What Professio does

Professio is a Finnish professional training and events company serving Nordic enterprises and individuals, founded in 2006 as part of Cor Group Oy. The company operates the Professio, Tieturi and Management Institute of Finland (MIF) brands and reaches 25,000+ customers annually through roughly 600 training courses and 100+ events each year. Its signature Professio Executive community connects 10,000+ Nordic executives via 50+ C-level events and a 500+ speaker network.

The core commercial product is Professio+, an all-in-one annual subscription (Standard from €166/month, Premium, Platinum) that bundles 1,000+ digital courses on Professio+ Digital (professiodigital.fi), live and hybrid training days, admission to events, personal skills coaching and the AI Learning Coach — a proprietary recommendation and learning-path assistant. The technology stack is a web-based learning platform plus a ticketing platform (tickets.professiogroup.fi); the AI layer is described as recommendation plus generative guidance with multimodal interactions. Adjacent offerings include executive coaching (Johdon valmennukset), career transition and outplacement (Muutosturva, including a dedicated 55+ program), customized corporate trainings (Räätälöidyt koulutukset), custom events (Räätälöidyt tapahtumat), the Koulutuskortti bulk training card claiming up to 40% savings, and Professio Match curated executive networking.

Revenue is generated through four streams: recurring Professio+ annual subscriptions, per-seat individual training/event sales, quotation-based custom training and events, and tiered corporate event sponsorships. Go-to-market combines direct enterprise sales (account executives, Head of Sales) with a self-serve webstore (verkkokauppa) and an event-led demand engine. Professio is headquartered in Keilaranta 1, Espoo, Finland, and the firmographic headcount (11–50) understates the actual Group scale of 120+ in-house professionals across brands.

Name

Professio

Legal name

Professio Group Oy

Website

https://professio.fi

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Professio is a Finnish professional training and events company serving Nordic enterprises and individuals. Through the Professio+ subscription, 600+ training courses, 100+ annual events, and the 10,000-member Professio Executive community, it delivers continuous professional development across multiple sub-brands.

Ownership category

akta.pro rank

Product category

Professional Training and Development

NAICS

Professional and Management Development Training (61143), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI)

akta.pro secondary industry

Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD)

Keywords

• Professional training services
• Corporate event management
• Executive coaching programs
• Leadership development training
• Continuing education subscriptions

Headquarters

HQ city

Espoo

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professio+ Annual Subscription: Annual subscription licenses (Standard, Premium, Platinum) providing access to digital courses, live training days, events, and coaching services. Contract period of 12 months with automatic 6-month renewals. The subscription bundles digital content, instructor-led training days, events, and personalized coaching.
2. Individual Training and Event Registration: Individual training courses and events are sold on a per-seat, per-session basis. Prices vary by program. Group discounts of approximately 10% apply for teams of 3 or more.
3. Custom/Tailored Training and Events: Räätälöidyt koulutukset (customized trainings) and tailored events are sold as bespoke solutions to organizations. Pricing is quotation-based.
4. Corporate Partnerships and Sponsorships: Organizations sponsor or partner at events (e.g., DigiSote, CIO Nordic) for brand visibility, exhibitor space, and access to target audiences. Tiered partnership packages are offered.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Professio is a Finnish professional training and events company that delivers an annual subscription service (Professio+) bundling digital courses, live training days, professional events, and an AI-powered personal learning coach. The company also produces customized corporate training programs, executive coaching, career transition support (Muutosturva), and over 100 signature Nordic conferences annually (including DigiSote, CIO Nordic, Osastonhoitaja, and Defsec), operating under sub-brands Tieturi (IT training) and Management Institute of Finland MIF (management training).

Product overview

Professio is a Finnish training and events company offering a comprehensive professional development ecosystem. The core offering is Professio+, an all-in-one annual subscription service combining digital learning (Professio+ Digital with 700+ courses), live and hybrid training sessions (1,500+ available), professional events (100+ annually), and AI-powered personal coaching. The company operates multiple sub-brands including Tieturi (IT training) and Management Institute of Finland MIF (management training), all under Professio Group. Standalone services include customized training programs, custom event planning, executive coaching, and career transition support. The company delivers approximately 600 training sessions and 100 events annually to over 25,000 customers across Finland and the Nordic region, with a customer satisfaction rating of 4.6/5.

Differentiator

Problem solved

Functional benefit

Brands

• Tieturi: Training and professional development services brand under Professio Group
• Management Institute of Finland (MIF)

Products and services

• Professio+ Subscription All-in-one annual subscription for continuous professional development combining digital content (Professio+ Digital), live and hybrid training days, events, AI Learning Coach, and personal skills coaching. Available in Standard (2 training days/year, €166+/month), Premium (6 training days/year, personal skills coach), and Platinum (unlimited training days, 5 curated Professio Match meetings) tiers. 12-month contract with 6-month auto-renewal, invoiced billing.
• Professio+ Digital Online learning environment within Professio+, also sold standalone, offering 700+ digital self-study courses and micro-courses accessible 24/7, with AI Learning Coach guidance and learning path recommendations.
• Koulutuskortti (Training Card) Bulk training purchase option offering up to 40% cost savings compared to individual training purchases. Provides access to a selection of live training sessions across Professio's course catalog.
• Johdon valmennukset (Executive Coaching) Customized leadership development programs combining skills analysis with executive coaching, tailored for management teams and entire organizations.
• Muutosturva (Career Transition Support) Services supporting employees during organizational changes, including outplacement support, skills updating, and career direction clarification.
• Muutosturvakoulutus yli 55-vuotiaille (Career Transition Training for Over-55s) Extended career transition support specifically designed for professionals over 55, with training pathways built around their experience, goals, and next career phase.
• Räätälöidyt koulutukset (Customized Training) Tailored training programs designed specifically for an organization's needs, covering any topic area with customized content, timing, format, and location. Quotation-based pricing.
• Räätälöidyt tapahtumat (Custom Events) Custom-designed events for organizations seeking commercially profitable, impactful, and high-quality executed events tailored to specific objectives.
• Tieturi Wholly-owned subsidiary brand offering technology and IT-focused training courses and programs within the Professio+ ecosystem.
• Management Institute of Finland (MIF) Wholly-owned subsidiary brand providing management and professional development training within the Professio+ ecosystem.
• Professio Executive C-level professional community and events offering access to 10,000+ leaders, 500+ speakers, and 50+ executive decision-maker events annually across the Nordic region.
• Professio Signature Events (DigiSote, CIO Nordic, Osastonhoitaja, Apulaisosastonhoitaja, Defsec) Ticketed annual signature conferences serving Nordic professional communities — DigiSote (healthcare digitalization), CIO Nordic (technology leadership), Osastonhoitaja and Apulaisosastonhoitaja (nursing leadership), and Defsec (defense and security). These events aggregate decision-makers and generate leads for subscription and custom training services.

Quantifiable outcome

• Training costs up to 40% lower through the Koulutuskortti (training card) model
• +2 more outcomes

Named customers12 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature1 record

Partnerships

22 partnerships are on record, tiered minor and core.

• NetoxminorOthers · 1 January 2027Main partner at CIO Nordic 2027, providing cybersecurity and network solutions.
• CheckpointminorOthers · 1 January 2027Partner at CIO Nordic 2027, specializing in cybersecurity solutions.
• TruesecminorOthers · 1 January 2027Partner at CIO Nordic 2027, providing cybersecurity consulting and managed security services.
• AdapteominorOthers · 1 January 2027Partner at Defsec 2027, providing modular building and workspace solutions for defense and security sectors.
• AscomminorOthers · 1 January 2027Main partner at Osastonhoitaja ja Hoitotyön Johtaja 2027 event, providing healthcare communication and mobile workflow solutions.
• StiegelmeyerminorOthers · 1 January 2026Partner at the Apulaisosastonhoitaja 2026 healthcare leadership event, showcasing healthcare furniture and equipment solutions to nursing professionals.
• DuodecimminorOthers · 1 January 2026Partner at the Apulaisosastonhoitaja 2026 event. Duodecim provides evidence-based medical knowledge and clinical decision support content relevant to healthcare professionals.
• B. BraunminorOthers · 1 January 2026Medical technology company sponsoring the Apulaisosastonhoitaja 2026 healthcare leadership event.
• Woikoski MedicalminorOthers · 1 January 2026Medical gas and healthcare technology company partnering at Apulaisosastonhoitaja 2026.
• FP HealthcareminorOthers · 1 January 2026Healthcare products and services company partnering at Apulaisosastonhoitaja 2026.
• BCB-MedicalminorOthers · 1 January 2026Sponsor at DigiSote 2026 (healthcare digitalization conference). BCB-Medical specializes in pharmaceutical and medical healthcare solutions.
• Nordic Healthcare GroupminorStrategic or Co-development Partner · 1 January 2026Nordic Healthcare Group is a co-host and strategic content partner at DigiSote 2026, contributing healthcare consulting expertise and research to the program.
• MehiläinenminorOthers · 1 January 2026Mehiläinen is a partner at DigiSote 2026, showcasing private healthcare services to the event's public sector audience.
• Tandem HealthminorOthers · 1 January 2026Tandem Health is a partner at DigiSote 2026, focused on digital health solutions for Nordic healthcare organizations.
• Digital WorkforceminorOthers · 1 January 2026Partner at DigiSote 2026, offering automation and robotic process automation solutions for healthcare administration.
• VivagominorOthers · 1 January 2026Partner at DigiSote 2026, providing digital wellbeing and remote monitoring solutions for elderly care.
• IstekkiminorOthers · 1 January 2026Partner at DigiSote 2026, providing IT outsourcing and managed services for social and healthcare organizations.
• TwodayminorOthers · 1 January 2026Partner at DigiSote 2026, offering enterprise IT solutions including ERP and CRM for healthcare organizations.
• BeehealthyminorOthers · 1 January 2026Partner at DigiSote 2026, providing digital health and wellness solutions.
• Suvanto CareminorOthers · 1 January 2026Partner at DigiSote 2026, providing digital solutions for elderly care management.
• TaloustutkimuscoreStrategic or Co-development Partner · 1 January 2026Professio partnered with Taloustutkimus to conduct a large-scale survey of 1,640 Finnish professionals on future work skills in Spring 2026. The resulting report serves as a key thought leadership and marketing asset for Professio.
• TalentAdoreminorOthers · 1 January 2025TalentAdore provides applicant tracking and recruitment platform services to Professio. Professio uses TalentAdore for its own hiring and accepts open applications through the TalentAdore platform.

Scale indicators11 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• BTS: Global professional services firm focused on leadership development, strategy execution, and sales transformation. Comparable to Professio Executive in serving C-level audiences with development programs and curated events.
• Cegos: Global corporate training and leadership development provider offering customized programs, e-learning, and consulting. Comparable to Professio's combination of customized training, executive coaching, and digital content.
• LinkedIn Learning: LinkedIn's consumer/enterprise e-learning subscription offering thousands of expert-led courses. Comparable to Professio+ Digital as a B2B learning subscription with broad topic coverage.

Direct peers

• Go1: Training content aggregator offering enterprise subscription access to thousands of courses from third-party providers. Comparable to Professio+ as a multi-source learning subscription marketplace for organizations.
• Pluralsight: Technology and developer-focused training subscription with skill assessments and learning paths. Comparable to Professio's Tieturi sub-brand for technology and IT skills training.
• Coursera (Coursera for Business): Subscription-based online learning platform with enterprise tier. Comparable to Professio+ in bundling courses, programs, and credentials into paid organizational subscriptions for workforce development.
• Udemy Business: Enterprise subscription tier built on Udemy's marketplace of 200,000+ courses. Comparable to Professio+ in offering broad, role-based learning libraries to enterprises on annual subscriptions.
• Skillsoft: Global corporate learning platform offering enterprise subscriptions across leadership, technology, and compliance topics. Closely comparable to Professio+ as a multi-topic professional learning subscription at enterprise scale.

Regional players

• Nordic Business Forum: Nordic executive conference organizer featuring global thought leaders for business audiences. Comparable to Professio Executive's 50+ annual C-level events in building premium executive communities in the Nordics.
• Sulava Oy: Finnish training and consulting firm specializing in Microsoft and modern workplace adoption. Comparable as a direct Nordic competitor in technology training and a parallel ecosystem to Tieturi.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@professio469
• Facebookfacebook.com/ProfessioFinland
• LinkedInlinkedin.com/company/professio
• Instagraminstagram.com/professiogroup
• Xx.com/Professio_FI

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Professio