Wayfarer Vans

What Wayfarer Vans does

Wayfarer Vans is a privately held, bootstrapped recreational vehicle design firm founded in 2015 and headquartered in Colorado Springs, Colorado. The company designs, manufactures, and installs modular camper van conversion kits that transform blank cargo vans (RAM ProMaster and Ford Transit platforms) into livable camper vans. Its core product line consists of four standardized kits — Walter (RAM ProMaster 136"), Walt (RAM ProMaster 159"), Wilma (Ford Transit 148" mid roof), and Wilford (Ford Transit 148" high roof) — each with proprietary modular furniture made from Baltic Birch, Havelock wool insulation, and laminated composite panels, with installation completed at the Colorado Springs shop in 2-3 days. The company also offers 25+ accessories from third-party brands (BLUETTI power stations, Dometic coolers/toilets, Maxx Air fans, Propex heaters, AMA windows) and a proprietary CAIRN app for campsite discovery.

The business operates a direct-to-consumer model: customers configure and purchase kits through wayfarervans.com, optionally buying a new van sourced via Dodge/Ford dealership partners, and either pick up in Colorado Springs or use nationwide shipping (with up to $2,000 one-way coverage). Pricing ranges from $22,500-$25,500 for kits and $70,500-$90,500 for complete van-plus-conversion packages, with free installation. Revenue streams include one-time conversion kit sales, accessory hardware sales, financing referral partnerships (Hearth), and dealer pass-through transactions. Customer segments span outdoor enthusiasts, families, full-time van-lifers, retirees, and off-road/AWD seekers, served across 49 U.S. states (excluding Alaska and Hawaii). Since founding, the company has completed over 1,300 conversions and grown a 4,500+ member community, supported by Vanbassador tours, Wayfarer Weekends events, and the Wayfarer Challenge adventure program. In 2025, Outside Magazine named Wayfarer Vans the "Best Camper Van." Current install lead times of 2-9 weeks indicate demand outstripping the small (1-10 employee) team's capacity.

Name

Wayfarer Vans

Legal name

Wayfarer Vans

Website

https://wayfarervans.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Wayfarer Vans is a Colorado Springs-based designer and installer of modular camper van conversion kits for RAM ProMaster and Ford Transit platforms, serving outdoor recreation consumers across 49 U.S. states with 2-3 day in-shop installs and a 1,300+ customer base since 2015.

Ownership category

akta.pro rank

Product category

Recreational Vehicle Conversions

NAICS

Motor Home Manufacturing (336213), Motor Vehicle Body and Trailer Manufacturing (33621)

SIC

Truck & Bus Bodies (3713)

akta.pro primary industry

Campervan Rentals (Class B / Converted Vans) (THADAIAA)

Keywords

• Camper van conversions
• Modular furniture systems
• Recreational vehicle design
• Van conversion kits
• Outdoor adventure vehicles

Headquarters

HQ city

Colorado Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Camper Van Conversion Kits: One-time purchase of complete conversion kits installed at Colorado Springs facility. Base kits range from $22,500-$25,500. Installation included free. Customers can also purchase new vans through dealership partners with conversion bundled.
2. Accessories: Wide variety of accessories for existing Wayfarer Vans including bed risers, bike plates, BLUETTI power stations, Dometic coolers/toilets, Maxx Air fans, Propex heaters, rooftop AC units, solar kits, swivel seats, windows, and storage solutions. Prices range from $99 to $3,500.
3. Financing Partnerships: Partnered with Hearth for financing options and RV financing through lenders. Company earns through dealership partner arrangements when customers purchase new vans through them. No commission from Hearth financing mentioned.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Wayfarer Vans converts cargo vans—specifically RAM ProMaster 136"/159" high roof and Ford Transit 148" mid/high roof variants—into livable camper vans via standardized, modular conversion kits (Walter, Walt, Wilma, Wilford) installed in 2-3 days at its Colorado Springs facility. Each kit includes foundation (floor, walls, Havelock wool insulation), Baltic Birch galley with water tanks, bed platform with memory foam mattress, and storage; over 25 accessories (power, climate, seating, storage) extend the offering. Customers can purchase a kit-only conversion or a complete new van through dealer partners, with financing via Hearth and nationwide shipping covered up to $2,000.

Product overview

Wayfarer Vans offers a portfolio of four modular camper van conversion kits designed for specific vehicle models: Walter and Walt (for RAM ProMaster 136" and 159" wheelbase high roof variants) and Wilma and Wilford (for Ford Transit 148" mid and high roof variants). These conversion kits transform empty cargo vans into livable camper vans with a focus on simplicity, modularity, and affordability. Each kit includes foundation (floor, insulation, walls, soft panels), furniture (galley with sink and water tanks, storage, boot boxes, Lagun swivel table), bed platform with memory foam mattress, and finishing touches (LED lights, window coverings). All conversions are installed at the Colorado Springs shop in 2-3 days. The product line extends to over 25+ accessories including power solutions (BLUETTI), climate control (Propex heater, rooftop AC), appliances (Dometic cooler, Dometic toilet), storage solutions, seating options, and solar systems. The company also provides a proprietary CAIRN app for campsite discovery, community programs (Vanbassador, Wayfarer Challenge, Wayfarer Weekend events), and financing/shipping services.

Differentiator

Problem solved

Functional benefit

Brands

• CAIRN: A camping app developed by Wayfarer Vans for Wayfarians to add, share, save, and review campsites from far off the paved roads to friendly roadside parking lots.

Products and services

• Walter Camper Van Conversion Kit Modular camper van conversion kit for RAM ProMaster 136" wheelbase, high roof. Designed for individual outdoor enthusiasts and weekend adventurers seeking a simple, compact conversion with 6'2" interior height, front-wheel drive, and one or two boot boxes for storage. Starting at $22,500 with free installation at the Colorado Springs shop.
• Walt Camper Van Conversion Kit Modular camper van conversion kit for RAM ProMaster 159" wheelbase, high roof. Offers the largest living space of all models, with three boot boxes, optional long-bed layout (6'8" sleeping surface), and front-wheel drive for outdoor adventurers and families needing generous storage. Starting at $25,500 with free installation.
• Wilma Camper Van Conversion Kit Modular camper van conversion kit for Ford Transit 148" mid roof. The most affordable AWD option, with lower height for better maneuverability, upper cabinets, and storage pockets for buyers wanting off-road/seek out rugged terrain. Starting at $22,500 with free installation.
• Wilford Camper Van Conversion Kit Modular camper van conversion kit for Ford Transit 148" high roof. Tallest interior height (6'4") with AWD capability, two boot boxes, and large upper cabinets for buyers wanting maximum standing room and off-road access. Starting at $25,500 with free installation.
• Wayfarer Vans Accessories Shop Catalog of 25+ standalone accessories sold through wayfarervans.com to extend or upgrade existing Wayfarer camper van conversions, including bed risers, bike mounts, BLUETTI power stations and alternator chargers, Dometic coolers and toilets, Maxx Air vent fans, Propex heaters, Velit rooftop AC, solar kits, Swivel Seats, Vented Windows, Upper Cabinets, Rear Seats, Slide Out Bed Extension, Power Station Platform, Wheel Well Storage Box, Lower Bunk Platform, Under Bed Gear Rack, Lowered Seat Base, Front Cab Window Covers, and The Bug Wall. Items are individually priced from $99 to $3,500.
• CAIRN Camping App Proprietary mobile application (iOS and Android) developed by Wayfarer Vans for Wayfarer owners and the broader camper van community to add, share, save, and review campsites ranging from remote off-road locations to friendly roadside parking lots.

Quantifiable outcome

• Over 1,300 conversions completed since 2015
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Dealership Partners (Dodge and Ford)coreChannel Partner/ Reseller/ DistributorPartnerships with Dodge and Ford dealerships for sourcing new vans with various configurations. Can arrange to wrap conversion cost into vehicle financing through these partners. Offer no-haggle purchasing experience with options like dual swivel seats, backup camera, Bluetooth, cruise control, navigation, tow package, and exterior colors.
• OutdoorsyminorChannel Partner/ Reseller/ DistributorRV/camper van rental marketplace where Wayfarer Vans owners can list their vans for rent. Allows non-owners to rent Wayfarer Vans conversions and owners to earn income when not using their vans.
• Leave No TraceminorStrategic or Co-development PartnerEducational partnership providing research-based skills and education for environmentally sustainable outdoor travel. Joint webinar presented to educate Wayfarer community on sustainable travel practices.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Outside Van: Outside Van is a Portland-based upfitter that converts Sprinter, Transit, and ProMaster vans into custom camper vans with a strong adventure/outdoor brand. Comparable to Wayfarer in product category, customer profile, and conversion-shop business model.
• Advanced RV: Advanced RV is an Ohio-based custom Sprinter van conversion company targeting luxury and full-time RVers. Comparable to Wayfarer's premium end of the Class B conversion market, with similarly small-batch production and high-touch customer experience.
• Vanlife Customs: Vanlife Customs converts Sprinter, Transit, ProMaster, and NV200 vans into campervans out of San Diego, CA. Directly comparable on product category, target buyer (adventure/van-life enthusiasts), and small-shop D2C service model.
• Sportsmobile: Sportsmobile is one of the longest-tenured camper van converters in the US, building on Ford, Chevrolet, and Mercedes platforms. Comparable to Wayfarer in core activity (van-to-camper conversions) and customer (outdoor recreation buyers), with significantly longer operating history and multi-state install footprint.
• Storyteller Overland: Storyteller Overland converts Mercedes Sprinter and Ford Transit vans into adventure-ready Class B camper vans (MODE 4x4, HILDE, Terrain). Directly comparable to Wayfarer Vans in product category, target customer (outdoor enthusiasts), and D2C/online configurator sales motion.

Regional players

• Colorado Camper Van: Colorado Camper Van is a Loveland, CO-based conversion shop building on Sprinter, Transit, and ProMaster vans. Directly comparable product and customer, with regional overlap (Colorado) rather than national presence.
• Hymer (Eriba-Hymer Group): Hymer is a leading European motorhome and camper van manufacturer (Grand California, Free, ML-T). Comparable as a Class B / converted van competitor in adjacent geography; relevant as a peer for the broader van conversion category, though primarily serving the European market rather than the US.

Emerging players

• Adventure Wagon: Adventure Wagon makes modular interior conversion kits for VW ID. Buzz and Eurovan platforms, appealing to a similar modularity-minded buyer. Comparable via shared modular-kit philosophy and outdoor-adventure positioning, though smaller scale and narrower platform focus than Wayfarer.

Broad incumbents

• Thor Industries (Airstream, Thor Motor Coach): Thor Industries is the largest US RV manufacturer and owner of brands like Airstream, Thor Motor Coach, and others with Class B offerings (e.g., Airstream Interstate). They compete for the same discretionary buyer but operate as a mass-production incumbent rather than a small-batch converter.
• Winnebago (Revel, Travato, Roam): Winnebago's Revel, Travato, and Roam are factory-built Class B motorhomes on the same Mercedes Sprinter and Ford Transit platforms Wayfarer targets. They compete for the same outdoor-adventure buyer but operate as large-OEM production builds rather than small-batch conversion shops.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@WayfarerVans
• Facebookfacebook.com/groups/364625700977150

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wayfarer Vans