MF Fleet Management
MF Fleet Management AG is a Switzerland-based, manufacturer-independent B2B fleet leasing and management company serving business customers with at least 5 vehicles via a modular full-service-leasing platform, plus adjacent management, financing, and cross-border customs services under Emil Frey Gruppe ownership.
- Company typePrivate
- Founded2000
- HeadquartersGlattbrugg, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What MF Fleet Management does
MF Fleet Management AG is a Switzerland-based, manufacturer-independent B2B fleet leasing and management company operating exclusively in the domestic market with cross-border ancillary services. Founded in May 2000 as Credit Suisse Fleetmanagement AG (a 50/50 joint venture between Credit Suisse and Deutsche Leasing AG), the entity was rebranded and reorganized in August 2013 as a 100% subsidiary of Emil Frey Gruppe, while preserving operational autonomy under long-tenured CEO Roger Merki. The company serves business customers with vehicle fleets of at least 5 vehicles (typical customer range: 10 to 1,600 vehicles), managing approximately 7,000 vehicles across its book.
Its core offering is a modular Full-Service-Leasing product structured around a Baukastenprinzip ("building block") system. Customers compose a tailored solution from core modules (financing, service and maintenance, tires, fuel, mobility guarantee, online reporting via the Fleetreporter, service card) and optional add-ons (traffic tax, insurance through Allianz Suisse, customs clearance). Adjacent service lines include "Management Only" (administration for self-financed fleets), "Finance Only" (vehicle procurement and financing over 12-60 months), and "Sales & Leaseback" (acquisition of existing customer fleets). The technology footprint is lightweight: a proprietary online reporting platform (MF Fleetreporter / MF Fleetreporter Plus), a customer service portal for damage reporting and administrative changes, and conventional web CMS/search infrastructure.
The business model is predominantly subscription-recurring, with monthly leasing rates, managed-services fees for administration-only contracts, transaction-based revenue from sales-and-leaseback acquisitions, and professional-services fees for cross-border customs clearance. GTM is sales-led and consultation-driven, supported by free fleet analyses, partner referrals (bodywork, fuel, tire, electricity), and direct enterprise engagement led by the CEO and Director of Sales. The company distributes exclusively through direct sales with regional coverage for French-speaking Switzerland. Contract lengths typically run 36-48 months, with framework agreements terminable on three months' notice.
MF Fleet Management firmographics
Firmographics- Name
- MF Fleet Management
- Legal name
- MF Fleetmanagement AG
- Website
- https://mf-fleetmanagement.ch
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MF Fleet Management AG is a Switzerland-based, manufacturer-independent B2B fleet leasing and management company serving business customers with at least 5 vehicles via a modular full-service-leasing platform, plus adjacent management, financing, and cross-border customs services under Emil Frey Gruppe ownership.
- Ownership category
- akta.pro rank
MF Fleet Management industry classification
Industry- Product category
- Fleet Management and Leasing Services
- NAICS
- Automotive Equipment Rental and Leasing (5321), Passenger Car Leasing (532112)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510), Finance Lessors (6172)
- akta.pro primary industry
- Fleet Leasing (Closed-End & Open-End) (THADAKAB)
- akta.pro secondary industries
- Corporate & Employee Fleet Programs (THADAKAC), Maintenance Management Programs (Preventive Maintenance, Vendor Networks) (TLABAIAG), Fleet & Commercial Vehicle Finance (FSAKADAE)
Keywords
Where MF Fleet Management is headquartered
LocationHeadquarters
- HQ city
- Glattbrugg
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
MF Fleet Management business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Full-Service-Leasing: Comprehensive leasing solution including vehicle financing, maintenance, tires, fuel management, mobility guarantee, online reporting, and optional modules for traffic tax, insurance, and customs clearance. Revenue generated through monthly leasing rates plus variable service provider accounts for usage-based costs (fuel, service, repairs). Contract terms typically 12-60 months, commonly 36-48 months.
- Management Only: Professional fleet administration service where vehicles remain owned by the customer. MF handles all fleet management tasks including administration, optimization, and coordination with service partners. Suitable for companies with sufficient liquidity to self-finance vehicles.
- Finance Only: Vehicle financing solution without the full service component. MF procures and finances vehicles for 12-60 month terms, with vehicles returned at agreed residual values. No purchase option at lease end. Often serves as entry point leading to Full-Service-Leasing.
- Sales & Leaseback: MF acquires existing vehicle fleets at market or book value, enabling companies to free up capital. Customers can choose pure financing or add fleet management services. Common entry solution for new customer acquisition.
- Vehicle Customs Clearance Services: Specialized service for declaring company vehicles for EU private use (for cross-border employees), handling all administrative and customs documentation. Includes VAT recovery services for Germany, France, and Austria.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Modular Full-Service-Leasing with customizable service components |
| Professional services/ project-based | Monthly | Management Only - administration services for self-financed fleets |
| Subscription | Monthly | Finance Only - vehicle procurement and financing |
| Transaction based/ take rate | Multi-year contract | Sales & Leaseback - fleet acquisition with optional management |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
MF Fleet Management product offering
Product offeringCore offering
MF Fleet Management provides B2B fleet leasing and management solutions exclusively to Swiss business customers (Geschäftskunden) with vehicle fleets of at least 5 vehicles. The company offers a modular Full-Service-Leasing system (Baukastenprinzip) combining vehicle financing, service & maintenance, tires, fuel, mobility guarantee, online reporting, and a Service Card, with optional modules for traffic tax, insurance, and vehicle customs clearance for cross-border employees. The company manages approximately 7,000 vehicles across three core service models: Management Only, Finance Only, and Sales & Leaseback.
Product overview
MF Fleet Management offers a modular Full-Service-Leasing system in the B2B sector for fleet vehicle management. The core offerings include three service levels: Management Only (administration only, customer finances vehicles), Finance Only (acquisition and financing with 12-60 month terms), and Sales & Leaseback (acquisition of existing fleets). The modular building-block system provides financing, service & maintenance, tires, fuel, mobility guarantee, online reporting (Fleetreporter), and a Service Card as core components, with optional modules for traffic tax management, insurance (via Allianz), and vehicle customs clearance for cross-border employees.
Differentiator
Problem solved
Functional benefit
Products and services
- Management Only A fleet management service where the customer retains ownership of the vehicles; MF Fleet Management handles professional vehicle administration, optimization, and coordination with service partners. Designed for companies with sufficient liquidity to self-finance their vehicle fleet.
- Finance Only Vehicle acquisition and financing service through MF Fleet Management with usage periods of 12 to 60 months. Vehicles are returned at agreed residual values at contract end with no purchase option. Often serves as an entry point leading to Full-Service-Leasing.
- Sales & Leaseback MF Fleet Management acquires an existing customer vehicle fleet at market or book value, freeing up capital tied in vehicles. Customers can choose pure financing or add full fleet management services. Common entry solution for new customer acquisition.
- Full-Service-Leasing (Baukastenprinzip) Comprehensive modular leasing solution combining vehicle financing, service & maintenance, tires, fuel management, mobility guarantee, online reporting (Fleetreporter), and a Service Card. Customers select from core modules and optional add-ons (traffic tax, insurance, vehicle customs clearance) to create a tailored fleet management package. Contract terms typically 12-60 months, commonly 36-48 months.
- Vehicle Customs Clearance Services (Fahrzeugverzollung) Complete vehicle customs declaration services for Swiss company vehicles used privately by EU-resident employees (Grenzgänger). Enables unrestricted private use of company vehicles within the EU and includes VAT recovery services for Germany, France, and Austria. Compliance support for EU customs regulations that changed in May 2015.
Quantifiable outcome
- Customer testimonial: 'I need a partner I can rely on 100% - and I have that with MF Fleet Management'
- +1 more outcomes
Companies that use MF Fleet Management
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
MF Fleet Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
MF Fleet Management partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Allianz Suisse Versicherungsgesellschaft AGcoreInsurance partner for comprehensive fleet insurance solutions. MF Fleetmanagement works with Allianz Suisse to provide customized insurance quotes and handles risk and damage management for customers as part of the full-service offering.
- BP and ShellcoreFuel partners enabling cashless fueling throughout Switzerland and Europe. Customers can select up to three preferred mineral oil partners and fuel cashlessly via service account. BP and Shell provide international coverage for cross-border travel.
- Emil Frey AG (Bodywork Partners)coreExtensive network of bodywork/carrosserie partners throughout Switzerland including numerous Emil Frey AG locations and independent bodywork specialists. Partners include Amag, Auto Dünki, Carrosserie Aeschlimann, Carrosserie Fischer, Carrosserie Kaufmann, and many more providing nationwide coverage.
- Professional Customs Partners and AgenciescorePartnership with professional customs partners and agencies for vehicle customs clearance services in Germany, France, and Austria. MF cooperates with customs agencies to ensure proper declaration and processing of vehicle customs clearance for cross-border employees.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
MF Fleet Management competitors and assessment
Company assessmentDirect peers
- Amag Leasing: Amag is a major Swiss automotive importer (Volkswagen Group) and operates leasing and fleet services through its corporate division, competing directly with MF as a Swiss B2B fleet provider though with a captive OEM relationship.
- Athlon: Athlon (a Mercedes-Benz Mobility company) provides international B2B fleet leasing and integrated mobility solutions, comparable to MF in offering full-service leasing with financing, maintenance, insurance and reporting modules to corporate customers.
- Arval: Arval, a BNP Paribas subsidiary, is one of Europe's largest full-service vehicle leasing and fleet management providers, offering modular B2B fleet solutions directly comparable to MF Fleetmanagement's full-service leasing model across European markets.
- Sixt Leasing: Sixt Leasing (now part of Hyundai Capital) is a DACH-focused fleet leasing and management provider directly comparable to MF in offering full-service leasing, financing, and modular service packages to B2B customers in German-speaking markets.
- Fraikin: Fraikin is a European provider of commercial vehicle fleet management, leasing, and maintenance services, comparable to MF's commercial fleet offering though focused more heavily on trucks, vans, and LCVs.
- ALD Automotive: ALD Automotive (Société Générale, now merged with LeasePlan to form Ayvens) is a global B2B fleet leasing and mobility provider operating a modular full-service leasing model that closely mirrors MF's modular 'Baukastenprinzip' approach for corporate fleets.
Broad incumbents
- LeasePlan: LeasePlan (now part of Ayvens following merger with ALD) is a European fleet management and car leasing incumbent operating at much greater scale than MF, with overlapping full-service leasing, maintenance management, and cross-border mobility services for corporate clients.
- Enterprise Fleet Management: Enterprise Fleet Management is a US-based broad incumbent in full-service fleet leasing, management, and maintenance for businesses, operating a comparable modular service model at much larger scale than MF Fleetmanagement.
- Hertz Fleet Leasing: Hertz Fleet Leasing provides full-service vehicle leasing and fleet management solutions to corporate customers in North America and Europe, comparable to MF in modular leasing offerings and serving similar B2B segments.
Regional players
- Northgate (Redde Northgate): Northgate (now part of Redde Northgate / Move Intermodal) operates a UK-focused commercial vehicle rental and leasing fleet management business, comparable to MF's commercial fleet leasing services but operating in a different European geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
MF Fleet Management social profiles
Digital presenceMF Fleet Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
MF Fleet Management leadership team
Management profileNumber of profiles
Profiles21 records
MF Fleet Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MF Fleet Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MF Fleet Management
What does MF Fleet Management do?
MF Fleet Management provides B2B fleet leasing and management solutions exclusively to Swiss business customers (Geschäftskunden) with vehicle fleets of at least 5 vehicles. The company offers a modular Full-Service-Leasing system (Baukastenprinzip) combining vehicle financing, service & maintenance, tires, fuel, mobility guarantee, online reporting, and a Service Card, with optional modules for traffic tax, insurance, and vehicle customs clearance for cross-border employees. The company manages approximately 7,000 vehicles across three core service models: Management Only, Finance Only, and Sales & Leaseback.
Is MF Fleet Management a public or private company?
MF Fleet Management is a private company. It is classified as corporate owned and is currently operating.
When was MF Fleet Management founded?
MF Fleet Management was founded in 2000. It employs 11 to 50 people.
Where is MF Fleet Management based?
MF Fleet Management is headquartered in Glattbrugg, Switzerland, in the Europe region.
How does MF Fleet Management make money?
Five revenue lines are on record. Full-Service-Leasing is the primary driver. The others are management Only, finance Only, sales & Leaseback and vehicle Customs Clearance Services.
Who are MF Fleet Management's main competitors?
Direct peers on record are Amag Leasing, Athlon, Arval, Sixt Leasing, Fraikin and ALD Automotive. Broad incumbents are LeasePlan, Enterprise Fleet Management and Hertz Fleet Leasing. Northgate (Redde Northgate) is listed as a regional player.
Does MF Fleet Management have an API?
No public API is recorded for MF Fleet Management.
What industry is MF Fleet Management in?
MF Fleet Management's product category is Fleet Management and Leasing Services. Its primary akta.pro industry code is THADAKAB, Fleet Leasing (Closed-End & Open-End), with a secondary code of THADAKAC, Corporate & Employee Fleet Programs. Its NAICS code is 5321 and its SIC code is 7510.