What Choice Technology Group does

Choice Technology Group (CTG) is a privately held managed IT services and cybersecurity firm headquartered in White Marsh, Maryland, founded in 2006 and led by owner/president Douglas Goglio. The company delivers a portfolio of six interconnected services — Cybersecurity Solutions, Strategic AI Consulting, Proactive IT Services, Cloud IT Services, Disaster Recovery, and VoIP Phone Services — aimed at detecting, monitoring, and responding to cyber threats while maintaining clients' IT infrastructure and communications. Its underlying technology stack is described as advanced threat detection, monitoring, analysis, and incident-response tooling delivered as a managed service, with customizability and integration highlighted as key differentiators across offerings.

CTG serves primarily small and medium-sized businesses in the Maryland and broader Mid-Atlantic region from a single office location, with secondary positioning toward growth-focused clients seeking AI integration guidance. The business model is managed-services oriented: customized, quote-based solutions billed monthly under ongoing retainer-style engagements. Go-to-market is sales-led, combining consultative direct outreach, risk-assessment-led selling, and website-driven inbound capture supported by blog content, a newsletter, and organic social channels.

With a stated headcount of 1-10 employees and no disclosed funding, partnerships, M&A, or certifications, CTG operates as a small regional MSP/MSSP. Its strategic posture in 2025 reflects modest product-surface expansion (AI consulting, disaster recovery, VoIP) layered onto a stable SMB customer base, with continuity-of-operations messaging anchored by its 20-year operating history.

Name

Choice Technology Group

Legal name

Choice Technology Group

Website

https://choicetg.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Choice Technology Group is a small, privately held managed IT services and cybersecurity firm in White Marsh, Maryland, serving SMB and mid-market clients across the Mid-Atlantic with cybersecurity, IT support, cloud, disaster recovery, VoIP, and AI consulting services.

Ownership category

akta.pro rank

Product category

Managed IT and Cybersecurity Services

NAICS

Computer Systems Design and Related Services (54151), Management Consulting Services (54161), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742)

akta.pro primary industry

IT Asset Discovery, Inventory & CMDB Services (BPAEAOAE)

Keywords

• Managed IT services
• Cybersecurity solutions
• Disaster recovery
• Cloud IT services
• AI consulting

Headquarters

HQ city

White Marsh

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Managed IT Services: Recurring managed IT and cybersecurity services provided on an ongoing basis, likely through monthly or annual retainer arrangements. Services include monitoring, threat detection, incident response, and IT infrastructure management.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Choice Technology Group provides managed IT services and cybersecurity solutions to small and mid-sized businesses in the Mid-Atlantic region. Their portfolio includes cybersecurity threat detection and incident response, strategic AI consulting, customized proactive IT services, cloud computing, disaster recovery planning, and VoIP phone services, delivered through ongoing managed service engagements.

Product overview

Choice Technology Group is an IT and cybersecurity company offering a portfolio of six interconnected services: Cybersecurity Solutions (for threat detection and response), Strategic AI Consulting (for AI integration), Proactive IT Services (customized IT solutions), Cloud IT Services (internet-based computing), Disaster Recovery (business continuity), and VoIP Phone Services (business communications). These services work together to provide comprehensive cyber risk management and IT support for businesses of all sizes.

Differentiator

Problem solved

Functional benefit

Products and services

• Cybersecurity Solutions Comprehensive cybersecurity solutions designed to detect, monitor, analyze, and respond to security incidents quickly and effectively, protecting businesses from potential cyber threats. Targeted at SMBs and mid-market organizations needing threat detection and incident response.
• Strategic AI Consulting Consulting services providing a tailored roadmap to integrate AI technologies into business operations, aimed at driving growth, efficiency, and competitive advantage for growth-focused organizations.
• Proactive IT Services Fully-customized IT solutions tailored to fit the unique needs of businesses, ensuring appropriate solutions for current and future operational requirements. Targeted at businesses requiring ongoing IT management and support.
• Cloud IT Services Cloud computing services performed over the internet rather than physical servers or hard drives, providing scalable IT infrastructure for business operations.
• Disaster Recovery Industry-leading disaster recovery services designed to protect businesses from disruptions and maintain operational continuity regardless of circumstances.
• VoIP Phone Services Cutting-edge Voice over IP phone services designed to meet the unique communication needs of businesses, providing seamless communication capabilities.

Quantifiable outcome

• Significant improvement in overall security posture for small business clients
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Regional players

• Netronix: Mid-Atlantic-based managed IT services and cybersecurity firm serving SMBs in the Baltimore/Maryland region. Directly comparable regional peer with overlapping customer base and service portfolio.

Broad incumbents

• Kyndryl: Global IT infrastructure services provider offering managed services, cloud, and security across enterprise customers. Adjacent competitor in the managed IT space, with much broader portfolio and scale than CTG.
• CBTS: US-based managed IT, cloud, and communications provider serving enterprise and mid-market customers. Comparable portfolio across managed services, cloud, UC/VoIP, and security.
• Compucom: Large-scale managed IT services and end-user computing provider serving enterprise and mid-market clients across North America. Comparable service capabilities (managed IT, cloud, security) but operates at substantially greater scale and serves larger customers.

Others

• ConnectWise: Provider of PSA/RMM software and cybersecurity solutions purpose-built for MSPs. An enabling technology vendor rather than a direct competitor, but its tools define how SMB MSPs like CTG operate and compete.

Direct peers

• Dataprise: Mid-Atlantic and national managed IT and cybersecurity services provider serving SMB and mid-market clients with a portfolio closely matching CTG's cybersecurity, cloud, and managed services offerings. Comparable in customer segment and service mix, with larger scale.

Emerging players

• Sentinel One: AI-driven endpoint security platform increasingly delivered through MSPs to SMB clients. Comparable at the cybersecurity layer that CTG offers, but as a vendor rather than direct competitor.
• Blackpoint Cyber: Managed detection and response and cybersecurity provider focused on the MSP channel serving SMBs. Adjacent/partner in the cybersecurity stack that CTG bundles for clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/choicetg
• Facebookfacebook.com/ChoiceTechnologyGroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Choice Technology Group