The Conran Shop
The Conran Shop is a Japan-based premium home furnishing retailer operating six physical stores and a Shopify e-commerce platform, selling curated international designer brands alongside exclusive proprietary collections to affluent Japanese consumers and B2B contract clients.
- Company typePrivate
- Founded1973
- HeadquartersTokyo, Japan
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What The Conran Shop does
The Conran Shop is the Japanese operating entity (株式会社コンランショップ・ジャパン, Conran Shop Japan Ltd.) of the globally licensed Conran Shop brand originally founded by Sir Terence Conran on London's Fulham Road in 1973. The company sells furniture, lighting, kitchenware, bath products, and lifestyle merchandise, combining curated international designer brands — including Fritz Hansen, Louis Poulsen, Vitra, and Carl Hansen & Søn — with proprietary original collections such as the Winslow sofa (designed by Terence Conran and produced for over 30 years), Ann Shaker (developed with Japanese manufacturer Hiromatsu Furniture and stylist Kanae Ishii), TAMILLA (designed by Francis Sultana), and SHIMIDO (designed by Felix Conran, the founder's grandson).
Operations span six physical retail locations in Japan — Tokyo (Azabudai Hills flagship opened November 2023), Shinjuku (Shinjuku Park Tower, the original 1994 location), Marunouchi, Isetan Shinjuku, Daikanyama, and Fukuoka — alongside two adjacent F&B venues, Orby Restaurant (French cuisine under chef Makoto Kono) and Tea Bar Chokeikyo (Asian tea culture directed by Sakurai Shinnya). A direct-to-consumer Shopify-based e-commerce platform supports domestic online sales with member loyalty, gift wrapping, and wedding services, while a dedicated B2B contract team delivers interior design, FF&E procurement, and design-direction services to hospitality and corporate clients.
Pricing is unit-based across thousands of SKUs, ranging from ¥110 for shopping bags to over ¥1,342,000 for premium designer sofas, with free shipping on small-item orders above ¥15,000 and a tiered membership point system (1–25% returns by rank). The Japan entity is led by CEO 濵澤政一 and CDO 中原慎一郎 (founder of Landscape Products, appointed President in April 2022), is privately held with no venture or public ownership signals detected, and ships only domestically despite the parent brand's broader presence in the UK, Korea, and Kuwait.
The Conran Shop firmographics
Firmographics- Name
- The Conran Shop
- Legal name
- 株式会社コンランショップ・サービス
- Website
- https://conranshop.jp
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Short description
- The Conran Shop is a Japan-based premium home furnishing retailer operating six physical stores and a Shopify e-commerce platform, selling curated international designer brands alongside exclusive proprietary collections to affluent Japanese consumers and B2B contract clients.
- Ownership category
- akta.pro rank
The Conran Shop industry classification
Industry- Product category
- Home Furnishings Retail
- NAICS
- Furniture, Home Furnishings, Electronics, and Appliance Retailers (449), Home Furnishings Retailers (44912)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Furniture Stores (5712)
- akta.pro primary industry
- Consignment & Estate Sale Home Goods Retail (Curated/Managed Sales) (CRAIANAM)
- akta.pro secondary industry
- Secondhand & Consignment Furniture Retail (CRAIANAA)
Keywords
Where The Conran Shop is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices8 records
Markets served
The Conran Shop business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Retail Product Sales: Sale of curated furniture, lighting, home accessories, and lifestyle products through physical stores and e-commerce platform. The company carries both international designer brands and proprietary original products under The Conran Shop label.
- Restaurant Operations: Orby Restaurant and Tea Bar Chokeikyo dining establishments operated within or adjacent to retail locations, offering French cuisine and tea services.
- Interior Design Services: Contract and interior design services for residential projects including furniture procurement and space styling.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual retail products with unit pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
The Conran Shop product offering
Product offeringCore offering
The Conran Shop is a premium home furnishings retailer selling curated furniture, lighting, kitchenware, bath products, and lifestyle goods through physical retail stores and e-commerce. The product range combines international designer brands (Fritz Hansen, Louis Poulsen, Vitra) with proprietary original collections (Winslow sofa, Ann Shaker, TAMILLA, SHIMIDO, TCS Originals), complemented by in-store restaurants (Orby Restaurant, Tea Bar Chokeikyo) and interior design/contract services for residential and commercial clients.
Product overview
The Conran Shop is a home furnishing retailer offering a curated mix of internationally sourced furniture, lighting, kitchenware, bath products, lifestyle goods, and original branded items. The product portfolio includes signature original sofa lines (Winslow, Ann Shaker, TAMILLA, SHIMIDO, ELLIPSE, SOFTIE, OPEN FIELD, HAMBLEDEN, MALTON), furniture across categories (chairs, tables, storage, beds), lighting (pendant, floor, desk, portable), kitchen and bath essentials, lifestyle merchandise (jewelry, bags, travel items), and gifts. The company operates physical retail stores in Japan (Tokyo, Shinjuku, Marunouchi, Isetan Shinjuku, Daikanyama, Fukuoka), restaurant services (Orby Restaurant, Tea Bar 聴景居), and a comprehensive e-commerce platform with member loyalty program. Services extend to wedding gift services, interior design consulting, and contract/project services for residential and commercial clients.
Differentiator
Problem solved
Functional benefit
Brands
- Ann Shaker: Original furniture series created in collaboration with stylist Kanae Ishii and furniture manufacturer Hiromatsu Kogu (広松木工), featuring Shaker-inspired designs in oak with Japanese igusa seats.
- Winslow
- SHIMIDO
- TAMILLA
Products and services
- Winslow Sofa Signature sofa designed by Terence Conran featuring deep-seat design with all-feather cushions, metal spring construction, and British-made frames; a core product for over 30 years.
- Ann Shaker Furniture Collection Original furniture series featuring Shaker-style straight-line design with oak construction and hand-woven igusa grass seats, including highback chairs, armchairs, benches, beds, cabinets, mirrors, and shelving.
- TAMILLA Furniture Collection Furniture collection designed by Francis Sultana including armchairs, 2-seater sofas, daybeds, and side tables with solid oak frames, rattan side panels, and Belgian linen upholstery.
- SHIMIDO Sofa Collection Sofa series designed by Felix Conran featuring armchairs and sofa seating in multiple sizes with replaceable fabric covers; made in Italy with cotton/polyester fabric blends.
- TCS Original Products Private label products spanning furniture, lighting, kitchen, bath, and lifestyle categories, designed in-house or in collaboration with designers under The Conran Shop brand.
- Furniture Core furniture category including sofas, chairs, stools & benches, tables & desks, storage, beds & mattresses, bedding, rugs, mirrors, outdoor furniture, and vintage furniture.
- Lighting Lighting products including pendant lights, floor lights, desk lights, portable lights, ceiling lights, and wall lights.
- Kitchen & Tableware Kitchenware including tableware, kitchen appliances, cooking tools, table linens, cleaning supplies, storage, and coffee tools.
- Bath Products Bathroom and personal care items including body care, hair care, face care, bath products, room fragrances, perfume, towels, bathmats, robes, and laundry supplies.
- Lifestyle Products Lifestyle merchandise including jewelry, fashion accessories, bags, office supplies, outdoor goods, travel items, clocks, audio equipment, blankets, pet products, children's items, and books.
- Gift Services Gift services including wrapping, personalized gifts, wedding gifts, baby gifts, housewarming gifts, and gift sets with options for noshi (Japanese gift wrap), paper bags, and custom packaging.
- Orby Restaurant French-inspired casual restaurant located at Azabudai Hills in The Conran Shop Tokyo store, featuring natural wines and menus inspired by current London, Tokyo, and Paris dining scenes.
- Tea Bar Chokeikyo (聴景居) Tea bar offering Asian tea cultures with direction from Sakurai Honpo's director Sakurai Shinya, featuring Japanese-style tea, tea cocktails, and seasonal sweets in a refined Japanese space.
- Online Shopping Platform The Conran Shop's e-commerce platform enabling product browsing, purchasing, member registration, order management, and delivery across Japan.
- Members Club (Loyalty Program) Point-based membership program with rank-based benefits, annual purchase tiers affecting point redemption rates (1-25%), and promotional communications.
- Interior Design & Contracting Services Interior design consultation and contract services for residential and commercial spaces, offering FF&E (furniture, fixtures & equipment) procurement and design direction; served by a dedicated corporate sales team for hotels, offices, and commercial clients.
Quantifiable outcome
- 54% conversion lift after migrating to unified commerce platform
Companies that use The Conran Shop
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
The Conran Shop technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Conran Shop partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Fritz HansencoreLong-standing partnership with Danish furniture manufacturer Fritz Hansen, featuring exclusive products like PK22 lounge chair and PK61 side table, with periodic campaigns and special pricing offers at The Conran Shop.
- Louis PoulsencoreExclusive distribution and collaboration with Danish lighting manufacturer Louis Poulsen, including limited editions like PH Centenary Collection.
- 広松木工 (Hiromatsu Furniture)coreJapanese furniture manufacturer based in Fukuoka producing Ann Shaker original collection for The Conran Shop, featuring craftsmen artisans and sustainable design philosophy.
- 石井佳苗 (Kanae Ishii)coreInterior stylist collaborating on Ann Shaker original furniture series, bringing 'PLAIN SIMPLE USEFUL' design philosophy to life with Hiromatsu Furniture.
- VitraminorCollaboration on Eames Lounge Chair special edition, sold out within 4 weeks. Also collaborated with Carl Hansen & Søn.
- SupergroupminorCollaboration on TCS x Supergroup Oddments ceramic collection featuring distinctive handcrafted pottery pieces.
- Francis SultanacoreWorld-renowned interior designer who designed the TAMILLA collection exclusively for The Conran Shop, inspired by Terence Conran's vision.
- Felix ConrancoreGrandson of Sir Terence Conran, designer of SHIMIDO collection featuring Japanese-inspired craftsmanship with Italian fabric covers.
- ShopifycoreUnified commerce platform provider enabling The Conran Shop's omnichannel retail operations, resulting in 54% conversion lift.
- 紺野真 (Shin Konno)minorHead chef at Orby Restaurant, bringing casual French cuisine with natural wines inspired by London, Tokyo, and Paris dining scenes.
- 櫻井焙茶研究所 (Sakurai Hojicha Institute)minorDirection by Sakurai Shinnya of Tokyo Aoyama tea house for Tea Bar Chokeikyo, offering Asian tea culture experiences.
- 虎之門商会 (Toranomon商会)minorVintage furniture repair workshop in Tokyo East Azabu specializing in restoration of Winslow sofas and antique furniture.
- Vitra, Carl Hansen & SønminorCollaboration on special editions including Eames Lounge Chair 25-unit limited edition sold out in 4 weeks.
Scale indicators3 records
Recent moves9 records
Expansion highlights5 records
The Conran Shop competitors and assessment
Company assessmentEmerging players
- Vitra: Vitra is a Swiss family-owned design manufacturer (Eames, George Nelson, Jasper Morrison) and a core Conran Shop partner. It also operates its own VitraHaus flagship and direct channels, making it both a supplier and a partial competitor for the modernist design customer The Conran Shop serves.
- Carl Hansen & Søn: Carl Hansen & Søn is a Danish heritage design manufacturer (Hans Wegner, Børge Mogensen) and a strategic partner of The Conran Shop. It is also a partial competitor as it sells directly to consumers globally — overlapping with Conran's Wegner/craft-modern assortment while remaining a key supply partner.
Broad incumbents
- Crate & Barrel: Crate & Barrel is a multi-category home furnishings retailer (operated by Euromarket Designs, also owner of CB2) with stores in the US, Canada, and a long-standing presence in Japan. It competes with The Conran Shop at a more accessible price tier, but overlaps in curated home assortment, lighting, kitchen, and lifestyle categories.
- Knoll: Knoll is a US-based heritage modern design furniture brand (now part of MillerKnoll) and a long-standing player in the contract and residential premium design space. It is a partial peer through its direct-to-consumer channels and contract business, both of which overlap with The Conran Shop's assortment and contract services.
- Cassina: Cassina is a leading Italian luxury design furniture manufacturer (and part of Haworth Lifestyle) that sells both through dealers (including The Conran Shop) and through its own flagship network. It overlaps in the premium Italian/modernist design category The Conran Shop carries, and competes for the same end consumer via its own monobrand stores.
Direct peers
- RH (Restoration Hardware): RH is a global premium home furnishings retailer operating galleries and e-commerce across multiple categories — furniture, lighting, and lifestyle. It is the closest direct comparable to The Conran Shop's model of curated multi-brand designer home goods sold through destination retail, though at significantly larger scale and North America-centric footprint.
- BoConcept: BoConcept is a Danish-founded premium design furniture franchise with showrooms in major cities worldwide, including Japan. It directly competes with The Conran Shop on curated modern designer furniture, urban flagship retail, and B2B/contract services.
- Design Within Reach (MillerKnoll): Design Within Reach is a US-based retailer of authentic modern design furniture and accessories, including many of the same designer brands The Conran Shop carries (Eames, Hans Wegner, etc.). It is a direct comparable in multi-brand premium design retail and shares a similar designer-collab-led assortment strategy.
- ACTUS: ACTUS is a Japanese premium home retailer offering curated European designer furniture and interior coordination services. It competes directly with The Conran Shop Japan for the same affluent, design-aware Tokyo consumer and shares the multi-brand curated-retail playbook.
- IDÉE: IDÉE is a Japanese design furniture and lifestyle brand/retailer with a strong following among design-conscious Tokyo consumers. It is one of the closest direct peers in the Japanese market, operating with a similar curated, design-philosophy-driven model that targets an overlapping affluent customer base.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Conran Shop social profiles
Digital presenceThe Conran Shop financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Conran Shop leadership team
Management profileNumber of profiles
Profiles6 records
The Conran Shop funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Conran Shop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Conran Shop
What does The Conran Shop do?
The Conran Shop is a premium home furnishings retailer selling curated furniture, lighting, kitchenware, bath products, and lifestyle goods through physical retail stores and e-commerce. The product range combines international designer brands (Fritz Hansen, Louis Poulsen, Vitra) with proprietary original collections (Winslow sofa, Ann Shaker, TAMILLA, SHIMIDO, TCS Originals), complemented by in-store restaurants (Orby Restaurant, Tea Bar Chokeikyo) and interior design/contract services for residential and commercial clients.
Is The Conran Shop a public or private company?
The Conran Shop is a private company. It is classified as corporate owned and is currently operating.
When was The Conran Shop founded?
The Conran Shop was founded in 1973.
Where is The Conran Shop based?
The Conran Shop is headquartered in Tokyo, Japan, in the Asia region.
How does The Conran Shop make money?
Three revenue lines are on record. Retail Product Sales are the primary driver. The others are restaurant Operations and interior Design Services.
Who are The Conran Shop's main competitors?
Emerging players on record are Vitra and Carl Hansen & Søn. Broad incumbents are Crate & Barrel, Knoll and Cassina. Direct peers are RH (Restoration Hardware), BoConcept, Design Within Reach (MillerKnoll), ACTUS and IDÉE.
Does The Conran Shop have an API?
No public API is recorded for The Conran Shop.
What industry is The Conran Shop in?
The Conran Shop's product category is Home Furnishings Retail. Its primary akta.pro industry code is CRAIANAM, Consignment & Estate Sale Home Goods Retail (Curated/Managed Sales), with a secondary code of CRAIANAA, Secondhand & Consignment Furniture Retail. Its NAICS code is 449 and its SIC code is 5700.