What Urbis Realisations does

Urbis Réalisations is a French residential real estate developer organized as a SAS with €4.5M share capital, headquartered in Toulouse with a secondary sales office in Montpellier. The company develops new-build housing (immobilier neuf) for the Occitanie region and the Arc Méditerranéen, serving individual buyers split between primary-residence purchasers and buy-to-let investors targeting Pinel tax-incentive properties. Active programs span inland urban sites and coastal Mediterranean locations including Agde, Mèze, Palavas-les-Flots, and Castries, with unit prices ranging from approximately €139,000 to €469,000. The firm is staffed at 11–50 employees and was founded in the late 1990s.

Urbis operates a hybrid physical/digital distribution model: two branded showrooms ("Urbis Store") in Toulouse and Montpellier, a personalized "My Showroom" digital interface, a partner/reseller portal, and an AI-powered assistant called Urby. Operational infrastructure has been formalized through HubSpot CRM, Ideagency-led website/SEO redesign, and an Urbis Connect smart-home offering bundled into new residences. The portfolio is qualified under multiple building certifications, including NF Habitat, NF Habitat HQE, BiodiverCity, and BBCA, and the company has been recognized with industry awards such as the Pyramides d'Argent.

The business model is VEFA off-plan property sales: Urbis acquires land, secures permits, contracts construction, and pre-sells units to individual buyers against staged milestone payments, capturing developer margin between construction cost and contracted sale price. Revenue is recognized on delivery, so current-year top line reflects the subset of projects reaching livraison rather than the full forward pipeline. Go-to-market combines direct showroom sales, digital lead capture, and an indirect partner network, with geographic concentration in a single French region exposing the firm to local zoning, mortgage-rate, and policy cycles.

Name

Urbis Realisations

Legal name

URBIS Réalisations

Website

https://urbis.fr

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Urbis Réalisations is a French residential real estate developer (SAS) headquartered in Toulouse, building new VEFA off-plan housing for individual owner-occupiers and buy-to-let investors across the Occitanie region and the Mediterranean Arc.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

Keywords

• New residential development
• Real estate development services
• Off-plan property sales
• Real estate investment programs
• Smart home integration

Headquarters

HQ city

Toulouse

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. New Property Sales (VEFA - Vente en État Futur d'Achèvement): Urbis Realisations generates revenue primarily through the sale of newly constructed residential properties. Properties are sold off-plan (VEFA) to both primary residence buyers and investors. The company operates across Toulouse and Montpellier metro areas, offering apartments and penthouses in various price ranges. Revenue is one-time per transaction, with no recurring revenue model disclosed.
2. LMNP Investment Properties: The company sells properties under LMNP (Location Meublée Non Professionnelle) status to investors, including non-managed (non géré) options, generating one-time property sale revenue from this investor segment.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Urbis Realisations is a real estate developer (promoteur immobilier) that designs, builds, and sells new-build residential properties (immobilier neuf) under VEFA (off-plan) in the Toulouse and Montpellier metropolitan areas across the Occitanie region. The company sells apartments (T1 to T5) and rooftop houses to primary residence buyers and buy-to-let investors, with offerings structured around NF Habitat-certified, RE 2020-compliant residences and supported by tax-advantaged investment programs (Pinel, LMNP). Property sales are complemented by digital experience tools (Urbis My Showroom, Urbis Connect, Urby chatbot) and physical Urbis Store showrooms in Toulouse and Montpellier.

Product overview

Urbis Realisations is a property developer specializing in new-build residential housing in Toulouse and Montpellier, operating throughout Occitanie and the Mediterranean Arc. The company's offering combines physical real estate products (individual residential residences) with digital services (Urbis Store, Urbis My Showroom, Urbis Connect) to provide a comprehensive home buying experience. The portfolio includes multiple named residence programs across both markets, supplemented by investment programs (Pinel, LMNP) for buy-to-let investors, and digital tools (simulators, chatbots) for customer engagement. The company positions itself as an urban operator focused on innovative architecture and ecological sustainability.

Differentiator

Problem solved

Functional benefit

Brands

• Urbis Store: Digital showroom and sales experience platform for property viewing
• Urbis My Showroom
• Urbis Connect
• Urby

Products and services

• IKKI (Blagnac) New residential development in Blagnac (31700) with T3 apartments from €263,999, eligible for LLI privé, LMNP non géré, Jeanbrun, and 5.5% VAT schemes. Delivery scheduled for Q3 2026.
• PASEO (Pibrac) Residential program in Pibrac (31820) with T3 apartments from €244,000, eligible for LLI privé, LMNP non géré, and Jeanbrun schemes. Delivery scheduled for Q1 2027.
• HARMONIE (Quint-Fonsegrives) Residential residence in Quint-Fonsegrives (31130) offering T1 to T4 apartments from €155,000, eligible for LLI privé, LMNP non géré, and Jeanbrun schemes. Delivery scheduled for Q1 2027.
• L'Ecrin de Thau (Mèze) Waterfront residence in Mèze (34140) on the Thau lagoon, with T3 to T4 apartments from €139,000. Eligible for LLI privé, LMNP non géré, and Jeanbrun schemes. Delivery scheduled for Q4 2026.
• TERRA VERDA (Toulouse) Delivered residential property in Toulouse (31400) with T3 apartments from €268,000, available for purchase with witness apartment viewing. Eligible for LMNP non géré and Jeanbrun schemes.
• ORYA (Castries) New residential development in Castries (34160) with T2 to T4 apartments from €199,000, eligible for LMNP non géré. Delivery scheduled for Q3 2027.
• AZURI (Palavas-les-Flots) Luxury waterfront residence in Palavas-les-Flots (34250) featuring 8 premium apartments (T3 to T4) with integrated domotics, priced from €469,000. Eligible for Jeanbrun scheme. Delivery scheduled for Q2 2027.
• NIDAO (Agde) Mediterranean-inspired residential development in Agde (34300) with 33 apartments (T2 to T4) and rooftop houses with jacuzzi potential, from €173,000. Eligible for LLI privé, LMNP non géré, and Jeanbrun schemes. Delivery scheduled for Q2 2028.
• Urbis Store Digital sales space offering comprehensive virtual property browsing experience with 3D views, videos, and immersive tours to help prospective buyers explore Urbis residences remotely, complemented by physical showroom locations in Toulouse and Montpellier.
• Urbis My Showroom Virtual showroom technology enabling prospective buyers to configure and visualize their future apartment with customizable options and room layouts, helping them project into their new home.
• Urbis Connect Smart home/domotics solution integrated into new Urbis residences, bringing connected home technology to buyers of new-build properties for enhanced comfort and energy management.
• Pinel Investment Program Tax reduction investment program for new-build properties in Pinel-eligible zones (zone A Montpellier, zone B1 Toulouse), offering up to €63,000 in tax reductions over 12 years for investments up to €300,000.
• LMNP Investment Program Furnished rental investment program under Loueur en Meublé Non Professionnel status, offering tax advantages through Micro-BIC (50-71% tax allowance) or real regime options with amortization benefits for buy-to-let investors.

Quantifiable outcome

• Gross rental yields of 2-4% for Pinel-eligible apartments
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

One partnership is on record.

• IdeagencyminorImplementation/ SI/ Consulting PartnerIdeagency designed, developed, and maintains the Urbis.fr website, including graphic design, web development, natural and paid SEO. They also provide ongoing digital inbound marketing support including email marketing, social marketing, and content strategy.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Nexity: France's largest residential property developer, with national new-build operations including Toulouse and Montpellier. Both companies sell new residential units via similar advisor-driven, off-plan (VEFA) models targeting primary residence buyers and Pinel/LMNP investors.
• Vinci Immobilier: Residential property development arm of the Vinci group, active across major French metros including Occitanie. Competes on similar new-build apartment inventory, NF Habitat-equivalent certifications, and Pinel-eligible investor products.
• Eiffage Immobilier: Residential developer arm of Eiffage group, competing in major French metros including Toulouse and Montpellier with similar new-build apartment and Pinel investor programs.
• Bouygues Immobilier: Major French residential developer competing directly in Toulouse and Montpellier metros with similar new-build apartment programs, investor tax-incentive offerings (Pinel), and digital buyer engagement tools.
• Kaufman & Broad: National French residential developer with established presence in Toulouse and Montpellier, marketing new apartments to both primary residence buyers and buy-to-let investors via comparable sales motions.
• Altarea Cogedim: Large French residential developer (Cogedim brand) operating nationally with new-build offerings in Toulouse, Montpellier, and Mediterranean markets, targeting similar primary and investor segments as Urbis.

Broad incumbents

• Icade: Diversified French real estate group with residential development activity alongside larger healthcare, commercial, and public-property portfolios. Overlaps with Urbis on residential new-build but operates at much greater scale and scope.

Regional players

• Pitch Immo: Toulouse-headquartered regional residential developer, directly competing in the same metro with similar new-build apartment inventory, NF Habitat certifications, and Pinel-eligible offerings.
• GreenCity Immobilier: Toulouse-based regional residential developer focused on sustainable new-build housing in Occitanie. Closest head-to-head competitor to Urbis in the Toulouse metro, with comparable typology mix and sustainability positioning.

Emerging players

• Quartus: Independent French residential developer with selective presence in major metros. Comparable to Urbis in mid-scale positioning, focus on design quality, and use of investor tax-incentive schemes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Urbis Realisations