Bottega

What Bottega does

Bottega S.p.A. is a privately held, family-owned Italian winery, cellar, and distillery formally established in 1977, headquartered in Bibano di Godega di Sant'Urbano (Treviso), with viticulture heritage traceable to the 17th-century ancestor Andrea Bottega in the Prosecco Superiore DOCG hills of Refrontolo. The company operates a vertically integrated production network comprising wineries in Bibano and Vittorio Veneto (Prosecco and Veneto still wines), Valgatara (Valpolicella/Amarone), Montalcino (Brunello di Montalcino), and Chianti (first vintage 2023), a Liquorificio in Brugnera for liqueurs and spirits, a logistics center in Fontanafredda, and an in-house Soffieria Alexander producing Murano-inspired blown glass bottles. The product portfolio spans Prosecco and sparkling wines (the proprietary metallic-bottle family: Gold, Rose Gold, White Gold, Star White, Stardust Black), still wines (Amarone, Brunello di Montalcino, Valpolicella, Chianti, Venezia DOC, Fragolino), grappas under the Bottega and Alexander brands, gin (Green Gin – The Wild), vodka, vermouth, bitter, single malt whisky aged in Amarone casks, cream liqueurs, Limoncello di Sorrento, the Lemon Spritz premix cocktail, and non-alcoholic alternatives. The portfolio has accumulated over 450 industry awards including MUNDUS VINI, IWSC, Decanter, James Suckling, and FAB Awards.

The business generates revenue primarily through one-time sales of branded wine and spirits via wholesalers, distributors, and retailers, with an additional royalty/licensing stream from the Bottega Prosecco Bar franchise. Distribution channels span duty-free shops in international airports (where Bottega Gold is the #1 Prosecco globally per IWSR 2022), B2B supply to HoReCa accounts, the company's bottegashop.it e-commerce storefront, retail distribution, and approximately 30 franchise-operated Prosecco Bar locations in major airports across Europe and the Middle East that together serve roughly 1.5 million customers annually. The customer base is segmented horizontally across Premium Gift and Special Occasion Consumers, Travel Retail Operators, HoReCa (Hotels, Restaurants, Cafes), and Retail Consumers. Operations reach 150+ countries, with reported revenue of €86 million for FY2022 (Borsa Italiana) and a forecast of €96 million for FY2024 (Messaggero Veneto). The company is led by Sandro Bottega, with no disclosed external institutional investors or parent company.

Name

Bottega

Legal name

Bottega S.p.A.

Website

https://bottegaspa.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

101–250 employees

Short description

Bottega S.p.A. is a family-owned Italian winery, cellar, and distillery producing Prosecco, wines, grappas, and spirits. It serves global consumers across 150+ countries via duty-free retail, HoReCa, e-commerce, and a 30-location Prosecco Bar airport franchise.

Ownership category

akta.pro rank

Product category

Italian Wines and Spirits Manufacturing

NAICS

Wineries (31213), Distilleries (31214), Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248), Beer, Wine, and Liquor Retailers (445320), Beverage Manufacturing (3121)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180), Glass Containers (3221)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Spirits Distilling & Brands (CRADAIAC), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Producer-Owned Retail & Bottle Shops (On-site) (THAFALAL), Fine Wine & Luxury Spirits Retail (CRANABAE), Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)

Keywords

• Italian wines and spirits
• Prosecco sparkling wines
• Grappa and liqueurs
• Premium beverage manufacturing
• Travel retail beverages

Headquarters

HQ city

Godega Di Sant'urbano

HQ country

Italy

HQ region

Europe

Offices8 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Wine Production and Sales: Production and sale of still wines, Prosecco, sparkling wines, and premium wines including Brunello di Montalcino, Valpolicella, Chianti, and Venezia DOC
2. Grappa and Distillates: Production and sale of grappas under Bottega and Alexander brands, including aged grappas, single varietal grappas, and specialty distillates
3. Liqueurs and Cream Liqueurs: Production of Limoncello, cream liqueurs (Gianduia, Meloncino), and specialty liqueurs
4. Premix Cocktails: Ready-to-drink cocktails including Lemon Spritz and other premix products in various formats
5. Gin, Vodka, Vermouth, Bitter, and Whisky: Premium spirits portfolio including Green Gin The Wild, vodka, vermouth, bitter, and whisky aged in Amarone casks
6. Prosecco Bar Franchise: Licensed Prosecco Bar locations operating in airports and high-traffic venues worldwide, serving approximately 1.5 million customers annually

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Bottega S.p.A. is a family-owned Italian winery, cellar, and distillery that manufactures premium wines, grappas, liqueurs, and spirits. Its portfolio spans Prosecco sparkling wines (iconic metallic Gold, Rose Gold, White Gold, Star White, Stardust Black bottles), still wines including Brunello di Montalcino and Amarone della Valpolicella, grappas under Bottega and Alexander brands, cream liqueurs, gin, vodka, vermouth, bitter, single-malt whisky finished in Amarone casks, and premix cocktails such as Lemon Spritz. Products are produced at owned wineries across Veneto and Tuscany and distributed globally through travel retail, HoReCa channels, its franchised Prosecco Bar concept (30 airport locations serving ~1.5 million customers annually), and direct e-commerce.

Product overview

Bottega Spa is a family-owned Italian winery and distillery established in 1977, producing wines, grappas, liqueurs, spirits, and premix cocktails. The portfolio includes iconic Prosecco sparkling wines (Bottega Gold, Rose Gold, White Gold, Star White, Stardust Black), grappa spirits under both Bottega and Alexander brands, cream liqueurs, gin, vermouth, bitter, vodka, whisky, fragolino wines, gourmet products, and non-alcoholic alternatives. Products are sold through the Bottega Prosecco Bar retail concept with 30 global locations, as well as traditional retail and duty-free channels. The company operates multiple production facilities across Veneto and Tuscany, and holds over 450 international awards.

Differentiator

Problem solved

Functional benefit

Brands

• Alexander Grappa: A sub-brand of grappa produced by Bottega, including Alexander Grappas product line and Alexander Glassworks (Soffieria).
• Alexander

Products and services

• Bottega Gold Prosecco DOC Prosecco DOC Spumante Brut made from Glera grapes, characterized by golden metallic bottle packaging and positioned as the flagship premium Italian sparkling wine for gifting and travel retail.
• Bottega Rose Gold Pinot Nero Spumante Rosé Pinot Nero Spumante Brut Rosé obtained from pink vinification of Pinot Nero grapes, vegan certified, presented in rose gold metallic bottle packaging.
• Bottega White Gold Spumante Venezia DOC Spumante Venezia DOC Brut made from Glera, Chardonnay and Pinot grapes from Treviso and Venice provinces, presented in white gold metallic bottle.
• Bottega Star White Prosecco Millesimato Prosecco Millesimato sparkling wine in metallic bottle packaging, expanding the Star collection.
• Stardust Black Sparkling Wine Sparkling wine with distinctive black metallic bottle design, extending the Stardust collection.
• Bottega Lemon Spritz Flavored wine-based premix cocktail with lemon taste and low alcohol content, available in 20cl bottle, 25cl can and 75cl bottle formats.
• Green Gin – The Wild Distilled Dry Gin produced using Alpine water and botanicals from the Italian peninsula.
• Limoncello di Sorrento Lemon liqueur from Sorrento, packaged in a new ceramic-effect bottle design.
• Whisky Single Malt Amarone Casks Finish Single Malt Whisky finished in Amarone casks, produced using Alpine water and Italian botanicals.
• Grappe Bottega (Bottega Grappa collection) Grappa spirits under the Bottega brand, including aged and premium varieties such as Riserva Privata Barricata.
• Grappe Alexander (Alexander Grappa collection) Grappa spirits under the Alexander brand, including Cru and Alexander Grappa varieties.
• Creme e Liquori (Cream liqueurs and liqueurs) Cream liqueurs and liqueurs including Gianduia, Meloncino and other flavors.
• Vermouth Bianco and Rosso Vermouth Bianco and Vermouth Rosso with botanical infusions.
• Bitter Liqueur Bitter liqueurs from Bottega.
• Bottega Vodka Vodka products from Bottega.
• Fragolino Wine Fragolino wines from Bottega.
• Bottega Gourmet (Food products) Gourmet food products from Bottega.
• Analcolici (Non-alcoholic beverages) Non-alcoholic products including zero-alcohol sparkling wines.
• Premium Vintage Collection (Wines) Premium vintage wines from Bottega's finest harvests (still wines including Brunello di Montalcino, Amarone della Valpolicella, Valpolicella, Chianti, and Venezia DOC).
• Bottega Prosecco Bar (Franchise retail concept) Bottega-branded bar concept serving Prosecco and Italian hospitality worldwide, with 30 licensed locations in international airports serving approximately 1.5 million customers annually.

Quantifiable outcome

• Bottega Gold ranked #1 Prosecco in Duty Free globally (IWSR 2022)
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core, flagship and minor.

• TreedomcoreStrategic or Co-development Partner · 22 April 2026Expanded Foresta Bottega partnership on Earth Day 2026, planting additional 500 trees to reach total of 1,000 trees, continuing commitment to environmental sustainability and UN 17 principles.
• TreedomcoreStrategic or Co-development Partner · 21 November 2025Partnership for Foresta Bottega - A breath for the Planet initiative. Planted 500 trees in November 2025 and 500 additional trees in April 2026, totaling 1,000 trees planted in Ecuador, Tanzania and Madagascar. Trees include Cacao, Coffee, Lemon, Lime, Orange, Neem, Moringa, Camphor, Mahogany, and Tephrosia varieties. Each tree is geolocated and photographed with periodic project updates published online.
• FAB Awards / Moodie Davitt ReportflagshipGTM or Marketing Partner · 26 June 2025FAB (Airport Food & Beverage) Awards organized by Moodie Davitt Report celebrate excellence in airport F&B. Sandro Bottega received Outstanding Contribution award for creating the Prosecco Bar concept now serving 30 locations and 1.5 million customers annually.
• City of Hiroshima / Moca MuseumminorStrategic or Co-development Partner · 24 November 2017Spirit of Peace art exhibition project by Sandro Bottega hosted at Moca Hiroshima City Museum of Contemporary Art, Hiroshima Museum of Art, and Hiroshima Prefectural Art Museum. Mayor Kazumi Matsui hosted the inauguration. Exhibition attracted 6,485 visitors.
• Pino Signoretto (Master Glassblower)minorStrategic or Co-development Partner · 24 November 2017Master glassblower who created blown glass sculptures for Spirit of Peace exhibition including a dove sculpture (approximately 1 meter) and 100 drop-shaped bottles with hope sprouts, inspired by Murano glassblowing tradition.
• Asako HiranominorStrategic or Co-development Partner · 24 November 2017Collaborated with Sandro Bottega on Spirit of Peace art exhibition content and execution at Hiroshima museums.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Campari Group: Campari Group is a major global spirits and wines group headquartered in Italy, owning Campari, Aperol, Averna, Grand Marnier, and Cinzano. Comparable to Bottega as a large Italian beverage group with significant international travel-retail and bar-channel business, though with a much broader portfolio and corporate scale.
• Henkell Freixenet: Henkell Freixenet is a global sparkling wine powerhouse producing Prosecco (including Mionetto), Cava (Freixenet), and Champagne (Gratien & Meyer), with extensive international travel-retail distribution. Comparable to Bottega as a large, established player competing in the same Prosecco and sparkling wine duty-free category.

Direct peers

• Mionetto: Mionetto is a leading Italian Prosecco house (now owned by Henkell Freixenet), headquartered in the Veneto region like Bottega, producing Prosecco DOC and premium sparkling wines with strong global distribution. Directly comparable as a Prosecco-focused producer competing in the same international on- and off-trade channels.
• Gancia: Gancia is a historic Italian producer (founded 1850) of Asti spumante, Prosecco, and aromatized wines from Piedmont. Direct peer in the Italian sparkling wine category, with similar international export orientation and overlapping HoReCa and retail distribution channels.
• Zonin 1821: Zonin 1821 is one of Italy's largest family-owned wine groups, producing Prosecco, Amarone, and a broad portfolio of still and sparkling wines from estates across Veneto and Tuscany. Comparable to Bottega as a multi-region Italian wine producer with international travel-retail and HoReCa presence.
• Gruppo Italiano Vini: Gruppo Italiano Vini (GIV) is a major Italian wine producer owning brands like Bigi, Folonari, Lamberti, and Santi, producing Prosecco, Amarone, Valpolicella, and Tuscan wines. Comparable to Bottega as a multi-region Italian wine producer with comparable scale and broad portfolio approach.
• Cantine Riunite & CIV: Cantine Riunite & CIV (now GDS-CIDIV) is a major Italian cooperative wine group producing Prosecco brands like Bolla and Lamberti along with still wines. Direct competitor in the Prosecco category with comparable scale and global distribution footprint through retail and travel channels.
• Martini & Rossi (Bacardi): Martini & Rossi, owned by Bacardi, is a globally iconic Italian producer of sparkling wines, vermouth, and aperitivo products with massive duty-free and international retail presence. Comparable to Bottega as a premium Italian sparkling wine and aromatized wine brand traveling through the same travel-retail and HoReCa channels.
• Santa Margherita Gruppo Vinicolo: Santa Margherita is a family-run Italian wine group with estates in Veneto, Tuscany, and Sicily, producing premium Pinot Grigio, Prosecco, and Amarone under the Santa Margherita, Torresella, and Ca' del Bosco brands. Comparable to Bottega as a premium-positioned Italian producer with multi-region sourcing and significant duty-free presence.
• Cinzano (Campari Group): Cinzano, owned by Campari Group, is an Italian vermouth and sparkling wine brand with deep international travel-retail and bar-channel heritage. Directly comparable as an Italian aromatized/sparkling wine producer competing in the same on-trade and duty-free environments as Bottega.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/BottegaGold
• LinkedInlinkedin.com/company/distilleria-bottega

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bottega