Beep For Help

What Beep For Help does

Beep for Help B.V. is a Netherlands-based private limited company headquartered in Amsterdam that operates a digital marketplace connecting individuals who need non-medical household help with local independent entrepreneurs branded as 'Superhelpers.' Founded by Gerard Cohen Tervaert and Carlo Cheung, the company targets three primary personas: seniors wishing to remain living independently at home, informal caregivers (mantelzorgers) needing respite, and busy families seeking occasional household support. The service portfolio spans household cleaning, handyman and small repair tasks, garden maintenance, laundry and ironing, grocery shopping, meal preparation, and a dedicated companionship and accompaniment line. The platform handles end-to-end workflow including postcode-based matching, time registration, automatic contract generation, and payments via Mollie Payments, with customers booking through a website portal, mobile app, or telephone.

The company's core technology is a two-sided marketplace product that supports both D2C booking flows and a Superhelper-facing onboarding funnel. Trust and safety is anchored by mandatory VOG (Certificate of Good Conduct) screening for all helpers, and the company maintains a physical Koffiecorner in Rotterdam that functions as a community meeting point, serving 1,151 cups of coffee/tea in 2025. The business model is usage-based: customers pay a €7.50 start fee per request plus €0.55 per minute worked, yielding a 1-hour job at €40.50. In April 2025, the company restructured from a ZZP (freelance) model to a franchise model in response to stricter Wet DBA enforcement, repositioning Superhelpers as regional franchisees running their own businesses under the Beep for Help formula. As of 2025, the platform operates in 13 regions across the Netherlands with 68 active Superhelpers, having onboarded 52 new helpers during the year, and reports 57,000+ cumulative help requests completed and a 4.8/5 Trustpilot rating.

Name

Beep For Help

Legal name

Beep for Help B.V.

Website

https://beepforhelp.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Beep for Help is a Netherlands-based digital marketplace that connects seniors, caregivers, and busy families with vetted local 'Superhelpers' for non-medical household services including cleaning, repairs, gardening, and companionship across 13 Dutch regions.

Ownership category

akta.pro rank

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Minute-based service fees: Customers pay a start fee of €7.50 per request plus €0.55 per minute for the actual work performed. The Superhelper clocks in when arriving and clocks out when finishing, and customers pay only for actual working time.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Beep for Help operates a digital marketplace that connects Dutch consumers needing non-medical home help with screened, local independent helpers called "Superhelpers." Services include household cleaning, small repairs and handyman tasks, garden maintenance, companionship, grocery shopping, cooking, and laundry/ironing. Pricing is transparent at a €7.50 start fee plus €0.55 per minute, and bookings are made via app, website, or telephone across 13 Dutch regions.

Product overview

Beep for Help operates as a franchise-based marketplace platform connecting people who need non-medical home assistance with local independent entrepreneurs called 'Superhelpers.' The core platform (available via website and mobile app) handles matching, time registration, automatic contract generation, and payment processing. The service portfolio includes household cleaning, handyman/repair services, garden maintenance, companionship and accompaniment, grocery shopping, meal preparation, and laundry services. The company operates physical locations including its Amsterdam office and a community 'Koffiecorner' in Rotterdam that serves as a neighborhood meeting place. Pricing follows a transparent per-minute model (€7.50 start fee + €0.55/minute). The company transitioned from a zzp model to a franchise model in April 2025 and has expanded from 2 cities to 13 regions across the Netherlands.

Differentiator

Problem solved

Functional benefit

Products and services

• Superhelper Matching Platform Digital marketplace that connects people needing home help with local Superhelpers, handling postcode-based matching, bookings, time registration, automatic contract generation, and payments.
• Huishoudelijke hulp (Household Help) Domestic cleaning services including bathroom and kitchen cleaning, vacuuming, mopping, dusting, laundry, and ironing, delivered by local Superhelpers for seniors and households needing practical home help.
• Klushulp (Handyman Services) Small repair and maintenance tasks including furniture assembly, painting, lamp and electrical work, mounting and disassembling, hanging items, and other minor repairs, performed by local Superhelpers.
• Tuinhulp (Garden Help) Garden maintenance services including lawn mowing, leaf and debris removal, weeding, planting bulbs or flowers, and cleaning of garden furniture.
• Gezelschap & Begeleiding (Companionship & Accompaniment) Social companionship and practical accompaniment services for seniors, including hobby companionship, reassuring presence, day structuring, accompaniment to doctors or physiotherapists, and walking assistance.
• Boodschappen doen (Grocery Shopping) Grocery shopping assistance service where a Superhelper runs errands for the customer.
• Koken & Maaltijden (Cooking & Meals) Meal preparation service in which a Superhelper cooks a simple, fresh meal at the customer's home.
• Wassen en strijken (Washing and Ironing) Laundry services including washing, drying, folding, or ironing performed by a Superhelper at the customer's home.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

One partnership is on record.

• BuurtPas RotterdamcoreGTM or Marketing PartnerBeep for Help partnered with BuurtPas Rotterdam to increase accessibility of home help services for local residents. BuurtPas members receive exclusive benefits including 50% discount on the first hour of help, and discounted coffee at the Beep for Help coffee corner in Rotterdam. The partnership aims to reduce barriers for seniors and community members to request help.

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Helpling: Helpling is a European on-demand marketplace connecting households with vetted cleaners and home helpers, with active Netherlands operations. It is the closest direct competitor to Beep for Help in the household-help marketplace category, with overlapping target customers (busy professionals, seniors) and a similar per-hour pricing model.
• Werkspot: Werkspot is a Dutch marketplace where consumers post handyman jobs (klusjes) and receive quotes from local professionals. It directly overlaps with Beep for Help's Klushulp service line (furniture assembly, small repairs, electrical, mounting) and competes for the same household customer base in the Netherlands.
• Handyman.nl: Handyman.nl is a Dutch marketplace connecting consumers with local handymen and home-maintenance professionals. It directly competes with Beep for Help's Klushulp service line on small repairs, assembly, and home maintenance jobs in the same Dutch consumer market.
• Home Instead: Home Instead operates a franchise model in the Netherlands providing non-medical home care and companionship for seniors — directly comparable to Beep for Help in target customer (elderly seeking independent living) and franchise-based delivery structure. Its offering is more medical-leaning but overlaps heavily on companionship and household help.

Broad incumbents

• Tzorg: Tzorg is one of the largest Dutch providers of household help (huishoudelijke hulp), much of it funded through municipal Wmo arrangements. It competes with Beep for Help for senior household-help demand at greater scale, but operates primarily under public-pay contracts and a traditional employed-caregiver model rather than a marketplace.
• Buurtzorg: Buurtzorg is a large Dutch home-care organization best known for district nursing, but it also provides household help services to elderly clients via local self-managing teams. It overlaps with Beep for Help on senior home support but at substantially greater scale and with a nursing-led (rather than marketplace) operating model.
• Vegro: Vegro is a large Dutch retailer and service provider of home-care products, mobility aids, and household help. It is a broad incumbent in the Dutch senior home-services space with deeper resources and physical retail presence, competing with Beep for Help on household-support demand from elderly customers.

Emerging players

• Zorgwerk: Zorgwerk is a Dutch platform connecting independent healthcare workers with shifts at care organizations, with some extension into household-help categories. It is an emerging peer because it shares the marketplace/intermediary structure and Dutch care-and-help labor pool with Beep for Help, though its core focus is medical staffing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@beepforhelp
• Facebookfacebook.com/BeepForHelp
• LinkedInlinkedin.com/company/beep-for-help
• Instagraminstagram.com/beepforhelp
• TikToktiktok.com/@beep_for_help

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beep For Help