ConnectWise
ConnectWise provides an AI-native, unified PSA, RMM, cybersecurity, backup, and payment platform for managed service providers and IT teams. Owned by Thoma Bravo, it serves 10,000+ partners globally and leads the RMM/PSA market with 23.8% share.
- Company typePrivate
- Founded1982
- HeadquartersTampa, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
What ConnectWise does
ConnectWise is a Tampa, Florida-based software company founded in 1982 and owned by private equity firm Thoma Bravo. It provides a unified, AI-native operations platform primarily for managed service providers (MSPs), and secondarily for internal IT departments, managed print providers, and value-added resellers. The product portfolio centers on the Asio platform, which integrates Professional Services Automation (PSA), Remote Monitoring and Management (RMM), ScreenConnect remote access, cybersecurity (SIEM, Managed EDR with a 15-minute SLA, email security, vulnerability management), backup and disaster recovery (x360Recover, x360Cloud, M365 cloud backup), payment processing (Wise-Pay / Wise-Sync), and agentic AI capabilities (Sidekick, AI Agents, zofiQ). The stack is differentiated by a shared data layer across products and by a 'Predictive IT' positioning that targets operational outcomes such as 85% ticket automation, 9-second triage, 45% ticket-handling-time reduction, and 5–12 points of margin uplift for MSPs.
ConnectWise monetizes the platform primarily through subscription-based software licenses sold per seat or per endpoint, with quote-based pricing and bundled ConnectWise Pro contracts (annual cadence). Secondary revenue streams include professional services for implementation and training, and transaction-based fees from Wise-Pay payment processing. Distribution combines direct enterprise field sales and inside sales with a 10,000+ partner channel, self-serve free trials, and a community-led GTM motion anchored by the IT Nation event series (Global, Europe, ANZ), the IT Nation Evolve community, and the PitchIT startup accelerator. Technology integrations with Microsoft, Pax8, WatchGuard, HYAS, and Beachhead extend the platform's distribution surface. Acquired brands retained under ConnectWise include Axcient and SkyKick (2024) for data protection, Wise-Sync (2022) for payments, and zofiQ (2026) for agentic AI automation.
The company holds a leading 23.8% share of the $20B+ RMM/PSA market (Omdia, 2025), ahead of Kaseya, NinjaOne, N-able, and HaloPSA, and serves named end-customers including Mercedes-Benz, Swarovski, Honeywell, Panasonic, BIC, Duke, and HuFriedy Group alongside thousands of SMB MSP partners. Headcount sits in the 1,001–5,000 range, and Thoma Bravo's ownership has funded a sustained acquisition cadence and a 2026 platform relaunch centered on Predictive IT and agentic AI.
ConnectWise firmographics
Firmographics- Name
- ConnectWise
- Legal name
- ConnectWise, LLC
- Website
- https://ConnectWise.com
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- ConnectWise provides an AI-native, unified PSA, RMM, cybersecurity, backup, and payment platform for managed service providers and IT teams. Owned by Thoma Bravo, it serves 10,000+ partners globally and leads the RMM/PSA market with 23.8% share.
- Ownership category
- akta.pro rank
ConnectWise industry classification
Industry- Product category
- MSP Software Platform
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Computer Systems Design Services (541512)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Helpdesk & End-User Support Services (BPAEABAB)
- akta.pro secondary industries
- System Integration & Connectors (BPAMAOAC), Network Implementation & Integration Services (BPAEAEAB)
Keywords
Where ConnectWise is headquartered
LocationHeadquarters
- HQ city
- Tampa
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
ConnectWise business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Platform Subscriptions: ConnectWise generates revenue primarily through subscription-based software licenses for its unified MSP platform, including PSA, RMM, cybersecurity, and backup solutions. The platform operates on a per-seat or tiered subscription model with ConnectWise Pro bundling multiple services into single contracts.
- Professional Services & Implementation: Revenue derived from implementation, training, and professional services supporting MSP deployment of the platform.
- Payment Processing (Wise-Sync): Following the Wise-Sync acquisition, ConnectWise expanded into payment processing and invoicing automation for MSPs, generating transaction-based revenue through payment processing fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise/Mid-market platform licensing with bundled services |
| Per seat | Monthly | Per-seat or usage-based pricing for MSP platforms |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels13 records
ConnectWise product offering
Product offeringCore offering
ConnectWise provides a unified AI-native software platform for managed service providers (MSPs), integrating Professional Services Automation (PSA), Remote Monitoring and Management (RMM), cybersecurity, backup and disaster recovery, automation, and agentic AI capabilities into a single operational layer. The company sells subscription-based software licenses per seat or per endpoint, bundled through offerings like ConnectWise Pro, and supplements this with payment processing via Wise-Pay and financial benchmarking through Service Leadership.
Product overview
ConnectWise offers a unified MSP platform architecture combining core operational tools with integrated security and data protection capabilities. The platform centers on ConnectWise PSA (Professional Services Automation) for service desk ticketing and technician management, ConnectWise RMM for endpoint monitoring and management, and ScreenConnect for secure remote access. AI capabilities are embedded throughout via Sidekick (AI-assisted automation), AI Agents (autonomous operations), and RPA tools. The cybersecurity suite includes SIEM, Managed EDR with 15-minute SLA guarantees, email security, vulnerability management, and comprehensive M365 protection via cloud backup and SaaS security modules (x360Recover, x360Cloud). Payment automation is delivered through the acquired Wise-Sync technology. Recent acquisitions include zofiQ (January 2026) for agentic AI automation, and Axcient/SkyKick (September 2024) for enhanced data protection. The Asio platform provides the unified underlying architecture connecting all products with shared data and workflows.
Differentiator
Problem solved
Functional benefit
Brands
- ScreenConnect: Remote access software for secure instant connections and multi-platform control
- Asio
- Sidekick
- Wise-Pay
- IT Nation
- x360Recover
- x360Cloud
- PitchIT
Products and services
- ConnectWise PSA Professional Services Automation solution for MSPs providing service desk ticketing, workflow automation, AI-assisted ticket triage, and technician productivity tools with standardized workflows and centralized service management.
- ConnectWise RMM Remote Monitoring and Management platform enabling intelligent endpoint management with automated patching, real-time visibility, and comprehensive monitoring across entire IT environments.
- ScreenConnect Remote Access Secure remote access tool providing instant connections and multi-platform control for delivering support from anywhere, used by MSPs and enterprises for 100% remote control capabilities.
- ConnectWise SIEM Security Information and Event Management solution for MSPs unifying log management, threat detection, and response capabilities to reduce complexity and accelerate threat response.
- ConnectWise Modern Threat Protection (Managed EDR) Unified AI-powered cybersecurity platform for MSPs featuring Managed EDR with industry-first 15-minute SLA, integrated SIEM, email security, and seven specialized AI agents for automated threat detection and response.
- ConnectWise M365 Cloud Backup Cloud backup solution for Microsoft 365 environments ensuring business continuity with rapid recovery and reliable backup workflows for MSPs and their clients.
- ConnectWise M365 SaaS Security SaaS security platform for Microsoft 365 environments providing security controls and compliance management for cloud-based productivity tools.
- ConnectWise x360Recover Backup and disaster recovery solution enabling business continuity with reliable backup workflows, rapid recovery capabilities, and accelerated cloud migrations.
- ConnectWise x360Cloud Cloud-based data protection solution providing comprehensive backup and recovery capabilities for MSPs managing client environments.
- ConnectWise Vulnerability Management Risk assessment and vulnerability management capabilities for identifying and addressing security weaknesses across MSP-managed environments.
- ConnectWise Email Security Email security solution integrated into the unified cybersecurity platform providing protection against email-based threats with AI-powered detection capabilities.
- ConnectWise CPQ Configure, Price, Quote solution enabling MSPs to create quotes, proposals, and pricing configurations for client engagements.
- ConnectWise Payments (Wise-Pay / Wise-Sync) Payment processing and invoicing automation solution enabling automated invoice lifecycle management and cash flow management for MSPs and IT solution providers.
- ConnectWise RPA Robotic Process Automation tools enabling automated user onboarding and other repetitive tasks, with AI-driven workflow capabilities reducing manual effort across MSP teams.
- ConnectWise Platform (Asio) Unified AI-native operational platform integrating PSA, RMM, cybersecurity, automation, and agentic AI into a unified operational layer with shared data for MSPs. Positions as 'System of Action' for Predictive IT with projected 45% reduction in ticket handling time, 80-90% repeat issue prevention, and 5-12 points of margin uplift.
- zofiQ Agentic AI Agentic AI automation technology enabling autonomous service desk operations for MSPs, with demonstrated results of 20% increase in endpoints per technician, 50% fewer reactive hours, and up to 30% margin improvement.
- Axcient Data Protection Data protection and business continuity solution for MSPs, providing backup, disaster recovery, and business continuity capabilities for client environments.
- SkyKick Cloud Management Cloud management and migration solution providing cloud backup, security, and data portability capabilities for MSPs and their clients.
- Service Leadership Benchmark Essentials Financial benchmarking and reporting tool for smaller IT solution providers with fewer than 10 employees, simplifying financial benchmarking and business performance insights.
- ConnectWise Pro All-in-one platform bundle that combines PSA, RMM, RPA, remote support, documentation, and CPQ into a single contract with flexible pricing for MSPs.
Quantifiable outcome
- 85% ticket automation and 9-second triage
- +12 more outcomes
Companies that use ConnectWise
Customer profileNamed customers19 records
Segments4 records
Ideal customer profiles3 records
ConnectWise technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability8 records
Feature9 records
ConnectWise partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Service LeadershipcoreService Leadership, Inc. is a ConnectWise company that publishes the annual IT Solution Provider Industry Profitability Report and launched Service Leadership Benchmark Essentials for smaller IT solution providers. It represents ConnectWise's proprietary benchmarking and industry intelligence capability.
- ElasticminorConnectWise received the 2025 Elastic Managed Services Partner Award - AMER at ElasticON ENGAGE NYC, recognizing leadership in Elastic-powered managed services for MSPs across AI, Search, and data-driven transformation.
- MicrosoftcoreMicrosoft partnered with ConnectWise and Pax8 to develop a new endpoint management solution for MSPs, integrating Microsoft security and management capabilities with the ConnectWise platform.
- Pax8corePax8 partnered with ConnectWise and Microsoft on a new endpoint management solution, leveraging Pax8's cloud distribution platform for MSP go-to-market enablement.
Scale indicators12 records
Recent moves6 records
Expansion highlights8 records
ConnectWise competitors and assessment
Company assessmentDirect peers
- Kaseya: Kaseya is ConnectWise's closest direct competitor in RMM and PSA platforms for MSPs. It holds 22.5% market share (per Omdia 2025) and has aggressively consolidated through acquisitions including Datto, making the Kaseya-Datto-Autotask stack a direct alternative to ConnectWise's PSA/RMM bundle.
- NinjaOne: NinjaOne is a leading RMM and endpoint management platform competing directly with ConnectWise RMM. It holds 14.6% market share and is widely regarded as a faster, more modern alternative, putting pressure on ConnectWise's installed base in mid-market and enterprise MSP segments.
- N-able: N-able provides RMM, PSA, and security solutions for MSPs, competing directly with ConnectWise across the full MSP platform stack. It holds 8.4% market share and targets similar mid-market MSP customers with comparable subscription-based pricing models.
- Atera: Atera offers an all-in-one PSA and RMM platform purpose-built for smaller MSPs and IT departments. It competes with ConnectWise in the SMB MSP segment with a usage-based pricing model that contrasts with ConnectWise's quote-based enterprise pricing.
- Syncro: Syncro delivers an integrated RMM, PSA, and remote access platform for MSPs, competing directly with ConnectWise's core PSA/RMM/ScreenConnect bundle. It targets small and mid-sized MSPs with per-technician pricing.
- HaloPSA: HaloPSA is a modern PSA platform that competes with ConnectWise PSA and holds 6% market share. It is increasingly chosen by MSPs seeking a cloud-native alternative and is integrated with competing RMM platforms like NinjaOne.
Broad incumbents
- ManageEngine (Zoho): ManageEngine offers a broad portfolio of IT management software including ServiceDesk Plus (ITSM) and Endpoint Central that overlaps with ConnectWise PSA and RMM. As part of Zoho, it serves both enterprise IT and MSP markets with deeper feature breadth but less MSP-specific specialization.
- Freshworks (Freshservice): Freshservice is a cloud-native ITSM platform competing with ConnectWise PSA in the IT service management category. It targets mid-market and enterprise IT departments with AI-assisted automation (Freddy AI) and competes for the same customer wallets as ConnectWise's enterprise IT segment.
- Ivanti: Ivanti provides unified endpoint management, IT service management, and security solutions that overlap with ConnectWise's RMM, PSA, and cybersecurity offerings. It serves both enterprise IT and MSP channels with broader IT asset management depth.
- ServiceNow: ServiceNow is the enterprise ITSM leader and competes with ConnectWise PSA at the high end of the market. While it does not target the SMB MSP segment directly, it increasingly encroaches on enterprise MSP opportunities and ITSM workflows that ConnectWise serves through partnerships and integrations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
ConnectWise social profiles
Digital presenceConnectWise compliance and trust
Trust signalCompliance1 record
ConnectWise financial estimates
Financial estimateRevenue estimate
Valuation estimate
ConnectWise leadership team
Management profileNumber of profiles
Profiles4 records
ConnectWise subsidiaries and ownership
Company hierarchySubsidiaries5 records
ConnectWise funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ConnectWise M&A and investment
M&A and investmentM&A13 records
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ConnectWise
What does ConnectWise do?
ConnectWise provides a unified AI-native software platform for managed service providers (MSPs), integrating Professional Services Automation (PSA), Remote Monitoring and Management (RMM), cybersecurity, backup and disaster recovery, automation, and agentic AI capabilities into a single operational layer. The company sells subscription-based software licenses per seat or per endpoint, bundled through offerings like ConnectWise Pro, and supplements this with payment processing via Wise-Pay and financial benchmarking through Service Leadership.
Is ConnectWise a public or private company?
ConnectWise is a private company. It is classified as private equity controlled and is currently operating.
When was ConnectWise founded?
ConnectWise was founded in 1982. It employs 1,001 to 5,000 people.
Where is ConnectWise based?
ConnectWise is headquartered in Tampa, United States, in the North America region.
How does ConnectWise make money?
Three revenue lines are on record. Software Platform Subscriptions are the primary driver. The others are professional Services & Implementation and payment Processing (Wise-Sync).
Who are ConnectWise's main competitors?
Direct peers on record are Kaseya, NinjaOne, N-able, Atera, Syncro and HaloPSA. Broad incumbents are ManageEngine (Zoho), Freshworks (Freshservice), Ivanti and ServiceNow.
Does ConnectWise have an API?
Yes. ConnectWise exposes a public API. Developer documentation is at docs.connectwise.com.
What industry is ConnectWise in?
ConnectWise's product category is MSP Software Platform. Its primary akta.pro industry code is BPAEABAB, Helpdesk & End-User Support Services, with a secondary code of BPAMAOAC, System Integration & Connectors. Its NAICS code is 54151 and its SIC code is 7372.