Chenequa Country Club

What Chenequa Country Club does

Chenequa Country Club is a private membership country club founded in 1911, operating on a 174-acre campus at 6250 North State Road 83 in Hartland, Wisconsin, with 1,000 feet of frontage on Beaver Lake. The club's core offerings are an 18-hole golf course with bentgrass fairways and greens, seven tennis courts (four asphalt and three clay courts), a private swimming beach with two piers and pontoon boat rentals, fine and casual dining in a recently renovated and expanded clubhouse, and banquet and private event facilities that accommodate between 20 and 230 guests across multiple rooms. Operations run on Jonas Club Software, which powers the club website (chenequacc.org), the member login portal, member-number-based registration, and back-office club functions.

The club serves affluent individuals and families in the Lake Country submarket of southeastern Wisconsin who seek exclusive access to premium golf, racquet sports, lakeside recreation, and event hosting. Revenue is generated primarily through recurring membership dues, supplemented by transaction-based income from member and guest dining, beach food service, pontoon boat rentals ($150 per 2-hour rental), and event hosting with published pricing (e.g., $10 per person setup fee for non-member functions, $5,000 flat facility fee for large events, plus 20% service charge and 5% sales tax on F&B). New member acquisition is entirely referral-driven — prospective members must be sponsored by existing members and submit applications to the Club Manager — with no active digital marketing, public membership pricing, or open enrollment.

Day-to-day operations are led by Club Manager Michael Paddock. No ownership structure, parent company, investor base, funding history, acquisitions, partnerships, or certifications are disclosed in available source material. The club is operating, with current F&B hiring posted under the leadership of the Club Manager.

Name

Chenequa Country Club

Legal name

Chenequa Country Club

Website

https://chenequacc.org

Company type

Private

Founded year

1911

Operating status

Operating

Headcount range

51–100 employees

Short description

Chenequa Country Club is a private membership country club in Hartland, Wisconsin, founded in 1911, serving affluent local families with an 18-hole golf course, tennis courts, private Beaver Lake beach, clubhouse dining, and banquet facilities.

Ownership category

akta.pro rank

Headquarters

HQ city

Hartland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Private club membership fees constitute the primary revenue stream. The club operates as an exclusive membership-only facility covering golf, racquet sports, and lakeside amenities.
2. Event Hosting and Banquet Services: The club generates revenue from hosting private events including weddings, receptions, business meetings, and parties. Fees include setup/facility charges ($10 per person for non-members, $5 per person for members, or $5,000 flat fee for large events) plus food and beverage sales subject to 20% service charge and 5% sales tax.
3. Dining and Food & Beverage: The recently renovated and expanded clubhouse features dining facilities including main dining room, casual deck dining, and beach food service. Revenue generated from member and guest dining purchases.
4. Pontoon Rental: The club offers pontoon boat rentals at $150 per 2-hour time slot during the summer season (Memorial Day through Labor Day).
5. Beach Food Service: Beach food service operates Tuesday through Sunday from 11:00 a.m. to 2:30 p.m. during summer months (Memorial Day through Labor Day).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Chenequa Country Club is a private membership club that sells access to a portfolio of recreational and hospitality amenities, including an 18-hole golf course, tennis courts, a private beach on Beaver Lake, clubhouse dining, and banquet/event venues. Revenue is generated through recurring membership dues plus transactional fees for dining, private events, and seasonal rentals such as pontoon boats.

Product overview

Chenequa Country Club is a private country club offering a unified portfolio of recreational and hospitality services. The core offerings include an 18-hole golf course (174 treed acres with bentgrass fairways), racquet sports (4 asphalt and 3 clay tennis courts), and a private beach (1,000 feet of Beaver Lake waterfront with pontoon rentals). Supporting services include Banquets & Private Events (clubhouse rooms accommodating 20-230 guests), Clubhouse Dining (fine dining with lake views), and seasonal Employment Opportunities. The club has been operating for 115 years, located in Hartland, Wisconsin.

Differentiator

Problem solved

Functional benefit

Products and services

• Golf Course

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Ozaukee Country Club: Private member-owned country club in Mequon, Wisconsin, in the same Lake Country/metro Milwaukee affluent market as Chenequa, offering golf, tennis, dining, and event hosting with similar membership economics.
• Merrill Hills Country Club: Private country club in Waukesha, Wisconsin, offering golf, tennis, swimming, dining, and event facilities — geographically adjacent to Chenequa and serving the same affluent Lake Country demographic.
• Tripoli Country Club: Private country club serving the Milwaukee metropolitan area with golf, swimming, dining, and banquet facilities — comparable in scale, market, and full-service private member model.
• Westmoor Country Club: Private country club in Brookfield, Wisconsin, with golf, tennis, swimming, dining, and event hosting — comparable scale, location, and membership-driven revenue model.
• North Shore Country Club: Private member country club in Mequon (Glendale), Wisconsin, with a similar full-amenity profile of golf, tennis, dining, and banquets serving the same metro Milwaukee affluent segment.
• Blue Mound Golf & Country Club: Private member country club in Wauwatosa, Wisconsin, with championship golf, racquet sports, dining, and private event hosting — a direct comparable in the same Milwaukee metro luxury country-club market.
• Milwaukee Country Club: Historic (founded 1890s) private country club in the Milwaukee metro area with golf, racquet sports, dining, and event hosting — directly comparable in geography, amenity mix, and membership-driven model.
• Tuckaway Country Club: Private member country club in Franklin, Wisconsin, offering golf, dining, racquet sports, and banquet/event services to an affluent Milwaukee-area membership.

Others

• Jonas Club Software: Technology vendor whose software powers Chenequa's website and member/operations management — adjacent ecosystem participant rather than a competitive peer, but materially intertwined with day-to-day operations.

Broad incumbents

• Invited (ClubCorp-style private club operator): Large national operator of private golf and country clubs across the U.S.; not a single-club peer but a broad incumbent offering benchmarks for membership economics, F&B, and event revenue at scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/chenequa-country-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chenequa Country Club