What Hydro-Rain does

Hydro-Rain, operating under Husqvarna Water Corp., manufactures and distributes connected irrigation hardware and software for residential, professional landscape, and agricultural customers in the United States. Its product stack spans battery-powered residential timers (HRC 980/990), traditional and smart controllers (HRC 100, HRC 400), the ML-powered HSC landscape controller, the B-hyve smart watering ecosystem (consumer, Pro, and AG variants), the ETwater evapotranspiration optimization platform, and the Husqvarna Water Management System (HWMS) multi-site dashboard. The company also sells proprietary push-fit fittings (Blu-Lock, PVC-Lock, Drip-Lock) marketed under the Built for Speed® brand, alongside complementary drip, sprinkler, sensor, valve, and solenoid products.

The business generates revenue through hardware sales (one-time purchase of controllers, sensors, fittings, and irrigation infrastructure) and recurring software subscriptions (B-hyve Pro, ETwater planning tools). Go-to-market combines a direct-to-consumer e-commerce storefront at husqvarna-water.com with a contractor/dealer channel, supported by the Contractor Advantage loyalty program and the Irrigation Academy training platform. Marketing emphasizes water conservation, regulatory compliance support (MWELO), labor-cost reduction, and installation speed.

Hydro-Rain is a brand within Husqvarna Water Corp., a wholly-owned US subsidiary of the publicly-listed Swedish conglomerate Husqvarna Group (STO: HUSQ B). Independent revenue is not disclosed. Operating geographies are limited to the United States. Since 2023 the brand has been repositioned as a unified professional-grade irrigation line, integrating recent additions including the HSC controller (ML-based) and the acquired ETwater platform.

Name

Hydro-Rain

Legal name

Husqvarna Water Corp.

Website

https://hydrorain.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

251–500 employees

Short description

Hydro-Rain, a brand under Husqvarna Water Corp., manufactures connected irrigation controllers, proprietary push-fit fittings, and smart watering software for US residential, professional landscape, and agricultural customers.

Ownership category

akta.pro rank

Product category

Smart Irrigation Equipment

NAICS

Totalizing Fluid Meter and Counting Device Manufacturing (334514), Water Supply and Irrigation Systems (22131), Water Supply and Irrigation Systems (221310), Landscape Architectural Services (54132)

SIC

Auto Controls For Regulating Residential & Comml Environments (3822), Totalizing Fluid Meters & Counting Devices (3824), Lawn & Garden Tractors & Home Lawn & Gardens Equip (3524)

akta.pro primary industry

Controller/Timer & Smart Irrigation Setup (Wi‑Fi, Sensors) (HSAIAEAD)

akta.pro secondary industries

Sprinkler System Installation (New Systems) (HSAIAEAB), Irrigation System Design & Planning (HSAIAEAA), Monitoring, Metering & Flow Measurement (Meters, Pressure/Flow Gauges, Telemetry) (AFAAACAK), Irrigation Automation & Controls Services (SCADA, Sensors, Telemetry) (AFACAFAI), Irrigation Automation & Controllers (Timers, Solenoids, Control Panels) (AFABAHAI)

Keywords

• Smart irrigation controllers
• Irrigation fittings systems
• Landscape water management
• Agricultural irrigation solutions
• Weather-based watering

Headquarters

HQ city

North Salt Lake

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Products: Sale of irrigation hardware including smart controllers (HRC 400, 980, 990, 100), sensors, sprinklers, rotors, valves, solenoids, and proprietary quick-connect fittings (Blu-Lock, PVC-Lock, Drip-Lock). One-time purchase revenue from physical products.
2. Software Subscriptions: Subscription-based access to B-hyve Pro professional irrigation management platform and ETwater evapotranspiration planning tools for ongoing water optimization and landscape management.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Hydro-Rain, operating under Husqvarna Water Corp., manufactures and sells smart irrigation controllers (HRC 100, 400, 980, 990, and the ML-powered HSC), proprietary push-to-connect fittings (Blu-Lock, PVC-Lock, Drip-Lock), sprinklers, valves, solenoids, sensors, drip systems, and related landscape and agricultural irrigation hardware. The portfolio also includes the B-hyve smart watering ecosystem, the ETwater evapotranspiration optimization platform, the B-hyve AG agricultural pivot controller, and the Husqvarna Water Management System (HWMS) multi-site dashboard, spanning residential, professional landscape, and agricultural irrigation use cases.

Product overview

Hydro-Rain, operating under Husqvarna Water, offers an integrated irrigation product ecosystem comprising smart controllers (HRC series, B-hyve, HSC with ML capabilities), agricultural irrigation solutions (B-hyve AG), optimization platforms (ETwater), and multi-site management tools (Husqvarna Water Management System). The portfolio also includes professional-grade irrigation infrastructure products: drip systems, sprinklers, sensors/relays, valves, solenoids, and proprietary fitting systems (Blu-Lock, PVC-Lock, Drip-Lock) all designed for speed of installation. The smart controllers range from battery-powered hose faucet timers (HRC 980/990) for residential use to advanced ML-powered landscape controllers (HSC) and commercial multi-site dashboards (HWMS) for professional contractors.

Differentiator

Problem solved

Functional benefit

Brands

• B-hyve: Smart watering ecosystem including smart irrigation controllers and app-based landscape management
• ETwater
• Blu-Lock
• PVC-Lock
• Drip-Lock
• Husqvarna Water Management System (HWMS)

Products and services

• HRC 980 Hose Faucet Timer

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature5 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Valley Irrigation (Valmont Industries): Valley Irrigation, a Valmont Industries division, manufactures center-pivot and linear-move irrigation equipment with the AgSense remote monitoring platform. It directly overlaps with B-hyve Ag on automated pivot control.
• Hunter Industries: Hunter Industries manufactures residential and commercial irrigation products including smart controllers, rotors, sprays, and valves. It is a direct peer in the professional landscape channel and competes head-to-head with Hydro-Rain's HRC controller line and fittings.
• Orbit Irrigation Products: Orbit manufactures residential and commercial irrigation products including timers, valves, sprinklers, and drip components. It is a direct peer in retail-channel smart controllers and DIY irrigation fittings.
• Lindsay Corporation: Lindsay manufactures center-pivot irrigation systems (Zimmatic) and irrigation technology through its FieldNET platform. It directly competes with B-hyve Ag in automated pivot management for growers.
• Netafim: Netafim is a global leader in drip and micro-irrigation with a growing digital farming platform. It is a direct peer in agricultural irrigation infrastructure and competes with B-hyve Ag and the broader Hydro-Rain ag portfolio.
• Rain Bird Corporation: Rain Bird is one of the largest manufacturers of irrigation products for agriculture, golf, commercial, and residential use. It is a direct competitor across Hydro-Rain's smart controllers, sprinklers, valves, and fittings, with a comparable contractor-channel go-to-market.

Broad incumbents

• Toro Company: Toro is a diversified outdoor equipment company whose irrigation segment sells controllers, sprinklers, and drip products to professional and residential markets. It is a broad incumbent with overlapping smart irrigation offerings plus a much larger equipment portfolio.
• Jain Irrigation Systems: Jain Irrigation is a global ag-irrigation conglomerate whose portfolio previously included ETwater. It competes broadly with Hydro-Rain in agricultural irrigation products, drip systems, and water management services.

Emerging players

• Rachio: Rachio is a smart irrigation controller company focused on residential and light commercial Wi-Fi controllers with app-based scheduling. It is an emerging player that overlaps directly with B-hyve in the connected homeowner segment.

Others

• Scotts Miracle-Gro: Scotts Miracle-Gro is a residential lawn and garden consumables leader whose Orbit irrigation group operates in the same DIY residential irrigation channel as Hydro-Rain. It is a thematically adjacent player in the homeowner lawn ecosystem that Hydro-Rain targets through e-commerce.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCSTyADCvzQ0an3kcYZburLQ
• Xx.com/hydro_rain
• Facebookfacebook.com/hydroraininc
• LinkedInlinkedin.com/company/hydrorain

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hydro-Rain