Gulfcoast Coin & Jewelry

What Gulfcoast Coin & Jewelry does

Gulfcoast Coin & Jewelry is a family-owned precious-metals, jewelry, and auction dealer founded in 1974 in Tampa, Florida and headquartered in Fort Myers since 1975. The company buys, sells, trades, appraises, and auctions gold, silver, platinum, and palladium bullion; rare and numismatic coins; diamonds, designer jewelry, estate jewelry, and luxury timepieces (Rolex, Breitling, Tag Heuer, Patek Philippe); as well as sterling silver flatware, fine art, and antiques. It operates two physical retail locations in Southwest Florida — a 10,000 sq. ft. flagship in Fort Myers housing the auction gallery, and a satellite store in Bonita Springs — and runs monthly international online auctions live-broadcast through Invaluable, with catalog reach in over 50 countries and supplementary presence on AuctionZip and eBay.

The technology stack is intentionally lightweight: the e-commerce storefront and point-of-sale are powered by AureusPOS, online bidding is delivered through Invaluable and AuctionZip integrations, and authentication is supported by Royal Canadian Mint Bullion DNA anti-counterfeiting technology. Payment processing relies on PayPal and Invaluable Payments for invoices of $1,000 or more. The company holds industry credentials including Professional Numismatic Guild membership (#654), American Numismatic Association life membership (#1980), International Society of Appraisers membership, and Royal Canadian Mint Bullion DNA Dealer authorization.

Gulfcoast generates revenue through four streams: (1) bullion trading commissions of $0.50 per ounce on silver and 1% on gold; (2) buyer's premiums of 18% on auction hammer prices plus shipping and tax; (3) gross-margin sales of multi-million-dollar jewelry and watch inventory, including repairs and custom design; and (4) appraisal and liquidation fees for estate, banking, attorney, and insurance clients. Customer segments span individual precious-metals investors, jewelry buyers, numismatic collectors, estate liquidators, and a smaller set of professional-services clients (banks, attorneys, insurance companies, trust departments). All online prices are indicative and require phone or in-person confirmation, reflecting the business's relationship-driven, high-touch service model.

Name

Gulfcoast Coin & Jewelry

Legal name

Gulfcoast Coin & Jewelry

Website

https://gulfcoastcoin.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

Gulfcoast Coin & Jewelry is a family-owned Fort Myers, Florida dealer and auction house that has been buying, selling, trading, appraising, and auctioning precious metals bullion, rare coins, diamonds, designer jewelry, and luxury timepieces since 1974.

Ownership category

akta.pro rank

Product category

Precious Metals and Jewelry Retail

NAICS

Jewelry Retailers (458310), Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (42394)

SIC

Retail-Jewelry Stores (5944), Wholesale-Jewelry, Watches, Precious Stones & Metals (5094)

akta.pro primary industry

Auction Houses (Luxury Watches & Jewelry) (CRAKAKAF)

akta.pro secondary industries

Coins, Currency & Bullion Collectibles Retail (Numismatics) (CRALAGAF), Fine Jewelry Wholesale & Trading (CRAKAAAL)

Keywords

• Precious metals dealer
• Coin dealer
• Jewelry retail
• Auction services
• Appraisal services

Headquarters

HQ city

Fort Myers

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Inventory and Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Precious Metals Sales: Buy and sell of gold, silver, platinum, and palladium bullion products including coins, bars, and rounds. Products sourced from major mints worldwide (US Mint, Royal Canadian Mint, Perth Mint, etc.). Commission of $0.50 per ounce for silver units (100 oz = 1 unit) and 1% for gold units (5 oz = 1 unit).
2. Jewelry Sales and Services: Multi-million dollar inventory of diamonds, designer jewelry, gold chains and bracelets, wedding rings, pearls, estate jewelry, luxury timepieces (Rolex, Breitling, Tag Heuer, Patek Philippe). Full-service jewelry store including repairs, custom designs, and watch repairs.
3. Auction Services: Monthly international online auctions featuring rare coins, diamonds, estate jewelry, paper money, fine art, sterling silver, antiques, luxury timepieces, stamps, china, furs, and collectables. 18% buyer's premium. Also offers cash advances for valuables.
4. Appraisal Services: Professional appraisal services for valuables including diamonds, gemstones, coins, and jewelry. Denise Joyce holds credentials as Gemologist, Horologist, and Master Appraiser through International Society of Appraisers.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

Gulfcoast Coin & Jewelry buys, sells, trades, appraises, and auctions jewelry, diamonds, rare coins, and precious metals bullion. The company operates two brick-and-mortar retail locations in Southwest Florida and runs monthly international online auctions broadcast simultaneously in-house and via the internet to buyers in over 50 countries.

Product overview

Gulfcoast Coin & Jewelry operates as a brick-and-mortar precious metals dealer and auction house with a significant online presence. The core product portfolio consists of four interconnected offerings: (1) Bullion Products - gold, silver, platinum, and palladium coins and bars from government mints (U.S. Mint, Royal Canadian Mint, Perth Mint, Austrian Mint, etc.) and private mints; (2) Numismatic/Rare Coins - collectible coins including pre-1933 US gold, commemoratives, colonials, and world coins; (3) Jewelry & Diamonds - multi-million dollar inventory of diamonds, designer jewelry, gold chains, estate jewelry, and luxury watches (Rolex, Breitling, Tag Heuer, Patek Philippe) with in-house repair and custom design services; and (4) Auctions - monthly international online auctions and in-house auctions at their Fort Myers gallery, liquidating rare coins, estate jewelry, fine art, paper money, and collectibles. Additional offerings include sterling silver flatware, ancient coins, and professional appraisal/valuation services for estates and heirlooms. The company serves as both a retail dealer and auction house, facilitating both direct purchases and consignment sales with cash advances available.

Differentiator

Problem solved

Functional benefit

Products and services

• Bullion Products Precious metals bullion including gold, silver, platinum, and palladium coins and bars from government mints (US Mint, Royal Canadian Mint, Perth Mint, Austrian Mint) and private mints. Products include American Gold/Silver Eagles, Canadian Gold/Silver Maple Leafs, South African Krugerrands, Austrian Philharmonic, Australian Kangaroo/Koala, British Britannia, and generic bars.
• Numismatic and Rare Coins Rare and collectible coins including pre-1933 US gold coins, commemoratives, colonial coins, territorial coins, patterns, world coins, ancient coins, and bulk/common date coins organized by denomination (half-cents through dollars, nickels, dimes, quarters, half dollars).
• Jewelry and Diamonds Multi-million dollar inventory of diamonds, designer jewelry, gold chains and bracelets, wedding rings, pearls, estate jewelry, and cufflinks. Also deals in luxury timepieces including Rolex, Breitling, Tag Heuer, and Patek Philippe. Designer brands represented include Doves by Doron Paloma, Sophia by Design, Kim International, Parviz of New York, Cherie Dori, Bulova, Ernest Borel, and Karat Imports.
• Auctions Monthly international online auctions and in-house auctions at the 10,000 sq. ft. Fort Myers gallery featuring rare coins, diamonds, estate jewelry, paper money, fine art, sterling silver, antiques, luxury timepieces, stamps, china, furs, and collectibles. Simultaneous live internet broadcast with audio and video. 18% buyer's premium. Generous cash advances available.
• Sterling Silver Flatware and Antiques Estate and vintage sterling silver flatware sets, tea sets, serving pieces, and collectible silver items including antique silverware and silver salt and pepper shakers.
• Ancient Coins Ancient and historical coins for collectors and investors.
• Appraisal and Liquidation Services Professional appraisals and intelligent liquidation planning for valuable personal property including family heirlooms, estates, and collectibles. Offers cash purchases and auction consignment options with cash advances. Utilized by banks, attorneys, insurance companies, and families.
• Jewelry Repair and Custom Design Full-service jewelry repairs, custom design services, and watch repairs from battery replacements to complicated movement repairs.

Quantifiable outcome

• Over $1 billion in sales since founding in 1974
• +2 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• InvaluablecoreChannel Partner/ Reseller/ DistributorGulfcoast uses Invaluable.com to broadcast their live auctions online, enabling simultaneous in-house and internet bidding reaching buyers globally.
• AuctionZipcoreChannel Partner/ Reseller/ DistributorCustomers participate in Gulfcoast auctions through AuctionZip platform for remote online bidding.
• Royal Canadian MintcoreTechnology or IntegrationRoyal Canadian Mint Bullion DNA Dealer - authorized to sell Royal Canadian Mint products including Bullion DNA coins with anti-counterfeiting technology.
• Pack & SendminorImplementation/ SI/ Consulting PartnerRecommended third-party shipping company for fragile and large items. Contact: Arlene at Pack & Send, 239-433-0747.
• Professional Numismatic GuildcoreOthersProfessional numismatic organization. Mike Joyce holds membership #654 and is one of few Florida numismatists inducted into the guild.
• American Numismatic AssociationcoreOthersANA Life Member #1980 - major numismatic organization.
• International Society of AppraiserscoreOthersProfessional appraisal organization. Denise Joyce holds credentials through ISA.

Scale indicators6 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Heritage Auctions: The largest US collectibles auction house, running live and online auctions for rare coins, currency, jewelry, watches, and fine art. Directly comparable to Gulfcoast's monthly international auction business, but at vastly larger scale and with broader category coverage.
• APMEX: One of the largest online precious-metals retailers in the US, selling gold, silver, platinum, and palladium bullion and numismatic products. Directly comparable to Gulfcoast's bullion and coin retail business, but at much larger scale and with a frictionless online checkout model that contrasts with Gulfcoast's phone-confirmed pricing.
• Monex Precious Metals: US precious-metals dealer and refiner selling gold, silver, platinum, and palladium to individual investors. Directly comparable to Gulfcoast's bullion sales business, with overlapping clientele of self-directed precious-metals investors.
• JM Bullion: Major US online precious-metals dealer offering gold, silver, and platinum bullion with real-time transparent pricing and instant checkout. Direct competitor to Gulfcoast's bullion sales channel, particularly for self-directed retail investors.
• Provident Metals: Online precious-metals retailer selling bullion, numismatic coins, and related products. Directly comparable to Gulfcoast's e-commerce bullion offering, with a frictionless online checkout model serving a similar investor customer.
• Scotsman Coin & Jewelry: Family-owned precious-metals and jewelry dealer with retail locations and auction services. Closely matches Gulfcoast's hybrid retail/auction model and target customer base of collectors, investors, and estate liquidators.
• GreatCollections: Online auction platform specializing in certified rare coins and bullion. Comparable to Gulfcoast's online auction channel for numismatic products, with a similar target buyer (collector-investor) but a more pure-play online auction model.
• Stack's Bowers Galleries: Premier numismatic auction house specializing in rare US and world coins, plus currency and medals. Closely comparable to Gulfcoast's coin-anchored auction vertical and shares the same high-credentialed, professional-numismatist positioning.

Broad incumbents

• Sotheby's: Global luxury auction house conducting sales of jewelry, watches, fine art, and collectibles. Overlaps with Gulfcoast's auction services for high-end estate jewelry, watches (Rolex, Patek Philippe), and decorative arts, but at vastly higher price points and global scale.
• Tiffany & Co. Global luxury jewelry retailer with new and estate jewelry, diamonds, and watches. Overlaps with Gulfcoast's fine jewelry and diamond retail business, but as a brand-driven, vertically integrated luxury incumbent rather than a regional precious-metals and auction specialist.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookvisitor.r20.constantcontact.com/manage/optin?v=001uYjTeP2GdA6HZyBmunPiIVFrvaWWUFeA86PBGh1xhgCd-WUKLkfRI8ir8ThpfrP4mP4Hq5w-2V8ozGw9jF7lr6lAwJ2mmC8sEvK0jxw7N4YNZoP-ccHFCSFtmW75BkBafDY5CLgHGCRsMfFC-Wu0fjnTrfCqg8zy
• Xx.com/gulfcoastcoin

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gulfcoast Coin & Jewelry