Information and Real Estate Services

Name

Information and Real Estate Services

Legal name

Information and Real Estate Services, LLC

Website

https://ires-net.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Loveland

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. MLS Subscription Services: Monthly subscription fees charged to real estate professionals for access to the IRES MLS database. REALTOR members pay $50/month, non-REALTOR members pay $59/month, billed quarterly. Initiation fees of $95 for REALTORs and $225 for non-REALTORs apply for new subscribers. This is the primary revenue stream serving over 7,000 brokers and appraisers.
2. IDX and Data Licensing: Fees charged to approved web developers and vendors for access to MLS data feeds. IDX setup is $150, with monthly participant fees of $20/URL or $12/subdomain. Vendor monthly fees are $8. Broker Back Office feeds are $150 setup plus $35/participant monthly. VOW feeds are $300 setup plus $35/participant monthly. AVM feeds are $300 setup plus $100/participant monthly.
3. Listing Syndication Services: IRES facilitates listing syndication through ListHub, enabling managing brokers to distribute listings to over 90 websites including Realtor.com, ColoProperty.com, REcolorado.com, and Broker Public Portal. Revenue covers administrative costs, bandwidth, legal fees, and technical maintenance.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

IRES provides a regional Multiple Listing Service (MLS) platform for Northern Colorado through its IRESis system, serving over 7,000 brokers and appraisers with property listing input, integrated CREC-approved contracts, statewide public records across all 64 Colorado counties, advanced geocoded mapping, and automated client prospecting tools. The company also operates ColoProperty.com as a public-facing consumer portal and distributes MLS data through RESO-compliant APIs to 40+ approved developers via The MLS Grid.

Product overview

IRES (Information and Real Estate Services) operates as a regional Multiple Listing Service for Northern Colorado, providing a unified MLS platform (IRESis) along with an ecosystem of integrated products and modules. The core IRESis platform offers property listing and sales information to over 7,000 brokers and appraisers along Colorado's Front Range, supported by the company's own ColoProperty.com public portal. Client-facing tools include MySite (client websites), Property Explorer (enhanced search), and Prospects (automated client notifications). Data distribution products encompass IDX feeds for broker websites, VOW (Virtual Office Website), Broker Back Office feeds, and AVM (Automated Valuation Models) including RPR and RealAVM. Syndication services distribute listings to Realtor.com, REcolorado.com, Broker Public Portal, and 90+ sites via ListHub. Supporting services include an integrated Contracts System with DocuSign, Statewide Public Records access across all 64 Colorado counties, Advanced Mapping with geocoding, the HomeSpotter mobile app, CloudCMA for comparative market analysis, and Professional Development with CE credits. AI capabilities include Joules, an integrated chatbot. The platform also offers various input forms for listings across multiple property types.

Differentiator

Problem solved

Functional benefit

Products and services

• IRESis MLS Platform Cloud-based regional Multiple Listing Service platform providing property listing input, integrated CREC-approved contracts, statewide Realist public records across all 64 Colorado counties, automated client prospecting, geocoded mapping, DocuSign electronic signatures, and a public-records research product. Used by REALTORS and appraisers across Northern Colorado at $50/month (REALTOR) or $75/month (Non-REALTOR), with a 14-day free trial.
• ColoProperty.com Public Portal Public-facing consumer real estate search portal powered by IRES MLS data, with free 'framing' feature that allows subscriber REALTORS to capture leads by presenting search results under their own branding on their personal websites.
• Listing Syndication (ListHub) Listing syndication service distributing IRES MLS listings to major consumer real estate search sites via ListHub, enabling broader online exposure of subscriber listings.
• IDX Data Feeds Internet Data Exchange (IDX) data feed licenses that allow approved IDX developers to display IRES MLS listings on brokerage and agent websites, priced per URL/subdomain at $10/URL/month with volume-based pricing.
• VOW Data Feeds Virtual Office Website (VOW) data feed licenses that allow brokerage websites to provide clients with interactive MLS search functionality, priced per VOW per month.
• Broker Back Office (BBO) Data Feeds Broker Back Office data feed licenses that allow brokerage internal back-office systems to integrate IRES MLS data for firm operations, priced per BBO per month.
• AVM (Automated Valuation Model) Data Feeds Automated Valuation Model data feed licenses providing appraisal-grade property valuation data derived from IRES MLS and statewide public records, priced per AVM per month.
• Custom Data Delivery Custom data delivery service providing non-standard MLS data feeds tailored to specific subscriber data needs, with a 5 MB size cap on individual data requests.
• Professional Development Classes Continuing education classroom courses offered to subscribers and the regional real estate community, providing CE credits that satisfy Colorado licensing requirements while serving as a customer engagement and retention channel.

Quantifiable outcome

• Over 7,000 brokers and appraisers served along Colorado Front Range
• +2 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration68 records

AI capability1 record

Feature12 records

Partnerships

Nine partnerships are on record, tiered core.

• ListHubcoreTechnology or IntegrationListHub provides managed listing syndication platform enabling IRES subscribers to distribute active listings to over 90 publisher websites including Realtor.com, Zillow, Trulia, and regional portals. Managing brokers control syndication preferences through IRESis.
• ShowingTimecoreTechnology or IntegrationShowingTime integration provides showing scheduling services for IRES MLS subscribers. Contact: Kathleen Bohanon, 312-568-8000.
• DocuSigncoreTechnology or IntegrationDocuSign integration within the IRES Contracts system enables electronic signatures for real estate contracts. Customers require periodic re-authentication with system updates.
• CloudCMAcoreTechnology or IntegrationCloudCMA provides comparative market analysis tools integrated with IRES. Enables customizable CMA reports, buyer tours, property flyers, and presentation options for listing appointments.
• RPR (Realtor Property Resource)coreTechnology or IntegrationRPR's Realtor Valuation Model (RVM) provides automated real estate valuation within IRESis. Available to help agents estimate property market values instantly.
• ColoProperty.comcoreTechnology or IntegrationIRES-owned public-facing property search portal. Listings syndicated from IRES MLS with automatic updates and lead routing to listing agents. Free framing option for IRES subscribers.
• The MLS GridcoreTechnology or IntegrationThe MLS Grid provides RESO-certified Web API for IDX data distribution. IRES data available through standardized certified data dictionary standards with direct technical assistance.
• HomeSpottercoreTechnology or IntegrationIRES app partnership providing mobile home search functionality with agent-client communication features. Available via IRESis mobile access.
• IDX Approved Developers (38+)coreTechnology or Integration38+ approved web developers receive IDX data feeds to build custom broker websites. Includes major platforms like BoomTown, Boston Logic, IDX LLC, Inside Real Estate, Real Geeks, and others. Full list available on IRES website.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• REcolorado: REcolorado is the regional MLS serving the Denver Metro area and is IRES's most direct Colorado competitor. Both organizations operate subscription-based MLS platforms for Colorado real estate professionals with overlapping coverage in the Boulder-Denver corridor.
• Stellar MLS: Stellar MLS is one of the largest regional MLSs in the US, serving Florida. It operates the same subscription-based model with IDX/VOW/AVM data feeds, integrated contracts, and public records access—directly comparable in business model to IRES.
• California Regional MLS (CRMLS): CRMLS is the largest MLS in California, providing regional MLS services, IDX data feeds, and integrated tools to brokers. While at greater scale than IRES, the underlying platform and revenue model are closely comparable.
• MIBOR REALTOR Association: MIBOR operates the regional MLS for central Indiana. Like IRES, it is a REALTOR-association-affiliated MLS providing subscription listings access and data feeds to brokers and appraisers.
• Bright MLS: Bright MLS is a Mid-Atlantic regional MLS serving Pennsylvania, Maryland, DC, Virginia, and West Virginia. It shares IRES's structure as a multi-jurisdictional MLS offering subscription access, IDX feeds, and integrated tools to brokers.
• Heartland MLS: Heartland MLS is a regional MLS serving the Kansas City metropolitan area with a comparable subscription-based model and IDX/VOW data licensing structure. Both serve similar-sized regional broker populations.
• Northwest MLS: Northwest MLS serves Washington state brokers with a regional MLS platform, IDX/VOW/AVM data feeds, and integrated public records—directly comparable in business model and member-owned structure to IRES.
• MLS PIN: MLS PIN is a regional MLS serving the New England area. It operates the same subscription, IDX data feed, and integrated contracts model used by IRES for a comparable broker population.

Broad incumbents

• Zillow Group: Zillow Group operates a national real estate data platform and consumer portal that aggregates listings syndicated from MLSs like IRES via ListHub. It represents the primary downstream competitive threat to IRES by owning the consumer-facing listings experience.
• Move, Inc. (Realtor.com): Move, Inc. operates Realtor.com, the official NAR-affiliated consumer listings portal that pulls syndicated MLS data. As a national incumbent aggregator, it competes with IRES for downstream listing exposure and agent mindshare.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/iresllc
• YouTubeyoutube.com/channel/UC7YpRTGNiqKrdyHJRFLeE_Q
• Facebookfacebook.com/IRESMLS

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Information and Real Estate Services