What Nord Insuretech Group AB does

Nord Insuretech Group AB (publ.) is a Sweden-domiciled, Stockholm-headquartered insuretech operating a B2B2C digital insurance distribution model in the Nordics. Through enterprise partners — including large retail players, membership-based organisations and, more recently, niche communities such as the Tesla driver segment — the company delivers non-life insurance products to end-customers in Norway and Sweden, with stated intent to expand across the wider Nordic region. The group trades on NGM in Stockholm under ticker NIG following a January 2021 IPO, and is led on an interim basis by Acting CEO Ole Morten Settevik following CEO Jan Petter Myhrstad's temporary leave of absence through 31 December 2026.

The core technology is the Digisure platform, a cloud-based end-to-end insurance system composed of three components: a core insurance system, an automated robot-led onboarding workflow, and a data and analysis layer. Standard software components are sourced from subcontractors and configured to company specifications. Operating activity is run through wholly-owned subsidiaries — Digisure AS (insurance-as-a-service), Digisure Technology AS (software-as-a-service, licensing and SLAs), Nord Forsikring AS and Pronans Forsikring AS for Norwegian distribution — plus majority-owned CoverMe AS (90%), which provides niche-community distribution including the Tesla community.

The revenue model combines insurance premium revenue (Gross Written Premium flowed through carrier relationships), recurring subscription/technology fees on the Digisure platform, and partner distribution commissions. Gross Written Premium on the in-force portfolio grew from SEK 28 million at the start of 2025 to over SEK 57 million by the end of Q3 2025, with SEK 13.8 million in new sales secured in Q3 2025 alone. The company completed a SEK 15.7 million directed share issue to MNK Group in autumn 2025 to strengthen the balance sheet and convert shareholder loans into equity.

Name

Nord Insuretech Group AB

Legal name

Nord Insuretch Group AB (publ.)

Website

https://nordinsuretechgroup.se

Company type

Public

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Nord Insuretech Group AB operates a B2B2C digital insurance distribution platform in the Nordics, delivering non-life insurance products to end-customers through enterprise partners including large retailers, membership organisations and niche communities via its proprietary Digisure platform.

Ownership category

akta.pro rank

Product category

Insurtech Software Platform

NAICS

Insurance Agencies and Brokerages (524210), Other Insurance Related Activities (52429), Computer Systems Design and Related Services (54151)

SIC

Insurance Agents, Brokers & Service (6411), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Policy Administration, Underwriting & Rating Platforms (Core Insurance SaaS) (FSAGAGAB)

akta.pro secondary industries

Embedded Insurance & Affinity Distribution Platforms (FSAGAGAL), Data, Analytics & AI for Insurance (Risk, Pricing, Personalization) (FSAGAGAE), Partner/Channel Enablement Portals for Insurers & Distributors (White-Label, Affiliate) (THALALAN)

Keywords

• Insurance distribution platform
• Insurtech software
• Digital insurance platform
• Embedded insurance
• White-label insurance

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Insurance as a Service (Digisure AS): Provides end-to-end insurance platform services including full range of insurance products, communication with carriers, customer service, claims handling, and sales conversion support. Revenue generated through insurance premiums and platform fees.
2. Software as a Service (Digisure Technology AS): Provides license and SLA services along with billable support and advisory services to partners.
3. Insurance Premium Revenue: Gross Written Premium (GWP) from insurance products distributed through partners. GWP grew from SEK 28 million at start of 2025 to over SEK 57 million by Q3 2025.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Nord Insuretech Group AB delivers next-generation integrated insurance in the Nordics through its proprietary cloud-based Digisure platform. The company provides a complete digital insurance solution (Digisure AS) offering the full range of non-life insurance products, carrier communication, customer service, claims handling, and sales conversion support, along with a parallel SaaS offering (Digisure Technology AS) for technology licensing, SLAs, and advisory services. Distribution is conducted on a B2B2C basis through enterprise partners such as large retail players, membership-based organizations, and niche communities, with end customers reached via integrated digital channels.

Differentiator

Problem solved

Functional benefit

Brands

• Digisure: End-to-end insurance platform and Software as a service platform enabling insurance distribution through partners
• Nord Forsikring

Products and services

• Digisure AS (Insurance-as-a-Service Platform) End-to-end insurance-as-a-service platform offering the full range of non-life insurance products, carrier communication, customer service, claims handling, sales conversion support, and reporting, sold to enterprise partner distributors.
• Digisure Technology AS (Software-as-a-Service) Software-as-a-service subsidiary providing technology licensing, SLA management, billable support, and advisory services to enable partners to operate the Digisure insurance platform.
• CoverMe AS Norwegian insuretech company operating as a majority-owned subsidiary, expanding Nord's presence in the Nordic insurance market and providing entry into high-value niche communities such as the Tesla community.
• Nord Forsikring AS Wholly-owned Norwegian insurance subsidiary offering cutting-edge technology and personalized non-life insurance services to both partners and customers.
• Pronans Forsikring AS Wholly-owned Norwegian insurance operations subsidiary providing sales expertise and distribution power in the Norwegian market.

Quantifiable outcome

• GWP portfolio growth from SEK 28 million to over SEK 57 million in 2025 (Q1-Q3)
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• InstabankcoreStrategic or Co-development Partner · 1 January 2025Strategic partnership with Instabank as part of the commercial engine driving growth. Instabank distributes insurance products through Nord's platform.
• CoverMe AScoreStrategic or Co-development Partner · 18 December 2024Nord Insuretech Group acquired 90% of CoverMe AS, a Norwegian insuretech company, for 5.5 million SEK. The acquisition enhances Nord's presence in the Nordic insurance market and provides entry into high-value niche markets such as the Tesla community. Payment was made through stock-based payment in Nord shares.
• AccelerantminorStrategic or Co-development Partner · 1 January 2023Nord signed an LOI (Letter of Intent) with Accelerant to offer its own developed corporate insurance products to distribution partners.
• Digisure AScoreStrategic or Co-development PartnerSubsidiary acquired to secure an attractive platform and distribution power for personal insurance products. Digisure AS operates as an 'insurance as a service' platform.
• Nord ForsikringcoreStrategic or Co-development PartnerSubsidiary in Norway acquired to secure sales expertise and distribution power. Provides next-generation insurance services to both partners and customers.
• Pronans Forsikring ASminorStrategic or Co-development PartnerAcquired in 2022 to secure sales expertise and distribution power in the Norwegian market.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Trov: Digital insurance platform enabling on-demand and embedded insurance distribution, comparable in its SaaS-like approach to underwriting and partner enablement.
• Cover Genius: Global embedded insurance platform providing partner-distributed insurance products via APIs and white-label, very similar B2B2C model and product offering to Nord's Digisure platform.
• Zego: Insurtech providing insurance-as-a-service and partner-distributed insurance products, sharing Nord's tech-enabled distribution approach.
• Sure (embedded insurance infrastructure): Provides insurance infrastructure and APIs for embedded insurance distribution, comparable in its technology-platform approach to Nord's Digisure.
• Bought By Many (Many Pets): Digital-first insurer that distributes through partner channels and serves niche communities, closely aligned with Nord's model and CoverMe-style niche community approach.
• Wrisk: Embedded insurance platform that enables brands to offer tailored insurance products through digital channels, directly comparable to Nord's white-label and embedded distribution model.

Regional players

• Salty Lemon / Hedvig: Nordic-based digital-first insurer operating in the same geographic market, with comparable product and technology orientation though focused on D2C rather than partner distribution.

Emerging players

• Boost Insurance: Insurance-as-a-service platform enabling brands to offer insurance products, similar white-label/embedded distribution model though at an earlier scale.

Broad incumbents

• Tryg: Major Nordic non-life insurer with growing digital and partner distribution capabilities, the established player Nord competes with in the regional non-life market.
• Frida (previously If / Nordic digital insurance): Large Nordic insurance carrier increasingly investing in digital distribution platforms, representing the incumbent competitive benchmark Nord is positioning against.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nord Insuretech Group AB