natural-products retailer offering its own private-label freeze-dried and emergency meals. Comparable through its private-label outdoor/emergency meal assortment that competes for the same DTC consumer wallet.
• Sopakco (MRE producer): Established military MRE and shelf-stable meal producer with government contracts. Comparable through its military/government channel and shelf-stable meal technology, though broader portfolio than Mountain House.

Direct peers

• Augason Farms: Long-term food storage and emergency preparedness competitor with #10 cans and multi-day kits. Competes in the same emergency preparedness channel and bulk packaging format.
• Peak Refuel: DTC-native competitor specializing in high-protein freeze-dried outdoor meals. Competes directly with Mountain House's entree lineup, particularly among fitness-oriented outdoor consumers.
• Wise Company: Competitor focused on emergency preparedness and long-term food storage kits with multi-day supply formats. Directly comparable to Mountain House's emergency kit product line and bucket offerings.
• AlpineAire Foods: Long-standing competitor in freeze-dried and dehydrated outdoor meals. Targets the same backpacker, camper, and emergency preparedness segments with overlapping product formats and pricing.
• Backpacker's Pantry: Direct competitor in freeze-dried outdoor adventure meals. Offers similar pouch-format meals for camping and backpacking, competing head-to-head with Mountain House in the same retail and DTC channels.
• ReadyWise: Emergency food storage and adventure meal competitor offering freeze-dried and dehydrated meal kits. Overlaps significantly with Mountain House's emergency preparedness and shelf-stable meal positioning.

Emerging players

• Patagonia Provisions: Outdoor-adjacent food brand offering shelf-stable meals and ingredients aligned with outdoor lifestyle. Comparable target consumer (outdoor enthusiasts) and brand-positioning approach, though broader food portfolio.
• Heather's Choice: Premium DTC outdoor meal brand focused on clean-ingredient, paleo-friendly freeze-dried meals. Emerging direct competitor targeting a more premium, health-conscious subset of Mountain House's outdoor consumer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MountainHouse
• Instagraminstagram.com/mtnhouse
• TikToktiktok.com/@mtnhouse
• LinkedInlinkedin.com/company/mountain-food-ingredients

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mountain House