Newmark Education
Newmark Education operates two New Jersey state-approved private not-for-profit schools (K-8 and High School) on a Scotch Plains campus, serving approximately 175 students ages 5-21 with autism, mood, anxiety, and developmental disabilities, placed exclusively through local school districts.
- Company typePrivate
- Founded2001
- HeadquartersScotch Plains, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Newmark Education does
Newmark Education (legally The Newmark School Inc) is a New Jersey state-approved, private not-for-profit organization that operates two specialized schools — Newmark K-8 and Newmark High School — on a 5-acre campus in Scotch Plains, NJ. Founded in 2001 by Dr. Regina M. Peter and Cynthia Allman, the organization serves approximately 175 students ages 5-21 who are cognitively average to above average but live with autism spectrum disorders, mood disorders, anxiety disorders, attention issues, and other developmental disabilities. Students are placed exclusively through their local school districts; no private-pay enrollment is accepted. The integrated program combines academic instruction aligned with NJ Learning Standards, weekly counseling, occupational therapy, speech-language therapy, transition planning, and after-school programming, delivered in small classes (10-12 students) with a proprietary behavior-modification methodology including a point-based feedback system and structured binder/visual schedules.
The technology stack is grounded in curriculum and behavioral tools rather than AI: Learning Without Tears for handwriting, Mindprint BOOST for executive functioning, Prism VR for math/science instruction (launched 2023), and a universal binder color-code system. Standard edtech integrations include PowerSchool (SIS), Schoology (LMS), Learning Ally (audiobooks), and InfoSnap (admissions). A separate foundation, NextMark Foundation, was established in 2017 to support fundraising and houses the NextMark Online Teacher Training program, which has trained 2,000+ educators nationally on student mental health and behavioral strategies.
Revenue is generated primarily through per-pupil tuition paid by sending school districts (NJ special education placement funding), supplemented by donations and grants via NextMark Foundation and an ongoing 25th Anniversary Campaign. The organization has no external equity investors, no parent company, and no subsidiaries. Capital investment to date includes a $10 million Destination of Promise Capital Campaign (2011) that funded the current Scotch Plains facility.
Newmark Education firmographics
Firmographics- Name
- Newmark Education
- Legal name
- The Newmark School Inc
- Website
- https://newmarkeducation.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Newmark Education operates two New Jersey state-approved private not-for-profit schools (K-8 and High School) on a Scotch Plains campus, serving approximately 175 students ages 5-21 with autism, mood, anxiety, and developmental disabilities, placed exclusively through local school districts.
- Ownership category
- akta.pro rank
Newmark Education industry classification
Industry- Product category
- Special Education Services
- NAICS
- Elementary and Secondary Schools (6111), Elementary and Secondary Schools (61111), Elementary and Secondary Schools (611110), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200), Services-Social Services (8300)
- akta.pro primary industry
- Autism-Specific Schools & Programs (EDAKAAAA)
- akta.pro secondary industries
- Autism Classroom & School Program Support (Inclusion/Resource) (EDAKAKAC), Autism Transition Planning & Postsecondary Readiness (Educational) (EDAKAKAK), Specialized Programs & Classrooms (Autism, Emotional/Behavioral, Intellectual/Developmental, Multi-Disability) (EDAJAKAH), Autism Teacher Training & Professional Development (EDAKAKAL)
Keywords
Where Newmark Education is headquartered
LocationHeadquarters
- HQ city
- Scotch Plains
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Newmark Education business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Public School District Funding: Students are placed and funded directly through their local school districts. Newmark is a state-approved private school, and districts pay for student placement as part of special education services.
- NextMark Foundation Fundraising: Annual fundraising through NextMark Foundation to support student programs, social skill building, and school initiatives. Includes 25th Anniversary Campaign and Annual Fund.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Newmark Education product offering
Product offeringCore offering
Newmark Education is a state-approved, private not-for-profit organization that runs two schools (a K-8 campus and a separate High School) in Scotch Plains, New Jersey, providing specialized instruction and related services for students diagnosed with autism spectrum disorders, mood disorders, anxiety disorders, attention-related issues, and other developmental disabilities. Instruction and support are funded primarily by tuition paid by each student's sending public school district, with supplemental funding raised through the affiliated NextMark Foundation, and enrollment is conducted via district referral rather than open public application.
Product overview
Newmark Education operates as a unified educational services platform consisting of two state-approved private schools (Newmark K-8 School and Newmark High School) serving students ages 5-21 with autism spectrum disorders, mood disorders, anxiety disorders, attention issues, and other developmental disabilities. The core offering is supplemented by integrated support services including Counseling Services, Occupational Therapy, Speech-Language Therapy, and Transition Services, which are provided as essential components of the individualized education program. Additional offerings include NextMark Online Teacher Training for external educators, Parent Workshops for family engagement, Extended School Year (ESY) summer programming, After School Clubs, and specialized OT Sensory/Self-Regulation and Executive Functioning programs. The organization serves students placed through local school districts and operates from a state-of-the-art 5-acre campus in Scotch Plains, NJ, with a $10 million Destination of Promise Capital Campaign-funded facility opened in 2013.
Differentiator
Problem solved
Functional benefit
Brands
- NextMark Foundation: Created to capitalize on Newmark Education's expertise in training school district professionals on managing behaviorally-challenged students. Offers online teacher training, seminars, and consulting services.
Products and services
- Newmark K-8 School State-approved, not-for-profit private school in Scotch Plains, New Jersey, providing specialized instruction and support services for students in grades K-8 diagnosed with autism spectrum disorders, mood disorders, anxiety disorders, attention-related issues, and other developmental disabilities. Enrollment is by school district referral and tuition is paid by the sending district.
- Newmark High School State-approved, not-for-profit private high school in Scotch Plains, New Jersey, providing specialized instruction and support services for high-school-age students diagnosed with autism spectrum disorders, mood disorders, anxiety disorders, attention-related issues, and other developmental disabilities. Enrollment is by school district referral and tuition is paid by the sending district.
Quantifiable outcome
- Many students go on to prominent universities, county colleges and trade schools or find meaningful employment
- +1 more outcomes
Companies that use Newmark Education
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles1 record
Newmark Education technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
Newmark Education partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Seton Hall UniversityminorUniversity partnership providing meaningful learning experiences for student teaching as well as internship programs. Newmark serves as a training site for education students.
- Rutgers UniversityminorUniversity partnership providing meaningful learning experiences for student teaching as well as internship programs. Newmark serves as a training site for education students.
- Kean UniversityminorUniversity partnership providing meaningful learning experiences for student teaching as well as internship programs. Newmark serves as a training site for education students.
Scale indicators7 records
Recent moves13 records
Expansion highlights5 records
Newmark Education competitors and assessment
Company assessmentDirect peers
- Rebecca School: NYC-based private special education school serving children with autism and neurodevelopmental disorders using a relationship-based developmental approach. Closely aligned with Newmark in serving cognitively-capable students with behavioral challenges through structured, integrated programming.
- Y.A.L.E. School: New Jersey-based state-approved private school serving students with autism and other developmental disabilities across multiple campuses. Directly comparable to Newmark in mission, funding model (district placements), and population served, and competes for the same NJ district referrals.
- Bancroft: New Jersey-headquartered nonprofit providing special education schools, residential programs, and adult services for individuals with autism, intellectual disabilities, and neurological conditions. Overlaps with Newmark on K-12 special education programming and competes for NJ district placements.
- McCarton School: NYC-based private special education school serving children with autism and developmental disabilities using an integrated therapy and academics model. Comparable to Newmark's integrated academic-clinical approach, though primarily serving a NYC private-pay and CPSE-funded population.
- Giant Steps Illinois: Illinois-based private school for students with autism serving ages 5-22 with integrated therapy and academics. Closely comparable to Newmark in mission, integrated clinical-educational model, and age range, though in a different geography.
Regional players
- The Craig School: New Jersey-based private school serving students with language-based learning disabilities (dyslexia, ADHD, executive function deficits). Comparable in serving cognitively-capable students with non-traditional learning needs in a NJ geography, but focuses on language-based LD rather than autism and behavioral disorders.
Broad incumbents
- New England Center for Children: Massachusetts-based nonprofit operating schools, clinics, and research programs for children with autism, including the May Institute. Significantly larger and more research-oriented than Newmark but serves a comparable population with an integrated model.
- Devereux Advanced Behavioral Health: One of the largest U.S. nonprofits operating special education schools, residential treatment, and behavioral health programs across multiple states including Pennsylvania and other Mid-Atlantic geographies. Broader and more diversified than Newmark but serves overlapping student populations.
Emerging players
- LearnWell Education: Operates specialized educational programs and tutoring for students with behavioral, emotional, and learning challenges, including hospital-based and K-12 settings. Comparable in serving the cognitively-capable but behaviorally-challenging population Newmark targets, though primarily delivers services through partnerships rather than a dedicated campus.
- Hamptons Academy (PECS): Special education provider offering school-based and consulting services for students with autism and developmental disabilities. Comparable niche provider with district-funded programming similar to Newmark's referral model, though smaller scale and different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Newmark Education social profiles
Digital presenceNewmark Education compliance and trust
Trust signalCompliance3 records
Newmark Education financial estimates
Financial estimateRevenue estimate
Valuation estimate
Newmark Education leadership team
Management profileNumber of profiles
Profiles2 records
Newmark Education funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Newmark Education M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Newmark Education
What does Newmark Education do?
Newmark Education is a state-approved, private not-for-profit organization that runs two schools (a K-8 campus and a separate High School) in Scotch Plains, New Jersey, providing specialized instruction and related services for students diagnosed with autism spectrum disorders, mood disorders, anxiety disorders, attention-related issues, and other developmental disabilities. Instruction and support are funded primarily by tuition paid by each student's sending public school district, with supplemental funding raised through the affiliated NextMark Foundation, and enrollment is conducted via district referral rather than open public application.
Is Newmark Education a public or private company?
Newmark Education is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Newmark Education founded?
Newmark Education was founded in 2001. It employs 51 to 100 people.
Where is Newmark Education based?
Newmark Education is headquartered in Scotch Plains, United States, in the North America region.
How does Newmark Education make money?
Two revenue lines are on record. Public School District Funding is the primary driver. The others are nextMark Foundation Fundraising.
Who are Newmark Education's main competitors?
Direct peers on record are Rebecca School, Y.A.L.E. School, Bancroft, McCarton School and Giant Steps Illinois. The Craig School is listed as a regional player. Broad incumbents are New England Center for Children and Devereux Advanced Behavioral Health. Emerging players are LearnWell Education and Hamptons Academy (PECS).
Does Newmark Education have an API?
No public API is recorded for Newmark Education.
What industry is Newmark Education in?
Newmark Education's product category is Special Education Services. Its primary akta.pro industry code is EDAKAAAA, Autism-Specific Schools & Programs, with a secondary code of EDAKAKAC, Autism Classroom & School Program Support (Inclusion/Resource). Its NAICS code is 6111 and its SIC code is 8200.