Modus VR
- Company typePrivate
- Founded2016
- HeadquartersDraper, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Modus VR does
Modus VR, founded in 2016 and headquartered in Draper, Utah, operates a virtual reality software platform for designing and selling AV systems. The company's core product is a 3D installation planning environment that enables AV integrators to visualize camera sightlines, test pan-tilt-zoom coverage, and validate mounting locations in a virtual environment before any physical work takes place. The stated objective is to eliminate costly truck rolls and reduce design uncertainty by allowing system integrators to plan installations with confidence across higher education, K-12, and corporate boardroom settings.
The platform is paired with the Modus Match Partner Program, a hardware certification framework that produces manufacturer-certified digital twins of third-party AV equipment. The first publicly identified partner is AVer Information Europe B.V., whose TR Series AI Auto Tracking cameras and PTZ Series cameras were verified and supported within the ModusVR ecosystem in April 2026. This program-plus-certified-asset architecture is the central technical and commercial design choice: each certified twin binds a specific manufacturer's hardware specification to ModusVR's simulation environment.
Commercially, Modus VR sells through AV and system integrator channel partners rather than via a direct sales motion, and pricing is not publicly disclosed. The company is private, reports a headcount of 1-10, and has not disclosed funding, revenue, ownership, or management team details beyond the three co-founders (Dave Brueck, Nathan Edwards, and Ken Brueck). The combination of small headcount, channel-led distribution, and an open-style partner certification program positions the company as a workflow-embedded design tool whose scale depends on the rate at which hardware manufacturers certify into Modus Match and the rate at which integrator accounts adopt the platform.
Modus VR firmographics
Firmographics- Name
- Modus VR
- Website
- https://modusvr.com
- Company type
- Private
- Founded year
- 2016
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Modus VR industry classification
Industry- Product category
- AV System Design Software
- NAICS
- Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118)
- SIC
- Services-Computer Integrated Systems Design (7373), Computer Peripheral Equipment, Nec (3577)
- akta.pro primary industry
- Virtual Expo & 3D Booth Solutions (Show Floors, Digital Booths, Product Demos) (THAHAOAE)
- akta.pro secondary industries
- VR-Based Skills Training Simulations (Soft Skills, Customer Service, Leadership) (EDAFAJAA), XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF)
Keywords
Where Modus VR is headquartered
LocationHeadquarters
- HQ city
- Draper
- HQ country
- United States
- HQ region
- North America
Markets served
Modus VR business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Modus VR product offering
Product offeringCore offering
Modus VR provides a 3D installation planning platform that uses virtual reality simulation to help AV system integrators design, visualize, and validate audio-visual system installations before physical deployment. The platform enables users to model real spaces (classrooms, boardrooms, lecture halls) and configure AV equipment within a virtual environment to support client approvals and reduce installation errors.
Product overview
Modus VR is a platform for 3D installation planning that enables AV integrators to visualize installations in virtual environments before physical implementation. The core Modus VR Ecosystem works in conjunction with the Modus Match Partner Program, which certifies third-party hardware integrations (such as AVer cameras) for compatibility, providing manufacturer-certified digital twins. This platform-plus-partner-verification architecture allows system integrators to test coverage, validate mounting locations, and eliminate costly truck rolls across university lecture halls, corporate boardrooms, and K-12 classrooms.
Differentiator
Problem solved
Functional benefit
Products and services
- Modus VR Ecosystem A 3D installation planning platform that uses virtual reality simulation to allow AV system integrators to design, visualize, configure, and validate audio-visual system installations in virtual environments replicating real spaces such as K-12 classrooms, corporate boardrooms, and university lecture halls, before any physical installation occurs.
Quantifiable outcome
- Eliminates costly truck rolls
Companies that use Modus VR
Customer profileSegments4 records
Ideal customer profiles3 records
Modus VR technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability1 record
Feature1 record
Modus VR partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AVer Information Europe B.V.coreAVer Information Europe B.V. officially joined the Modus Match Partner Program. Its TR Series AI Auto Tracking cameras and PTZ Series cameras are now fully verified and supported within the ModusVR ecosystem. The integration provides manufacturer-certified digital twins that allow AV integrators to visualize camera sightlines, test PTZ coverage, and validate mounting locations in virtual environments before physical installation, eliminating costly truck rolls. This enables system integrators to design with confidence across university lecture halls, corporate boardrooms, and K-12 classrooms.
Recent moves3 records
Expansion highlights4 records
Modus VR competitors and assessment
Company assessmentDirect peers
- The Wild: Collaborative VR/AR platform for architecture, engineering, and construction design review and presentation. Closely comparable to ModusVR in using immersive 3D environments to validate spatial designs before physical work, although The Wild focuses on AEC rather than AV system installation.
- Yulio Technologies: VR platform for architects and interior designers to present and experience 3D spaces before build-out. Comparable to ModusVR in leveraging VR to give integrators and end clients pre-installation visibility into a designed environment.
- Arkio: Cross-platform VR/AR design tool for architects and product designers to collaboratively sketch and review spaces. Comparable to ModusVR in enabling early-stage spatial and AV planning within an immersive 3D environment.
- InsiteVR: VR collaboration tool purpose-built for architecture, engineering, and construction project reviews. Comparable to ModusVR as a VR-first spatial validation platform targeting design and pre-installation workflows.
- Resolve (formerly IrisVR): VR design review platform for architecture, engineering, and construction that lets teams walk through 3D models of unbuilt spaces. Highly comparable to ModusVR's use of VR to validate spatial configurations and reduce rework prior to installation.
- Marxent VisualCommerce: 3D/AR/VR visualization platform for retailers, manufacturers, and commercial space planning. Comparable to ModusVR in applying immersive 3D visualization to pre-installation and pre-purchase design decisions.
- Vntana: 3D and AR platform for managing, configuring, and visualizing products and spaces for sales and planning. Comparable to ModusVR through shared use of certified 3D assets to support pre-installation and pre-purchase visualization.
Broad incumbents
- Trimble: Large established vendor of architecture, engineering, construction, and spatial technology, including 3D design and XR tools. Comparable to ModusVR as a broad incumbent in spatial design technology that could absorb or compete with niche VR planning platforms.
- Spatial: Broader collaborative metaverse platform for VR/AR meetings, design reviews, and 3D workflows. Less specialized than ModusVR but overlaps as a cross-industry immersive collaboration and visualization environment.
- Threekit: 3D product visualization and configuration platform for commerce and sales. Overlaps with ModusVR in certified 3D asset management but operates at broader scale and focuses on product configurability rather than AV installation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Modus VR social profiles
Digital presenceModus VR financial estimates
Financial estimateRevenue estimate
Valuation estimate
Modus VR leadership team
Management profileNumber of profiles
Profiles3 records
Modus VR funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Modus VR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Modus VR
What does Modus VR do?
Modus VR provides a 3D installation planning platform that uses virtual reality simulation to help AV system integrators design, visualize, and validate audio-visual system installations before physical deployment. The platform enables users to model real spaces (classrooms, boardrooms, lecture halls) and configure AV equipment within a virtual environment to support client approvals and reduce installation errors.
When was Modus VR founded?
Modus VR was founded in 2016. It employs 1 to 10 people.
Where is Modus VR based?
Modus VR is headquartered in Draper, United States, in the North America region.
Who are Modus VR's main competitors?
Direct peers on record are The Wild, Yulio Technologies, Arkio, InsiteVR, Resolve (formerly IrisVR), Marxent VisualCommerce and Vntana. Broad incumbents are Trimble, Spatial and Threekit.
Does Modus VR have an API?
No public API is recorded for Modus VR.
What industry is Modus VR in?
Modus VR's product category is AV System Design Software. Its primary akta.pro industry code is THAHAOAE, Virtual Expo & 3D Booth Solutions (Show Floors, Digital Booths, Product Demos), with a secondary code of EDAFAJAA, VR-Based Skills Training Simulations (Soft Skills, Customer Service, Leadership). Its NAICS code is 334118 and its SIC code is 7373.