The University Club of Milwaukee

What The University Club of Milwaukee does

The University Club of Milwaukee, operating under the brand Tripoli Country Club, is a private, member-owned country club founded in 1898 and located at 7401 N. 43rd Street in Brown Deer, Wisconsin, in the Milwaukee North Shore area. The club operates an integrated recreational, social, and dining facility on a single campus, offering an 18-hole championship golf course, a 25-meter Olympic-style swimming pool with dive well and wading pool, five outdoor tennis courts, two paddle tennis courts, a 4,600-square-foot pool and tennis clubhouse, and multiple dining venues including the Windmill Tap & Grill Room, Tripoli Grille, and Men's Locker Room services. Programming extends year-round across golf, tennis, aquatics, pickleball, platform tennis, cross-country skiing, and sledding, with a swim team and synchronized swimming offerings.

The club's technology footprint consists of standard private-club management tools — a member portal with ForeTees event registration, online tee time and interactive scorecard systems, RSS-based policy and event communications, and dual-brand websites (tripolicc.com and uclubmke.com) supported by Facebook and Instagram social channels. The business model is a recurring subscription membership model with tiered offerings (Golf, SPT+Social, Social), supplemented by ancillary revenue from food and beverage operations, guest fees (pool and tennis at $10, paddle at $7), event hosting, and late-registration or cancellation surcharges. Family memberships extend coverage to children through age 21, or 25 if enrolled in school.

Distribution and customer acquisition are entirely direct-to-consumer, relying on prospective member inquiries via the website join form, direct contact with the membership director ([email protected]), and member referrals. The organization employs approximately 60 staff, has no parent company, no subsidiaries, no disclosed funding rounds, and no recorded M&A activity, operating as an independent, non-profit membership-based private organization serving the Milwaukee metropolitan area.

Name

The University Club of Milwaukee

Legal name

Tripoli Country Club

Website

https://uclubmke.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

The University Club of Milwaukee operates as Tripoli Country Club, a private family-oriented country club in Brown Deer, Wisconsin offering golf, tennis, aquatics, dining, and social amenities through tiered membership subscriptions to Milwaukee-area individuals and families.

Ownership category

akta.pro rank

Product category

Private Country Club

NAICS

Golf Courses and Country Clubs (713910), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Multi-Sport Complexes & Community Sports Parks (MPAKAEAH), Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

Keywords

• Private country club
• Club membership
• Golf course
• Recreational facilities
• Social club amenities

Headquarters

HQ city

Milwaukee

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Membership Dues: Private club membership fees from individuals and families providing access to golf, tennis, swimming, dining, and social facilities. Membership types include Golf, SPT+Social, and Social options.
2. Food & Beverage: On-site dining services including Windmill Tap & Grill Room, Men's Locker Room, and Tripoli Grille offering lunch, dinner, and event catering.
3. Guest Fees: Fees charged to non-member guests for use of pool ($10), tennis ($10), and paddle tennis ($7) facilities, with limits on guest visits per calendar year.
4. Event Hosting: Private event bookings for golf events, dinner dances, and social functions with associated catering and venue fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

The University Club of Milwaukee operates as Tripoli Country Club, a private family-oriented membership club providing access to an 18-hole championship golf course, five outdoor tennis courts, two paddle courts, pickleball, a 25-meter Olympic lap pool with diving well, and multiple dining venues (Windmill Tap & Grill Room, Tripoli Grille). Members and their families access all recreational, social, and dining amenities through a single paid membership covering golf, tennis, aquatics, and social activities.

Product overview

The University Club of Milwaukee operates as Tripoli Country Club, a private family-oriented country club offering a unified portfolio of recreational and social services. The core offerings include an 18-hole championship golf course, five outdoor tennis courts with paddle and pickleball facilities, a 25-meter Olympic-style swimming pool with diving well, and multiple dining venues. All facilities and programs are accessible through a single membership structure that covers golf, tennis, aquatics, and social activities for members and their families.

Differentiator

Problem solved

Functional benefit

Products and services

• Golf 18-hole championship golf course with interactive scorecard, guest play options, and comprehensive golf programming available to club members and their guests.
• Tennis Five outdoor tennis courts, two paddle courts, and pickleball league with year-round programs for all skill levels from tots to tournament players, available to club members.
• Aquatics 25-meter Olympic lap pool with attached dive well, wading pool, and aquatic programming including swim team, diving, and synchronized swimming for members and guests of all ages.
• Dining On-site dining experiences including the Windmill Tap & Grill Room, Men's Locker Room, and Tripoli Grille, offering lunch, dinner, small bites, and wine menus with scenic course views for members and guests.
• Membership Family-oriented private club membership program offering access to golf, tennis, dining, aquatics, and social activities, with membership classifications including Golf, SPT+Social, and Social tiers.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• University Club of Chicago: Private city club sharing the "University Club" name and brand with similar member-owned social, dining, and recreational amenities. Comparable multi-generational private-membership structure though primarily urban rather than golf-anchored.

Regional players

• Ozaukee Country Club: Private member-owned country club north of Milwaukee in Mequon offering golf, tennis, pool, and dining to families. Comparable amenity bundle and member model, just outside the core North Shore geography.
• Tuckaway Country Club: Private family-oriented country club in Franklin/southern Milwaukee metro featuring golf, pool, tennis, and dining. Comparable family-membership model, but serves the southern rather than northern Milwaukee market.
• Oconomowoc Country Club: Private country club west of Milwaukee in Oconomowoc offering golf, pool, tennis, and dining. Comparable family-oriented private-club model, but located outside the immediate North Shore catchment.

Direct peers

• Blue Mound Golf & Country Club: Long-established private country club in Wauwatosa/Milwaukee featuring an 18-hole golf course, pool, tennis, and dining. Competes directly with Tripoli for premium private-club memberships in the Milwaukee metro.
• Chenequa Country Club: Private country club in the Lake Country/Milwaukee western suburbs offering championship golf, racquet sports, aquatics, and dining. Competes for the same upper-middle-class Milwaukee-area family demographic.
• North Shore Country Club: Private member-owned country club located in the same North Shore Milwaukee corridor as Tripoli, offering golf, tennis, pool, and dining to families. Direct competitor in both geography and product mix.
• Westmoor Country Club: Family-oriented private country club in Brookfield/Milwaukee metro offering golf, swim, tennis, and dining under a single membership. Direct peer in the broader Milwaukee private-club competitive set.
• Milwaukee Country Club: Historic private country club in the Milwaukee area offering golf, dining, and social amenities to member families. Direct geographic and offering overlap with Tripoli, competing for the same North Shore Milwaukee member base.
• Brynwood Country Club: Private member-owned country club in the Milwaukee suburbs with golf, pool, tennis, paddle, and dining amenities. Comparable family-friendly multi-sport model targeting similar Milwaukee-area families.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TripoliCC
• Instagraminstagram.com/tripolicc1921
• LinkedInlinkedin.com/company/the-university-club-of-milwaukee

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The University Club of Milwaukee